Document Mre4bpy8GQo9xN1JKaz7Rg2L

<K * <5 2> i- ,, 5* O n S, 5C s2 no 5 % p 3 r-> n> *- r* p* occ * a: oo o*- o 0007-SWP-000008429 m s ** 11 Body. SWP 387 Canary Yellow Trim: SWP Outside Gloss White Shutters: SWP 39) Tobacco Brown Roof: Preservative Shingle Stain C76 Indian Red Body: SWP Outside Gloss White Trim: SWP 354 Sea Green Shutters: SWP 469 Apple Green Roof: Preservative Shingle Stain C*74 Medium Green :i Body: SWP )60 (.ream Gray Vrim: SWP Outside (floss White Shutters: S*W Verdas Green Roof: Preservative Shingle Stain B-41 Sienna Brown Body: SWP -196 Ivory I PPer Body: SWP |69 Apple Green f"r$m: SWP Outsiile (lovs White Shutters: SWP )(>2 tr. (>own Green Medium Roof: Preservative Shingle Stain 072 Dark Green IH M 1 Homes Painted with Sherwin-Williams House are More Attractive and More Enjoya ELL kept homes are the only things which take on charm Wiveness with the passing of years. To see a home with its gard ings grow and develop under your own hands is'somethin while. Homes don't wear out--repainting only makes them more because you can select your own favorite colors. When you paint y paint--use the very best paint you can get --and hire a good painter be certain of the best results. This is also the way to really save mo ing bill. This is the way to keep the home looking its best, at the s the date as long as possible when painting will again be necessa rgpji The Fiv Make S Lastin 1. The outsta 2. Exceptiona t. Its charac Its wash does no 5. Its world 000008431 0007-SWP- C o n s u l the H ousehold P ainting G uide fo r the correct finish to use on the surface you in te n d p a in tin g . T h e n tu rn to index to fin d page num ber fo r d e scrip tio n and c o lo r samples o f that product. There is a correct brush fo r every paint o r varnish jo b . (io n suit this guide before buying and you w ill find it easier and m ore econom ical to produce finer jobs w ith the finishes you purchase. 1 0 rt r r ? F l cI f | ?E ?1 1 i lf E Is i t 1ft. (A f r r if 4[ I ii fE fff FF FF? ?? FFF ??? FFF ff FF FFF fff FFF FF? ffff FF FF FFF 55s SoS ss SSS Uw. SSS SS ss BSi SSS SSS SSI SSBs BS BBS fff FFF ?? iis 55 ??? ss* ? fff i 5is FF? sis ? B ?? B2 iff 35s FF Si FF RS F FF si FF RS ?? RS ?? RS ?? Rs FF F 5* ?? ff ?F FF FFF ft FFF F? ff FF? fff FF FF? fff ff ?? FF F i FFF SS* II* 1 fff Sis | FF BS ? F FF n ss ss SS SS BSS SS S3S SS ss SBS BBS BS ssa SSs SS BS BS 3 S3 1 ?? ?? FF ft fff ff FF ff FF? FFF ?F FF F? F? ? Ff FF FF FF FFF BB SB ss 5S sss bs SB SB sss SSS BB SB SB Ex i BS BS Bs 13 Ss* ? X <t"! \ m { 1r> [ * s r< i ? X f 1-Cy r i f | V *i U *5 ! r f r * i ** ai* [? f E t \ 1 1 Wfr E S f $0 1 L f Zr !f z f l ? w 22 FF ??? sis ??? SSws ??? ssi ?? SS FFF fff S3s FFF 3S~ F? is F? SS fff sss ff 53 ff FFF fff 35 SSS SSwv FF fff ss ISv. FF ss P jC i FFF FFF Sis BBS FF FF Ff if RS SS S=S f ff? 5 SSS FF SS FFF sss F r FFF sis ? ?? R ss fff sis FFF FFF FFF FFF sis 55s ssa sis & 1 F F? FF ?F FF Rs BS SS ?S e P w FF FF FFF Sis FF FFF FF SS 3BS SS ?? SS ff as FF ff FF ss ts BS ff FF SS S3 FF ss FF SB FF ss ff SS FF S3 FF S3 n ?? ss ft ss FF SB ff FFF FF BS BBS BB ff SS FF 13 ff ?? F? FFF FF fff BS US as let 13 BSS FF FFF SB ts* FF BS FF BS FF BB 6* ss cl p ' ft ftl s^ H 0007-SWP-000008432 Sh e r w i n -Wi l l i a ms l in o l e u m PROTECT YOUR LINOLEUM Take Your ChoiceUse DEX LINOLEUM VARNISH Where a Varnish Finish is Desired OR S'W FLO-WAX If You Prefer a Wax Finish If your choice is the protection and durability of a hard, tough, elastic, wear-resisting varnish, use DEX LINO LEUM VARNISH. It not only protects the pattern from wear but prevents dirt from grinding into the sur face. It is easy to apply and easy to keep clean. Scrub bing is unnecessary--simply wipe up the floor with a damp cloth. Dex Linoleum Varnish is pale in color and causes a minimum of discoloration on the lightest patterns. Dries in four hours. f in is h e Whichever Your Choice DEX LINOLEUM VARNISH Far a Lasting Varnish Finish OR S-W FLO-WAX Far Lavsly Waxed Flaars You will Had dun inf your linoleum floor con ho done oosilF end quickly. If your preference is a wax type of finish you will enjoy the of application and the speed with which a beautiful waxed ish can be obtained without rubbing or polishing bv using Wax. Simply moisten the applicator with water, pour a amount of Flo-Wax on the floor and go over your linoleum face. After drying for about 20 minutes the surface will h uniform finish--self-polished--ready for service. * h * APPROXIMATE COVERING CAPACITIES OF SHERWIN-WILLIAM Aluminium Paint 750 square feet per gallon, one coal. ' Ant* Enamat One quart will cover average smalt car. one coat. Ant* Tep Dreaatng One pint will refinish the top and side curtains of an ordinary touring car. One half pint will refinish the top ot the average closed car. right Trim C*l*ra Approximately 700 square feet per gallon, one coat. Csdlmanwcalth Barn Red Paint Approximitely 250 square feet per gallon, two coats. Camneanwaalth Paint Approximately 250 square feet per gallon, two coats. Dai Lhwlamn Varnish Approximately 600 to 700 square feet per gallon, one coat. Eb*n*l A gallon of Ebonol covers: On metal, 200 square feet; on porous or rough surfaces, such as paper, felt or composition, 150 square feet; on old wood work, 100 square feet. Elattla B*af Canaant One hundred pounds will cover approximately 250 square feet of smooth surface, one-sixteenth inch thick, pne coat. EnamalaM ', See schedule on hack of this page. Approximately 300 square feet per gallon, one coat. ' Flat-T*ne ' On plain smooth surfaces, approximately 500 to 600 square feet per gallon, one coat; on rough surfaces, 300 to 400 square feet; on sand finish plaster, 300 to 500 square feet per gallon, one coat. Fla-Laa Flo-Lac Ground covers approximately 400 to 450 square feet per gallon, one coat. Flo-Lac Varnish Stain covers approximately 500 to 600 square feet per gallon, one coat. Fl**r Enamal Approximately 2 50 square feet per gallon, two coats. OalTanlsed tr*a Primer Approximately BOO square feet on metal per gallon, one coat. Handcraft Stain Approximately 500 square feet per gallon, one coat, more or less, depend ing upon the surface. Krmnlk Metal Primer Approximately 600 to 700 square feet ot flat metal surface per gallon, tine coat. Liquid R**f Cement On metal or non-absorhcm surfaces, one to one and one half gallons per 100 feet. On old composition or felt surfaces l H to 2 gallons per 10(1 square feel. On corrugated iron or tin surfaces 2 to 2 >/j gallons per 100 leet. Liquid Ceid One coat covers a dean hlack surface. Appro gallon, one coat. Mar-n*t Varnish . A room 12x16 feet takes about 3 quarts Mar A bathroom 6x10 feet takes about I quart M A kitchen 10x12 feet takes about 2 quarts M Approximately 550 square feet per gallon, o Metalastle Approximately 600 square feet per gallon, o nature of the surface. N*. H Wait Paint ' Light stipple, approximately 250 square fe approximately 150 square feet per gallon. Nan-Carradiblc Craphita Paint Approximately 600 to 700 square feet of me OH Stain Approximately 600 square feet per gallon, o Old Dutch Enamat Covers approximately 300 square feet pe enamels. Old Dutch should be "flowed on paint. P*rah and Deck Paint Approximately 250 square feet per gallon, t Preservative Shingle Stain About 2 'A gallons will dip 1000 shingles, o 150 square feet per gallon, one brush coat coat and one brush coat. Rexpar Varnish See schedule on hack of this page. Appr gallon, one coat. Ragsrs Brushing Lacquer t*r Llncleum Approximately 600 to 700 square feet per g Reef and Bridge Paint Approximately 250 square leet per gallon, t SWP Heusa Paint Approximately 400 square feet per gallon, t Sear*n*t Varnish See schedule on back of this page. Appr gallon, one coat. Screen Enamel Approximately 800 to 1000 square feet of One quart will cover screens on average 8- Semi-Lustre Approximately 500 square leet per gallon, o Stuee* and Cenerete Paint Approximately 2 50 square feet per gallon, Wagen and Implement Paint Approximately -100 square leet per gallon, NOTEl THESE QUANTITIES ARE APPROXIMATE AND SUBJECT TO VARIATION DEPENDING AND THE CONDITION OF THE SURFACE TO BE FINISHED APPROXIMATE COVERING CAPACITIES OF SHERWIN-WILLIAMS PRODUCT S'W Enameloid Su ||mM Umi m4 Quantltia* < Material* Needed SUGGESTED USE Hath Tub /outside only/ lied. Brass , Bed, Wood, Average Size Bedroom Woodwork, 9x12--2 doors, 2 windows Book Case, average Breakfast Room Chair Breakfast Room Table Bread Box Cedar Chest, average Desk Dresser Fernery Ice Box, medium size Hoosier Kitchen Cabinet Phonograph Porch Chair, Wicker Sewing Machine Tea Wagon Washing Machine Woodwork Door, average, both sides Baseboard, l fix* high, room 10x14 SIZE PACKAGE TO PURCHASE t pint `a pint 1 pint 3 pints >1 pint '4 pint 'j pint ; pint `a pint 1 a pint a pint % pint a pint t pint ** Pint `a pint *a pint a pint a pint i pint i quart S-W Scaivnot Varnish Suggested Uae* and Quantities el Matariale Needed Estimated quantities of Scar-not required to finish two coats--Divide SIZE PACKA in half for quantity of Velvet Finish required for Finishing Coat TO PURCHA Large Dining Room Table Cate-leg Table Radio Table Library Table Small End Table Console Table Kitchen Table Breakfast Room Table Chioa Closet /Average/ Large Buffet * Small Buffet Dining Room Chairs /6 chairs) Windsor Chair Kitchen Chair Spinet Desk bookcase Tea Cart Plano Phonograph Radio Four Poster Bed Bed with Solid Ends Child's Bed Toilet Seal Medicine Cabinet ` * t pint || pint >) pint 1 pint 't pint '* pint 1 pint 1 pint I pint i pint ' ) pint 1 pint i pint pint 1 pint 1 pint 4 pint 1 quart l pint * pint 1 pint 1 quart 1 pint i pint i pint S W Rexpar Varnish S||Mto4 Umi and Quantities al Materials Needed Estimated Quantities of Rexpar Required to Finish Two Coats Front Door Window Sills and Sash /2 windows/ Porch Ceiling, 8x12 feet Kitchen Door Kitchen Cupboard Ice Box Washing Machine Canoe Motor Boat QUANTITY REQUIRED >i pint 1 j pint 1 quart 'j pint 1 pint 1 pint < j pint t quart gallon it INDEX BY PRODUCT Page Aluminum Paint............................................................................. 