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LEAD INDUSTRIES ASSOCIATION, INC.
2*2 M A OIIO N AVtNUC NSW YORK. N. Y. 10017
January 28, 1964 SUBJECT! "The Picture Book of
Power Batteries" To Members of the Lead Industries Association, Id c .i
We are attaching a copy of our new brochure "The Picture Book of Power Batteries". Thl* replace* "Power with No String* Attached", i**ued la*t year, the supply of which 1* exhausted.
The new booklet 1* being released for review to iublicttlot* in the *terials handling and related field*. It will also be offered at cost to battery manufacturers, electric public utilities, and manufacturer* of industrial trucks, vehicle* and appliances for their own distribution, and will be sailed to our own list of about 8,000 design engineer*. It will further be offered through our advertising in "toterial* Handling Engineering", "Factory", and "Business Week" thl* year.
Tou will note enclosed In this brochure a "Directory of Eattery Powered Vehicle* and Appliances" which will be updated frca tine to time.
Additional copies of "The Picture Book of Power Batteries" are available to members free of charge In quantities up to 25 and at our cost of $16 per hundred In larger quantities.
BFibd Attachment
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KAO I.IOUSIAIfS ASSOCIATION, INC.
0 292 Madison Avenue * New York. New York 10011
Look Ahead with Lea<
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1 OHOOY CiHilJ vnously question thai dump away *ith
4*1 fiHllk 4-nk'vhai>lC<t! poWVf W*ulJ (duilgC US bath
into the nnJJlc jgev Power. according to the die*
liwun, t\ "1 he rate *f doing work." But it K more
ibjn that flatten powered iih Jc mt u I trucks can lilt
t- and mote hcids that men anJ borxw simply can't
funJIc This M>fl iM "fct-it-diKW fwwcr ' allows u% to
Jo work whish e otherwise voukJnl Power tooh
let the home-owner nun* his Lwn jin! trim hr* hedge
m jn esenmg k attcfmuvi without requiring arty real
' c\criun This "conscnience power" i\ a commswlity
which the public has demonstrated it wants. If you
vhHiN it. in to pet any houx-wifc to swap hef vacuum
r cleaner lor a carpet heater. (ra.'.Tcd that the strtng tight atm and the team
i4 hor>o afe
pomp to regain the ground th<y*c
lost to mechanical power. what u h i of moshamcal
o
fs*we# vh j v t U* want to u*< * And here, of course,
: we must also ask. To do what toh*-
In a g>*vl mans specific i.-otancev the answer
mil *v cU\tr:.
from h. r\ncs In warchottv
n'g or industrial operations using in-plant trucks, for
csample, studies base fepeaU-OK shown that w*rk done
bs Katas powered ifiuks c^is aSut b<i per cent at
muHh as with other powercJ tfuvks In street dcl'scf)
rmitcv batters powered trucks pile up e'en m*irc
THE COST PICTURE
Behind the thift to battery power I thi* cost trend picture. Since the er infla tion hat been general. Note that labor coitt are aipeciafly Important becaute of tha very low maintenance labor re quirement* of battery powered devict*. Two major eicepflont to the inflationary movement have been electric power and lead-acid balferiet. While figure* are too general to permit plotting a cott trend, betferiet have increased about twenty per cent in price iinco 1940 --and their life hat Incrtated about fifty per cent in the tame period!
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LIA23983
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ATTERIES
O
imprewixv sj\inp. - l'pK'4tl\ ' or ' cent' (Vf m*V
iO |hc
Wf'KC whxh ci^x 10 Of I < n-nti with
omcntnMia1 equipment In thy field ot p*wef t*vlv
tfxmph battery pimcr 'til! m itx mfaney, the con-
^tlclv. aixJ e*rtpkte mobility made piKsihlc
K\ l-atteticx i' wmninj; m**e Ci*n'cM\ e'cfx Ja\ .
