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FLATfiPAIMT
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DURABLE
YOU NEVER BEFORE saw a flat paint like this...
A flat paint that provides rich, smooth finishes, beautiful enough for the handsomest interiors. Yet a flat paint so remarkably sturdy, so enduring, that it is used outside on concrete, stucco and brick.
Responsible for this vastly im proved flat paint is Dutch Boy Lead Mixing Oil... a companion product to Dutch Boy White-Lead.
When added to Dutch Boy
White-Lead, it produces a finish
that combines the characteristic beauty of a white-lead "flat" with extraordinary durability.
The fact that this paint stands
Polk County Court House, Des Moines, Iowa, painted Dutch Boy White-Lead and Lead Mixing Oil, Painting contrac
tor D, J. Linnane states that this combination produces a flat paint that is better looking and more durable than any he has ever used. Inset shows stucco exterior of Lovefoy Apartments, Portland, Oregon, painted and waterproofed with Lead Mixing
Oil u-hilc-lead paint.
up outside gives you an idea of how' it withstands repeated wash ing. Its surface is impervious to the things that soil interiors. Ink stains, pencil marks, finger smudges, grease
STANDS THE HEEI. TEST
Yet on top of all these advantages, Dutch Boy Lead Mixing Oil gives a white-lead "flat" at a reduced cost per gallon.
and dirt are easy to remove.
And here are some other points in this paint's favor: It is easy to mix ... you just add Lead MixingOil to whitelead. It levels out smooth, free from brushmarks ... requires no stippling. It seals ... hides firecracks. It brushes with the ease and high spreading rate of all white-lead paint.
You can actually grind your heel against a Lead Mixing Oil job that is thoroughly dry and then clean off the dirt without a trace of damage.
NATIONAL LEAD COMPANY
111 Broadway, New York; 116 Oak S:., Buffalo; $>00 West IHth St.. Chicago ; 659 freeman Ave., Cincinnati; 820 W est Superior Ave.. Cleveland: 722 Chestnut St., St. Louis; 2240 24th St., San Prancisco; National-Boston Lead Co., 800 Albany Street, Boston; National Lead 6c Oil Co, of Penna.. 316 fourth Avenue. Pittsburgh; John T. Lewis A: Bros. Co.t Widentr Liid^., Philadelphia.
H'BOY
L.
HERE'S E FLAT PAINT
FINE
DURABLE
2#1
WHEN the same flat paint pro duces beautiful interiors and durable exteriors, that's news!
And to men responsible for the maintenance of all kinds of buildings, it's good news.
This "flat" provides a finish worthy of the handsomest interior, a finish that satisfies the most particular crafts man. It also provides such a tough pro tective coating and seals so thorough ly that it is ideal for exterior use on concrete, stucco, brick and stone.
The secret of this step forward in flat paint is Dutch Boy Lead Mixing Oil. When added to its companion product, Dutch Boy White-Lead, it produces a finish with the character istic beauty of a white-lead "flat" plus extraordinary durability.
It is a tough finish. Used outside, it withstands the weather year after year;
used inside, withstands washing again and again. It is a finish difficult to soil permanently. Ink stains, pencil marks, finger smudges, grease and dirt can all be completely removed.
Additional advantages: Easy to mix ... just add Lead Mixing Oil to white-
-4r first Sational Batik, New Kensington, Pa, IFalls and ceilings painted with Dutch Boy White-Lead and Lead Mixing Oil by painting contractor Thomas Ormesher, Bank reports many favorable comments regarding job. Small picture shou-s rough stucco exterior of Saletn (Oregon) Capital-Journal Building after paint ing contractor E. P, Reasor had applied two coats of Lead Mixing Oil and white-lead, 0 wner writes in appreciation of fine appearance as well as water-proofing quality of the paint.
lead. Levels out smooth and free from brushmarks. Requires no stippling. Seals. Hides fire-cracks. And, like all white-lead paint, brushes easily and spreads far.
Final advantage: Economy. With
Dutch Boy LeadMixing Oil you get a
white-lead "fiat" at a definitely lower
cost per gallon.