8 3 Mar-net Varnish........'....................................... Auta Enamel -- Color Card...................................................... 39 Metataatle--Color Card...................................... Aute Tap Pramlug....................................................................... Braa-Brlte........................................................................................... right Trim Calara..................................................................... Cammaawaalth Barn Red Paint........................................ Cammaawrylth Paint--Color Card and Estimating Chart Das, Llnalaum Varnlah............................................................ Ebanal................................................................................................... Ebanal Reducer................................................................. Elattle Baal Ctmtnt................................................................... 38 85 15 77 77 m 74 and 76 76 74 and 76 N*. q Wall Paint--Panelled Wall Effects... Textured Wall Effects... Nen-Cerredlble Graphite Paint................ OOP White Lead................................................. OH Stain--Color Card.......................................... Knotty Pine Effects........................... Old Dutch Enamel............................................. Open Laequer Palish...................................... Pellah-e!................................................................. ................ jur Color Card............ TM.. Color Mixtures___:.. Color Suggestions....... First Quality Cater* In Oil--Color Card Stain Effects................................................ 34 IO 57 35 36*a 34. 36, 37 6}and 65 66 Pareh and Deck Paint--Color Card........... Prepared Wan--Paste....................................... Preservative Shingle Stain--Color Card Qulek Drying Ebenel..................................... Rexpar Varnlah.................................................. Flat-Tana -- /Washable Elat Wall Finish/ .. Color Card............................... ................. Color Suggestions............................... Directions for Two-Coat Wall System... Three Ways of Finishing Walls.............. Directions for Sponge Stipple Effects__ Sponge Stipple Effect Elevations............ Directions for Glazing System Effects ... Textured Tiffany Glaze Effect Elevations. Textured Tiffany Effects........................... Flaxeap--For Home Use................................ For Washing Autos.............................. Fla-Lac--/Varnish Stain/--Color Card....... Directions................................................... Flaar Enamat -- Color Card Flaar Wipe Fle-Wax . Galvanise* Iran Primer X Handcraft Stain................ Color Card..................... Knotty Pine Effects....... Kremik Metal Primer... 40 to 61 41 40 to 61 42 40 50 51, 53, 55 56 57, 59,61 58 60 38 71 70 29 85 i h/ and 60 83 68 and 69 69 6H -HI Reger* Brushing Lacquer--Color Card... Regers Brushing Lacquer ter Llneleum Reef and Bridge Paint--Color Card............ SWP Hence Paint.............................................. Color Card........................... Thinning Instructions for SWP................. Color Combinations...................................... Estimating Chart............................................ Porch Ceilings............................................... Window Sash..,............................................ Scarnet Varnlah .,............................................. Screen Enamel................................................... Semi-Lustre--C olor Schemes.......................... Color Card..................... Stencil*................................................................... Stucce and Cenerete Paint......................... Color Card................... Color Suggestions......................................... Directions for Applying............................... Glazing Stucco Walls................................... Taxlte Paint and Varnish Remover ............... Teuch-up Black................................................. Liquid Gald.................. 8 3 Wagen and Implement Paint--Color Ca Liquid Raaf Cement and 76 Xlle................................................................. CONSULT THE HOUSEHOLD PAINTING GUIDE ON PAGE TABLE OF CONTENTS Aut* Paint* and Enamel* Auto Enamel /Color Card/........................................................... Auto Top Dressing......................................................................... Touch-Up Black........................................ Flaxoap for Washing..................................................................... Opex Polish............................... Wagon and implement Paint /Color Card/............................. Page 39 38 38 38 38 75 Barn Paint* Commonwealth Paint/Color Card/...................... Commonwealth Barn Red /Color Card/.................................... Estimating Chart..................... Hoof and Bridge Paint /Color Card/......................................... 77 77 77 ^ 79 Batbraem* and Klteben* ; Semi-Lustre........................................... ..........................................31 to 33 Enameloid....................................................................................... 31 to 33 Bronx* Paint* Aluminum Paint.............................................................................. Liquid Gold...................................................................................... 83 83 Smoking Lacquer* Rogers Brushing Lacquer /Color Card/....................................72 and 73 Linoleum Lacquer........................................................................... 72 Brush Gnlde........................................................... /a/ Cleaner* and Palish** Flaxoap/For Home Use/.............................................................. 60 Flaxoap /Tor Auto Washing/....................................................... 38 Flo-Wax /No Rubbing--No Polishing/.................................... /b/and 60 Prepared Wax /Paste/.................................................................. 60 Floor-Wipe/For the Dustmop/.................................................... 85 Polish-OI /Furniture Polish/........................................................ 85 Bras-Brite /For Metal Polishing/................................................ 85 Deearatlw* Studies "How to Use this Service"............................................................ -12 Enamel* linameloid /The Decorative Enamel/..........................................31 to 37 Old Dutch Enamel.......................................................................... 30 Auto Enamel /Color Card/............................................................ 39 Screen Enamel................................................................ 23 Estimating Ckart* SWP House Paint.......................................................................... Commonwealth Barn Paint.......... ................................................ Complete list of products showing covering capacity ol each '' Extartar Varnishing Rexpar Varnish.................................................................... Fleers Mar-not Varnish............................................................................. Floor Enamel /Color Card/........................................................... Linoleum Lacquer/RBL/........................................................... ' Porch and Deck Paint /Color Card/........................................... Flaxoap /Linseed Oil Soap for Cleaning/...................................... Floor-Wipe /For Dustmops/......................................................... Flo-Lac /Varnish Stain/................................................................ '** an Oil Stain /Color Card/................................................................. FnrnltwtA 5 Color Suggestions........................................................................... 33 to Enameloid /The Decorative Enamel/.........................................5-* to Rogers Brushing Lacquer.............................................................. 72 an Flo-Lac /Varnish Stain/..................................................................7 an Scar-not Varnish............................................................................. See Stains and Varnishes Kltehan* and Batkraam* Semi-Lustre.......... ............................................................................ 'I ,w Enameloid............................................................................... 5 1, 33. 35 Knatty Pin# Stain Etl*t*.................................................................. Llnalanm DEX, Linoleum Varnish.................. ........................................... Flo -Wax............................................................................................ /h/an Rogers Brushing Lacquer lor Linoleum.................................... Maintenance Paint* Roof and Bridge Paint /Color Card/.......................................... Metalastic /All Round Metal Protective Paint--Color Card/.. Metal Paint* and Primer* Kromik Metal Primer.............................. .. Galvanized Iron Primer............................. Non-Corrodible Graphite Paint......... Metalastic /Description and Color Card/ Screen Enamel............................................. Roof and Bridge Paint /Color Card/....... Liquid Gold.................................................. Aluminum Paint......................................... 1a CONSULT THE HOUSEHOLD PAINTING GUIDE OI PAGE [a] .. j TABLE OF CONTENTS'--'Cont Oil Cetera Page First Quality Colors In Oil /Color Curd/................................. 63 to 65 Outside Hw im Paint SWP--/Color Cardf..................................................................... Stucco and Concrete Paint /ColorCard/.................................... Porch and Deck Paint /Color Card/........................................... Shingle Stains.................................................................................. ODP White Lead......................................................... Zilo....`............ i........................................................................... 15 2} 25 27 2 Paint anal Varnish Banetar TaxitCt.................................... .......................................2-t and H6 Panelled Wall Bllaats No. 96 Wall Paint.......................................................................... 52 and 54 Pasta Paints . ODP White Lead............................................................................ Zilo.................................................................................................... Polishes Bras-Brite /For Metal Surfaces/................................................... Opex Lacquer Polish /For Autos/............................................... Polish-OI /For Furniture/............................................................. 82 84 85 38 85 Parahas Porch and Deck Paint /Color Card/........................... Porch Ceilings /Painted/.................. Porch Ceilings/Varnished/......................................................... Porch Doors /Varnished/..................................................... 25 24 24 24 Reef Caatings Roof and Bridge Paint /Color Card/.......................................... Ebonol.............................................................................................. Quick Drying Ebonol--.............................................................. Ebonol Reducer............................................................................... Liquid Roof Cement....................................................................... Elastic Roof Cement....................................................................... Raaf Repair Guide............................................................................. 79 26 76 76 76 76 74 Screens S-W Sere Enamel........................................................................ 24 Shingle Stains Preservative Shingle Stain /Color Card/.... SWP Reduced for Shingle Stain.................. Stains S-W Oil Stain /Color Card/.......................... Handcraft Stains /Color Card/.................... Knotty Pine Effects /Color Plate/................ First Quality Oil Color Stain Effects............ Stencils............................................................. Stuece Surfaces Color Plates and Color Card........................ Textured Tiffany Effects.............................. Textured Wall Effects..................................... Trim Caters Color Card.......................................... ........... Varnishes Dex, Linoleum Varnish............................... Marnot Varnish /For Floors andWoodwo Scarnoi Varnish /For Furniture andWood Rexpar Varnish /For Surfaces Exposed to Weather/........................ Varnish RenMTcr Taxite................................................................ Varnish Stain Flo-Lac /Color Card/..................................... Walls Flat-Tone /Interior Washable Flat WallPa Semi-Lustre/Satin Finish for Interior Use Wall Paint No. 96 Heavy Body................... Stencils............................................................. Stucco and Concrete Paint............................ Waxes Flo-Wax /No Rubbing or Polishing/........ Prepared Wax /Paste/................................... White Lead ODP White Lead............................................ S-W Zilo........................................................... Weed Stains--See Stains CONSULT THE HOUSEHOLD PAINTING GUIDE ON PAGE c&he ffoy of Color INEXPENSIVELY ACHIEVED By BKTTY WOOD I til* Sh e k w in -Wil l ia ms DSCORATIVK SKRVtCK . . Arranging the interior furnishings and decorations, and plan the color schemes of the many interesting homes presented in new Book of Decorative Suggestions, has been a real pleasure l of us engaged in the Sherwin-Williams Decorative Service. Having served thousands of home-owners by offering decor suggestions for their homes, it occurred to us that if we could v ize the most practical and interesting of these examples to readers it would be a welcome contribution. So we planned to carry out this work under the actual con ditions presented by real homes in need of re-decoration. And our beautiful book was built to help solve the problems of many folks who, like yourself, would welcome the help of some authoritative source for correct color suggestions without large expenditure for service or materials. As a matter of fact, the point we want to stress most in pre senting this book is the economy of doing over a home or a room or a group of rooms. We were surprised at the inexpen 4 sive way in which many of these homes and rooms finished or refinished and what a small outlay the a paint materials represented. l;or instance,' in preparing the rooms (which we ph graphed in actual color), the method of reproduction we to show greatest detail in rooms and furniture, the actual of paint materials was only five dollars or less for the ave kitchen, bathroom and bedroom. Between five and ten do was expended for the average living-room, dining-room . hallway. Many of our friends couldn't believe this until we showed them the empty containers from which we had used just that amount of material. We surely proved that quality h economy and were even amazed our selves at how much surface we could cover, and how well, with so littlematerial. The best is certainly, the least expensive in paints. In order to be of greatest help to the home owner in choosing the color scheme which appeals to him, we photographed these homes -- both exteriors and interiors--in actual color and then had the artist re-draw them in three additional color schemes, making four schemes to choose from in many cases. ^ There are two things to consider in painting and decorating--econ omy and beauty. Now is the time to paint the worn spots and touch up the surfaces which need it. Protection of property is vital. Roofs, porches, floors, eaves, siding, need attention now before expensive re pair bills become necessary. Good paint is always good economy and on A MKLLOW COLOR SCHSMR tor tin HALL Kooms arc more intcmtmjtwhen enameled u*/*! is finished off with S-W (ilninr Liquid limed with Oil Color Harm limber and "wiped," suppled or "antiqued." The cHeci is soli and pleasing and is most practical, because bumps, bruises and hncCrmarks do not show readily. I he plank fhor and ttsir trtmdi owe their richness to Oil Stein Walnut, finished in Fast Drying Mar-not Varnish, because the hall is e much-traveled room and cells for the toughest finish for floors end steirs. The am// tolor it Fist-Tone Pile Green. COLONIAL AND "MUM**-- bmt toaatllal Fveryotic tikes e Colonial hell end it is herd to imagine e i leaner, more hendsome com* btnaiioa of colors then Old Dutch Enemcl or Enemeloid Ivory es uvaJumrk trim lor Flat- lone Sky Blue usf/>. sponge * stippled if you with, with flat-tone Tarn Stone. This entire scheme may be changed to Pete Green uu/Zi with a deep rich green stair runner. Or. if you like tin warmth ol harvest colors. HatTone Canary Yellow or Burt uaiit wifi admirably set off a deep tobacco brown or "rust colored carpet either inside or outside of the home it creates tractive homes can be had so easily and cheap ford to enjoy the great pleasure they give. Take a few minutes to look through the pa been designed, from cover to cover, to be of ( to every home lover. There are illustrations in finishing furniture and toys in varnish, enamel illustrations showing how to finish walls in sa and kitchen in the latest color effects; there a showing how to produce the famous S-W "Liqu each room of the home. In fact, you will find pleasurable, helpful information no matter whe this store and you are invited to make the free it is successful in helping to solve vour paint producing it shall have been amply repaid. S WP Sh e r w in -Wil l ia ms h o u s e p a in t p r e p a r e d This Shingle Home Done Over in a New Effect with SWP House Paint Take a shingle home that weather has grimed up until re-staining can nb longer make it attractive. Nothing steps up the appearance of a neighborhood with such com plete satisfaction as a new clean paint job in SWP House Paint! The owner takes new pride in his home and his satisfaction grows as he observes how SWP keeps his home attractive year after year. It is a fact which countless enthusiastic users of SWP will corroborate, that your home painted with SWP will still be attractive and well protected long after the "cheap paint" job has faded and gone bad. SWP colors are dean-toned. They retain their character with service because only the purest tinting colors are used. TO REDUCE SWP TO MAKE SHINGLE STAIN SWP when properly reduced produces an excellent Shingle Stain. On the average surface it should be reduced with one gallon mineral spirits and one-half gallon raw linseed oil to the gallon of SWP. Since old shingles vary considerably in porosity and roughness it is advisable to try the mixture on a small section before going over the entire surface. If more gloss is desired increase the quantity of linseed oil. If two coats are applied a higher gloss may result. If too objec tionable; it can be overcome by using less oil and more mineral spirits. However, greater durability is obtained with the mixture recommended above. , ALTERNATE s u o o e s t io n e . Shingle Suin C ftWr--SWP Quaker Drab No. )`>t SWP Willow t.fcen No. 461 btA--SWP Black K*#/--Shingle Stain B-46 Jlmfr-SWP Tobacco Brown No. 39) t rim *nd i'jiA--SWP Cream No. 462 foe/--Shingle Stain B-4` /Wv-SWP W hiie trim *nd UtA--SWP No. )N) Pea 6 *ai swp -- Sh e r w in -Wil l ia ms h o u s e p a in t p r 373-Coloaial Yellow Trim C*W-SWP Oauide Glow White STutttr*--SWP 49S--Most Green U* C*<M^-SWP Owsidc Gloat White JteVCaJhr--P. S. S. IM7--Nut Brown A HO in Colonia Colonial Yellow is colors. It combines w or Antique Brown, thu limited to Colonial hom Golden Yellow is a ing admirably with Iv such as Antique'or Mo pears much lighter on than it does in the colo Ivory trimmed with cool and different. Br and Sienna Brown Shin good color interest. Warm Drab trimme bination shows how S home appear substantia ing at the same time b true-toned. The charm of man SWP lies in the beauty ness of S W P Outside a class all by itself! Additional Color Suggestions Suitable for a Colonial Ho SWP 470--Gulden Yellow Trim C*kr--SWP 496--Ivory SWP 386--Modern Brown fed SWP 496--Ivory H*fC4br--P. S. S. C?2-Dark Green limit CWer--sWP 496-lor> Trim Ga/er--SWP 360--Cream (iro ttff-SWP 4*3--Bronte Green fed Cellar--SWP 496-lvoty #*V C#/er--P. S. i. B41--Sienna Brown fWy (*/ar-sWP 4H3--Warm Drab Trim C#Br--SWP 462--Cream J'iarrren--SWP 366--Modern Brown fed C*/ar--SWP 462--Cream P. S. S. lt-46--I'hauh Brown Mt Ofrr-SW IWwO/er--> Shm/trt-- SWP UdOfer--SW N/C/r--1 / Htttmtt--sW i; s w p -Sh e r w in -Wil l ia ms h o u s e p a in t p r e p a r e d H*tOkr-WP No. >? SitmCrar Trim Cafcr-SWP Outside Gloaa White Rm/Okr-S.W Shingle Stain No.?!. Bright Green Ckr~S-W Verdss Greed A Pleasant Dignity That Commands Respect ji ^ The gray tints of SWP are pleasant colors. They have an agreeab clean tone that is not found in ordinary house paints and which is qu unobtainable in "cheap paints." SWP provides a complete range of gray tints from which one m choose. The color names, themselves, indicate definitely the charac of the tints, for example: Silver Gray and Pearl Gray correspond to accepted shades one finds in good fabrics, silks, leather goods, Cream Gray is a likeable, warmer shade, and the deeper shades of Wa Drab, Quaker Drab, Stone and Light Lead and Slate have pleas `appearance which holds Its interest in service without becoming smud dirty and lacking in interest. You will like the gray tints of SWP. Km/--Shingle Slain U>46 flea/r--SWP Straw No. 3*1 I/--sWP Tobacco Brown No. sWP Ivory No. 406 ALTERNATE tUCOESTIONS Km/--Shingle Suin 0~6 /Wv--SWP Sage Green No. 31* irm SWP Ivory No. 406 8- s w p -- Sh e r w in -Wil l ia ms h o u s e p a in t p r Btdt C*kr-SWP 496--Ivory Trim frfew$WP 469-Apple Green SkmtHn--SWP 469--Apple Green Jet* Okr-SWP Outride Gloit Whitt flee/frier--P. S. S. B*4i--Sienne Brown A HAPPY TREATMENT DUTCH COLONIAL H The five color suggestions given here apply siding and can also be used for shingle homes Ivory trimmed with Apple Green makes the d inable and is good either with or without muc ed for industrial neighborhoods, however. Canary Yellow and White produce a much cially with abundant foliage. Cream Gray makes a friendly combination is helpful in making treeless lots seem less bar Sea Green and White is an out-of-the-ord would be most attractive with evergreens and a Silver Gray and White combination always and appealing because it looks so very clean. The colors of S W P (Sherwin-Williams Hous for their clean, pleasing appearance. They are bine easily with other trim colors, particularly Gloss White. You will find the complete color page IS. IWv frier--SWP 3*?--Canary Yellow Trim fr/er-SWP Outside Gluts White S'Aefrers--S*W Verdes Green Set* frier--SWP Outside Gloss White Rt/(jlir*>P. S. S. G?l--Bright Green fWv Ctfcr-SWP 360--Cream Grey Trim Csfcr-SVP 496--Ivory TA*rri--SWP Modern Brown Tut* frier--SWP 496-l%ory Pei/frier--P. S. S. B-46--Thetch Brown Berfyfr/er--SWP 354--Sea Green Trim frier--SWP Outside Gloss While SA*//er*--SWP 469--Apple Green Tut* fr/er--SWP Outside GIms White Ke^fr/er--P. S. S. 0*4--Medium Grvc lUtJtiokr-- S Trim iokr--S V/orMen--SW Wj * frier--?* Hm/Cthr--V s w p -- Sh e r w in -Wi l l i a ms h o u s e p a in t p r e p a r e d Trim CaJar--$WP 496 Ivory k--f Gafer--S-W Shifts!* Stain 07 J Dark Green This Home Would Set the Pace in Any Neighborhood Until you have seen SWP Colonial Yellow on a home out amidst the shrubbery, a Spring-time green lawn in front and a warm sun above you cannot appreciate what a lovely color this is. SWP Ivory affords plenty of contrast for the trim color, although SWP White is positively brilliant with it. > It is in the making of colors like SWP Colonial Yellow that the crafts manship of Sherwin-Williams paint makers exceils. With the finest o tinting colors at their disposal--made right in our own Color Works-- and every facility for,proper handling and fine grinding of the bes ingredients, Sherwin-Williams master paint makers can produce colors that are unmatched in the world for beauty and durability. . "b` P ALTERNATE ^IWOEITIONf Am/--Shingle Stain 0*4 fWr, Trim *nd Sd*b -- SWP Silver Gw No. * n WP Bottle Green No. 404 A#*/--Shingle Stain C-'i IWp--SWP Apple Green No. 460 jWa*-SWP Ivory No. 496 $Ae//rrt--SWP Bottle Green No. 404 Am/--Shingle Stain B41 . Barfr-SWP Cream Gray No. 360 SWP Ivory No. 496 Shutttn--SWP Kivh Maroon No. )02 10 * swp -- Sh e r w in -Wil l ia ms h o u s e p a in t p r Km/ CsBr--S*W Hrcimitivc Shingle Stain Dark Green No. C*?2. Mr Cafcr-SWP See Greco No. 3)4. Trim Cekr--SWP Outside Gloss White. Staffers-SWP Vardas Green Light. The HOUSE in SEA Why not strike out from the b nary color schemes and dress up dividual combination? This hom of green is truly delightful, do House Paint. The colors will sti attractiveness after years of servic the only true measure of econom Colonial Yellow trimmed with a "sturdy" combination using b sash colors -- excellent for indus Quaker Drab trimmed in Cream change from the more common Green shutters add the needed color is a deeper tone of yellow pleasing color beautifully trimme Sage Green shutters and Medium a most effective color scheme. Cream trimmed in White is very d shutters emphasize the cleanness Additional atolor Suggestions Suitable for This Type of H Kt/Cikr--S*W Preservative Shingle Stain Nut Brown No. B*4*. Mr Cefcr--$WP Colonial Yellow No. H Trim Cvta--SWP Warm Orab No. 4*). Staffers--SWP Tobacco Brown No. 593. HeriCeUr--S*W Preservative Shingle Stain Nut Brown No. B*4?. Mr Cefcr--SWP Quaker Drab No. 391. Trim Cefrr--SWP Cream No. 462. Stai/rn--SWP Moss Green No. 490. Km/ Ceisr--S*W Preservative hhinglc Stain Dark Green No. (..