Document k9Keeq0XamXbMojV53kX0o5yD

world-wi: ) CAPACITOR AROCLOR 1968 SALES BY PRODUCERS IN THE VARIOUS COUNTRIES Country Domestic 1. U.S.A. 2. UK 3. Germany 4. F ranee 5. Italy 6. Japan Total Volume THOUSANDS OF POUNDS Monsanto Bayer Prodelec Caffaro 26,400 2, 640 2,465 1, 727 3,398 804 26, 400(USA) 2, 640(ME) - 2, 355 - 220 320(ME) 1, 034 174(USA) 364(USA) 220 110 1, 386 1, 122 220 121 748 " Kaneka - ? EEC Now Domestic 7. Holland( Bayer) 396 8. Belgium(Prodelec) 506 - 396 - 506 -" EFTA 9. Switzerland 10. Austria 11. Denmark 12. Norway 13. Finland 14. Sweden 15. Portugal 330 198 99 22 176 737 - - 11 (ME) 22(ME) 132(ME) 7 7 (ME) - 66 154 22 " 264 44 66 44 660 " ------"" South Europe 16. Spain 818 231(ME) 26(USA) Manufactured in Spain by Flix, 17. Yugoslavia 484 - 264 18. Israel 99 66(ME) - 19. Poland 385 330(ME) - 20. Romania 264 - 264 21. Czechoslavakia 11 ll(ME) - 22. Hungary 44 - 44 23. Bulgaria -- - 24. East Germany 198 - 198 25. Russia -- - 26. Canada 1, 206 1, 206{US - 27. Mexico 508 508(USA) 561* - affiliate of Prodelec 220 - 33 - 55 - -- -- -- -- -- -- -- " - South America 28. Argentina 29. Brazil 280 38(USA) 88 154 650 560(USA) 70 20 --- Asia-Pacific 30. Australia 950 31. Hong Kong 45 32. Taiwan(Formosa) 165 33. India 509 34. Red China Others Totals 440 166 47, 120 950(USA) - l(USA) 44 - 55 172(ME) 220 7(USA) -- l(USA) 165 4, 012(ME) 5,879 30, 235(USA) 34, 247(Combined) no no 5, 635 '- " 440 - 1, 309 - DSW 199899 STLCOPCB4057963 , WORLD-WIDE x-.ANSFORMER ASKAREL - 1968 SALES BY PRODUCERS IN THE VARIOUS COUNTRIES Country Domestic 1. U.S. A. 2. UK Total Volume 18, 700 752 3. Germany 4. F ranee 5. Italy 6. Japan 4, 510 7, 662 1, 550 200 EEC and Nondomestic 7. Holland 110 8. Belgium 1, 144 THOUSANDS OF POUNDS Monsanto Bayer Prodelec Caffaro Kaneka 18, 700 (USA) 559 (ME) 193 (USA) 45 (USA) - 4, 300 ? 110 " - ? 7, 330 " - 210 330 1, 440 - - - 155 - no - -- 616 308 220 EFTA 9. Switzerland 10. Austria 11. Denmark 12. Norway 13. F inland 14. Sweden 15. Portugal 231 11 (ME) 55 no ' 55 55 - 55 - -- -- - 13 13 (ME) -- - - -- -- - -- -- - 220 " no no - - South Europe 16. Spain . 17. Yugoslavia 18. Israel 2, 200 500 (ME) - 1, 700* *Made in Spain by Flix, associate of Prodelec 176 - - 176 165 165 (ME) - " " " East Europe 19. Poland 20. Romania 21. Czechoslovakia 22. Hungary 23. Bulgaria 24. East Germany 25. Russia 26. Canada 27. Mexico 22 11 11 - 2, 121 200 " 22 - - 11 - - - -- - - 11 - -- (Have their own chlorinated biphenyl plant) (Have their own chlorinated biphenyl plant) 2, 121 (USA) - - - 200 (USA) - " " South America 28. Argentina 29. Brazil 30. Puerto Rico 31. Columbia 32. Pe ru 33. Chile 2 2(USA) - 204 160 (USA) . 