Document dnm5Lw1jBq582JbozbeJeazYR
['NEW HOUSE!
THE NEIGHBORS SAID
Thif joh cost $147.60 throe yean ago, and began to scale within 13 months. Now it must be burned off at $90 more; total cost $237.60. A new priming coot will be needed before re*
This job cost $16) throe years ago. Same type of house, same town, same climate, ft sti.f looks good, and the seining over "cheap" paint is $76.60 to date. It will need no priming before repainting.
NATIONAL .LEAD
111 Broadway, New York; lid Oak StrceVBuffolorSifiWest 18th Street, Chicago; 659 Freeman Avc, Cincinnati; 820 WeatrSuperiorXvEf Cleveland; 722 Chestnut Street, St.Louis; 224034th Street, San Francisco; National-Boston Lead Co., 800 Albany St-, Boston; National Lfad&OlIvCajnpa^y'ofPennsylvania, 316 Fourth
--- ---- - ... ......Avcauc.Pittabutgtijggha T. Lewi*&Brof. Cb-. Wideaex Building, Philadelphia.
rHTheHoiis-WeLive
it ya/vaftdi tndutoble facts about .
- puafinf. - P.RJ3B. Address
Dept 10, d mimI brjmoh. .
And it will keep its good looks, too ... . because it isn't a "cheap" paintjob
0 You can't judge how good paint is its appearance when new. Then, ev "cheap" paint looks good. But its^ appearance is deceiving. All too soon it discloses its poor quality and shows it will quickly cost much more than Dutch
Boy White-Lead paint. See what happened with the owners of
the two houses shown at theleft. One, who "saved" $13.40 on.his painting bill 3 years ago, must nowpay $90 extra for burning and scraping away the cracked and scaled remains ofhis "cheap" paint. He.also must pay for new priming... more extra cost ...before the finish coats are put on. The other is now $76 to the good.
JaJikt: "cheap" paint, Dutch Boy does * crack and scale, but wears down stub-
ly by gradual. chalking and. leaves a perfect base for repainting. There's noburning off...no extra coat to pay for-- and so you're.actualiy money ahead.
When you next plan repainting, call in a good painter...one-who uses Dutch Boy' White-Lead, mixes it to .meet the requirements of your particular house, and tints it to the exact color you specify.' :
And even before you .call him. in, read the booklet shown at the left. It enables you to discuss painting with him. understandingly and intelligently.. You'll save. money, by sending for it, todayi lt is free.
S PAINTERS IN EVERY 10 i/S
DUTCH BOY WHITE LEAD
...AND NO ONE KNOWS PAINT LIKE A PAINTER
if:
N 28381
OflOO-MU-000014799