*2. Mr Ce/sr--SWP Straw No. 3H1. Trim Okf-SWP Cream No. 462. Staffers--SWP Sage Green No. 3)1. Km/ Cekr-- fWr C*/rr-- Trim Celer-- jtarfrri--SW SWP -- S HE RW I M-Wl III AM S HOUSE PAINT PREPARED How Much SWP Will I Need to My House? HERE can be no absolute method of determining the exact Tquantity of paint needed for a particular job. For instance, ihen you can use this chart quite handily. For example, we will say your home is 34 feet long and 28 feet wide. First we one surface may be mor$ porous than another and. therefore find the figure 34 in the top row of figures and then follow absorb more paint or the paiptCr employed may spread the j down that column until opposite the number 28 in the 1st paint farther than another. However, the estimating chart column. Thus we find that 6*4 gallons of SWP is needed for shown here is accurate enough for all practical'purposes. two coats of paint. This estimating chart is!'based on an rarage building height of 20 feet. If this is approximately the height of your home. It is always wise to buy less paint than is needed than too much. SWP colors are perfectly controlled and if you run short on the job you can always obtain additional LIN9TH IN TIKT 1 2 21 22 23 24 25 26 1, 27 25 M >2 M M M 4* 44 48 52 29 !_M_ 4j 41 4f 4| 5 51 t Si 51 54 5} 51 6 61 61 61 7| 71 ;$ u i_H ii 41 * 5 SI 51 i 51 51 5! 5| 51 61 64 61 61 n 71 81 u i 4 41 4| 5 51 51 51 . 5! 51 51 51 6 61 61 61 61 71 71 81 is j H S 14 '_ti_ 5 5 5 51 51 51 51 5} 51 0 si 51 51 51 51 5} 51 6 6 6| 61 61 61 7 71 8 61 6) 61 61 71 71 8 81 81 H u is i5 . .. 51 * 51 ------ -.5..1a- 51 51 51 51 6 29 !SJ. 5| S| 51 51 51 5) . 6 6 h hi 61 6 61 7 6| 61 61 hi 7 7 71 71 81 81 71 71 81 81 * 17 1 *1 51 51 51 51 51 6 0 61 61 61 hi hi 7 71 71 8 81 8} zm 2H M l M 5) 1 51 51 6 6 r) 61 61 61 hi <>1 ~i 71 71 IT 8) 81 9 V) 5) 51 51 : H ` 6 61 1 61 61 61 61 hi 7 71 ?1 8 HI 81 0 H .to 51 | 51 l 6 61 61 ol 61 61 61 hi 1 71 71 8 1 1 81 <> a M 42 51 | 51 6 1 6( 61 6} 61 6) 61 61 61 7 71 '1 71 HI HI 1 0 >>! > 14 6 ! M <>! 61 )61 61 61 = 61 61 7 7 *! 71 l 8 1 ' 1 l>S "1 46 hi 1 "1 h| 61 [ `J 6117 : 7| 71 <1 i 71 71 !r HI Hi 81 i <>1 ')! 48 <>! 1 <>! 1 6( | 6) * 7 71 <1 n 71 H 1 Hi H) *> `>1 10 40 K) 1 (>I ! dj '1 ! 71 ! 7) 71 ! 8 5 8 ! 5 51 ! 51 Hi ! ` >! 1 >; mi Li*44 71 1 '! '1 '4 71 | 1} 8 *1 1 *1 1 HI j *1 ! 51 1" <l `d i'll mi) 4H 7; 1 7'. 1 X X 51 1 H\ ,'t 1 51 ! M 5! ! 0 . 0 ! `>1 ml "U "1 Iu X 1 Hi X| *1 , *1 51 i *1 si *1 |"1 1 `1 i "* 10 J"1 ml in ill paint in the exact shade as before. Hire a good painter, he will save you time and material. . Sherwin-Williams manufactures a complete line of quality brushes. mb How Much For Trim, Roof and Porch For trimming allow about t-6 as much SWP as is required to paint exterior walls with SWP; allow about half-gallon SWP for sash. S-W PRESERVATIVE SHINGLE STAIN covers about I SO square feet per gallon, one brush coat, or 100 square feet, two brush coats. In estimating for an exterior door, to he stained, filled and varnished, allow about half-pint Stain, I pound Paste Filler and I quart RF.XPAR VARNISH. S-W PORCH AND DECK PAINT covers 250 square feet per gallon, two coats. 12 * * l * m * * (4 X o c (A Pi V> M z H * P m >>9 P Pi D 0007-SWP-000008448 -- d --J IH W ru *o j{| >N--if'fl S S d Xio*|-96> rS o o j r anbituy d.S-- * s S f-X " fTK * >u9W o(1j ;Ui qiii,Mx\J-V*--M^9df.Xdv.SA--S'*-*3"/ frj '*fS q *m --9 > fl S S d,tvS~>*W?r< *|g--69< dvtoS-- " 4j <i * I _ 9 6 * / UMOJfl p io # > -9 * 9 d .ftS -^ W /^ ff Wtq a u * .X V - W J *<>II*A I* !TM !" i- V d /fc S - ^ O . " !0 *p*0 <?> I d ~ 6 i* d A S -iW W m .|. - m d 9 * ****} V 'C J -- ? :> '$ S 4M) |Jad~6t> u*ojg ujjpoW dAS-- i f f4w<> | J d - 6 0 uo)$-- d d A A $ * --'" rO V9 t i i i \\i \^ m:ro>i>ii \B>\Tio\s FOR SWF SURFACE FOR GLOSS WHITE, IVORY, CREAM CANARY YELLOW, PEARL GRAY, COLONIAL YELLOW AND SILVER GRAY FOR BALANCE OF COLOR First Coat NEW WOOD--(Soft) such as Cadar, While Pine or Redwood. : 'i ./ No. i Mixture ICaUonSWP ; 7 Pints Raw Linsoud Oil 1 Pint Pun Turpentine NEW WOOD-(Resinous) such as Yallow Pine, Cypress, etc. t ; No. 3 Mixture 1 Gallon SWP Z Quarts Raw Linseed Oil 1 Quart Pint Turpentine REPAINTING--Old surfaces which have not been pointed (or a number of years. . ..Vi No. 4 Mixture nSaVonSWP 1 to 2 Qts. Raw Linseed Oil 1 Pint Pun Turpentine Second Coat No. ,2 Mixture 1 Gallon SWP : 1 Quart Raw Linseed Oil , l. Noe 2 Mixture 'i No. 2 Mixture First Coat No, 1 Mixture Secon No. 2 M No. 3 Mixture No. 2 M No. 4 Mixture No. 2 M REPAINTING--Old lumber which has become eitremely porous through exposure for years without the protection of paint. REPAINTING--Surfaces where the old paint is chalking and weathering but otherwise in fair condition and not unusually porous. No. 1 Mixture No. S Mixture 1 Gallon SWP 1 to Z Pit. Raw Linseed Oil 1 Pint Pure Turpentine REPAINTING--Surfaces where old paint still carries a high gloss and has considerable life such as under eaves or other unexposed surfaces. No. 6 Mixture 1 Gallon SWP 3 Pints Pure Turpentine No. 2 Mixture No. 2 Mixture No. 2 Mixture THREE-COAT THINNING INSTRUCTIONS iMost desirable specifications for new wood.) FIRST COAT-No. 1 or No. 3 Mixture depending on type of surface. SECOND COAT- No.`6 Mixture. THIRD COAT-No. 2 Mixture. No. 1 Mixture No. 2 M - No. 7 Mixture 1 Gallon SWP 'A Pint Raw Linseed Oil 1 Pint Pure Turpentine No. 2 M No. 8 Mixture 1 Gallon SWP 1 to IVi Pints, pure Tur pentine ' _---------- -------------- No. 2 M FIRST COAT No. 1 or No. 3 Mix depending on type of s SECOND COAT No. 8 Mixture. THIRD COAT No. 2 Mixture. s w P'^ S h e r w i m "Wi l l i a ms h o u s e p a in t p r Sh e r w in -Wil l ia ms h o u s e p a in t f o r l a s t in g c l e a r -t o n e JU SAGE GREEN 'SPANISH BLUE 'VERDAS GREEN LIGHT iU MODERN BROWN Color* marked (*) alto Outalda Gloss White, China.Gloss White and Flat White are higher In price than others on this page. SWP Is also made In Vardas Green must be applied over a suitable ground color such as SWP J5J, Light Lead. See directions on the can label. Sh e r w in -Wil l ia ms s t u c c o a n d c o n c r e t e p a in Protect the Beauty of Your Stucco Buildings The photograph below was taken after a rainstorm. The house on the left has very evidently soaked up a large amount of water while the one at the right, fin ished with S-W Stucco and Concrete Paint, is perfectly dry and( looks attractive. Ihes* are aitu unreiouched pho graphs. I her sh how water tilleri thro unit poro tiuno has rotte out the wood str ture so badly a> maktf extensive pstrs unavoidable The appearance of the house on the left immediately suggests several things: 1. Its .attractiveness is spoiled by the rain streaks. 1. That water probably soaks through to a considerable extent, making the house damp inside. 3 Probably the furnish More Than Mere ings get musty, the wgll decorations spoiled. 4. Without a doubt it will not be Unsightliness very long before pictures like the doseups shown to the right can be taken of this house, too, where the framework is rotting away beneath that damp stucco. Insidious decay is always at work behin porous stucco, which soaks up the wat like the home to the left. What a rud awakening for the owner who was puttin up with a water-stained home because h thought that stucco homes didn't nee i paint! But when the wood foundation ro away, the proudly beautiful stucco hom crumbles. And it crumbles NEEDLESSL The home to the right in the large pictu is attractive because it is dry. It is painte with S-W Stucco and Concrete Paint which not only keeps out the water, th protecting the house against the dec illustrated here, but it effectively dispos of the painting and decorating problem f years to come. You owe it to yourself protect your investment. 