44 1 1 (USA) - 17 17(USA) - 25 25(USA) - 80 80 (USA) - - ---- Asia-Pacific 34. Australia 35. India 36. Red China 37. Vietnam 38. Turkey 39. Iraq 40. Pakistan 41. South Africa 42. Others Totals 320 144 88 3 1 1 67 75 1, 224 42,303 144 (USA) - 1 (USA) 88 -- 3 (USA) - 1 (USA) - 1 (USAf - 67 (USA) - 75 (USA) - 264 (ME) 770 3 (USA) 21, 839 (USA) 6, 302 1, 512 (ME) 23,351 (Combined) 176 55 88 - 10,053 187 2, 442 - 155 DSW 199900 STLCOPCB4057964 AREAS WHERE MONSANTO, ME SHOULD OR SHOULD NOT CONCENTRATE MARKETING Country__________ _____________________________ Remarks Poland Pursue strongly Romania Pursue if we can make a swap arrangement as done by Bayer. Czechoslovakia Pursue strongly East Germany Do not pursue Russia Evaluate potential Spain General Electric put Flix in business; strong transformer market. Monsanto, ME return is low. Maintain present limited capacitor market position and remain alert to developments. Italy Monsanto, ME return is poor. Market is relatively large. To justify strong ME pursuit would require major step like purchasing Caffaro. Yugoslavia Pursue strongly Sweden Pursue strongly Norway Pursue strongly F inland Pursue strongly Denmark Business indicated small Switzerland Competition very strong against us. Low priority. Holland Do not pursue Belgium Do not pursue Austria Pursue strongly ------------------------ DSW 199901 STLCOPCB4057965 Country Portugal Israel Hungary Bulgaria Remarks Do not pursue Hold present business Evaluate potential < Evaluate potential SUMMARY The strong areas for Monsanto, ME are: The UK, Scandanavia and Eastern Europe. Considering local competition, Spain and Italy are worthy for maintaining business. DSW 199902 STLCOPCB4057966 AREAS WHERE MONSANTO U.S. A. SHOULD CONCENTRATE MARKETING Country - U.S.A Canada Australia India Japan Mexico Brazil Argentina Remarks Pursue Strongly Pursue Strongly Pursue Strongly ' Pursue Strongly . Pursue Strongly Pursue Strongly Pursue Strongly Pursue if economics warrant. We hold essentially 100 percent of the business in all of these countries, exce pt Japan and India. Our efforts in these la.tter countries are just beginning. Both have good potentials, and the market magnitudes need to be confirmed. DSW 199903 STLCOPCB4057967 .1968 V.RLD SALES OF CAPACITOR /OCLOR AND TRANSFORMER ASKARELS BY PRODUCERS Manufacturers Use MILLIONS OF POUNDS Domestic Export Grand Totals Monsanto U. S. A. Capacitor Transformer Totals 26. 4 18. 7 45. 1 3. 9 30. 3 3. 1 21. 8 7. 0 52. 1 Monsanto U. K. Capacitor Transformer Totals 2. 6 0. 8 3. 4 1. 4 0. 8 2. 2 4. 0 1. 6 5. 6 Bayer Capacitor 2. 4 3. 4 5. 8 Transformer 4. 3 2. 0 6. 3 Totals 6. 7 5. 4 12. 1 Prodelec Capacitor 1. 4 3. 6 5. 0 Transformer 7. 3 1. 1 8. 4 Totals 8. 7 4. 7 13. 4 Caffaro Capacitor Transformer Totals 0. 8 1.4 2. 2 0. 5 1. 1 1. 6 1. 3 2. 5 3. 8 Flix Kanegafuchi East Germany Capacitor Transformer Totals Capacitor Transformer Totals 0. 6 1. 7 2. 3 4. 0 (Est) 0. 2 4. 2 ? - _ - 0. 6 1. 7 2. 3 4. 0 0. 2 4. 2 ? Russia ?? 72.6 20.9 93.5 Monsanto has slightly over 60 percent of the total world market, but only 44 percent of the export sales which, however, represent only 23 percent of the total market. SlV ^9904 STLCOPCB4057968 MONSANTO, ME COMPETITIVE SALES IN THE EUROPEAN MARKET AREA ONLY, AND EXCLUSIVE OF SALES IN THE UK, FRANCE AND GERMANY Company , MILLIONS OF POUNDS Capacitor Aroclor Type Transformer Pyroclor Type Percent ; Percent Pounds of Total r Pounds of Total Monsanto, ME 1. 