So one rwed' to tv udd j KmiI ttv inflatum in
r>Jti\irivif v ik u 'incv the w.r Material'. pomr. anj
).,h< v k I* hau* rm.kt lot to two and three Imv Ok if
pte war k'v!' Happlx. howe'er. ek%Hx' powef ie *a
;nijue exception it' kK|
i\ :M jNnit the
'j u k * 4' it wa* K twc tK.- war
1 H`f of mdif'lffal xcbnkv kupm^ 1Uk <- v*wk
.1 ihe UHal cxjvnscv have toond th.it maintenance id
ruTti.it comhtr'tion er.pnv xehi\k' ha' rt%en c\en
'I.ilc pfvN'j'itwH^tx I he v -t ol 4 'kl'kd UHvtunK
ft4 .nf j Kh iI trphd i!Wi 1 K .fart **t the war SiiKV
Jh* h.-'i of moxinp p-rl\ m ,,ii mhrr.al eimb;i'tion
engine Wi.if 4<ui af< MitlXfjht< lo wear and break*
iVk o mjititi'tuiKc
t>4 l'w uht\lo haXc fts*fl
!rj't*\aff\ H .ttcrx powered ifuftotruJ truck'. in the
ah*f b.fnJ. lare niis.h Niter m niairu rvnee 'incc
the' huic'otew mo\mg p..rtv I hi't> why each X<4f
finds 4 greater rfop**ft'**n ot halterx powered tllk'kx
m industrial serxtec
1 hriMi^htH/t the past t.Hr Jeeadev and especially
since the end id Work! War II. battery re'eafvh ha%
led to whole new breeds i*f (ead-acui batteries toe
f f ax'thMI KMIU* anil nwnpail htllc batten {Vekapt that pak a real walU*p o( pi"*of Wartime research
ha* hriwij:hi aKwit wtkT us* *f ih Ik t battery xN^tetm.
ih . n that b^ttcrv
tixr ipivul n^tiircttwnt\ 1%
n>w axaiLhte
%\ a ynvifw cxamplv. eomuler what h*x
happencJ iii'stc the kail ,ic h 1 iinhotnal haitcn dur* inj; his piiHvJ In the hM place, ihcre are n mote
Hoskn wparati'ts Krtween the plate\ T7c
n
!\fa\ with jrlan faHw or hN-t' in CimiurwtKwt
woh pla'in: 'heaths In the wood place, the okl-
ta'hMMH'il hand pa'imp ot the gruh ha' Kvo replaced
with machine fillmj il the eVctri'!e> t*t matvh the
tv*, ruj.u.vd ek\JTi'le
Itie muk ha' Krn
thjt
1 Kittvfx pjik' l"tp ainfvre hour* < wi^tk
m the \ame 'pace taken K a 1**1 *n;pcr< hixrfhattcrx
in l*t<n
4n*l with fc>' weight anj better life.
Speak'Mjr of batten hfc. rt n in<Ttr*iinf ti nclt
that bjttefu*' afe lo" expen'ive toJa\ than thex were
KU'fe tlv w..r when u*efwl Me i' i.'ii. .lered The
axel ape Ciwt tor kadafciJ 'liXafc batteno KaX ftwt
twentx per cent in thu peruvl Pie axcrape life for
kail acid batu*rie% ha nxen hltx per cent in the ume
period.
THE TECHNOLOGY PICTOtE
Today's Induttriel Ired ecld hHery it fsr different from JH 19S0 9f4ndpr*ntv Tchnlcl *dvneot h been followed wp by redesign end new menufectwrin^ methods The result it the increete in power 110*49* ctpecity shown Kero.
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Get-it-done power
t r.uf jv'J hairnet J*nimiic the ficW when milu>irut \chulo c-ll l*w fv'jl io w Ic power. The \jrui\ ( m plji( Ifuckt ufvl xpevijt purpose *-
hisht using ihcM* h-ticfiex * imriilihk* Hig fljt-tvd
Ifjh\pt*fU-rt puf|>*%iluM\ shouk- tvtwcvn buildings i*l ruling nifK wiih Mt'-bHi U*aJv Oik * phi*\*gf4phc film pl.int u h > 4n ciK*mom b.tcf\ powefexJ unit to stjxk *nd thill ri*tU *( film weighing tons m utter d-ifknexv fC4M*ftjbk' xjuvt. -nJ peilest vk-inlmesx, Al (h< rtkf tt(feme .ire xftull rnWtWuvd d<*/J*o% with their iwn hu 'i m hitters which c^n tv jdJeJ locm*-lin4l h.-nj pn**? (fikl* to l*clp *u! *o r.*ipx t* with hej%> ujJv m between these c'trcme* 4f< the KHUMful wu horse (rusks which ncjfl> e'cr)t*K i\ Ijimtur with
ft
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ftOON TO ORDft HOURS-**
n**>t y 4<r*<^1 ir f*** <h* xV*d H V# l#d 1*0*494 rck *4
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Convenitiice Power
SHOP ON WHEItS --
tle***kn TfV*## pa.*;<H0*ba**f*tsc4htrp**tb4
**it .' ** 4d a*4t*
tb;*t ivvr **d t* f ik*
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GT M WHU.I TMT R HOT N*
a*.** * ftf^t. * *ro*b'4 >"**
>| -- **-*r *44 up t* '**4-4cd b*' try t* fh;t m*b-!* f**d *4 1*4 ^rlit-i* * .
