Document jymK26gG6mzBe2zBK8ObZ0mXR
AAVMXIA'WU MATMMl*
Leu&
NEWSPAPER
SUCCESSFUL RETAILERS of building materials, have
proved by actual test that one of the best methods of promoting sales is through advertising in their local newspapers.
This book of stock cuts has ben prepared as a service for the dealer in U S G Building Materials. Cuts or matrices of any of the illustrations shown in this book will be furnished without cost to the dealer. Order bv number and specify whether cut or matrix is wanted.
The dealer who prefers to write his own copy can order cuts of anv of these advertisements and have his local paper substitute his special copy in place of the copy shown. If the illustration only is desired, order the full ad and have your printer cut off the part not needed. Order all ads by number.
Illustrations of cuts are inserted for those who desire to prepare their own advertising and for special use in catalogs, price bulletins etc. Order cuts by number.
These cuts, of course, are furnished by the United States Gypsum Companv for the convenience of its dealers. And their use in no wav obligates the Company for any payment for the newspaper, magazine or other space in which they are used.
DEALER SERVICE BUREAU
UNITED STATES GYPSUM COMPANY CHICAGO
CO 2-
BB022 1492
III
o
z
X
Fibre Wallboard -
Page 30
Hardboard -
- 28
Insulating Board -
25
Insulating Sheetrock -
6
Insulating Rocklath
- 14
Insulating Wool
31
Lathing Accessories Metal Lath Products -
- 41 41
Miscellaneous U S G Cuts
- 43
Paint Products
37
Plaster Products
- 15
Quarter-Inch Sheetrock
3
Rocklath
-
- 13
Roofing Products -
16
Sheetrock -
-3
Sheetrock Tile Board -
8
Weather wood -
25
Wood Grained Sheetrock
-9
te n
(Page 2)
FOR BASEMENT ROOMS
An attractive recreation room can be easily and quickly built in your basement. Wood studding finished with Sheetrock, the Fireproof Wallboard, assures economical, durable, fire proof partitions.
Sheetrock, made of gypsum, will not burn or transmit fire. It adds protection to wood con struction.
Sheetrock has proved itself a satisfactory wall and ceiling finish in millions of homes.
Call and see this fireproof wallboard.
DEALER'S NAME
Ad No. 250--2 col. x 7 in.
No. 275
SHEETROCK
It's Easy to Remodel Interiors with Sheetrock
No. 248
New partitions can be built, attics and base ments finished into liveable rooms easily and quickly with wood studs and Sheetrock at an economical cost.
Call and let us show you the actual boards of this practical, durable fireproof, wall and ceiling covering.
Sheetrock will meet your approval as it has millions of other home owners.
1
X 'U
I'
DEALER'S NAME
Ad No. 252--2 col. x 7 in.
Make Your Attic Useful
You can add one or more comfortable, attractive rooms to your house by lining the walls and ceilings of your attic with
SHEETROCK
THE FIREPROOF WALLBOARD
And you will add fire protection to your home because Shcetrock does not burn and protects the wood construction in your attic.
Sheetrock is an economical, durable wall and ceiling covering that can be papered or painted.
Call at our yard and let us tell you all about the advantages of Sheetrock.
DEALER'S NAME
\d No. 251--2 col. x 7 in.
SHEETROCK
v
i
BB022 1496
(I'age 5)
No. 285
SHEETROCK
REMODELING
For quick and econom ical remodeling, use the fireproof wallboard, Sheetrock. It saws and nails like lumber. Does not warp. Does not burn. Takes any decoration. Let us tell you all about
SHEETROCK
THE FIREPROOF WALLBOARD
DEALER'S NAME
Ad No. 255--1 col. x 6 in.