16 Painting ituat) buildings with Mierwm Williams Muu.it and (un true Path! seals ihe most porous tomreie mi ihat water cannot pene trate it 1'\ i n g "theap paint or the wrong kind oi paint costs these unfortunate Imme owners a great deal ol ahsoluielv needless expense. I l. Sh e r w in -Wil l ia ms s t u c c o a n d c o n c r e t BMy CaJar -- Srocco liai*tUM *lazed with lUw Seeoaa Md Bu m SImm 7W Cifcr-SWP 499--Aouoiaa Brows BMtui "SWP 499--Antique Brown W Ctkt-SWP )69--Blue Jt*V Caiaa--P. S. S. C-76--Indieo Red (for wood abinfle roof) A Spanish Stucco walls with textures respond treatment. One is extra pains taken with raw linseed o S-W First Quality is "highlighted" by face while still w color only in the marks. White glazed w Burnt Sienna produ this picture. White glazed w Modern Brown tri range of decorated S-W Stucco and ly solves the color the beauty of stuc colors last--they d the dirt and there penetration of rain the use of bright Headquarters will Bwtfv CaJar -- Stucco finish White fitted with Chrome (itttii. M. Trim talar--SWP 3A8 --Modern Brown SLmrtt**--S*W Spanish Blue CaJar--S-W Spanish Orange Use/ S. S. B*46--Thatch Brown Bosh (Taler---Stucco Finish Coral I int inm ta/ar--SWP Outside Gloss White SbuUtrt--SWP JM-Stone Satb Ca/ar--SWP Outside Gloss White Kaa/O/ar-P. S. S. H-4'--Nut brown Hath (afar-- Stucco Finish ( ream Cray Inm Oftr-SWP 369 Blue Visftrri-S'W Spanish Blue iatb t.'alar-- SWP 169--Blue Km/ < a/ar - P S. S 11-41 - Sienna Brown flWr Ca/a / ww Ca/ tA*wrnUiA fa/a Kaa/ < alar SHSHWIN-WULIAM S STUCCO AND CONCRETE PAINT Sherwin'Williams Stucco and Concrete Paint For All Stucco, Brick and Concrete Wall Surfaces Six Reasons why Stucco Houses should he Painted with a Water-tight Oil Paint 1 The beauty of the stutico building lies in its large Hat areas of pleasing color. A stucco home retains this original charm longest when painted with S W Stucco and Concrete Paint because this produces a smooth, tight coating over the stucco texture to which the dirt cannot cling readily and the surface washes clean with each rain. 2 Dirt, road dust, soot! These cling to an unpainted stucco building like burrs to a cow's tail. They don't brush off, cannot be washed off and rain streaks up the surface. 3 Utipaintcd stucco is often very porous. During wet weather or even a driving rain storm a porous stucco building will absorb a very great amount of water. This results in a damp house inside, which is not only unhealthful but more expensive to heat. ' 4 Dampness coming through the walls ruins the decoratin and, until the outside surfaces are made water tight, we spots continue to appear on inside walls with every spe of wet weather. Frequently the plaster may come loose. 5 Building cracks on the outside of a stucco house may b caused by settling, but they are usually due to penetratio of moisture. This causes swelling of the wood below and th stucco is forced to crack. Continuing of this conditio finally results in the rotting away of the wood structure. 6 Cracks in stucco houses naturally admit water still mo readily and should be filled. Fine cracks show up great magnified with every rain because moisture penetrates an spreads from each side of the crack. Painting with Sherwi Williams Stucco and Concrete Paint usually fills and hide such small cracks with the regular two-coat system. An because moisture can no longer penetrate the stucco, appears uniform again. ' IB - Slterwm William* lstm.it> nnd (.oncrete Paint is etjually eileitive in protecting MUCH) homes against moist ure in Northern climates. Sh e r w in -Wi l l i a ms s t u c c o a n d c o n c r e t JWy Color--Stucco Finish Crtia Guy Trim Color--SWP 499--Antique Brown Sbolttrt--SVP 499--Antique Brown frfiCefer--SWP 462--Cream Roof Color--P. S. S. B-41 --Sienna Brown A Smal Stucco Our illustration this little home has tones--Cream Gra Possibly another ow variety and add S for trim and S W Cream trimmed Brown is always Canary Yellow Moss Green will tion from the pass Cream Gray wit trim will melt soft greens--a really de Flesh Color (a and Cream) is ou with deep, rich Mo to set it off. With S-W Stuc you are certain th attractive outside and easy to heat-- Additional Color Suggestions Suitable for English Hou CW#r--Siuixo Finish Cream Irtm Co/or--*> WP INg-Modcrn Brown ShmUtn--NWP IHH-Mudcrn Brown S*tb Color - bWl* 496- sory K"tioUw p. y s. B*4'--Nui Brown #*/ Color--Stucco Finish Gantry Vcllow tnm te/er-SWP 4911-Moss Green \bmttrt--SWI* 498 -Mott Green Ij i4 tfer-SWP 498--Moss Green Roo/loJor--l. S. S. B-4?-Nu Brown Roriy Color-- Siucio Finish < ream <>ras lnm(olor SWI* 155 Sajte Green Shutitn- %WI* 5'5 .ilomal Yellow Vai* ( */> SWI* 5 5 5 - -->ayte Green Roo/iolor--P S S 1141 -Sienna Browo iloj* iolo (,,m (ol 5A/reM\jtblol Ron/rot Sh e r w in -Wil l ia ms s t u c c o AND CONCRETE PAIN DIRECTIONS FOR USE Satisfactory painting of stucco and concrete is dependent uponthe surface being thoroughly dry and ffee from alkali, dustg dirt, grease, loose paint, etc. Any salts or efflorescence on the surfaces to be fin* ished must be carefully scraped off and the surface washed with a solution consisting of three pounds of zinc sulphate to the gallon of water. When this is done, sufficient time must elapse before painting for the wall to dry thoroughly. Painting Over Old Finishes . .if So-called "lime-wash" finishes usually contain time which would seriously affect any oil paint applied over them. Treat such surfaces as follows: Carefully brush off all loose or scaly material, then wash with the zinc sulphate solution described above and let dry before painting. S-W Stucco and Concrete Mixing Sealer is specially made for use with S-W Stucco and Concrete Paint. For First Coat: Use equal parts of S-W Stucco and Concrete Paint and S-W Stucco and Concrete Mixing Sealer to thoroughly seal the surface. DO NOT SUBSTITUTE LINSEED OIL OR TURPENTINE FOR THINNING. For Second Coat: Apply S-W Stucco and Concrete Paint without reduction. flj. .'U * Sh e r w in -Wil l ia ms s t u c c o a n d c o n c r e t Chroma Cimd Medium. White Glared with Turkey Red, Raw Sienna and Tf' Ceiee^-SWP 499--Antique Brows iidCikr-S-W Verdaa Greeo fiw/Ckr--P. S. S. C-76--Indian Red Hot wood shinfle roof/ Stucco Colors May Be Glazed an Glazing stucco walls is easy to do and pr Raw linseed oil (with necessary drier) is Quality Oil Colors--two or more tints ar is first finished with S-W Stucco and Conc to dry. The tinted batches of linseed oil and the surface wiped with rags, leaving depressions and bringing out the beauty The first three suggestions show effec two and three-color glaze effects. One-colo termed "antiquing." ft is suggested in be kept light in tone. They are intended t in tone--but not distracting. The combination of Sea Green with its and dash of Orange in the sash is very ap The scheme of Warm Gray with Stone Spanish Blue for accent with bright orang The great satisfaction in using S-W Stuc lies in knowing that your home will slay a not destroy the decorative effect you have , ' * BWyCeJar -- Stucco Finish White (lazed with Japanese Brown Trim Cafcr-SWP 496-- Ivory Skatttn--S-W Vtrdat Green Liaht U* Uhr-- SWP 496--Gory #/trier-- P S. S. C '2--Dark Green Ce/er -- Stucco Finish White slated with Burnt Sienna and Chrome Green L l rim tthr--S-W Verdat Green i.isht 'ihmtttrp--SWP )62--French Crown Green ladCdir-S-W Verdat Green I.isht R**/ Uitr--P, S. S B-41--Sieona Brown /W> < Stucco Finish Sea Green trim OJr-SWP 461 - Willow Green [Gffrn--SWP 461 --Willow Green Gd Ca/er- S-W Spaouh Orange Km/ (/ir - P. S S. t * 2 - Dark Green /(/ (.h trim tW \hmtun-~ Sash uii Km/ leh 5 H E RW / N-Wt LLIAM S STUCCO AND CONCRET S W Stucco and Concr Stucco homes are no more difficult to paint a than wood homes are. The trouble has been that stucco does not decay like wood does and that t finish used made little difference so long as the d obtained. And so they put up with the inconven and other preparations which often did not survi And they either re painted frequently or let the h When you paint your stucco, concrete or brick co and Concrete Paint you have definitely elimin makes damp, musty interiors. Your painter has g times as much for your money as he could ha paints" and you will see your home, for the first beautiful and attractive as it realty can be. And preme satisfaction of knowing that it is going to all kinds of weather. COLORS READY FOR US This home would be attractive done in Canary Yellow with White trim and S-W Verdas Green on shutters. For a glazed finish, as suggested in this illustration, paint with Stucco and Concrete Paint White and glaze with raw linseed oil and drier tinted in two effects with S-W First Quality Oil Colors Raw Sienna and Chrome Green M. SUGGESTED TRIM COLORS lertaC.mii Sea Green Gray . SUGGESTED BLENDS $WI>R`ttti>w<ltCcfi.46t bWPHIue. SW|> I obitio llrown /ALSO BRIGHT TRIM COLORS PAGt 11/ THESE SURFACES NEED PROTECTION OF S-W PRODUCTS These Surfaces Need Protection Statistics tell us that unpainted homes depreciate at the rate of seven per cent a year, whereas, a home that is well painted will depreciate at the rate of only two per cent a year. This saving of five per cent really makes good paint and good painting costs the home owner nothing. In other words, the man who neglects to paint, really loses the cost of what the painting would he because his home has depreciated in actual value to that extent. Nr OatiM VwilaNi Dmh aai Celling* USE RIXPAR Wherever weather and water hit varnish, use Sherwin-Williams Rexpar. Rexpar sheds water, contracts and expands with the sur face and never cracks. Protect porch ceilings with Rex par Varnish or paint with SWP White, Ivory, or Sky Blue. This . makes rooms lighter which are shaded by the porch roof. A Ct el Screen Enamel Keep* Sereene In Gentfltlan A coat of Sherwin-Williams Screen Enamel applied to your screens before storing them away for the winter or putting them up for the summer, will prolong their life. Remember, rusted screens soon mean no screens. Note the danger points illustrated here and give them a coat or two of protecting paint. Here it is that paint gives way to weather first. And once the way is opened for moisture to penetrate, rotting, rusting and decay soon take place. Avoid costly repair bills by watching out for these danger points. Exposed Metal Surfaces Need Metalastic Prevent rust and corrosion on ex* posed metal surfaces by using Sher win-Williams Metalastic. This is our finest metal protective paint and is recommended for iron fences. gates, fire escapes, pipes, flag-poles, - ornamental iron and grill work, metal roofs, and all similar surfaces exposed to the weather and to dampness. How to Remove Old Paint and Varnish The safest, quickest and best way to remove old paint, varnish, or lacquer is by using Sherwin-Williams Taxite. Apply a generous coat of Taxite onto the surface. Taxite quickly pene trates and softens the old paint or varnish him so that you can readily lift it off with a putty knife. Where the him to he removed is a heavy one, because of many coats of old finish, a second or third application of Taxite may he necessary to clean down to the original surface. A smalt vegetable brush dipped into Taxite wilt help clean corners, mouldings, etc. After the old material is removed it is important to clean thoroughly with benzine and denatured alcohol to remove all Taxite, wax, etc. SherwinWilliams Taxite saves labor, time and material in removing old finishes, no matter how old or thick they may he. Parch Fltdrs a Step* Putty up the cra and open joints paint the porch e if you can't afford paint the house. I so easy and inexp sive to give po floors and steps a c of S-W Porch and Deck Paint e season and thus he sale from re hills. SWP Itr Window Sash a Parch Celling* Paint your outside window and sash regularly with SWP Ho Paint. The sills and sash can t be washed, making it easier to k curtains clean. - Sh e r w in -Wil l ia ms p o r c h a n d The Porch*-- An Outdoors Living-Room Give the porches and steps a coat of S-W Porch and Deck Paint every Spring. Used regularly, Porch and Deck Paint keeps the surface in an enamel finish that is easy to clean. Simply flush it off with the gar den hose and the children can play on it without soiling their clothes. A porch that needs painting holds the dirt and it tracks right into the house. So Porch and Deck j^aint not only trims up the outside, but helps keep the inside of the house clean, as well. As a rule, people use Gray and Dark Slate with the gray combina tions of SWP like Silver Gray, Pearl Gray, etc. Gray Stone is a pleasing warm gray for a light floor and Neutral Brown the darker shade for use with yellows, browns and greens. Tile Red adds "zip" to a color scheme like Canary Yellow and White and is splendid for cement floors where a tile effect is desired. IMPORTANT NOTE--Be sure to putty *11 nail holes and cracks a/ter the first coat of Porch and Deck Paint has been applied. Work the putty firmly into the crack with a putty knife and apply a finishing coat of paint. This will greatly increase the life of the wood and prevent peeling of paint and splitting of the wood caused when water is able to penetrate. d ec S-W PORCH and DECK PAINT H AD I OI.OK No. 14 GRAY No. 69 /Formerly Dark (mv/ GRAY STONF No. 4H No. 41 No. 41 Neutral Brown N with \ biome Gr Color (appios. Sh e r w in Wil l ia ms PRESERVATIVE SHINGL S W Preservativ Shin tUtiy Chr~P. S. S. G-82--Silfir Gray trim Cir--SWP 496<-!tory Stmlttn--SWP 496--Ivory S*ti CUr--SVP 496--Ivory K*fC*kr-- P 5 S. 8*4?--Nui Brown Sherwin-Williams Preservative for use on shingle roofs, walls and penetrate the wood to a considera refined creosote and other preserva tect the wood from weather and a countries in resisting the attacks other wood boring insects. S-W Preservative Shingle Stain texture of the shingle without oblit paint does. They produce a beaut sible to duplicate with a paint that h These color chips represent the stain accurately but the effect prod the color of the shingles used. SEE COLOR CARD FOR SUGGESTIO '<>- Indian Bed If 41 --Sienna Bu> n < 't Hriatu Green '4 - Med Sh e r w i n -Wi l l ia ms f l oor e n a me l ALL AROUND the HOUSE SW Floor Enamel Makes Beautiful Rooms Increase the number of pleasant livable rooms in your home by painting with S-W Floor Enamel and S-W Wall Finishes. There will be less dirt tracked upstairs when basement floors are done in Floor Enamel. Painting bathroom and kitchen floors in S-W Floor Enamel will make it unnecessary to buy linoleum right now. Make your worn linoleum last several seasons longer by paint ing it now with S-W Floor Enamel. Specifications | F/oor--S-W Floor Enamel Tile Red Walk--S-W Semi-Lustre Poudre Blue IVoodwork--S-W Enameloid Pastel Blue 2 Floor--S-W Floor Enamel Gray No. 487 Walk--S-W Semi-Lustre Orchid VWiwri--S-W Enameloid Milan Green J F/aer--S-W Floor Enamel Gray with blocks tinted Blue (sec page 29) Walk--S-W Flat-Tone Pale Green Floort--S-W Floor Enamel Dust Color with border of Mahogany No. 578 Wall--S-W Semi-Lustre Cream F/oer--S*W Floor Enamel Gray No. 487 ITe/ii-S-W Semi-Lustre Canary Yellow Dado and Woodwork--S*W Semi-Lustre Bright Sage ^ Floor--S-W Floor Enamel Mahogany Walk--S-W Semi-Lustre Pale Green Woodwork--S-W Enameloid Peach ^ Floor--S-W Floor Enamel Walnut Brown Walk--S-W Semi-Lustre Cream Gray Woodwork -- S-W Enameloid Lettuce Green ( 2H Sh e r w in -Wi l l ia ms f l oor e Where to Use S-W Floor Enamel Pine or close-grain wood. Varnished floors badly worn or discolored. Linoleum with pattern worn or new color desired. Cement or composition floors in (dry) basement. L'st in Bathrooms Kitchens Sunrooms bedrooms Cellar Stairs Attics A Beamti/nl Enamel finish Enameled Floors are Bea Practical with S-W Floo You can control the color of your floor with S can make the room more nearly the way you want it. Some times we don't realize how good a finish ca only way out! That's what people tell us who have so badly worn and discolored that S-W Floor Enam to finish them attractively. Many of us have been bro the only truly beautiful floor was the natural wood we realized how difficult it is to keep it looking w come right down to it, a fine wood floor in pine with S-W Mar-not Varnish, is a very beautiful sigh But lately there has been a growing trend toward over carpet$,are tremendously popular and so are be being used in plain colors as well as in patterns. And so you can be in the height of fashion by fi S-W Floor Enamel, either in a one color effect or in treatments, using the simple colors hut putting them or with border designs. Your furniture, rugs and drapes will take an add tiveness with the floors done in the proper color of Ciray Stunt No. ttft t tchi Oak No. 14') l.iaht Tan No- 4BN Walnut Blown No. 4BO Slate No 46H (tutn (tray No. 4H? tinted with Chrome Often 1). Oil Color Blue Slate No. 46B tinted anh Prussian Blue Oil Color lilc Krd No. 444 Sh e r w i n -Wi l l i a ms ol d dut c h e n a me l Old Dutch Enamel is a Lifetime Finis Thoughtful people are buying their household finishes more carefully tod A few years ago there were many people who said "1 don't care so much abo a `lifetime finish.' 