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SENT TO PIK 1 ALSO TO THOSE LISTED OK CARD
LEAD INDUSTRIES ASSOCIATION mc u v in c c er amic ad s
e c a s t 42n sTwcrr
NCW VOWK IT. K. Y.
March 2, 1959
SUBJECT! CERAMIC ADVERT13WO SCHEDULE
To Member* of the Lead Industries Aasoelatloni
Attached please find a preprint of the first advertise ment In the ceramic field la 1959.
One-page space has been contracted for under this program during 19591 in the following publications!
Publication
Month of Appearance
American Ceramic Society Bulletin
April, June, August, October, Decbmbei; and February.
Ceramic Industry
March; May, July, Septmabsr, Novsabar, and January.
Ceramic Age Ceramic Hews
April, June, August, October, December, and February.
March, May, July, Septmaber, Kovecber, end January.
Metal Products Man--' lecturing
Brick It Clay Record
April, June, August, October, December, and February
March, May, July, September, November, and January.
The flret four megetlnee listed will be devi&ed to the general use of lead In ceramics whereas Kietsl Products Manufacturing*
srill emphatlte leaded porcelain enamel* and "Brick It Clay Record* the use of leaded glases on brick, tile, and other structural clay product*.
Tery truly yours
s
Secretary.
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*22368 U
M. tfia*
Lord 1 Taylor** new branch store reflects in urchins-tun* the Knmc contemporary beauty lh.it the omijunv signifhw in the world of fashion ilx striking facade is of crr.imk' |Ln(d brick in several different sliadct of red.
The Atipicr. William T. Snaith, Preskh-nt of Ifx* Raymond L/imvy Corporation. explain* the Hh imv of materials: "I wanU<d rough textures op|s*ing highly glistening su'faei*; I wanted a
texture in tlie color nit well. Lend haw ceramic glared Inick gave me Ok * polidvd surfata* and, by mixing five different reds, I got the dewind color effect."
I>*nd glares jtut the gleam on a wide variety of n-r.iniKS Nothing elw wawkn mi well and last* m> long Versatile lead compounds help the glaze* flow freely and form a smooth, l>nlti*nt ervitmg. lead i Liu k rnelt quickly at relativdy low lemlefaturem, saw furnace time and fuel. And only lead glirtw offer a wide softening range under varying kiln temperature*, keep scrap rate low.
Why not h*k into the profitable advmnlagi* of lead con,our>d* in ytiur plant. Well tie ha|ipy to send you a copy of uur illustrated booklet, `latid In Tbr Ceramic* lnduMtriis.H Send fur it today.
tv foot aht'ad uith LEAD
Load Industries Association
60 lest 42nd Strtst
Htw Ysrk 17, N. Y.
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