INSULATING SHEETROCK
THE FIREPROOF WALLBOARD
Wallboard that -- Insulates -- Fireproofs
INSU L AT I|3N G
SHEETROCK is a new
kind of insulating board
totally different from any
other. It is a fireproof
gypsum board equal in
insulating value to a full
half inch of fiber insulat
ing board. The inside sur
face is the standard ivory
color of Sheetrock that takes any type of decora tion. But the opposite
The above diagram illustrate* what insulatioti does in the aver
age home in summer and winter.
side which is placed next to the building frame
work, has an aluminum foil surface which acts as
an efficient insulator. This foil reflects heat like a
mirror reflects light.
Insulating Sheetrock can be given the same patented Armored Joint method for concealing joints which has proved so successful on Sheetrock jobs. The exposed face of Insulating Sheetrock can be decorated with standard materials. The ad vantages of Sheetrock--fireproofness, non-warping, durability, and permanence are present in Insulat ing Sheetrock.
Call at our office or phone for a representative who will demonstrate Insulating Sheetrock.
DEALER'S NAME
Ad No. 254--2 col. x 8 in.
(Page 6)
88022 1497
GIVE THE BOY A ROOM
You can finish off your attic and provide an attrac tive room for the boy. Or it can be used as a sewing room, a game room or an extra bedroom with Sheetrock, the Fireproof Wallboard. The work can be done easily, quickly and eco nomically. Sheetrock takes any decoration. Let us tell you how you can have durable fireproof walls and ceilings by using
SHEETROCK
THE FIREPROOF WALLBOARD
DEALER'S NAME
Ad No. 256--2 col. x 4 in.
New Walls at Low Cost
i
SHEETROCK
v i
BB022 1498
SHEETROCK
THE FIREPROOF WALLBOARD
DEALER'S NAME
Ad No. 257--2 col. x 4 in.
(Page 7)
SHEETROCK
No. 243
SHEETROCK TILE BOARD
il new and perfected tile board that makes possible painted and enameled surfaces that resemble the best ceramic tile.
Easy to apply and decorate. Nails and saws like lumber.Does not burn or support combustion. Panels are % of an inch thick, and 48 inches wide. May be ob tained in from6 to 10feet lengths.
Sheetrock Tile Board is en during and economical. Let us estimate your requirements.
DEALER'S NAME
Ad No. 260--2 col. x 4 in.
No. 241
No. 242
BB022 1499
age V)
No. 244
SHEETROCK
All the Beauty of Wood Paneling at Wallboard Prices
With Wood Grained Sheetrock you can build attractive interiors that are reproductions of fine woods, walnut and knotty pine, at the cost of an ordinary wallboard job. This new construction is made possible by re producing on one face of Sheetrock an actual likeness of wood paneling.
Wood Grained Sheetrock has all the advantages of Sheetrock--does not warp or buckle, stays where it is nailed, is fireproof and permanent.
Use it in residences, offices, restaurants, lunch rooms, stores or any building where the construction is suitable for the use of wallboards. The boards are four feet wide and ceiling high. They are easily and quickly erected. Ideal for remodeling work as well as new construction.
To appreciate the beauty of Wood Grained Sheetrock you should see the material itself. Then you'll see that it is a true reproduction of carefully selected wood panels.
WOOD GRAINED
I
WOOD PANEL EFFECTS AT LOW COST
Walls like these repro ducing beautiful knotty pine can be had at the cost of wallboard by using Wood Grained Sheetrock with Knotty Pine finish. Fireproof; non-warping; strong; dur able; easy to cut; quickly erected. Also furnished in walnut grained. Call and get a sample.
WOOD GRAINED
SHEETROCK
THE FIREPROOF WALLBOARD
DEALER'S NAME
r* 11)
Ad No. 291--1 col. x 6 in.
BB022 1500
i I1
SHEETROCK
No. 284
Beautiful Walnut Panel Effects for Your Home at Low Cost
WithWood Grained Sheetrockitisnow possible to have the beauty of Walnut paneled interiors at wallboard prices. The surface of this board is an exact re production of the graining and color of carefully selected walnut. Sheetrockis fireproof; doesnotwarp or buckle; stays in place; easy to cut, erect and nail. Can be used on any interior adapted to wallboard treatment. Wood Grained Sheetrock is also furnished with a Knotty Pine finish. Call and get a sample.