Th ( w a il mu s t GO THROUGH -- **4 .* U*\ to* 4*d 4 *4* *4 * tim*
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I it'f Oh '4* *1 tOOt '* l Clpi'<2 itk c*>4t*4(i
2U*^ *<U V*<* Ro 0*x* t i tb* tt.
The lesson of infant trucks has hcvn well learned in mdustrx. The time and nonex the) saxc Tut nude them indispensable to profitable ojvfation in mod undertakings *hcrc the) haxc been used. Ihefe tv no* 4 * cl!-defined mos enxent 10 explore similar t*ppetunitie' for sjxmgs in tMher t)pct of
xchtckv
At first (lance nuns of the batten powered units p*ciurcd here woulj appear to he conxcnicnccx -- exen luxuries - - in the Ixpieal. btisy industrial plant, fase histones *Tvre cost feeofxK haxc been kept pfxe otherwise. I <x*k at the maintenance shop *>n wheels, tor example It's no u*kc to haxc to lug t(Ri pcHinJs of p<pc and tools to the jt4> site. JtVs firs! class wotk (si J*nc when the tight hxds arv^flr
lacking I Tv industrial maintenance crew max fevl. under these circumstances, thjt undine maintenance chores can Nr pul otf another week.or month. What a ditfefence the sell-powered maintenance truck can it'.ikc' It dsvs the he.ox l'.;iitirp \nd m addition to bringing the needed 1k 4s it has a built-in wi*rkhench xxith xise ty other standard fittings. There's no snu*ke sir lums's. n* rtunj sparks, xmuaHx no noise -- the maintenance *a(on is xxclcomc anxvxhere inths*plant, he it a clean lah ce a ha/ard area.
fhe tinspevuli/vd ps*rv*nmrl carrier is often usexJ fc< small maintenance H'hs- tx. ft's custsxmcrx role is readx. reli.ihle transpsHtalum lc*r the plant super* mtends'nt * visiting \ ll*s Hut it is such a quick and hands wax of dsiixerm^ an electrician iustrunH'nt repairman and His kit x'l tixds to a distant ktcalion in the plant, that nxost id these carriers are kept htts> all da). CVturcN here show them at work in a food wars-housc where a stiperxmir can (vi the latest order change's right to the wtsrk area, and on the Tacony* Palnnra Hrtslyo in IMnladelphia where the) arc used for iratlic contrid and maintenance sU|\*rx ision.
And while pe: .*fal purpose xehicles arc nuking new Ifk-mK exerx da), there are a number of highl) spevial/cd Kitten pxmered deuces that haxc cimc into use. ux AitHHtg these is the |XMiltrx feeder pn:* tufed here. I he silenec ol txpxTatntn peculiar to hat* tc*r> pwer makes it possible to me this unique ma chine withemt |u\s and leathers m the henhouse. Its prime 1 dx is dtvtrihuting feed mash m large pxmlif) wgk
Tuntses. btH a qmck-changc reuu" al of the feed K*p. per and sp*ut make it useful fixe egg gatherings, haul ing sacked Uvdvf, and other farm chtxrcs. Its xxperating cost ix kxw: its safe!). high.
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LIA23987
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lUCM'C SHIP -- Hot
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EUCTftlC PUMP -- !<<<*#*
#*d k j V*# #*d
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<< H<# S tkr# f#R#ft p+* m*%to
p*>p. ld <<d b#*r m f*"^ * *## <**4" ##b^#f
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4 # t*# #% <C''d -*>f W/ <d* . TV*
fet**#** TV# !#'y
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Power with no
(>rc N pfxJM *< the #e *H \lo tt'\iHif<iP
h**Wn tnf arn! Iv^/v repa>r>nf i\ a pfoUHiful apprc*
sMtioit ot the fine **rl dw M I>urK'-n J*h\Je anti
tKhv'f' tf hi> i;i It I' aNiHM TOvi'fKVr* *H<" to the
amateur ho Mkh prcviv: ***1 eoulj tv done ith
h-irvj tools (mx j h -K. the hot'Kist h Ho fir>t i1y^0jk
bs'k re at*a" impressed
hv* hrs xWill ts^|^
ifkfos'J when tv rvede <*'' to (-/ father thjn
and iMfii'th ni>vV ponef t the tool.
It t\ this aspect of convenience po*rr --po*tt
with no sWmps jttj'.fvJ nhuh has Vd lo the cut-
rent Kxwti m
powered tools jn*f jpptutK\n.