36 16% 0.69 11% Bayer 2. 66 31% 1. 10 17% Prodelec 3. 13 . 36% 0.70 , 10% Caffaro 0. 87 10% 2.27 36% _ Flix 0. 56 7% 1. 70 26% Totals 8. 58 6. 46 A:' A A A. NTi G, j\i \ . . . ` X i.i /. V -- 7;,-. GV From these data it' is indicated that "Monsanto,: ME holds ;a. rather low percentage of sales in the European market area, and that their ROW sales (outside the European market) amount to only about 200, 000 pounds of capacitor Aroclor and 260, 000 pounds .of transformer Pyroclor. V . -- >. . G - lO J-' J~a X Cj ` X V ~.t ' X /uncis 111. /ecd 1 G% 31% ' G'/.. U-% 7% P. G. Benignus April 4, 1969 DSW 199905 STLCOPCB4057969 U.S.A. DOMESTIC AND U. S. A. EXPORT .DIELECTRIC FLUID SALES ' IN MILLIONS OF POUNDS Year 1966 1967 1968. 1969 1970 1971 1972 1973 Transformer U.S.A. Exoort Total 16. 5 3.4 ' 19. 9 20. 0 . 3. 1. 23. 1 18.7 ` 3. 1 21.8 20. 0 3. 5 23. 5 21. 0 ' 3.7 24. 7 21. 6 ' 4. 1 25. 7 22. 2 4. 3 26. 5 23.2 4.5 27. 7 U.S.A. 24. 5 25. 7 26. 4 27. 5 28. 5 29. 8 . 31. 3 32. 8 Capacitor Export Total 2.9 3.4 27. 4 29. 1 4. 5 30. 9 4. 3 31. 8 4. 8 33. 3 5. 0 34. 8 5.2 36. 5 5. 5 38. 3 Grand Total 47. 3 52. 2 52. 7 55. 3 58. 0 60. 5 63. 0 66. 0 /ecd P. G. Benignus D. R. Pogue April 2, 1969 os* w**6 STLCOPCB4057970 HISTORICAL U.S. A. DOMESTIC ASKAREL DIELECTRIC CONSUMPTION IN MILLIONS OF POUNDS Year 1955 1956 1957 1958 1959 1960 1961 1962 1963 1964 1965 1966 1967 1968 Transforme r 14. 6 23. 5 20. 7 14. 6 15. 6 17. 3 14. 4 12. 8 13. 7 14. 9 17. 8 18. 2 22. 4 21. 0 Capacitor 12. 9 17. 1 15. 7 12. 9 15. 1 16. 1 16. 1 15. 4 15. 6 19. 6 21. 1 24. 5 25. 7 26. 4 Totals 27. 5 40. 6 36. 4 27. 5 30. 7 33. 4 30. 5 28. 2 29. 3 34. 5 38. 9 42. 7 48. 1 47. 4 osW 199907 STLCOPCB4057971 KEUrFEL ft rsscn CO DSW 199908 /f'J.'d \J> fj \i $ STLCOPCB4057972 // ;^/x general business cyrr.Es vs askarel sales Historically and today and no doubt in the future years Ashare1 sales closely follow the general business cycles of our overall economy. I.- During the 1941 to 1943 World War IT years, Askarel sales advanced strongly as did our economy. Then Askarel sales went down and. hit a low which came in 1945 -- the exact time of a short recession in our economy. Then Askarel sales advanced as we became involved with Korea and as our industrial economy expanded due to this involvement in Korea. Following . this, our Askarel sales wept down during the 1953-1954 period when there was indeed an 11 month downturn in the overall United States economy. i This brings us up to the initial date shown on this chart. II.Then in 1953-1957 came the most vigorous post World * War II up-turn in our economy and Askarel sales strongly reflected this. III. 1958 was a weak business year nd so were Askarel sales. ' . IV.Then business Improved until i960 and then there was the 1960-1961 nine-month set-back and Askarel sales reflected it. 