Document nMr51KDbB9kkL0k3Y19gDXQa

OF DOLLARS A A Hj A It mRPED AND SPLIT SHINGLES ______ Split, warped, and broken off pieces of shingles ar^iniaiF ing signs that there is going to be trouble soon. Small leaks may even now be causing some damage. Quick action at this point is real economy. Any roof in this condition is a risk. ROTTED ROOF BOARDS Don't delay when you first notice stains and signs of rot ting on roof boards, rafters, and sills. Repairs or replace ment of structural members weakened by repeated soak ing may cost more than an entirely new roof. Prompt ac tion eliminates this extra cost. uduvt ffubpent* f/ WATER RUNS DOWN RAFTERS Before roof boards and rafters become thoroughly saturated and rotted, water will trickle down them to the inside walls. Repeated soakings will weaken and rot these structural members. After that, no part of the house is safe from damage and decay. SPOILS DECORATIONS Every time water drips down into the walls the wall struc ture becomes weaker and weaker. Then it comes right through and leaves ugly spots on the inside walls and ceil ings. Frequently draperies and furnishings are ruined. All this because of a neglected roof. . . . AND EVEN MENACES HEALTH Down, down goes the water on its path of destruction. From roof structure to walls--on down to the basement. I More damage to the structure and a damp, smelly atmos phere throughout the house, with the health of your loved ones in constant jeopardy. 83006 0328 RF-97 Copyright U. S. Gypsum Co. 1939 25M 5-39 A * > FORTIFIED A6A/N$T\ FIREInflammable roofs are a menace-- outlawed in 520 U. S. municipalities. Remove this fire hazard--help pro tect your own life and the lives of vour loved ones. Help prevent fire loss and reduce insurance rates with a USG mineral-surfaced Asphalt Roof--"Fortified" against fire. SNOW over an old roof--a6phalt act as an extra blanket of ion. Fuel losses may be i, with resulting savings in help pay for the new roof. Asphalt Shingle Roofs are ted" to withstand icy blasts as changeable temperatures. WIND When winds blow--it`s good to know that your roof is "Fortified." Then you can be certain it is designed to weather the gale. USG Asphalt Shingles are made to meet every re quirement of a good roof. Patented locking features provide extra pro tection against high winds. RAIN A roof must be "Fortified" to pro vided watershed. Madewith asphalt --the oldest known waterproofing agent--U S G Roofs assure protec tion from water and weather. They help save damage to w'alls, ceilings and decorations -- help preserve the family health and welfare. SUN The full-bodied saturation of as phalt in USG Shingles provides a reservoir wherein life-preserving elements are stored. So when the sun beats down it strikesa roofthat is "Fortified** against the destruc tive rays--"Fortified" to preserve its life and beauty for years. Select These Shingles of Exclusive USG Design for an Attractive Weather and Fire-Resistant Roof Most of the important improve ments in asphalt shingles were made during the past ten years. And USG has taken full advan tage of them. Completely modern plants and equipment, tremen dous research facilities, and over 35 years of leadership in the man ufacture of building materials all contribute to the exceptional quality of U S G Roofing Products. The result is a complete line-- distinctive shapes and glorious, lasting colors. Conventional, lock type, and special designs. A shingle for every type of roof. Plain or solid colors. New eveappealing blends bright, subdued, warm or cool, that suit varied tastes and styles of architecture. Th * too{ lnS grip >' r - " & * L/aMt . . . Right Over Your Old Roof Applying a new roof right over the old one, you save the labor cost of ripping off the old shin gles. There is less debris to clean up. And you retain the in sulation value of the old roof. Re-Roof Now--Pay Later We can help you to re-roof your home, easily, eco nomically with the USG Monthly Payment Plan. No down payment necessary--you pay nothing until the job is finished. Take advantage of our experience in roofing problems. Let us help you to get the right roof for your home for only a few dollars per month. ! B3006 0330 6*006 0331 HiMUdL UuA. cO'UUf. damaG^ teinE r\\a7m^T#i fidITVV'mm WHERE IT BEGAN A few sparks from the chimney quickly ignite the old, dried-out shingles and soon the whole bouse is a mass ofdames. Thisis the most common cause of aii residential fires--the worst menace to the safety of property and life. Every four minutes, every day and night, fire destroys another home. Every year millions of dollars worth of property goes up in smoke. A large percentage of this great loss could eas ily be avoided by the use of fire-resistant roofing ma terials. Be sure that your home has a fire-safe roof. Records show that mineral surfaced asphalt shingles have frequently withstood the above test in a credit able manner. They bear the Class"C" label of the Under writers' Laboratories, Inc. And insurance companies in most states offer much lower rates on property pro tected with this type of roof. PLAYING WITH by