WALNUT GRAINED
SHEETROCK
?!
DEALER'S NAME
CO
,022 1501
Ad No.\292--2 col. x 6 in.
( Pagi
JOCKLATH
HE FIREPROOF LATH
rhe Modern Plaster Base
) In your new home you can (Id an extra measure of fire irotection by using Rocklath, be fireproof lath.
Rocklath is made from gypnm rock. It does not burn or npport combustion. It adds ire protection.
In addition to its fire-resisive features, Rocklath inreases the endurance of wall iid ceiling finishes. It does not leteriorate with age. It does
not cause discoloration or stains. Plaster bonds more tightly to it than to any other type of lath.
Let us show you this Lath that never lets go of plaster.
DEALER'S NAME
;d No. 350--2 col. x 4 in.
ROCKLATH
fHE FIREPROOF LATH
A GOOD LATH
for
GOOD CONSTRUCTION
When you consider build ing, give the selection of lath for your walls and ceilings the -areful attention it deserves.
Plaster bonds more tightly to Rocklath than to any other type of lath. It is fireproof and affords fire protection wherever
used. It increases the endur ance of wall and ceiling finishes It does not deteriorate with age. It does not cause discolor ations or stains.
Any builder will tell you about Rocklath. Or ask us for sample and complete description.
DEALER'S NAME
Ad No. 351--2 col. x 4 in.
No. 352 No. 353
ROCKLATH
i
\
BB022 1502
(Page 13)
INSULATING ROCKLATH
jNo. 364
INSULATING ROCKLATH
No. 363
INSULATING ROCKLATH
Fireproof Lath that Insulates
Rocklath can now be obtained with the one surface (surface next to studs) covered with aluminum foil. This bright surface insulates by reflecting heat. It has an in. sulation value equal to a half-inch fiber insulation board.
Rocklath, the fireproof gypsum lath is a recognized^ economical base for plaster. It is fireproof, strong and pro vides an even plastering surface to which the plaster adheres firmly.
Call and see this efficient product.
DEALER'S NAME
Ad No. 361--2 col. x 6 in.
Keeps Heat in the House
lation retards heat >et insulation when 'dating Rocklath er base. This s the recog`proofness, lities of NJation
No. 365
BB022 1503
For a Good Plaster Job
When you see old reliable Red Top Plaster from this yard being unloaded at a job, that's asure sign there's going to be some good plaster ing done. Because Red Top is good plaster and good plasterers usually insist on it. Something to remember when having plastering done*
DEALER'S NAME
Ad No. 1001--2 col. x 4 in.
PLASTER & LIME PRODUCTS
----
A SIGN OF "GOOD PLASTERING"
There's an easy way for getting good plastering. First, hire a good plasterer; then furnish him with "old reliable" Red-Top Plaster, made hy the most scientifically equipped producers of plaster products in the world. That's an unbeatable combination that never disappoints. We sell Red-Top because better plas terers won't use anything else!
DEALER'S NAME
Ad No. 1000--2 col. x 4 in.
' mi
I MUg
..C
\I
AfiRICUl HYDBAI
, MTU nAm emvnui
No. 1009
No. 1010
(Page IS)
No. 1008
tn o p
ROOFING
INSULi ROCK1
Keeps Hea
LET US HELP YOU GET
THE RIGHT ROOF
There is a type of roofing that is best adapted for your home. A satisfactory roof must harmonize with the architecture of your home in both design and color and be reasonable in cost.
Asphalt shingles offer a wide range of color and de sign. They are easily and quickly applied. They are durable and fire resistant. We shall be glad to have you call and see the actual shingles. .
If you prefer Roll Roof ing, we have mineral sur face asphalt roofing in color and quality to meet your special requirements. This roofing is made from the best material obtainable.
DEALER'S NAME
Ad No. 411--2 col. x 6, in.
