Document rxNO9qbY6z8zy9oJ9Y0rLK5jG

COMPARISON OF PRIVATE VEHICLE OWNERS' PURCHASES OF DIRECT ACTING SHOCK ABSORBERS BY CLASSIFICATION OF RETAIL OUTLET PATRONIZED (000's Omitted) ~, Calendar Year . 1967 1968 1969 1970 Estimated 1975 Total Purchases Units % 20,300 24,100 27,350 30,200 100-0 ioo.o 100.0 100.0 39,000 100.0 Regal-Ride Type Units % 14,550 16,725 18,250 18.550 71.7 69.4 66.7 61.4 20,300 52.0 Other Type Units % 5,750 7,375 9,100 11,650 28.3 30.6 33.3 38.6 18,700 48.0 Figures aren't always what they appear. Closer analysis from a marketing standpoint does not indicate a serious threat to NAPA, although it will be to others. Nonetheless,. it2is|clear that other lines can--and will--be subjected to this severe pressure in the aftermarket of the near future. Consequently, it is imperative that we be in constant touch with developments of this nature, and that we be prepared in advance to meet the challenges they might offer. A >V. i&l&'f.; :V7 N0V011917