Hut 4'ktSrf l^cct *'< the ^tnxvnKive *f elec*
tfejJ pn*er o iliu'ir-teU h\ the ineh p^turcU here.
Batter' f>*ef Iu mu j eat < tfihA hatter', already in
the 'ehiek*. t> c j " t tap !* 4\e'M'f\ [\*+ct c ^u ij v
nvni. Compare the c j *< f infallat>n of a Ktlcry*
l^^eroi oe'uc Meh J' th^ to <w
H*
mcehanval js^et tAe o<T
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b**1#ry w.l< *> ! dv
or
POWCP TOOLS S# f* #*ph#f#
p#rt4 tf*m tlatlt brHtff p*<
#r. A# irwtti<f btt#rjp ptprid#t
Wp*r% #f
9* #d*
ct.'ppiAf w.rk#l r#hr^:#f.
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CUIS| THROUGH fH( fAKK - A df
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fce*t *4*frc(
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LIA23989
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LIA23990
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Comparing Battei
Of all ihc*e
\s a -* and kind* it hatter},
whuh i> hesT* f H*fc i% r< vmple _,n'**er ! that tpe>*
1**i I w,h pjUtku'^r degn wtutitin t4N f\ *M*rt
JvMH.nul's j (k 1 JVvlii'-iM'O afid VHUC tOC hattef) }*
lim dl pi.^jhK meet them Nile* than an\ iflnr.
I he to.d ..%.<>l +\*t\vit r* nvjfh alHat* a *li*>nf kiwv tvnJ*f tv* j :i> f-uiten power **
V.pi'.-K' itv *4R*!ion had Nvn Who n the
fTC-ieM ,,JMi!e n th*. h .s M
| hv aii*wcf lo thr>
mi tv tv w**fM* hea'vweijjht N*\-
mg .fump-oh hevau-v he
nener p!av.c at a track
i'Kvt \ *tjf itnicf. on the iilvf hjnJ. might ias* on'\ '*,* . f two pi.-v v m: 4 vi'1-,.* !'' '. t t i: v No.
the gre.il*t alhVte m |hv M<v#\J win'J pfivh.hl\ he 4 vteeafhaVn kNjii'p.t0 4 run Hht van Jo a mmdvf *'t ih.-f, e^eceJingN wcil
It there i* a *rv<*t \\pe~ 4*1 halter}. the IcoJ'aod
*uv-,v hatien NJ* *ir.-ngl\ l*f the t.ilc li van
pfjkC >:> \VcT\ ovi;t or the hatterx o' * ftspv amJ /I
vaflit' oM the honor* trt Mi.vfv than 4 (..* If If 1C vJtV-
g*fie* I -t*l il *l*^c* j lot *H powvr ,n * 'mall ^nJ
IVi IvX' hv J*\ |'.k L:v IcM* *t*'W |hj| j iNpK'jl
atnomoNle halKi* vt.fv> I * w-tt h**i.r* jvf vuNc
Huh, I4 pkf p*HJO,l VillMttVvih thii
t* l*ppcvl
K fvfrk<* u*inj vl*f ilovjriAk> Pw' pJvW l*t
Vt !**' 4..I fu?f t i<* a* n*h po*t-f >n j V \jtiK`
S*4* hw to w*\n funo 4\ iiu k I* per
Hut
itx'\ -*t ; '' t u\c\ 4% iiu k .)* lo Ki\ iivf u*
tu*V' 4* o * a h t u*%N.n* |hcft- if** il'4'x fi< bjllvrio **fvf*- k**l
h \x s Li\ m i*Mp4tjv Oxtf *pj*c pr*'>:fJ,',' *** ir^^mpW*. hj4 .W'nur.!*J tiltmuU'K hi^h petfk<n*4nec
Hoi n the 4* l i`\-*ij.*':iiij: 'orijvlj > pfvxliMs vc\l
/ v * .1.- v
II . '* i.J oi iv'oim<
.it Jvll. IHj 'i.C ! u .Hvl.O in 4 k.**| l 4v. .<.<, >*c
.*1 lhvo p. vl f
pvf i.oit "l >Wi;rK v'f *4C'chf
P<r j... `..i* i <*/
U'j J-4i.iJ bjttcr> W4J* tSc fWW
IN. i*o bjr wt.a/'* <vc** Mik-J here ihjs^ J
tr1 mi t*v IjHk v'pp**'-ie * *lu** ih4t itv
J4I4
Kj i-
ti*t\ r 4 N-*l hos
l. psJurt jo-t i.o* n**vr po*er 4 lt4vi-4vHf hal-
tr\ *4n *fore. mupne ihji v*m h^l 4 pvtlv%!h
hKH't-rn: Oi4v*'ine
f-r tuif*n p4***f
\ t* p* 4I 4i.t.mu***i:v t'4ltvn * \*Hr h4iteo et*uU
ho<i /t*U aS.HJt 7 5 mitet mlc iht air on the energy
.t *(or** 4( fuM \h^ree
Hot hjitenc^ * f*of 4]m.i\4 %l4rl 4 f**^1 Hith a
full *hjfge INa ^rv *omviimo efri^v'it fV4HKl llvrf
v4p.i*m f u 'm.'J -1
l ivMt,-\f4tuttf lhv>
Mere <xK *Ji><(;nv J tooipe *>lh IIim dv> the UvU*
jviil h4li*r\ ^4**^ np iifuief M*h 4hux** iu%i Nutili-
