Document QMq8kKg3n2yyxXR886DVBM6o4
KEY EXTERNAL ASSUMPTIONS
VOLUME GROWTH: . VISCOSITY CONTROL -- 8% PER YEAR . SHORT FIBER ASBESTOS -- 0% PER YEAR
GOVERNMENT: . CLEAR POSITION TAKEN ON HEALTH QUESTION WITHIN 2-3 YEARS.
. NO WIDESPREAD BANS OR MANDATORY SUBSTITUTION
. OSHA TLV NO MORE RESTRICTIVE THAN
IBER/CC
COMPETITION:
. NO NEW MAJOR EXPLOITATION OF COALINGA DEPOSIT
. RUSSIANS DO NOT ENTER SHORT FIBER MARKET
. VISCOSITY CONTROL COMPETITORS DO NOT REDUCE PRICES
. MARKETING POLICY OF SHORT FIBER PRODUCERS UNCHANGED
. ATLAS OPERATES THROUGH AT LEAST 1981*
'
CUSTOMERS: .. HEALTH FACTOR HAS NO SIGNIFICANT ADDITIONAL IMPACT ON SHORT FIBER ASBESTOS MARKET . APPREHENSION OF CUSTOMERS IN THE VISCOSITY CONTROL AREA WILL SUBSIDE IN 2-3 YEARS
UCC 008136
CURRENT DIRECTION THE ASBESTOS BUSINESS HAS BEEN OPERATED TO MAXIMIZE EARNINGS AND CASH FLOW. AGGRESSIVE MARKETING AND PRODUCT DEVELOPMENT PROGRAMS HAVE BEEN MAINTAINED. CAPITAL INVEST MENT HAS BEEN LIMITED TO DUST CONTROL IMPROVEMENTS AND OTHER MINOR REQUIREMENTS.
-- MAINTAIN POSITION WHILE MINIMIZING RISK IN VIEW OF MARKET UNCERTAINTIES.
UCC 008137
SALES HISTORY
SHORT FIBER VISCOSITY
CONTROL
TOTAL
1975 28.5
1.6 30.1
1976
M TONS 1977
22.5
22.8
2.1 2.1
24.6
24.9
1978 32.9
2.4 35.3
1979 26.5
2.2 28.7
CONSTRUCTION EXPENDITURES
1975 1976 1977 19781979
$M 542 197
47 77 57
UCC 008138