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LI A169 13
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LEAD INDUSTRIES ASSOCIATION, INC.
MOM TO***. K. T. IWT
s u b j e c t t o wnrxgrai
1 REPORT or OrrORHAL MEETDC....o...r...H.....I
ynv3Tta cemmctT co--it t t ik i
Rea Tost, I. T.
Septeatoer S3* 19*5
REPORT Of SISCOBStOI
te Infamel asstlug of tbs Industry Dreslofsut Coanlttee of tbs Lssd Industries Association, Inc. ni be141 an Thursday, 6*^rtir S3, 1965 la tbs offlcas of tbs Association, In Tort, B. T.
rwautr
Hmuburnao
Bobo R. Eagleboru, Cbelmen J. 8. Snort, Jr. G. A. Znrson Irrlng Barter Tlncsst Dor-- Bugh Baltoa
8t. Joseph Lead Ccapajqr Ansrlcan fine Itlog A Refining On. Tbs Sutler Bill Ccnpeny Osrro Salsa Corporation
Anrtalco C. Tennant Sons A Conpaay (Tbs Brokan
Kill Associated Saeltere Pty. Iltd.)
OTHER WXBER3
R. D. Taylor
Aaeriean aaeltlng A Defining Ccnpany
llftilMM lMfciti
4
Paul
Bdaard I. Meiea A Ccnpeny
LEAD DnosnUB 8TAPT
4
Robert L. tlsgfald
Executive Tics Prsaldsot
Connsl A. Pater, Jr
Tscbnlcal Ssrrlcs Engineer
Borucs Radar
Manager, Technical Serrlcaa
Don fovlar
Director of Health and Safety
John McAward
Adrsrtlslng Manager
Kdvln E. Martin
fenager, Architectural Serrlcaa
Jarcns P. teth
Technical berries Trginsrr
Robsrt Trarl#
Technical Serrlca Fr^lnasr
Robert Uallty
Office Manager
IIXBO STAPT
Schrada P. Radtks Oebe Alaxaader
Director of Research
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Report of Informal Meeting of the Industry Development COBltte*
2*
September 23, 1965
Tbe Chairman celled the meeting to order t 30 A.M. Various HOC project* were discussed by Ik-. Radtks prior to ths L.I.A. preeeBtetlon.
HEALTH AMD SAPBTT PROGRAM
Mr. tiagfald celled on Sen Fowler to report an the teed Bteltb end Bafety activities for 1965 end to discuss new pregmu propoeels for 1966.
Mr. Fowler cited activities of the Public Bealth Service and Concrete through the *Qaan Air Act* thet appear to be focusing on lead end elned et brlcclnc about freeter control over lead In our envtroonest. Meatlca ve* eleo mads at recent attack* on leed and tbe attendant publicity re ceived by Hr. Clair Petter*an of California.
Chairman togleborn noted that thl* subject vaa tired at a recant Board of Directors meeting and that active plane were under way to aeet tbit advert* publicity generated by Hr. Fstteracn'* clalne on both a medical and public health and a political and aconcmle baala.
Mr. Fowler pointed out that a aether of prcnlsaat figure* In tbe public health field stand reedy to refute Zb. Fsttersoo'a conclusion an regard* lead contamination of the world atmosphere, among thm being:
Or. Valley of Harvard, Xb. Keboe of Kettering, Zb. Ton Beley of ABC, and Zb. Lecmard Ooldweter of Oolimbla.
For the coelcg year, Mr. Zlegfeld stated a budget figure alallar to lent year's would be requested In order to continue a program atarted two years ago to educate people--particularly those In an area of Influence concerning legislation end control on lead--end put lead in Its proper perspective. This progren would Include e second "Facts Bulletin* end might also require addition of an expended public relations program of considerable alt*.
Chairman Er*leborn expressed a desire to Introduce hi* thoughts on the subject for consideration as an additional program for 1966: Be felt there should be a systematic, organised effort on tbe part of the UA for tbe collection and compilation and analysis of dot* from member companies at the Association to refute Patterson's claims. Mr. Fowler said that a few of the larger companies have started compiling auch data; however, not too many are cooperetlng--moetly through a lack of useful data.
OTHER BCZQET ITPC
Other budget Items dleeuseed by Mr. tlegfeld and their effect on the budget picture. If any:
I*ad Abstracts - an Increasing nel 1114 list nay bring costs In 1966 to $12,000
LEAP Hagailn* - a highly successful promotional piece, no ',K*g
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LI A 1691c'
Report at Informal Meeting at tbe Industry Development Committee
*3*
September 23* 19^5
Batttry Promotion - LXA battery jraaotlcn has been well reclTd. Tbe literature very popular. Tbe Industrial Truck Association It preparing a book on battery trucks to educate rover Company ealetoen. A tilde presentation night be prepared to supply various orgsnitstlocs with tbe technical know-how and assistance bo w requiring a personal visit from Coonal Baker*-this might be included la tbe budget. Tbe "Battery Booster", started last year oa a modest basis, has grova steadily and atwi'i* aov receive consideration as a budget Item.
8ouod Barrlera With tbe Introduction at tvo commercial Items in volving; lead la this field, lightweight sheet pleats barriers and tbe Kilgore Removable Partition (which Is about to be aeaufactured In tbe U.S.A.) It Is felt that lead sound barriers should be tbe subject of aa Intensive advertising and pro motional campaign.
Vibration Barrlera - Conflicting reports cc tbe merits of these peds sheds doubt on tbe usefulness of continued edvertleij* of lead aatlvlbratloo pads at this tine and It has been decided to ebandon such efforts until tbe situation becomes clear vltb respect to tbelr nerlt. lotevorthy Installations vlll still
be written up la LEAD, aad the space advertising thus dropped can be usefully converted to sound barrier promotion.
. Solder - Results of a aodeet advertising end promotion effort have been beyood our bert erpectaticns. Aa snail ng ffJsber of in quiries have resulted frees such ads, and it 1* felt that It would be veil worth while to continue the prograa as is.
Cable Progress - loss of the cable narket teens to be abating end e trend towards a alight awing back to lead abeathed cable
appears to be In the Baking. Mostly, the 1966 cable promo tion would take tbe fere of exposing potential electrical engineer* 00 a college level to the Baterial. (Mr. Smart suggested that cable advertising stress the coemerclal aspects acre and drop tbe mundane technical approach, for Instance, Mr. fteart mentioned the discovery by other* that In tbe event of fire, high beat, or explosion, lead sheathing has proven
sore durable than plastic. Be suggests that other advantages of lead exist that could be emphasised that would perhaps sell It Bore effectively.)
Ceramics Prograa - Ccmlag along veil, no major changes, lev
developments bear watching, such as Perrite Megoets, lead Blrconate-Tltanats and Porcelain enaoeled aluslmm. Mr. Zlegfeld presented a development proposal from Pair-Rite Carp. to prepare various nixturea of high lead content ceranlc magnet material* vltb which LLA could then sample
v s l t Io u s concerns In an effort to Interest a manufacturer to begin production.
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LI A1691 6
Report of Informal Meeting of the Industry Development Comlttee
September 23, 1965
1
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Ej e ip **. Tt orm - Continue prcoatice of chrome yellow traffic point* and lead plgncnted metal protective paint*. An la* temilled effort vould be sale la promotion of the chrome yellow to offset a newly developed rulfur system for road Barking which 1* a potential threat to a considerable pro portion of thi* growing Market for lead.
Plucblng - Promotion of thi* market mainly Involve* calking laad. In the poet few year* the UA ha* been fighting a bolding action in hope* that research would coma along with nev develop ments which eight help to retain pr-eaect market or poaalbly pick up old aarket. Bov with nothing In the offing, and the new locking-type cf neoprene ga*keta, the question 1* bow much good our advertlsti^ *111 do.
Teroe Plte - Thank* to LXA urging, both V. 8. Steel and Armco have been premotlng terae In advertisement* taken In national publi cation*. In addition, the American Iron li Steel Institute'* Ccoslttce an Coated Steels has published a booklet promoting teroe a* well a* galvanlted and al'jEima coated steel. Con tinued promotion by LXA to designer* nay well help to turn up nev application* which vould help to balance out the now lop sided automotive applications for tern*.
