Document rxxK0LYBvpoQmy9xQdMdkV5r

Busily News EDagiesS *vaee JOURNAL South Wales Argus -- Leader ooluma i DATE i. PAGE January 19,1971 Leader CActkmT' NOT WORDS - MONSANTO Chemicals, : In acting to control the ' : use of one of their pro ducts, made at the Newport works, have ;. probably done as much ' for conservation in this > country as all the ver- ' biage produced during '; the official Conservation . Year. Much lip-service . . has been paid to the : necessity of conserving * wildlife, protecting the , ; .* * environment and pre- . 1 venting pollution. But , among many, support for these aims stops short If it involves finan cial loss or precludes increased profits. Which , is why Monsanto's action is hlghly_praiseworthv. * Prom "March 1, the firm V plan to cut off supplies 1 of one of their chemicals - to customers who put it . to uses they consider , nod-controllable. ,, ' TRACES of the chemi- cal were found last year^. "in "thousands' of dead; birds. It has not been; proved that the chemi cal was responsible for the birds' deaths, but . the company has de. cided on the partial ban because of the persist ent nature of the chemi cal. While it has not been revealed what the ban will cost the com pany, in terms of lost -- trade, it has been con - ceded that it represents .-a fair commercial sacrilice. The fact that a ' company is prepared to ,. put the environment before profit is indeed refreshing in such a . . ' materialistic world. . , ; , ; TIIEIR ACTION could 5 - produce even more far- I . * reaching repercussions. | .. | Monsanto have been j , I assured by their .three E continental competitors I . that they will not : attempt to step in and take the business which : has been lost. And they . hope to persuade the '' ? other companies to en, force a similar ban on & : ` non-controllable appU- ' cations of the chemical : throughout Europe. This . is giving the Continent . a real lead, and the ! firm's action should also . prompt other manufac. . turers in this country : to take similar steps if :: their products pose a _ /threat to the environ- | ment Monsanto have / shown that the pound ij. need not necessarily . i rule, all our actions throughout our lives. : This is a prime instance : of actions speaking ; louder than words. DSW 282624 i) I: i' i i >i,i w. iv-y -I: i . r.: tl \: rii . 1I . !" ' i f i. i STLCOPCB4063953