BB022 1505
No. 478
No. 482
No. 483
ASK TO SEE
USG ARRO-LOCK SHINGLES
ROOFS THAT BEAUTIFY
COTTAGE OR MANSION
The attractiveness of any house is made or marred by the appearance of the roof.
We have a line of asphalt shingles in attractive tones that will blend in harmoniously with the color scheme of your home and its surroundings.
These shingles not only have color beauty but they will give lasting protection against fire.
Call and see these attractive shingles and let us tell you about our service.
DEALER'S NAME
Ad No. 400--2 col. x 4 in.
ROOFING
* An attractive roof of sturdy appearance; color to harmonize with the style of your house; a protection for your home and its contents; and a roof at reasonable cost, are the things you get in U S G Asphalt Shingles.
Call and let us show you the actual shingles. You'll see why we recommend them.
DEALER'S NAME
_____________________
Ad No. 401--2 col. x 5 in.
(Pf 17)
BB022 1506
An attractive roof of sturdy appearance; color to harmonize with the style of your house; a protection for your home and its contents; and a roof at reasonable cost, are the things you get in U S G Asphalt Shingles.
Call and let us show you the actual shingles. You'll see why we recommend them.
ASK TO SEE
USG
SQUARE BUTT
SHINGLES
DEALER'S NAME
Ad No. 402--2 col. x 5 in.
An attractive roof of sturdy appearance; color to harmonize with the style of your house; a protection for your home and its contents; and a roof at reasonable cost, are the things you get in USG Asphalt Shingles.
Call and let us show you the actual shingles. You'll see why we recommend them.
ASK TO SEE
USG
TAPERED
SHINGLES
DEALER'S NAME
Ad No. 403--2 col. x 5 In.
'4 'A
CD CD
O ro
ro cn I o
An attractive roof of sturdy appearance; color to harmonize with the style of your house; a protection for your home and its contents; and a roof at reasonable cost, are the things you get in U S G Asphalt Shingles.
Call and let us show you the actual shingles. You'll see why we recommend them.
ASK TO SEE
USG
DUBL-BUTT SHINGLES
DEALER'S NAME
Ad No. 404--2 col. x 5 in.
ROOFING
An attractive roof of sturdy appearance; color to harmonize with the style of your house; a protection for your home and its contents; and a roof at reasonable cost, are the things you get in USG Asphalt Shingles.
Call and let us show you the actual shingles. You'll see why we recommend them.
ASK TO SEE
USG
INDIVIDUAL
SHINGLES
DEALER'S NAME
Ad No. 405--2 col. x 5 in.
BB022 1508
ROOFING
appearance; color to harmonize with the style of your house; a protection for your home and its contents; and a roof at reasonable cost, are the things you get in U S G Asphalt Shingles.
Call and let us show you the actual shingles. You'll see why we recommend them.
ASK TO SEE
USG
SUPER-TAB
SHINGLES
DEALER'S NAME
Ad No. 406--2 col. x 5 In.
BEAUTY AND PROTECTION
' for Your
Home
You can enjoy the enduring protection of asphalt shingles and still have a roof that will add beauty to your home by roofing it with USG Thatch Shingles. These shingles have other advantages of importance to the home owner. They are economical in price and economical in application costs because the de sign simplifies and speeds nailing. A roof of U S G Thatch Shingles will add to the value of your home and provide years of comfort without roof worries. Come in and let us show you the actual shingles.
DEALER'S NAME
V
Ad No. 408--2 col. x 5 in.
BB022 1509
REAL ROOF ECONOMY
First cost of a roof is not the only thing to be considered. That's why we are of fering our customers USG Super-Tite As phalt Shingles. They provide real roof economy because their inter-locking design prevents damage from wind and weather; their triple and double coverage means longer life to the roof; and for the value you receive the cost is moderate. In addition to these economies, you also have a sturdy, attractive roof. The range of colors permits you to select a shade that will harmonize with the design of your home. Call and see these shingles.
DEALER'S NAME
Ad No. 409--2 col. x 5 in.
