Document n9d6X9jLBKz93GZXq9Y3owZ56
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CONDEMNING LUMBER!
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CHOWN above is ati actual photograph v-' of a section of siding--a few mouths after "cheap" ipaiht iwas; applied.
We piccurel;thisphotograph as a bilijr board;--for tbads what; a "cheap" paint . job really is, ah advertisement condemn^ ing lumber.
Consider th^. property owner who wa^i victithized by thUjob. lie had no idea the'; paint would go to pieces so soon. And had no idea that re-patntiug would -io^ vblve the heavy expense of burning andscfaping off th'enoldfpaiat.
YoU can't blame him,for figuring that lumber costs a pretty penny to protect. You can't biainehim either if; he Isays];,! "Nexdtime I build. I'll dSe materials thaii j
don't heed; paintL"
yoUjiook :at.^che9p;(,-painc from this angle to giye .Fail to the long away
Bap thi customers hUpbrcant ^,Tli, . paibc .and. al&ifod;
DUTCH JBOY...
wThis DDutch Boyjob is-3 years old and goihistrong. .No danger, oflumber <ag a Mack eye from paint .which presents such) year in a-
Paint made with Dutch .Boy White, lead ddes not crack and scale. It resists the weather...wears down stubbornly % gradual chalking, leaving a smooth, even surface for new paint. H Ifyouhappento.carryDutchBoyWhite.Ilead add the other Dutch Boypaintprodijdcfs, so much the better. By actively sell ing Dutch Boy you not only prevent 'Icheap^paint from taking a fell outofthe iiifober;Wness,butyoubuildduupap ablevolume ofpaintb *
BUTCH
n a t io n a l l e a d c o mp a n y
CLll Bfoidway. New York; llfi Oak Sc, Bufiaio; &fJ0 WescL'8thSc., Chicago; 659 Freeman Ave., CSocinbati; 820 West Superior,Ave.. aeVekad; ; 722 ChesmUt St., $t: loais; 2240 24th St.. San FrantiscbiNaaomd-Boscon Lead Co.,800Albany Street, 'Boston; National Lead> Oil Co. of pi., 3 L6 Fourth Avenue. Pittsburgh; Joi ' LfeWiS&Bros.cb.,-sr ' " ' "
KD*4367--American Lumberman, Feb. 2 andJune 22, 1935-k
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