Document kM6yok0b1Vm928DkdVvovLvV

THE PROOF WHITING (Cj/c/um QiffrantM) WtiiicnR is chalky* transparent nd laefci dut*. bility. tc. > uxd In paint, a* substitute f or White Laid and Zinc Oxidf, beextue of it* bulk ind'irliMpani; Whilin( make* good putty bat it houiK CXrvnot be cirttcd wUh pvM.ty. Note tlie poor kiding and vtrirt| preprrtin. BARYTES' 1 X8fi's/rrSu!phdt} Ellnccd: from the nrth in the form of rock, it ii crushed and puLverixed for use in .paring. It e*: ceptional weight and low cost permits tCi use as a .deceptive *ubti:te. for White!.Lead and Zmc Osirie. As the'chart tkewi, Barytes ia Mdty lacking in hiding and covering capacity. Compare These Brush-Out Tests On the left hand side of this page 'are re productions of actual photographs showing the results of brush-out tests made with the most commonly used inert materials Or sub stitutes for pure White bead and pufc Zinc Oxide. On`the right hand side of the pageant! in exactly the .same manner, brush-out tests have been made with the materials used ex clusively in the manufacture of Monarch 100%; Pure Paint, with a brief description of these ingredients land their merits. Equal quantities of each material, combined with Linseed Oil, have been used in making the tests. The comparison speaks for itself. CARBONATE OF WHITE LEAD The moit opaque of all while paint pigments. Paine authorities acrec that Pure Carbonate of Load it absolutely neceiiary in the manu facture of a quality outtide house paint. Notice haw well it hide* and spread* over the liirlirc. It haa great affinity for Lin*cd Oil. ZINC OXIDE Zinc Oxide it intfBKly white anil absorb* lUc greatest amount of linseed oil of all white paint pigment*. It hasexceptional hidingand spreading capacity. Zinc Oxide ia a necessary ingredient for a perfect house paint became it retards chalking and provides greater and caitcr spreading. . SILICA ;v This material it quite similar to Baryte*. It ia taw in coat arid ward exlctiai rely in making graded paints ai a substitute far White Lead and Zinc Oxide* The very pooc. spreading, andihiding quali- i t*e* are quite apparent. Thrrt it no place in ft quality house paint tor this substance. MONARCH m% PURE PAINT Pure White Lead and Pure Zinc Oxide com bined in proportion of filead and *<nc. together with Pure Linseed OU. Turpentine. asd Turpentine Japan Dryer, produce a point film that is extremely tough, elastic and leathery. MINIATURE jPAINT FACTORY The!greatest silent pamt sdemuti, ever pieced in the dealer's hands- It; enables the dealer id tell the cemplele nkory ihuwii M ttijj page and produce the actual proof before the customer's eyes. r.> O.W*** 0007-SWP--040495 0007-SWP-000123885