ROOFING
BBO22 1510
ROOFING
Your Roof
Will Not
Look Like
This ^
Your roof will never have that ragged unkempt look if you use USG Asphalt Shingles when you build or when you reroof. We have selected this line because it gives us an assortment from which our customers can select the type and color of shingle that will add beauty to their homes. Another important quality of the USG Asphalt Roofing Line is the careful selection of materials used in production and the rigid control of all manufacturing processes. Call Ind see for yourself.
DEALER'S NAME
v
i.
>. 413--2 col. x 6 in.
BB022 1511
i Strip
3 22)
No. 465--Quad
DURABLE AND ATTRACTIVE ROOFS
Our line of asphalt shingles has been chosen because they are designed and manufactured to assure long-lived roofs. The materials used in producing these shingles are the best of their kind obtainable. The manufacturing processes are under careful control at all times, assuring a uni formly high quality.
We carry asphalt shingles in a variety of colors and blends to enable us to provide the colors that will be most attractive for various designs of homes. Call and let us show you our complete line of asphalt shingles. You will be pleased with the beautiful colors.
DEALER'S NAME
Ad No. 412--2 col. x 6 in.
No. 466--4-in-1 Strip
No. 486--Tapered Butt
ROOFING
}
i
BB022 7512
ROOFING
Your Home Deserves a Roof That Will Endure
The roof is the most important part of your home. Without its protection, your home and its valued contents would soon be destroyed.
You can't afford to use anything less than the best roofing material obtainable. The Hexagon type of U S G Asphalt Shingles are attractive and enduring.
Come in and let us show you these shingles and explain our roofing service.
DEALER'S NAME
Ad No. 407--2 col. x 6 in.
No
Modernize and Insulate
Your Home at Low Cost
Wherever you use Weatherwood Insulation Board, you find it doing double duty. It is an efficient insulator securing for you comfort and lower fuel bills. Its distinctive finish adds charm and dignity to your home. Thus you can remodel, modernize, finish, decorate and insulate with Weatherwood*-- at one material cost! And Weatherwood is economical to erect, too. It is easily applied with a minimum of labor. Whatever your remodeling or insulating needs, Weatherwood can supply you with a satisfactory low cost job.
WEATHERWOOD
INSULATING BOARD
*Reg. Trade Mark.
DEALER'S NAME
USEFUL SAMPLE
FREE
This sample hot pad for hot dishes is free
on request.
Ad No. 540-- 2 col. x6 in.
INSULATING
BOARD
v
BBO22 1514
No. 560
BBBB
No. 561
No. 562
No. 563
No. 564
No. 565
No. 566
No. 567
No. 568
I
(Page 25)
INSULATING BOARD
No. 577
Turn Waste Space
Into Useful Rooms
t By lining your attic with Weatherwood Insulation Board, you insulate the point of greatest heat loss in your house, and so provide year 'round comfort with great saving in fuel costs. You add to your home, attractive, livable rooms in the place of waste space. In your base ment, too, Weatherwood* enables you to turn a dark, drab area into a cheerful den, game room, or play room-- quickly and with little expense. We will aid you in plan ning to turn your waste space into extra rooms. See us today.
WEATHERWOOD
INSULATING BOARD
Reg. Trade Mark.
DEALER'S NAME
USEFUL SAMPLE
FREE
This sample hot pad for hot dishes is free
upon request.
Ad No. 541 -- 2 col. x 6 in.
BB022 1515
No. 571 (Page 26)
Insulated buildings help keep your stock healthy, growing and productive. Insulated storage houses keep vegetables fresh--aid you in marketing them at the highest prices. Thus when you insulate your buildings you assure yourself of greater yearly profits. We can supply you with facts and figures showing how you can easily secure the profits of insulation with
WEATHERWOOD
INSULATING BOARD
DEALER'S NAME
Ad No. 542 -- 2 col. x 6 in.
