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Highway Expansion Programs Gulf and Western's Automotive Division
Disc Brakes Growth of Mass Merchandisers Success of Midas, AAMCO, Etc. Automotive Air Conditioning
As important as industry-wide events were in helping to predict our future course, they were certainly no more vital than our own developments within NAPA from I960 through 1971. These are our own milestones in that period, again with no order of importance or chronological sequence:
NAPA Group Insurance NAPA Lop`*d.filhge--NAPA Sixagon
NAPA Wiritef Money Maker Program
NAPA 40th Anniversary Brochure
Fry Research and Recommendations
Dissolving of "Allied"-- Formation of "Parts Craft"
NAPA Sales Training (8,000 Attended)
NAPA Outlook--NAPA Fleport
Aggressive New Emphasis on Total Identification--
As A Result of Our New NAPA Sixagon
NAPA Freight Allowance Program
Look Up To Your Future--Brochure
NAPA FreightiElelivery Service
Miracle at Denver
Surge of Our New, YogngK Aggressive Distribution
Center Managers
................... .........
NAPA Farm and Ranch Program i NAPA Snowmobile Program
Elimination of Handling Charges By Most Manufacturers
NAPA Annual Marketing Seminar For Manufacturers
Development- p|va Single NAPA Classification Program
The NewjNA^vA^Markdting Attitude
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A great number of those events were directly or indirectly
involved in a gradual, but distinct Jransformation in the char-
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