,
NATIONAL LEAD COMPANY
111 Broadway. New York; 116 Oak S:., Buffalo; 900 Vs". ISth 5;., Chicago; 659 Freeman Avt., Cincinnati; 820 VC*. Superior Ave., Cleveland; 722 Chestnut S;.. St- Louis, 22-10 2-ith St.. SanFrancisco; National-Boston Lead Co., 800 Albany Street, Boston; National Lead & Oil Co. of Penna., 316 Fourth Avenue. Pittsburgh; John T. Lewis & Bros. Co., Widener Bldg., Philadelphia.
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EXTERIOR!
Can you picture a flat paint on your interior walls that's sturdy enough to expose to sun, rain and snow? A flat paint fine enough for your handsomest interion... yet tough enough to withstand exterior exposure on concrete, stucco, stone and brick ivhicb it seals and ivaterproofs?
Hard to believe? Well... here it is, right before your eyes. Two views showing the same flat paint--inside and outside. Two views of actual jobs--each satisfactory in every re spect to the owners.
Responsible for this vastly im proved flat paint is Dutch Boy Lead Mixing Oil. When added to its companion product, Dutch Boy White-Lead, it produces a finish with the characteristic richness and beauty of a white-lead "flat" plus extraordinary durability.
The fact that it defies the weather
TEST IT WITH YOUR HEEL
You can actually grind your heel against a Lead Mixing Oil job that is thoroughly
dry and clean off the dirt without a trace of damage.
on outside jobs gives you a good idea how economical such a finish is on inside jobs--how it withstands wear and repeated washing. You never saw a tougher interior "flat," nor one that is harder to soil per manently. Ink stains, pencil marks.
finger smudges, grea.se and dirt can all be completely removed.
There are also other good points about this modern flat paint. For example: Easy to mix--justadd Lead Mixing Oil to white-lead. Levels out smooth and free from brushmarks. Requires no stippling. Seals. Hides fire-cracks. Brushes with the ease and high spreading rate of all white-lead paint. Gives awhite-lead "flat" at a reduced cost per gallon.
NATIONAL LEAD COMPANY
XU Bruadwa;., New York; 116 Oak 5t. Buffalo: 900 VC\ l&th St.. Chicago; 659 Freeman Ave.. Cincinnati; 820 \Y. Superior Avc., Cleveland; 722 Chestnut St.. St. Louis. 2240 24th St., San Francisco; National-Boston Lead Co., 800 Alban;. Street, Boston: National Lead & Oil Co. oi Penna., 316 Fourth Avenue, Pittsburgh; John T. Lewis & Bros. Co., Widener Bldg., Philadelphia.
BUTCH BOY
'& Oil
WSSSSEiP
Yol. H, No. .{, April, 19SC
27
I
'June I ^ *> s
Above--Interior view ot Kansas City, Mo., National Training School for Deacon esses and Missionaries. En tire interior painted with Dutch Boy White-Lead and Lead Mixing.Oil by painting contractor, E. C. Eades. School authorities reported well pleased with the job.
Right -- Hotel San Pa>blo, Oakland, Calif. Exterior painted with Dutch Boy White*Lead and Lead Mix ing Oil. Owner writes,*'The appearance passed all our expectations and the paint is standing up well after aa unusually severe winter.'*
FLAT PAINT
Gentlemen...we give you the flat Its resistance to the weather outside Levels out smooth and even. Requires
paint of your dreams! A flat paint so rich gives you a good idea how it withstands no stippling. Has excellent sealing quali
and beautiful you'll want it for your fin
repeated washing and hard wear inside. ties. Hides fire-cracks. Brushes with the
est interior jobs... and at the same time You never saw a flat finish that is harder ease and high spreading rate of all white-
so durable it stands up outside, where it to soil permanently. Ink stains, pencil lead paint. Gives a white-lead "flat" at a
is used to seal and waterproof stucco, marks, finger smudges, grease and dirt reduced cost per gallon.
concrete, brick and stone.
can all be completely removed.
All your painter needs to produce this NATIONAL LEAD COMPANY
STANDS THE
HEEL TEST!