INSULATING BOARD
No. 580
iBB022 1 5 6
(Page 27)
INSULATING BOARD
An Economical and Attractive Finish for Old Walls and Ceilings
Weatherwood Insulation Board affords you an oppor tunity to remodel your home according to your own tastes and desires. And at a cost well within your means. Weath erwood* insulates and decorates in one operation. Because it serves more than one purpose--and because it is easy to handle and to apply--Weatherwood provides an eco nomical finish for walls and ceilings--either in new construc tion or over old finishes. Let us show you facts and figures.
WEATHERWOOD
INSULATING BOARD
Hep. Trade Mark.
DEALER'S NAME
USEFUL SAMPLE
FREE
This sample hot pad for hot dishes is free
on request.
Ad No. 543 -- 2 col.x6 in.
BB022 1517
EVERY TYPE OF FARM BUILDING NEEDS INSULATION
When you insulate your dairy barns, hog houses, brooder houses, etc., you furnish a protection for your 6tock and poultry that makes them healthier and more productive--and more profitable for you. Insulated stor age houses mean better fruit and vegetable market prices. And an insulated house means greater comfort and lower fuel bills. See us today about the benefits of insulation.
WEATHERWOOD
INSULATING BOARD
DEALER'S NAME
USEFUL SAMPLE
FREE
This sample hot pad for hot dishes is free
on request.
Ad No. 544 -- 2 col. x6 in.
INSULATING BOARD
l
&0gg
fPaett 29)
CM
CO
INSULATING BOARD
FREE Hot Dish Pad This pad free on request, keeps heat of a hot dish from injuring the table.
No. 583
A NEW AT LO'
Nln
RENEW OLD CEILINGS
With Weatherwood In sulating Tile you can com pletely renew old ceilings-- provide a new clean sur face, a new tile pattern and at the same time in sulate your ceiling against heat and cold. It is not even necessary to decorate be cause the light color of this tile harmonizes with any wall decoration.
WEATHERWOOD
INSULATING TILE BOARD
FREE Hoi Dish Pad This pad free on re quest, keeps heat of a hot dish from injuring the table.
Ad No. 557--2 col. x 4 in.
DEALER'S NAME
Make us space in you it with attr< wood Insulai It produces a effect and d paneling. Ca or left in it Has high insu and see this m how economi
WEATHI
INSULATINt
DEALEI
Ad No. 558--1 c
Remodel and
Modernize with
WEATHERWOOD
You can add a com fortable, attractive new room in the attic or partition off the basement, quickly and economically with this light-colored insulat ing board. Weather
wood is high in insulation value, moisture resistance and strength. Stop in and get a sample of Weatherwood Insulating Board and more facts about remodeling.
FREE Hot Dish Pad
This hot dish pad is free on
request.
DEALER'S NAME
Ad No. 551--2 col. x 4 fn.
BB022 1519
IN THE WINTER
DOES YOUR HOME WASTE FUEL?
The average home is not insulated. A large part of the heat generated in the heating plant is lost through the walls and ceilings.
Lost heat is lost money. You can easily and quickly stop this waste in your home by installing Red Top Insulating Wool. This fireproof, vermin proof in sulation has long fine fibres and looks like finely spun wool. It is made by a special process from molten minerals. It is an enduring insulation that will last as long as your house stands. Let us tell you how little it will cost to insulate your home.
DEALER'S NAME
Ad No. 870--2 col. x 4 in.
INSULATING WOOL
A.
INSULATE YOUR HOME WITH
WOOL SAVES HEAT SAVES FUEL KEEPS YOU
WARMER IN WINTER AND COOLER IN SUMMER
Red Top Insulating Wool is a fireproof, vermin proof insulation made from a molten mass of min erals. The long, fine fibres make it look like finely spun sheep's wool and you know how wool con serves heat. Let us show you how the sum you will save in fuel will soon repay the cost of insulating your house.
DEALER'S NAME
Ad No. 875--2 col. x 4 in.
( 7T
FOR YOUh munci
Buying insulation is like buying any other improve ment for your home. You want the most you can get for your money.