lulK' (.fani J thjl \u can ik^ffoy ane hjftcry
4i-*r * * * m1 \Hif "urxl 10 it, k'lhl xk] kderm
will jie rtwff pwhshnvnt than an\ iftvf KinJ
eviipt (WK*. ansi kati aertl heufe it rounUh in r4cT>
itlvr h**l
JK* m*M| .ife
tigor^ *n H4tur\ pvtlornunce *M><h v im|. iM o| hu>mg. c o m 4*1
iimo j . 4il the 4if*t of ovKuiiiJ t*qmpnunl In thf*
ik\iM\C jfC4 Wj iI 4'i<t hilferv* .iff f* p% IkuM |Vf
,\vte iif ih.tijfmj: 4i <l iltv ^ *rj j io )* an irvtn*t(i.il 4sitl hjiierj i\ *nl> l * eci.ts f I !v. 1m amp-ht I while
the nv4f hevf Ktffert
m at f.5 eenl^ 4>n tH;
vime ha*i\ i Then* u**v(' nKludc l fie co^f 4*1 cN-rgy and
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LIA23991
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Performance
jimoru^jUvi)
Automotive hs#trf:c% opcfjttnf under conditions far from idcai rom j hatters standpoint, cost 11 cents pet lull 11U *nsp hn charge-discharge cycle. Ihis js j ci*r>'<rv^ live figure. More graphically. it t\ roughly equivalent to a cost pet start of one cent if w h i start Vitur cdt three times a day. Suppose you had to crank >cur car to start it Would it he worth *K cent to have it Matted lor you.' that cost applies 10 those ct>ld iTHtmnp when the s'ar is cosercd with >now, too And the hatters didn't spend the night ih a wa/r.t hed of have a cup of hot cotfce before >ou
gi* into the eaf. If one v tf rv too much money for
starting the car unde? then conditions. the battery
will fhrsv^ m ligtu.. -
v\ and heater operation,
and it may e'en open and chs< your windows or
aJtust your scats. 11 you arc kwvimg he a power mh ik c with rut
strings attached, pet to tnm the tead-acd hattvrs
He's a ttwiph ifuradcf. able to stand up to punish*
metit He's a h4rd ekcr With real muscle fsmet
\nd he pets the |oh ds*ne wrthavut fuss ir frills, with
out an\ spesuf ears* * equipment. anJ nearh always
fv'f a Vacr e>M th..n 4nv other batten
tut!*1! vtmmr
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99
LIA23992
^ ** -* *>**.-------- - > -'------
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Here's Help in Selecting Battery Power
Lead Industrie* Association's technical staff hat the following literature available to help in the selection of batteries and battery powered devices --
Industrial Truvk Cost Calculator -- a simplified calcu lator which allows you to cstimote the cost of own ing, operating, and maintaining battery-powered and other industrial trucks. It performs o complete cost analysis in five minute*.
The Cholco of Battery Systems - reprint of o paper before the Society of Automotive Engineers by C. G. Grimes and W. S. Herbert. Examines oil con temporary battery systems, their advantages and shortcomings.
Electric street delivery trucks - reprinted from food Procemng, this orticle explores the econonvcs of electric trucks for route deliveries of milk, baked goods, and similor service*.
Directory of battery powered vehicles and oppliances (copy enclosed)
Directory of manufacturers of lead-acid bat teries-- lists manufacturing companies, types of lead ocid battery produced, ratings, and miscel laneous information.
Technical or product inquiries will olio be given prompt attention. Write tOi
Battery Desk
load Industries Association 297 Madison Ave,
New York# New York 10017
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