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SENTIMENTAL? Yes, but practical, too. There's a doiiars-and-ceors reason for avoiding "cheap" paint.
Note the actaai photograph at the right. Read the wording below it. See, first, a typical exaniple of how "cheap" paint quickly cracks and scalds,, spoil| ing the looks of your home add giving the weather | a chance to attack the bare wood.
The. effect on your pocket-book is just as bad'. l|You must (l) repaint long before you planned --[2) pay the extra expense of burning and i scraping
[off the "cheap" paint and (3) pay the cost of one ^additional coat -- a new priming coat -- ds part qf
the repainting.
Now look at the Dutch Boy example, also typical. No cracking and soling there. Dutch Boy, instead, wears down stubbornly by gradual chalk
ing. You repaint right oyer'it-because;
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its'Surface remains smoothand.un .frHere'sfwhat happened vi^en the ou/nir,ofone side ofa double bouse med:r'chtap!>pains and the owner ofthe other, Dutch Bey. Beth
broken. No burning!: arid scraping, djio. ''fdhf'dtf 2 y'edfs old.. Thr',,.cheaf'''}!pafttt. Jib tost $16 leu in the
`new priming coat. And no repainting; 'beginning.Nwi' this owner intufpM out $16*0--for burning off
either, until long ajfttr. "che^p^'-pa.jut. * jealsvg faint, applying dewfriffingioat, and repainting.
would have gone cq pieces.
. -
Thei experienced painter rdcommendsrDurch/Boy paint and what to! look for when buying a paint job.
WhiterTLeadiJ:!!lts:dtirdl!illiry'alwayS'i:backs''up-his-repu- Address Department 204, In care of the nearest branch.
rapoUr. tie triri' n?ix|:,|lic ^oi; sdR .thej.re<|uirements?:of.
NATiCJNAL LEAD' COMPANY
your
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_'C:oX0r.. - 111 Broadway.Niw'Yorlct 116 OakSc., Buffalo; 900 W. IStb. Sc.,Chicago;
yah specify,-No one :knmJp -'paint-^like.-a^amter. 659 Pr-eeen*a'Ave,,CiadaoedtSiOW. SuperiorAve., Cleveland; 722 Chest; nujSt..St.Louis; 22d62^!liSt.;&in Francisco;
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'National-BOston ietfd .Co-., ,300 Albany 1., Boston; Naaonil Lead ri oilOo. of Pcnna.,
Uridqq this plan, you cm pav for your paint job in
-'.3'ifiJourtli
Pxccsfiurgi.'JohaT- Xewir
Sc'Bros. Co., 'Wideper:|;Bldgj1 iPbilsdelphia.
easy monthly.anscaUmems^iiiNoiidown^paymcnc^re-
quire^i'i'iTlpii'jlriirripifefe'Tnfbjfriiati^S^^q^ciK'ffi^cbu-.'j ^NATIONAL LEAD COMPANY .
pon ac right. SemNtliis ItftouijonjKialso.-jiR-Jyau desireia copy of our
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We Live Inil'. which
.pracncrii^yice paiadiig.
DotchBoy Easy Pay
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