That's why we recom mend Red Top Insulating Wool. We are convinced that this-fireproof, vermin proof wool made of endur ing minerals is the most economical insulation for your house.
Let us show you samples and quote prices.
DEALER'S NAME
Ad No. 873--1 col. x6 in.
BB02 2 1520
INSULATING WOOL
NOW AVAILABLE...
RED TOP INSULATING WOOL
Why waste fuel in forc ing your heating plant during the winter because a large part of the heat is lost through walls and ceil ings that are not insulated ?
Red Top Insulating Wool, the fine, long fibred insulation that looks like fine sheep's wool, will stop that loss. Red Top is fire proof, vermin proof and enduring.
Let us tell you how you can insulate your home.
DEALER'S NAME
Ad No. 874--1 col. x 6 in.
You can make your home more comfortable both winter and summer by having Red Top Insulating Wool blown into all the hollow spaces in the walls and between the top floor ceiling joists.
The saving in fuel during the cold winter months will soon repay the cost of installing the wool. During the summer your home will be cool and comfortable.
We have special pneumatic equipment for this work. All the work is done from the out side so there is no muss or litter in the house.
We use Red Top Insulating Wool because it is a fireproof, vermin proof material that will last as long as your house stands.
Let us show you how easily and economi cally you can insulate your house.
DEALER'S NAME
Ad No. 872--2 col. x 8 in.
QIC
BB022 1521
Insulate Your Attic --
SAVE MONEY
The place to stop the loss of good money that you are paying for fuel is at the attic floor line. Here's where most of the heat is lost. Insulating the attic with Red Top Insulating Wool will not only save fuel but you will find that those chilly drafts and uncomfortable cold spots are gone. Red Top is fireproof, vermin proof and permanent. Let us give you full details.
DEALER'S NAME
Ad No. 877--2 col. x 5 in.
INSULATING WOOL
(Page 33)
He Knows How to Keep Warm
* The Eskimo has learned that thick furs will protect him from the severe cold of Arctic winters.
The same principle that makes a heavy fur keep in body heat can be used to stop the loss of heat through the walls of your home.
Insulating your home with fireproof, vermin proof, enduring Red Top Wool will make it com fortable. Ask us about it.
DEALER'S NAME
Ad No. 878--1 col. x 6 in.
BB022 1522
SULATING OOL
INSULATE YOUR HOUSE THIS EASY WAY
Perhaps you have delayed insulating your home because you thought it would litter the house. We install Red Top Insulating Wool from the outside. Pressure blowing fills every hollow space. Efficient and economical. Let us tell you about it.
DEALER'S NAME
Ad No. 867--2 col. x 5 in.
INSULATE FOR
COMFORT
Blowing Red Top Insulat ing Wool into the walls and over the top floor ceiling will make your home cooler in summer, and it will save 25 to 50 per cent of your fuel in winter. Let us tell you about this efficient insulation.
DEALER'S NAME
No. 861
to rn\ x 6 in.
'/ "iffimmininimm"1 ^
%
RED TOP
mmiavmwooi
No. 862
No. 863
BB022 1523
F IR E P R O O F
INSULATE YOUR HOME WITH
HED Wtt
4 SAVES HEAT* SAVES FUEL KEEPS YOU
W WARMER IN WINTER AND COOLER IN SUMMER
You can have your home thoroughly insulated without any muss or litter in your house. We blow Red Top Insulating Wool into all the hollow spaces in the walls and over the attic floor with special pneumatic equipment. We install Red Top because it is fireproof, vermin proof and enduring. Let us show you how economically it can be done.
DEALER'S NAME
Ad No. 876--2 col. x 4 in.
INSULATING WOOL
No. 858
Insulate Your Attic
You can save a surpris ing amount of your fuel bills by stopping the loss of heat through your attic.
The best method to stop this loss is to install Red Top Insulating Wool be tween the attic joists.
We blow this fireproof, vermin proof, enduring wool in place with special equipment. No muss or litter in the house.
Call us for full information.