You can actually grind your heel against a Lead Mixing Oil job that is thor oughly dry and then clean off the dirt
without a trace of damage.
superior "flat" is Dutch Boy White-Lead and its special companion product... Dutch Boy Lead Mixing OiL
This combination not only gives ex traordinary durability but a finish with the characteristic beauty of a whitelead "flat."
Other advantages: Easy to mix--just
1X1 Broadway, New York; 116 Oak St., Buffalo; 900 W. 18th St., Chicago; 659 Freeman Ave., Cincinnati; 820 W. Superior Ave., Cleveland; 722 Chestnut St., St. Louis; 2240 24th St., San . Francisco; National-Boston Lead Co., 800 Albany Street, Boston; National Lead & Oil Co. of Fenna., 316 Fourth Avenue, Pittsburgh; John T. Lewis & Bros. Co., Widener Bldg., Philadelphia.
r add Lead Mixing Oil to white-lead.
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ALL-PURPS! aSwOFr Ti PrrA*S-T6-'^
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16 The MODERN HOSPITAL':
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Interior of Jewish Synagogue, Council Bluffs, Iowa, painted with Dutch Boy White* Lead and Lead Mixing Oil by painting contractor, H. J. Mosher, The members of the church are reported exceedingly
well pleased with the appearance.
Brick exterior of First National Bank, Council Bluffs, also painted by Mr. H. J. Mosher with Dutch Boy White-Lead and Lead Mixing Oil. Bank officials were so well pleased, tliev had interior finished with
the same paint.
icde fiie -ZtMte FLAT PAINT
Here's a fiat finish so sturdy it nently. Ink stains, pencil marks,
stands up outside, and at the same finger smudges, grease and dirt can
time so rich and beautiful you'll be all be completely removed.
proud to use it for the finest inte
All your painter needs to produce
rior decoration.
this vastly improved
The fact that it defies the weather on out
STANDS THE HEEL TEST
flat paint is Dutch Boy White-Lead and its spe--
side jobs (for this flat
cial companion pro
paint thoroughly seals
duct...Dutch Boy Lead
and waterproofs stuc
Mixing Oil.
co, concrete, brick and
In addition to extra
stone) gives you a good
ordinary durability and
idea how it withstands
white-lead's character
wear and repeated
istic beauty, you also
washing on inside jobs. This is a finish that is difficult to soil perma-
You can actually grind your heel against a Lead Mixing Oil job that is thoroughly dry and then clean off the
get these other impor tant advantages:
Easy to mix--just add
dirt without damage.
Lead Mixing Oil to white-lead. Levels out smooth and even. Re
quires no stippling. Has excellent
sealing qualities. Hides fire-cracks. Brushes with the ease and high
spreading rate of all white-lead
paint. Gives a white-lead "flat" at a reduced cost per gallon.
NATIONAL LEAD COMPANY
111 Broadway, New York; 1 1 6 Oak Sr.. Buffalo; 900 West 18th St., Chicago; 659 Freeman Ave.. Cincinnati; 820 West Superior Ave.. Cleveland; 722 Chestnut St., St. Louis; 2240 24th St.. San Francisco: National-Boston Lead Co.. 800 Albany Street. Boston: National Lead .& Oil Co. of Pa., .316 Tourth Avenue, Pittsburgh: John T. Lewis & Bros. Co., Widener Bldg., Philadelphia.
T DUTCH BOV
Oii
Vol. it5, No. o, September, 1935
35
October / *? 3 S
..a
FLAT PAINT - DURABLE
rOU NEVER BEFORE saw a flat paint like this ...
A flat paint that provides rich, smooth finishes, beautiful enough for the handsomest interiors. Yet a flat paint so remarkably sturdy, so enduring, that it is used outside on concrete, stucco and brick.
Responsible for this vastly im proved flat paint is Dutch Boy Lead Mixing Oil... a companion product to Dutch Boy White-Lead.
When added to Dutch Boy
White-Lead, it produces a finish
that combines the characteristic beauty of a white-lead "flat" with extraordinary durability'.
The fact that this paint stands
Polk Coutnntt-y Court House, Des^Moines, towa, fainted with Dutch Boy White-Lead and Lead Mixing Oil. Painting contrac
tor D. J. Unnane states that this combination Produces a fiat paint that is better looking and more durable than any he has
ever used. Inset shows stucco exterior of Lovejoy Apartments, Portland, Oregon, painted and waterproofed with Lead Mixing
Oil white-lead paint.
up outside gives you an idea of how it withstands repeated wash ing. Its surface is impervious to the things that soil interiors. Ink stains, pencil marks, finger smudges, grease
STANDS TDK HEEL TEST
Yet on top of all these advantages, Dutch Boy Lead Mixing Oil gives a white-lead "flat'' at a reduced cost per gallon.
and dirt are easy to remove.
NATIONAL LEAD COMPANY
And here are some other points in this paint's favor: It is easy to mix... you just add Lead Mixing Oil to whitelead. It levels out smooth, free from brushmarks... requires no stippling. It seals... hides firecracks. It brushes with the ease and high spreading rate of all white-lead paint.
You can actually grind your heel against a Lead Mixing Oil job that is thoroughly dry and then clean off the dirt without a trace of damage.
111 Broadway, New York; 116 Oak Sc., Buffalo; 900 West 18th St., Chicago j 659 Freeman Ave., Cincinnati; 820 West Superior Ave., Cleveland; 722 Chestnut St., St. Louis; 2240 24th St., San Francisco; National-Boston Lead Co., 800 Albany
Street, Boston; National Lead & Oil Co. of Penna., 316 Fourth Avenue, Pittsburgh; John T. Lewis & Bros. Co.,.Widener Bldg., Philadelphia.
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DUTCH
dut ch
a l l -p u r p u;; SOFT PAST6
Wh it e it*!.
32 The MODERN HOSPITAL
HERE'S A FLAT PAINT
- FINE
/ DUR1BLE
to te icdec/Amj z
WHEN the same flat paint pro duces beautiful interiors and durable exteriors, that's news!
And to men responsible for the maintenance of all kinds of buildings, it's good news.
This "flat" provides a finish worthy of the handsomest interior, a finish that satisfies the most particular crafts man. It also provides such a tough pro tective coating and seals so thorough ly that it is ideal for exterior use on concrete, stucco, brick and stone.
The secret of this step forward in flat paint is Dutch Boy Lead Mixing Oil. When added to its companion product, Dutch Boy White-Lead, it produces a finish with the character istic beauty of a white-lead "flat" plus extraordinary durability.
It is a tough finish. Used outside, it withstands the weather year afteryear;
used inside, withstands washing again and again. It is a finish difficult to soil permanently. Ink stains, pencil marks, finger smudges, grease and dirt can all be completely removed.
Additional advantages: Easy to mix ... just add Lead Mixing Oil to white-
<- First National Bank, Netr Kensington, Pa. Walls and ceilings painted uith Dutch Boy White-Lead and Lead Mixing Oil by painting contractor Thomas Ormesher. Bank reports many favorable comments regarding job. Small picture shouts rough stucco exterior of Salem (Oregon) Capital-}ournalBuilding after paint ing contractor E. P. Reasor had applied two coats of Lead Mixing Oil and white-lead. Owner writes in appreciation of fine appearance as well as water-proofing qtfality of the paint.
lead. Levels out smooth and free from brushmarks. Requires no stippling. Seals. Hides fire-cracks. And, like all white-lead paint, brushes easily and spreads far.
Final advantage: Economy. With Dutch Boy Lead Mixing Oil you get a white-lead "flat" at a definitely lower cost, per gallon.
NATIONAL LEAD COMPANY 111 Broadway. New York; 116 Oak S;.. Buffalo; 900 VC*. 18th St., Chicago; 659 Freeman Ave., Cincinnati; 820 VC'. Superior Ave., Cleveland; 722 Chestnut St., St. Louis, 22*10 24th St., San Francisco; National-Boston Lead Co., 800 Albany Street, Boston; National Lead tx Oil Co. of Penna., 316 Fourth Avenue, Pittsburgh; John T. Lewis & Bros. Co., Widener Bldg., Philadelphia.
DUTCHBOV
CM
VoL A'o. 5, Xovcmber, 1935
as