Document RQ8anEpqOpjOYxE5EGzaapV
November ?6, 132c
Mr, F. M. Carter, President National Lead Company 111 Broadway New Yrk, N. Y.
Ee^r Mr. Carter:
I hav-~ been turning over in my mind of late the question as to whether or not Sherwin-Williams and the Glidden Company should again be invited to sup port the Forest Products - Better Paint Campaign. I can seg. advantages and disadvantages.
Perhaps the greatest gain to the Campaign ^
would be the fact that the support of Sherwin-Williams and Glidden would add two important nixed paint companies to the two others now supporting it and at one stroke would remove the objection we repeatedly encounter that no pre pared paint company is interested in the work we are doing.
Of course it is quite likely that SherwinWilliams and Glidden would again turn down the invitation. However, the Campaign is being conducted on such a broad basis now that it seems to me they have a lot to gain from participation in it. They were extremely skeptical at first as to whether or not we would secure the cooperation of the lumber associations, but the work done so far should certainly have removed that skepticism. While It is true that at the start of the Campaign we placed considerable emphasis on white lead, this feature has been so subordina ted that I do not sae how any high-grade paint manufacturer can now object to our program.
On the other hand, if Sherwin-Williams and Glidden would give the Campaign their support, this might cause other large paint companies also to desire partici pation. I think the distinction to be made is the fact that Sherwin-Williams and Glidden are corroders of lead as well as paint manufacturers.
I have reached no conclusion on this ques tion but would like to discuss it with you some time.
Since'ely yours.
Secretary.
NL 000040376