DEALER'S NAME
(Page 35)
Ad No. 871--1 col. x 6 in.
88022 1524
ISOLATING OOL
Build Comfort Into Your Home With RED TOP WOOL
Your home will be several degrees cooler in summer and can be heated with less fuel in winter if it is insulated. Red Top Insulating Wool can be installed by our blowing process without inconvenience. All work done from outside. Let us quote a price for complete insulation of your home.
DEALER'S NAME
Ad No. 866--2 col. x 5 in.
Saves Fuel and Money
Red Top Insulating Wool blown into every hollow space in the walls of your house and over the top floor ceiling will save 25 to 50 per cent of your winter's fuel and pay for itself in a short time. Let us explain how it is done.
DEALER'S NAME
Ad No. 86a--1 col. x 6 in.
VLACf
No. 857
(Page 36J
03
03
022 1525
No. 1100
No. 1107
METAL LATH PRODUCTS
No. 1102 No. 1103
7777777771
No. 1108
No. 1109
i
rnTiznn
No. 1110
No. 1116 No. 1117
No. 1104
No. 1111
No. 1105
No. 1112
No. 1113
No. 1106
(1`ugc 41)
No. 1118
No. 1119
uu
TYPE
BOX TYPE
| V4-" REG |
L ''REGULAR V/z REGULAR
I
2"REGULAR
No. 1120
BB022 1526
METAL LATH PRODUCTS
No. 1121
Z-RIBLATH
No. 1127
RED TOP
BASEMENT
SASH
A better Plaster Reinforcement
Plastering on Z-Rib Metal Lath offers a better invest ment because it provides: 1--Fireproof construction, 2--Assurance against un sightly cracks, 3--Elimina tion of lath streaks, 4--Pro tection to wall decorations. Plasterers and contractors like Z-Rib Lath because it can be depended upon to pro duce the kind of a job that builds a reputation for good work. Sample literature free.
DEALER'S NAME
Ad No. 1128--1 col. x 6 in.
Beautiful plastered arched doorways can be quickly and economically erected with ready-formed Red Top Metal Arches. The arches are equally well suited for remodeling work or in new construction. They combine plaster base and ground, and corner bead. They save time and assure a perfect arch. Can be had in True Circle, Gothic and Ellip tic designs for openings from 20 to 72 inches. Call or write us for complete information.
DEALER'S NAME
Ad No. 1129--1 col. x 6 in. (Page 42)
For Cheerful Basements
TJie ideal sash for modern basements. Cheerful, homey basement work or play rooms are made possible in new or old buildings with Red Top Basement Sash. Here are some of the RedTopfeatures: 1-Admits more daylight,2-- Easy to operate, 3-Weather proof, 4^Neat and trim, 5Made from copper steel, 6Use in all types of construc tion. Stop in for a demon stration.
DEALER'S NAME
Ad No. 1130--1 col. x 6 in.
BB022 1527
MISCELLANEOUS No. 950 USG CUTS
BB022 1528
No. 960
No. 961
(Page 43)
No. 975
ORDER FORM
NEWSPAPER OR CATALOG ILLUSTRATIONS
Dealer Service Bureau, United States Gypsum Company, 300 W. Adams St., Chicago, Illinois.
Please send the following Mats or Stereotypes:
(Mats will be shipped on all Newspaper Ads unless you order Stereotypes)
QUANTITY REQUIRED
MATERIAL ADVERTISED
CATALOG NO. OF CUT
PLEASE CHECK
MAT
STEREO
uLU,.
BB022 1529
NAME___ ADDRESS CITY & STATE
V-, r -->w,;";'-*-*r. 4
. -.3
i " -X:
,ir)
S y~f`
- _t*
r~rC- --:;
>r>
r,fl
'- . K >r-
-v. - c:
" v-;tn- 1 \r^-^ f-.
i-:
- ': .5V ;
v=s. -
'?fL:
r-S. r
-.' >
-!'
*
_,i;
\2t_.
..-.v
-' - '''
rt: