Document NGBaze4py1RzQgYBx3oD7ROJ8

- ~~*#r' i*y.^rgPHyT^iPHIWKgM^gjBWffW^ L IA17363 / J'"'"'<~i~ " "'..........*'"' " <-'""J~ ~~w i ] LEAD INDUSTRIES ASSOCIATION, INC, I *SX MADISON AVtNUI wrw YONA, N. Y. 10017 m*WIWI* -- AJtCA CS4S sts October 1^, 196k SUBJECT: MAMCETS TOR LEAD AJ ms PRODUCTS - PICKETTS < To t be Industry Bevelopoent CoodttM of tie Usd Indus tries Assoc 1st loo, Xae,: Attached is tbs eighth la the series of aeooraada oc the use of lead in various seu-tets sad the activities of the Association pertinent thereto, We hope you will find this helpful in considering budget date to be presented at the Industry Develojsaent Caemlttee Meetii^s. Very truly yours. XI2:sk Xae. 'rf'fftt w i jwjwiysiiiijSBiwgiwp m f rmnium i' nrnirfr tfc-iin W fftW W !BB^yifw w A s a ^ iippBwgf f yjip ^ ^ f \ - Jiayrc>| se; S:qj.mg N 3420 i.... n. , -- -- (---"I, --rrr-i----sr--irnu.-naiw yjmnw-. L1A17364 i \ j I October 14, lb64 1 MARKETS TCR LEAD AK3 LEAD PRODUCTS iaa-mmixm so. 6-64 piGMBrra This subject was covered In part lest year in Memorandum Bo. 4, dated August 9, 1963 cn tie subject of Metal Protective Paints for Structural Steel. It provided the history of our program In this par ticular field. In 19&4 two sis each cn red leal primers and two co leal sllieo-chromate primers appeared In CBUCERIWO STrfS-KSCCD and A10TUCA* PAIH7I3G CCSflRACTCR, two cn red lead and tvo on yellow traffic mu-king paint in A>E3JCAS CTTI, and eight pages on a variety of lead pigment subjects in AMERICAS PAUfT JOURSAL and 0FF1CLU. DIGEST. Bo accompanying Association literature was issued, but In the first eight months of 1964 sn additional yX> copies of Technical Letter Ho. 15 co red lead were dis tributed. In Sept enter s detailed article on painting the PhiisdelphiaCstdea bridge with red lead and vfclte lead paint was repainted froa AMERICAS PAIETDC CONTRACTOR and distributed to about 8,000 people In terested in this kind of paintii^. The Pigaents Cemit tee met co October 5, 1964, to review the prosot local program as now constituted and consider future activities. It came up with several recce eolations. First, it reermeaded that advertis ing in the two paint manufacturers' magazines be discontinued, since they are well covered by nembers' ova advertising, and that the ecney thus saved, amounting to about J4,COO, be used to reach specifiers of paint and particularly traffic engineer# who are potential users of lead chromate. Second, publication of a complete brochure on yellow traffic narking paint was approved. Third, It approved Investigation of the use and promotion of molybdate orange, a lead pigaent the grovth of which has been constant over the lsst twenty years and now amounts to about 9,000 tons of pigaent annually. In substance it was felt that the sane advertising schedule on metal protective paints should be continued In 1J64 la EBGIKEERIJG KEVS-RECOHD, AMERICAS Cm and A1 ERICA* PAUrTIHQ COlfTPACTCR, with possible addition of some space in PUBLIC WX3CS. Since the use of yellow traffic marking point Is growing to a point vhara a Federal Specification has been Issued which calls for about two pounds of metallic lead as lead chromate per gallon, promotion In this flsld should be Intensified. The market now accounts for sooe 10,000 to 15,000 ton* of lead with a potential Increase of 50 percent considered reasonable. This should be done by publishing a brochure of case histories and specifi cations and suggesting new applications, by continuing the small advertising in AMERICA* CHI and adding space In RURAL AI!D URSAJI STREETS and, possibly, rUBUC WCSKS, and by personal work with the Bureau of Public Roads, Aoarican Association of Highway Officials, and Individual highway engineers In certain states. It Is planned to Investigate thoroughly the molybdate orange eaiket and It Is quite possible that a later report, with specific r*cemendations or at least additional facts, will be submitted. L I A173 6^ Pigments *2- October lk, 196k In other words, It 1 fait that the enphasis next year on pigment promotion should be on red lead and other urtsl protective paint# and Oft yellow traffic Barking paint containing lead chreute. The foraer Esark*t has held up veil despite cocpetltloa froo other pigments like Iron oxide. Tor the last 15 year# the consumption of led In red lead paint# ha# re tained acre or les# constant at around 11,000 to 12,000 ton*. Bo figure# are available on basic lead llicte and basic lead silico-chrooat#, which are relatively Dev pigments, but these would be la addition to red lead and would result in a net increase In lead pigments for Betel protective paints. i The traffic Barking paint market has been growing. Bo separate figures are available but an attached chart shows the total tonnage at lead chrceate used. It 1# astiaated that core than half of the lead chroeate Is eeployed In traffic paints. While Its acceptance hy the Bureau of Public Roads and by rtate highway officials has grown, there are still easy highway and other applications, like In parking lots, which offer large additional narkets. There la little doubt that growth In tfcoae areas can ccnpensate for the loss of the lead chromate Market already sus tained in Interior paint* due to governmental restrictions based on toxicity. Effort# through research to relieve this 1 percent restriction could not only restore *ooe of this interior paint oarket for lend chraeate but could sl#o have a major psychological effect ca the use of lead pigaent* generally, particularly la Industrial finishes. The chart also show# use of oolybdate orange, another lead pigment, the taarket* for which should be further Investigated. 0 a ----------- tt , 11 " ~TTTTrTmrrr~i [loir irMWMiiij.iiiiiiiiiii]iiiTiiiri'ii!ipri. j i i LI A173 66 r USE OF LEAD COLORS jU.S. D*f>omnnr el Commrc*) N 3420.02