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'I IS mark represents the Sherwin-Williams business. h means many things you ought to know--you who
use so many of its products and so many things upon which its products arc used.
One thing this mark means is st2e--bigness. The Shenvin-Williams business is the largest of its kind, It is so large became you, the public, have recognized that our products are good.
Because of this size, we are able to do things a smaller concern cannot dos to do more of them, and do them better. We dominate our field, command resources, get the best--whether it is men, raw materials, equip ment or service.
You get the full advantages our size gives us in all
Sh e r w in -Wil l ia ms Pr o d u c t s Pa in t s an d Va r n is h e s
DYESTUFFS. COLORS. PIGMENTS, CHEMICALS, INSECTICIDES.
DISINFECTANTS. WOOD PRESERVATIVES
The bigger the business
the greater the service it is
able to render
Tli cover the earth to get raw materials -lead, zinc, gum, flaxseed, pigments,
turpentine, oils, colors--whatever we need to secure and maintain- quality. Wherever the bc.st can be had, there we go. We build a plant, sink a mine, operate a smelter, go to any lengths to be sure of the quality and the uniformity of each ingredient in every product sold under the well-known "Cover the Earth" trade-mark,
Wc cover the earth to make our products --owning and operating factories at Cleveland, Chicago, Detroit, Newark, Montreal, Can., London, Eng,, and Sydney, Australia. We cover the earth to sell our products--with
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House Owner: I had this paint put on last year and look at it now!
Painter: It doesn't take long for the weather to show up poor paint.
House Owner: How could I know it was poor paint? I'm no paint expert.
Painter: It doesn't take a paint expert to get reliable paint these days--just ordinary intelligence. For instance, you ought to know that there is a company of paint ex perts that have been making house paint for nearly fifty years; making it from accurate formulas, mixing and grind ing it with powerful machinery; manufacturing every im portant: ingredient; putting in just what all these years of experience have taught them is best. That company' is the Sherwdui-Williams Company' land the paint is known to us painters as SWP.
Sherwin-Williams House Paint plays no favorites in the matter of materials. 11 contains lead- It con tains zinc. And it contains linseed oil. The combination is right. Experience :j jilts proved! it--not oniy our experience but the ex
perience of house painters, archi tects, builders and house owners-- the men and women who pay the bills. Insist on SWP. You can buy it at any Sherwin-Williams store. It comes in 48 colors-- ready to apply.
Send for free Color Plate* B`vtr>g practical suggestion* far painting arid decorating. If interested in a cottt^ge .or bungalow ask for special booklet, mailed free.
WWIN-WlLUM
Pa in t s & Va r n is h e s
. SimrtMra---Kew Yfk, 116 R. 32nd St: Dvieif#, Poftlts Cu Busldiitf-
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Adieu all inqsirfo fa r*rlfln t 610 Cual Road, N. W., Oertfad, 0.
0007-SWP-041091
N29002.01
0007-SWP-000124482