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Still protected by the same unbroken, tight-clinging paint-film ... Will the
paint you use retain such lasting continuity and adherence?
Ah good. metal paints possess
continuity and adherence when first applied to metal. But the true protective value of the paint you use depends on how long it retains these vital qualities.
One paint--red-lead--has re peatedly proved its ability to re tain its continuity and adhere to the surface for many years. It produces a tough, durable coating that remains intact throughout a remarkably long life. It does not crack or scale. This paint holds its elasticity, expanding and con tracting under changing tempera
tures with the metal to which it is applied. 11 retains its continuity.
Red-lead forms such perfect con tact with the metal--sticks so tightly to the surface--that the danger of loosening or scaling is never present when the paint is properly applied. Lasting adher ence to metal--that is a basic quality of the red-lead paint-film.
Thus it is that pure red-lead is accepted as the standard paint for
CONTINUITY RAILED
Tinybreaksdevelopedin thispaint-film... rust-forming asents entered. . . spot-rust started its destructive work. The paiat.
did not retain its connnurcy.
ADHERENCE WEAKENED
Tbispaint-film has lost its contactwith the metal. It scaledoff inpatches... leftthe
paint did not retain its adherence.
metal. Thus it is that three coats of pure red-lead paint form a pro tective coating for metal that is unexcelled.
Paste and Liquid Red-Lead
Fine, uniform, highly oxidized-- there is no better red-lead obtain able than Dutch Boy red-lead. Ir comes in two forms--paste and liquid. The liquid (ready for the brush) is supplied in six different colors--the natural orange-red, two shades each of green and brown, and black. The paste comes in the orange-red and can be shaded to dark, colors.
Free paint service
Whenever you encounter an un usual painting problem, you will find our special technical staff ready to serve you. Their wide experience and exhaustive knowl edge of painting enable them to give valuable assistance. Address the Department ofTechnical Paint Service, in care of our nearest branch office.
NATIONAL LEAD COMPANY
New York, ill Broadway . Boston, 800 Albany Street. Buffalo, xi60ak Street. Chicago, 900West p. 18th Street' *. Cincinnati, 659 Freeman Avenue Cleveland, 820 West Superior Avenue . Sc. Louis, 7,2 Chestnut Street . San Francisco, 23s Mont gomery Street . Pittsburgh,Naiional Lead ft Oil Co. of Pa ,316 Fourth Avenue . Philadelphia, John T Lewis & Bros. Co.,437 Chestnut Stteet.
DUTCH BOY RED-LEAD
This advertisement appears in Engineering News-Record, June 7
N 27838
I
0000-NLI-000013984