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THE HISTORY OF TIE SKEHNBMnLLlMB CO.
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Hie Sherwin-WilliaiaB Co* is the world's largest manufac turer of paints, varnishes, lacquers, insecticides, and associated products.
1866 ~
Sherwln-VfiIlians dates, frco.1866 when Henry A. Sherwln invested
$2,000, his savings bank account, in a partnership with Truman
Dunham and H. 0. Griswold under the name of Truman Dunham & Co.
Total capital invested $57,000. Sales the first year were $400,574
of JLead, oil, paints, and painters* supplies.
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1868 - A. T. Osborn admitted to the partnership. Bought linseed oil mill.
1870
Partnership dissolved, Dunham and Griswold entered linseed oil manufacture. E.P. Williams joined with Sherwin and Osborn, each investing $15,000 in partnership, Sherwin-Williams & Co. to handle paint end of the business. Store at 126 Superior Street, Cleveland. SHow 42 warehouses, 550 branches, 25,000 authorized dealers and an Shntold number of retail outlets procuring * products fraa jobbers.
1873 ^1874
Began manufacturing paint in one small building an Canal Road, Cleveland. Output the first year 450,000 pounds of oil paste j paint. Now 32 factories, 700 buildings, manufacturing 35,000 pro(ducts, a total of over one billion pounds.
Manufacture of tin cans by hand begun. Now two plants manufacturing 500,000 daily. 400 employees. Printing of labels and color cards ;: started - one small press, two men and a boy. Now 200 employees, I 18 modem presses and other modem equipment printing many millions of labels and advertising features.
1880
First manufacture of SWP - set standard for high-grade house paint, leading industry away from cheap, poor-quality, ready-mixed paint then offered to an unsuspecting public.
1884
Partnership dissolved. The Sherwin-Williams Co. incorporated .
$ , , .July 18, 1884, capital $300,000. Now capital and surplus over 80 000 000
1888
Manufacture established at Chicago through purchase of the Calumet
Paint Ccnpary from the Pullman Company.
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1895
Manufacture begun in Montreal through organisation of Whiter H.
Cottingham and Co., Ltd.'
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1898
7. H. Cottingham appointed General Manager. Put complete line of varnishes on tha market.
1900 - Paint and varnish factory established inJRewaric, X. J.
1900-1910 Manufacture of linseed oil, leaded sine, white lead, lithopone, dry colors, and insecticides. Many prepared paints and enamels added.
1914 - Because of war with Germany, undertook manufacture of cfcres and intermediate chemical s at Chicago,
, 1919-1920 Plants established at Detroit, Dallas, Oakland and Bound Brook.
1922 - Manufacture of automobile lacquers begun,
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1929-1930 Began manufacture of synthetic resins for use in varnishes and
emmols. Plants established at Dayton, Philadelphia, Pittsburgh,
and Havana,
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1939 - Dehydrated castor oil manufacture undertaken at Cleveland,
1940 - Plant established at Buenos Aires,
1941 - First manufacture of resin emulsion paint - Kem-Tone, leading the industry in the introduction of this important new product.
1941-194$ Manufactured many paint, varnish, lacquer, and chemical products
for military use. Managed shell-loading plant for War Department
at Carbondale, Illinois,
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1944 - Plant erected at Sao Paulo, Brasil,
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1947 - Plant established at Mexico City,
1948 - Modem white enamel plant and new plant far manufacturing litho
graphed cans Installed at Chicago, Pigpent research and vegetable
product labcratcasT established at Cleveland, Kem-Glo put on the
xaarkat.
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1949 - Property acquired for factory, and warehouse building erected at
Atlanta, Georgia, New warehouse building at Gibbsboro, Extensive
additions to plant at Dellas,
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1950
- Super Ken-Tons put on the market, Alkyd varnish kettles Installed at Newark,
\ Business has grown consistently until it is now 700 times as \ nsuch as the first year. Capital increased frcea $4$,000 to capital j and surplus ever $80,000,000,
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The CoEgpary new includes*
Acme Quality paints, Inc* Detroit, Michigan
IT. W. Lawrence & Co* Pittsburgh, Pennsylvania
The Lows Brothers Ccnpary Dayton, Ohio
John Lucas & Co., Inc* Philadelphia, Pennsylvania
The Uartin-Senour Co. Chicago, Illinois
Rogers Paint Products, Inc. Detroit, Michigan
COBB
The Sherwin-ffilllaraa Co. of Canada, Ltd. Montreal, Canada
Cla. Shsrvin-ffilliamfl, S. A. Mexico City, Mexioo
The Sherwin-Williams Co. of Cuba, S. A. Havana, Cuba
Shorwin-Williams Argentina, S. A. Buenos Aires, Argentina
Shorwin-Williams de Brasil, S. A. Tintas e Vemizea, Sao Paulo, Brasil
The Company also has English connections with 33 branches all over tho rest of the world. Sherwin-Williams products surely ncover-the-earth.n
Constant growth and leading position In the industry is due to continuity of good management and capable and loyal employees
Henry A. Sherwin, President and Chairman of the Board 1870-1916.
Walter H. CottfingJiaea, General Manager, President, Chairman of Board 1898-1930.
. George A. Martin, General Manager, President, Chairman of Beard 1921-1944.
