Document aJZkJVqV38mj8Lw1mJ0GLMgNa

B \ i TEES 8 |1 TER Feit 8 HIER TZrhLeimeww 2Di 3| | Gl | I pF wt 1 fi |g dle a 8 LE Ne { HEEAY| SC WHi?oR REE|E TE E ! 5) gleEaEEmy s0) . {HT HEHE:N" BEE HE AREA \ 5: a =ag % )!WE | 4/ i | 9% -- | Cookware Consumer Survey In-store elements were still important for cookware sales. More than 29% of respondents said it was the most important factor when making final purchase decisions. Of those elements, packaging was the more influential. 59.9% of respondents said it was very important that their cookware purchases had a nonstick coating, and 46.6% said holding non-stick properties over time was the most important benefit of a non-stick cookware purchase. Fry pans are still the top seller amongst those who are looking to purchase cookware, with 69.4% looking to buy. Saucepans were next with 50.4%. For each of the retail channels listed below, at which retailer would you most likely shop for cookware? Department Store Kohl's Macy's JC Penney Sears Dillards Nordstrom Belk Boscov's Other 31.5% 12.1% 6,6% 4.8% 3.1% 2.7% 2.1% 8.7% For each of the retail channels listed below, at which retailer would you most likely shop for cookware? Internet/Catalog Amazon Google 6.5% eBay 5.5% Wayfair 3.4% Overstock 2.4% Other 7.0% 75.0% Home Specialty Store Supermarket Kroger 18.9% Aldi 8.3% Safeway i l l 7.1% Whole Foods 5.9% Publix 5.2% HEB 4.2% Shop Rite 4.2% Albertson's 3.7% Stop n Shop iii 3.5% Other 39.0% Warehouse Club Bed Bath & Beyond IKEA I 9.6% 64.2% At Home 5.2% Michaels 4.3% Other 12.3% Costco 45.2% Sam's Club BJ's 13.4% 22 I H0MEW0RLDFORECAST2021 I HomeWorld Business For each of the retail channels listed below, at which retailer would you most likely shop for cookware? Gourmet Store For each of the retail channels listed below, at which retailer would you most likely shop for cookware? Home Improvement/Hardware Store Williams-Sonoma Kitchen Collection Local Gourmet Shop Sur La Table Le Gourmet Chef l 10.0% Home Depot Lowe's Menards Ace True Value Do It Best Servistar Off-Price/Closeout Store Big Lots HomeGoods TJ Maxx Marshalls Ross Stores Ollie's Other Television HSN 50.2% QVC 40.8% Shop HQ 9.0% HomeWorld Forecast Consumer Survey, conducted by NPD iva3 fi ! ! i i HilH2 ii i8el ix hy . REL a HEE Ee Yd hfiu fe jm di eEis fi mi ipiiot 2i pat sph lu|il ||| :i;i i I i amy`I i iI]S ot & I15; NNRaEVna. a= Sl45 aiOE FhCXle LAiRB =