'V. Then since 1961 we have had nearly 100 months (8 years) of increasing expansion. SW 199909 STLCOPCB4057973 1968-1969 DOMESTIC U. S. A. CAPACITOR AROCLOR PRODUCT MIX Capacitor . Markets Percent Power Capacitors Ballast Motor run Induction Heating and-other 45% 28% 23% -4%- Pounds of Aroclor Finished Capacitor Dollar Value 11, 900, 000 7,400, 000 6, 000, 000 25 million 22 million t 16 million 1,400,000 . 12 million 26, 400, 000 tI i ! DSW 199910 STLCOPCB4057974 lanufacture r Pur. in 1968 eneral Zlectri 9, 900 "e stinghcuse 3, 850 icGraw Edison ! a. ' Q ;-------v~r an game 2=831 T jr'OV/S: r Caoacirc T 5 Pounds % mat for he Ma;or Markets iVuGdCl' Ms 11.11 3. %> ct C a l C 2' rounds % Mki Jc~ hci3^ CS-OilCICO! Pounds % Mat 4, I5C 54. 8% 1, 200 2 0.0 wjo *2 3 j'7 1/ 5 9- 0% 3, 500 29. 4% - - 300 4. 1% A 30C 0%11. - - - - 2, 700 2 2 7 ' - - - - i. v--7 250 2. i % 40 i " P '/G C u- A - ' /0 r --> Ow - . _1 \J d. ` C' 1, 362 -- 870 14. 5% - - - - A 020 17. 0% - - - - i, 140 19.0% 300 Mo -- 930 15. 5% 4-3 0 C . % 7G nss - j ' --1 25, 772 -- - - A 120 15.2% 11, 90C 100% 6, GOO 100% 7,40 0 - ^ i 7'o -----C--------------- tv iter makers in the U. S.. Ao purchased 26 , "i 0 0: J0 \j p o U. ii c s c i d 1*01-0! ct cz Zki s v/ a s used for induction heading. DC, energy srora % - ; -------- -- - - V-. ... 2 . . .. CM .. - - . . ... marketv outlets. DSW 199911 STLCOPCB4057975 1968 VERSUS 1969 DOMESTIC CAPACITOR AROCLOR SALES IN THOUSANDS OF POUNDS 1968 1969 Jan 2, 729 2, 195 Feb 2, 651 2, 193 Mar 3, 060 2, 577 Apr 2, 552 2, 167 Difference - 534 - 458 - 483 - 385 = -1, 860, 000 We stinghouse McGraw Edison Sangamo Four Months 1968 1969 1, 996 987 752 385 981 821 Diff. -1, 009 - 367 - 160 = -1, 536, 000 Sales to power capacitor makers accounts for 85 percent of our sales decrease the first four months of 1969 versus 1968. DSW 199912 STLCOPCB4057976 1968-1969 AROCLOR FOR POWER CAPACITORS DOMESTIC U.S. A. Capacitor Manufacturers Total lbs purchased in 1968 % Used for Power Capacitors Pounds of Aroclor used for Power Capacitors in 1968 1968-1969 Conversion to Plastic F ilm McGraw Edison 1, 418, 000 92% 1, 300, 000 30% General Electric 9, 900, 000 42% 4, 150, 000 75% We stinghouse 3, 600, 000 97% 3, 500, 000 65% Sangamo 2, 860, 000 95% 2, 700, 000 35% Aerovox 1, 362, 000 very small - - Sprague 1, 417, 000 very small - - C-D 1, 950, 000 13% 250, 000 - Totals 22,507,000 11, 900, 000 DSW 199913 STLCOPCB4057977 Jj^y//yV^AA A /j/V/{///9'ISy A AAA A'/uT~ 7r/fy/s^ t WtT/n'wmz t/( ///#... /UiPPA m//?, Ayp >,A AA 0e?3 A9/7AJAP / I / li> A' l A < / ) A ]~p :A9n-y///)/*', A?iO/y/}j- Aa-a/a a /A/./A/Z p/yyp*. DSW 199914 STLCOPCB4057978 1958 VS 1959 DOMESTIC TRANSFORMER ASKAREL SALES IN THOUSANDS OF POUNDS 1958 1969 Difference JAN. FEB. MARCH 2,032 : 1,138 1,231 1,028 1,637 1,302 -894 , -203 . -335 APRIL TOTALS 1,565 6,465 1,233 4,701 -332 - -1,764 -....FOUR- MONTHS .1 1968 G.E., Rome,Georgia 741 G.E., Pittsfield, Mass. Westinghouse (Sharon, . South Boston and Phoenix) 325 2,447 Allis Chalmers-ITE Circuit Breaker '741 629 TOTALS 4,883 1969 " 273 318 1,751 437 534 3,313 Diff .