A. W. Steudel, President 1940 to date*
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Humber of employees increased from about a dozen in 1870 to over 14,000 now.
H -*.2074 men and women completed 25 years in Companys service up
13 TV
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to DT^eAcnAemmkbAeVr* 31,
11904/0?j
1309
stiVlIl active;
5Cf9Q
oon^iletsd 50 yweanawris,
/W)i -- ?"JL"rv"< - of whom 7 are still active.
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n"AA rCimomTpVamnvy is Krnmown Vbryv tt.hVme VHcemn iitt. Keeps.H"
> -I Organisation new includes over 1,000 managerial and supervise ^ positions. "'Vacancies occurring usually filled from ranks. ~'" Outsider taken into one of these higher positions only when e special knowledge or skill is needed beyond that possessed ' seme available member of the staff. Thus business is guided ] approximately 40,000 years of practical experience.
PRODUCTS
Paint, varnish, lacquer; every variety of protective and decora tive coatings far ---
Hans owners, office and Public Buildings, Hotels, etc. Industrial manufacturers Rail, Ifarine and Air Transportation companies
Federal, State, County and Municipal governments
Over 50 distinct linos of protective and decorative coatings
and similar products sold to dealers for household use and
building maintenance.
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125 distinct lines of product finishes and protective coatings
for general industrial use.
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A wide variety of products for transportation, factory mainten ance and requirements of ear. Navy, highway and other Government departments.
Insecticides for general household and Agricultural control of insect pests and plant diseases.
Primary and Intermediate Chemicals far many industries.
Plain and lithographed tin and fibre cans for Daint and similar products.
EHFLOIEE RELATIONS AND LABOR SITUATION ^ESaSgoa
Great care and thorough testing of candidates for employment.
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Employees educated and trained for each job, to thoroughly understand Compary policy, than permitted touch latitude in action and given full responsibility and held accountable
for results o
Opportunity - Almost all of the higher officers grew up from the ranks*
Long Service - 1300 out of 14,000 employees have been in service over 2$ years.
Compensation -- Comparable with other industries*
Insurance - In force since 1887.
Retirement -- Pensions in effect since 19H.
Health and Safety - Record very high. Every facility pro
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vided* Cafeterias - In major employment centers.
Recreational activities - provided at all larger establishments*
Very little labor trouble* Factories organised under C.I.O. or A.F. of L.
| Over 200 trained chemists, 25 college fellowships constantly I occupied in research, development of products, and control of 1 manufacture.
Headquarters laboratories for research on paint, varnish, lacquer, resins, oils, pigments and agricultural chemicals.
Field tests carried on at many points.
Local control laboratories at each plant.
SALES ARP DISTRIBUTION GRGAMZATIOH.
Frca the beginning Sherwin-Williams sales have been through dealers. Mary have continued handling products and still are cm bocks since 1870.
In trading areas requiring greatest distribution seen $$0 ~ Cocp&ry branches have been established to supply dealers and sail direct to consumers.
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Distribution. of predict? acccvnliahcd tlirough 12 ccapsniea, 32 facterica, 42 T-r-ynouuss, -2-nd a total of about l50,CQCt rsteil outlets. Parent o-h Co. has 3 regional offless, 32 sales divi;:~ icon, 15C0 caloo reprosantativoa, 25,000 Shexrriui-^illiams full line dealers, rany department stores, luytfeare ard paint 3tares.
Each subsidiary company has its oym labol and brand of products. Seas itsias ara sold by all cetnbers of the institution, thue con solidating advertiaiiig, raranrch and nsurufacture
Sale3 representative a are paid a baso salary and extra ccnponsation fer sales boyond norEal quota set for territory.
Branch managers participate in profit earned by branches.
ISany sales campaigns and contests axe organised.
Aggresnivo advertising carried on through descriptivo literature, newspapers, magaainas, radio, nevio films, and demonstrations. Novelty features such as Style C-uida and ilatropolitan Auditicnc of tho Air radio program.
Trade salo3 products sold by raprscontatives and branches direct to dsalsrso
Industrial, transportation, aircraft, marine, autcacfeilo, and Pigment, Color and Chemical sales handled through sono representatives report ing to regional offices, inch special technical sarvico is required for ouch budnca3.
Agricultural chemicals sold through best channels to reach farEors and growers.
Household items ara sold through paint stores, as sell as department stores and hsrjhraro stores.
Ths census reports of tha paint industry includad 630 establiehrxmts in 1949 doing a business of $1,063,240,000. 1950 3herring increase 070r 1949* Sales per capita about $7.00. in entire Unitad States.
Trsnsr.dcus bae!cLc& ci" painting deferred during tsrtira shortage of paint r3.tsria3.3j, I'any new buildings and houses being constructed. Faint industry potnntial business emanates frea the original painting cf nov structures, bridges, equipment, railways, ships, aircraft, and th3 repairing of sans., naro the Surface and Tou Save All."
Paint is used to maintain present property uith groat oconcsy in view of present high cost of nee construction. A survey of paintu'ois build ings, construction and ocnjicv.ent in the U S. recently indicated a valuo of appreocimat-oly t'wieS billion dollars. To protect thi3 investssnt ic therefore about 1/4 cf l. "Paint Protects America" at a nominal coot.
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