IN 10 mCC fi0*70 Monsanto rtOM {NAMl 4 LOCATION) R.

December 10, 1984 Monsanto Company P.O.

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Monsanto FROM |NAME i LOCATION) E.

Gene L.

BULLETIN NO.

A NATURAL TIE-IN FREEWHEELIN' WITH NAPA If you take a close look at any successful sales-generating pro motion, chances are you'll find it incorporates the following recom mended elements: A strong theme into which every facet of the promotion can be tied.

NAPA MANUFACTURER'S TRADEMARK AGREEMENT THIS AGREEMENT, made and entered into this day of December 13, 1982 between NATIONAL AUTOMOTIVE PARTS ASSOCIATION, a Michigan corporation, having its principal offices at Suite 1129, Parklane Towers West, Dearborn, Michigan (hereinafter referred to as LICENSOR), and DANA CORPORATION a Virginia corporation, having its principal offices at 5566 Southwyck Boulevard, Toledo, Ohio (hereinafter referred to as "LICENSEE").

in such a receptive mood, it created a prime opportunity to present other NAPA dealer-help programs -- specifically, the Automotive Service Management Course, which they presented right then and there.

12-MONTH STATEMENT STUFFER PROGRAM HELPS TELL YOUR STORY TO DEALER CUSTOMERS With such a strong line-up of special pro motions, sales-building events, advertising, and technical and business training pro grams, you'll have an impressive story to tell your dealer customers in 1984.

ANNOUNCEMENTS NEW SALES PROMOTION DIRECTOR George Mitchell has been appointed as the new Director of Sales Promotion at NAPA Headquarters in Atlanta, Georgia.

The Future Is Yours (Editor's Note: The following is an edited copy of the speech delivered by NAPA President Robert E.

Herman L.

NOMINATIONS FOR 1986 NAPA/ASE TECHNICIAN OF THE YEAR UNDERWAY Nominations for the 1986 NAPA/ASE Technician of the Year will be accepted until July 31st.

For more than 50 years Martin-Senour automotive refinishing products have been marketed exclusively through NAPA AUTO PARTS stores.