Roofing and Pool liners - Continued promotion in thi* are* help* keep architect* and specifications writer* aware ctf lead's usefulness a* a waterproof mesbrane. A test underway bo w Is expected to prove out a design for a pool liner that, if suc cessful, would result In Its selection as the liner for a pool requiring over 300 tons of lead.
Cbeclcal Construction - With the Battelle corrosion report which was compiled under an ILZEO contract, it Is felt that considerable use sight be made of a published version.
Radiation Shielding - There sees* to be a feeling thst nuclear shielding designers Bay not know all there is to know about lead's attributes, and if an idea present* itself as to bow this can best be presented, a prograa nay be recoomeoded.
IIP Code Changes - ZIP Code changes required by the Poet Office nay be around $8,000.
Trade Shows - Bo changs recfended.
Movie on lead - The movie ha* been finished and will be ready for distribution starting with 1966- The reccomendatioos for dis tribution will probably cost in tbs neighborhood of $10,000-$15,000 next year.
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Report of Informal Meeting of the Industry Derelojwnt Ccsmlttee
Septeefeer 23, 1965
Inquiries * la the first eight nccthe of 1965 nor* than 11,850 in quiries bare been bandied 1'. LXA. This 1* already higher tbw*
the total inquiries fnr VjG*, and tbe tat Increase appllae generally to tbe literature distribution (see below). A euaaary of tbe direct Ball diatrlbutlco for January through October, 1965 fallcere;
Direct Mall Distribution
"Ieed" (four Issues) "facta About l*ad" health aad Safety hulletlaa
"Kettering Abrtracta" (three Ballings) Supjleneot to "Lead la the Ceraalc Induatrlea" "Lead la Madera Che*!cal Construction" Battery Campaign folder
"Battery Booeter" "lead Roofing aad fl ashing" "Annual Beelew 1964"
"&q?ply and Dessand, Lead tine"
232,000 8,000
16,000
l,6l8 7,000 1,640
800
3,000 12,300
600
600
!
la addition, tbe falltaring reprlarta were obtained and distributed ae follow*:
"Practical Application of Sheet Lead"
12,300
:
"Isolation of Railway/Subway"
12,300
ti
"Use Expcxles to Lin* Tanka"
1,300
{
"Where to Use Tcrae Coated Steel* "It Takes a Lifeline'
8,00C 6,700
Literature of Other Organltetlone Distributed
"Lead Abstract*"
4
(Lead Development Association)
18,200
"Orgaao-Lead Ccapcxnda"
(nro, Utrecht, Bollao*.)
519
m^pTKIES EMAHATIIC fROH ALL SOUSOg for the Period Covering
JABUART 1, 1965 to AUGUST 31. 196? (o Booths)
Spec* Advartlalag frees Release*
Other 8ourc*a
General 3,567
Total
9,568
Technical
91
*
1,392
1,W3
Total
3,658 3,353 4,040
11,051
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L I A169 IP
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Report of Infomal Meeting ot the Industry Derelopnent Ccssslttee
Septsnbar 23, 196$
UTERATCTE DiaTRIBJTEP
JASUAST 1, 19&5 to A'JGv~T 31. 1965 ----------------- (&Wi)------
fr^Ject
Alloy* and fv-rMr^Batterles
Bearing* Cabl* Oersadc* Corrosion Mlscellaaaoua Faint Fliablag Radiation Roofing, Fluking ft kbtcrprooflag Soldering Sound Attenuation Vibration
>o. of Coid--
19 18,973
102
898 3,5*6
7,370
NS
*,*03
710 1*,360 2,750
Total
70,232
Monograph - Kr. Barker nentlooed imril nrtal Monographs that her* been published In the recent put and asked If there vtii't k m vay to orercoae the delay* and difficulties uoclat*d vlth tbs Lead Monograph. Botlng that securing as editor of the eallber necessary to handle the vork secs* to be the reason for the delay, Mr. Barker suggested that Dick Bemsdorf night be In terested. Be also suggested that seeber caspanles of LX* v-" polled to solicit s list of possible editors la an afr complete the book sod launch publication.
there being no further business, tb* neetlag adjourned at 12:30 i .a .