* -468 -7 -696 -304 - 95 -1,570 DSW 199915 STLCOPCB4057979 DETERMINATION OF THE POPULARITY FACTOR OF ASKAREL TRANSFORMERS I Year Lbs. Askarel per KVA Lbs. , Askarel , Required M Askarel KVA M New KVA Installed M M/I 1959 I960 1961 1962 1963 1964 1965 1966 1970 5.40 5. 00 4.50 4. 30 4. 08 3. 96 3.47 3.20 3.20 ` . 13.40 17. 05 ' 14. 10 , 12.60 13.15 14.40 17. 20 17.50 22. 00 ' : 2. 48 ; 3.41 3. 13 2. 93 3. 22 .... 3. 64 ,, 4. 96 5.47 ' 6. 87 .73. 5 58. 0 68. 5 47. 5 59. 5 62. 0 66. 5 70. 5 81. 0 3. 37% 5. 88 4. 57 6. 17 5..14 5. 87 7. 45 7. 77; 8.40 On the average, an askarel transformer in the 500-7500 KVA range manufactured in 1965 by Westinghouse used 3. 47 lbs. of askarel (Inerteen) per KVA. Also, in 1965, 17.20 M lbs. of askarel blends were required for domestic askarel transformers. Thus a factor can be developed for total domestic askarel KVA manufactured in 1965. 17. 20 M lbs, askarel j ... . .... 1 - !X _______KVA________ 3.47 lbs., askarel = 4. 96 M askarel KVA added in 1965 Total new transformer KVA capacity added in 1965 was 66. 5 M . Thus, an approximate percent relationship can be calculated for new askarel KVA compared., t total new;KiVA additions: 4. 9.6,M askarel KVA 1 6675 KVA X 100"='7.45% ........ DSW 199916 STLCOPCB4067980 STLCOPCB4057981 0 Til ^ 0 X 20 T O T H L 'IN C H *16 1 2 4 0 O O O o oo o ) 00 vO O' ( Ln 4k. *' . w 1959 I960 1961 1963 1963 1964 1965 1966 i. V; TRANSFORMER ASKAREL- FOR THE DOMESTIC U.S. A. MARKET . , IN MILLIONS OF POUNDS Year Westinghouse '.; ' Forecast Monsanto Actual and : Forecast Askarel Sold and Forecast to be Sold by Monsanto 1966 1967 1968 1969 1970 , ; ; ; 15. 6 : ; 25. 9 ' i: , 21. 8 i v, : . 18.2 \, i . 22.4 i 21.0 i : Ofc,-- ':f ' . . i iv' : .V " . -.....* 20. 5 . 1 *1 ! 23. 2 : ' ;' 22;`0 J23.0 *' 16. 5 20. 0 18-7 20. 0 21. 0 . 1971 27. 3 23. 6 21. 6 1972 27. 3 24. 2 22. 2 1973 33. v 25. 3 23. 2 00 OOo) T" 5<o0 STLCOPCB4057982 rrrrrT.':-!- < >-.k.,'-V^*'*-*'J -j, ti /ftf -/99fl f$>/o77fA/ fss? y&A J/&. J-'- /&< /AA7/AAA -A ABt>A77.lAPPjA/AAypM A77/// 6 /e> aTTA/S^777>.... .... Ta17/iA7jaaA^ IAT /TA/^p AImja^/Aa..... ......... ....... ..... _I: 7/A)A7A7L 1//7A7 7/AA/3<, AA//A= V# TT/a'/I ./FflAKAiAA AA/A'/'A/Zl/A 7 A/A?/?A>/A S/At7/-J`7A AAA '..._... 1/1177.7j_ fs//~ .. d^AA1 A'tfA //A/A^^js- .. '> " : ^1 A/A7 )y?/ ^ ATI 777 A ASA AAA? a.^s^sss' y/ /, jZZC/ffAt-c/Af/i. AA/AcAA/h, _..:._... ,, ,..... i^k_ W///AP P1AU?A> A/S? AA'S^ASA AWsA^A y///A /A/7/A7A67 A.1Aa7/7/AA7. .A/Jj'y'SASl PTfASAs.. -- CAAA7- grpAJAy-AASAAslrAjAyA/AfA/ /7r/SA/77,... PSVJ199W1 STLCOPCB4057985 MONSANTO DOMESTIC USA CAPACITOR AND TRANSFORMER ASKAREL SALES MILLIONS OF POUNDS 1968 Actual Capacitors 26.4 Transformers 18.7 . . .`1 TOTALS . i-ifi k. 45.1 1969 Budget 1969 Now Estimated ;29.7 ` 25.5 24.5 5^.2 15.5 jUlf . ... . 41.0 This reflects a possible 1969 sales reduction of 24.3# versus the-official 1969 budget and a 1969 sales 9/6 below 1968 sales in terms of pounds. Pronounced technical factors influence this, but of greater impact will be the ability of our government-to succeed ih slowing down our over-heated economy. DSW 199922