1 would rather buy a cheaper finish and repaint it again in year or two, if I have to. It probably will cost me more but 1 can change color if 1 want to and I don't mind the extra cost." Today no one is willing to pay "the extra cost" even when he is able to. Tod home owners are not only willing to consider the relative merits of different typ of finishes but are insisting upon being told which finish will prove itself mo economical in the long run. Quality in enamel is like quality in shoes or clothes but with this importa difference. The quality in S-W Old Dutch Enamel not only makes a handsom finish but it also makes the kind of an enamel film that wears longer. S-W Old Dutch Enamel is an oil type enamel. The linseed oil used is crush refined, aged and treated in Sherwin-Williams own linseed oil mills. It is ma exclusively for Old Dutch Enamel. On your woodwork it dries with a richne and depth of tone that makes it positively the most beautiful enamel finish t can be made. This marvelous enamel oil used in "Old Dutch" never does get b tle, lose its life and crack. It can be safely used even on your outside froht do Old Dutch Enamel Actually Saves You Money Suppose, for example, that S-W Old Dutch Enamel costs you $2.00 more a gallon than a lower priced enamel you might consider for finishing your home. Two dollars a gallon might seem quite a bit to pay for the privilege of uiUg .this fine enamel -- and it would be -- based upon equal performance or service. But suppose we consider just what you do receive that is over and above ordinary performance and ordinary service. 1. One gallon of Old Dutch Enamel is usually more than sufficient to give two full coats of this marvelous enamel to a large living room with four windows, two doors and enameled baseboard. Likewise a modern bathroom with door, window, baseboard and wainseqaing to be enameled. So that, in the first place, two dollars a room doesn't seem nearly as much as two dollars a gallon. You would pay that much more for better rugs, drapes or furnishings without any hesitation. 2. NOW FOR THE SAVING! An Old Dutch Enamel finish will outwear at least two enamel jobs of any other lower priced enamel. It will look finer, richer and give you greater satisfaction throughout its entire service and there will not be the inconvenience of refinishing at an early date as with a lower-priced finish. Isn't that a worthwhile saving!1 to S H E R w I N w I L L I A M S SEMI - LU k Try tWi CmI IIm OOm I* tfc luuif KlUkM $jj' Ctilmt md Uiw Po4i Blue . Parfa Scmi-Luatre Cmm Gnr V--dwrk Trim Ena--loid hml BIm ' th+ri *mt Otwrti-gweloid Preach Gny tod Isort aittd n)u*l pern A Ritr--Bill Cfter Ittiw ! Mt4tra Btyl* Oilmtsmd W'nHt--Scou-Lustre Orchid, glased with S W Girti Eailiik Ro m Lake M pan*/ and Black M part/ IFWwer* Enamcloid Platinum Td Rrou--Enamcloid Panel Bloc < tiling *nd Unlit-- Semi-Lustre (.ream Gray Urndunrk-- Enamcloid lade and French Gray mited equal party Ciiling-- II *S/e/m*-i-Lustre White * Semi-Lustre Canary Yellow, tinted with Oil Color WCoohdrounmrek--Yellow M. Enamcloid < anery Yellow t)ddn-- Enamcloid Color miMure. Peach (tiltng nnd d ulli-- Semi-Lustre Silver Grey and IWwheit-e miccd equal Pant Semi-Lustre White, wnh dcsign in Enamcloid Chinese Red and French Gray K'Wud Trim nnd i.npgnnrdt-- rnameloid French Gray and Chinese Red Lttling and H W/iScmi-I.ustre White M aadunrk-- hnameioul Platinum IW~ Fnamcfoid lade and Plannum miavd equal party Sitnttl No. ' < tiling .tmd M u//1-~ Ncmi-I.uiire ( ream finds nnd M V*aduntk-- i nameloid ( anary Yell trimmed with Orange SHERW!H WI L L IAM S SEMI - LUSTRE CV7m| and W'atli-- Semt-Lume Cttim Gray Oad*Eoamcloid While V'Mdumrb-- Enameloid Puiel Blue Ctilmg-- Sni*Uiu Ivory White WaU*Smi-lwtTwpe Semi-U*re ivory \ ImmIo M Taupe Sttncil-- No. J Ctilmg and Walh-- Semi-Lustre Silver Grey Dad*-- Sflu>Uiirc Pele Green ITWimr*-- Enameloid Milan Green end White equal part* Stencil-- No. 6 Ctilmg iW Wall*-- Semi-Lustre Pale Green Pad! .1 Enimmlnfd White Wimrd-- Enameloid lade Ctilmg and Walh-- Seni-Luiut Cream Dad*-- Semi-Lustre Taupe Wmdunrk-- Enatteloid Taupe and Jade mixed equal pans Sttncil-- No. II Ctilmg anti Walh-- Semi-Lustre Poudrc Omit and Weednerd Eoameloid White Beautiful Kitchens and Bathrooms with S*W Semi*Lustr (riling-- Semi-I g*trc Ivory White rw/iSctni-Luttre 1 i*hi Pink and White mixed equal pant Dad*- Semi-Luttre li*ht Pink II mdunrh-- Enameloid Frenih (rsy 32 ( riling and Walh-- Scmi-Lutuc (.ream Dad*Stmt-Lustre poudrc Blue and White mixed equal pant to daduark-- Enameloid Psticl Blue t tiling and Walh-- Semi Lutirc t aupe and White, equal part* Dad*Scmi-I.uure Taupe If oadunrk-- Eoameloid Chinese Red itentil-- No. I 2 ( riling and Wally-- scmi-Luitre Poudre Blue and White mixed equal parts II uodunrk -- I nameloid Sky Blue (tiling and Walh-- Semi-Lustre (anarv Yellow Dad*-- Semi-Lustre Hriftht Sane U ttdunti-- Ensmeloid lade Sltmil-- No. M (tiling and Walh-- Semi Luttre laupc Dadosemt-l ntirc Orthid II aadynrk- I nameloid volor m I'luni Sh e r w i n -Wi l l i a ms s e mi - l S-W SEMI-LU A Satin Finish for Inte This finish can be washed just as easily as you wash Semi-Lustre walls you know that they but strictly sanitary because grime and germs hard, tight finish. The colors are clean, attractive and diffuse th of the room. The colors are graduated to suit t and the amount of direct sunlight. Cream, Can brighten a dimly lighted room while Pale Gree will tone down the effect of too much-sunshine Use Semi-Lustre in halls, in the laundry and For use on walls and woodwork that receive hard wear^-Kitchens, Baths I'AtE DREKN MLVfcK OHAV \lsi) MADE IN Will IF HUFF .... 4 Sh e r w in -Wi l l i a ms e n a me l o ip -- Rapid Drying ENAMELOID--RAPID PRYING 1001 USES ABOUT THE HOME It is little short of amazing how completely one or two coats of Enameloid will transform old worn furniture that seemingly is ready for the dis card. Furniture doesn't often wejr out. The finish gets shabby or you tire of the color. But Enameloid can correct all that. It is a rapid drying lustrous finish that anyone can use witn splendid ref-' suits. Thus a small, inexpensive can of Enameloid will not only make your present furniture useful and desirable once more, but it makes it possible to have your favorite color scheme--some thing you cannot always get when buy ing new furniture. No fur ture dealer could possibly g you such a color assortment you find in Enameloid. N is the time to refinish tho pieces in your favorite color Suggested Color Combinations Canary Yellow.. .Lettuce Green edged with Chinese Red. - Carmine..*..........Gold edged with Jade or Black. Chinese Red........Gold edged with Black. French Gray.........Sky Blue edged with Silver. Gold.....................Medium Brown edged with Chinese Red. Ivory.................... Lettuce Green edged with Orange Pastel Blue edged with Silver. jade......... ............ Medium Brown edged with Gold. KilUrney Green.. Lettuce (ireen edged with Orange. Lettuce Green.... I vor y edged with Orchid or - Kitlarney (ireen. Medium Brown. .Gold edged with Orang Black. Milan (ireen....... Ivory edged with Orchid. Orange.................Black edged w ith (sold. Orchid.................Platinum edged with Silver. Pastel Blue..........Platinum edged with Silver. Ivory edged with (odd. Platinum............... Milan Green edged with Sil Silver......................|ade edged with ( hinese Re Sky Blue............... Platinum edged wtth M (ireen. Taupe...................Medium Brow Hedged w-ithO Numerous iidur combinations tan be mad SKK ADDITIONAL COLOR COMBINATIONS t >\ l*\GI O 14 Sh e r w in -Wi l l ia ms e n a me l o i d ^Rapid Brighten Up About the H S-W ENAMELOID--Rap This is the most modern development in rapid d vides all advantages that make it the ideal finish for can be brushed so freely and easily that even an ine find pleasure in finishing the many small articles illus are those which have proven most popular. This been developed to reproduce the standards adopted of kitchen and bathroom fixtures. This new conve have furniture in S-W Enameloid to match these n Enameloid dries rapidly with a rich, full lustre. interior woodwork and furniture and also for porc CHINESE RU) I'AIIPE OLD IVORY CARMINE ORANGE CANARY YELLOW MEDIUM HKOWN KILLAKNEY GREEN 001.1) AIM) WhllK. (.LOSS Bl At k and IIAI Ul.ACk Sh e r w in -Wi l l i a ms e n a me l o ip Rapid Pryin Sh e r w in -Wil l ia ms Enamclold Colors and Co Mixture* Used In Decorating thl* Furnitu 1. PIER CABINET -- Outside. Pampas Gray; i Chinese Red; trim Black and Gold. 2. CHEST -- Italian Blue; trim Mustard; nobs Orange. 3. TABLE--Sahara Sand; edges Mauve; Transfe tern No. 62 and 65. t KITCHEN CABINET --Old Ivory; trim le Green. 5. SLED--Canary Yellow; Orange. 6. CRIB--Orchid; Canary Yellow. * 7. BIKE--Carmine; Canary Yellow; Silver, ti. CHILDREN'S TABLE--trench Gray; Jade. *>. NEST TABLES-Chinese Red; Black; Gold. Hi. KIDNEY TABLES--Canary Yellow Glazed In Yellow, Burnt Orange edge; legs Mustard, e Burnt Orange; Transfer No. 6i. I 1. CHAIR--Orchid; Old Ivory; Milan Green nob 12. DRESSER - Platinum; Milan Green; Orchid no 15. SECRETARY--Taupe outside; Lettuce Green in Old Rose trim; Transfer No. 436. I i. EIRE SCREEN- Bokhara glazed with Raw Cm Stencil No. 51; Black or Gold. 15. BOOK BASKET -Coral outside; Mustard in legs Gold; edges Coral; decoration Olive. If,. DOLL CHAIR Pastel Blue. 17. TOY ( RIB Hud Green outside; ( oral inside 5h Sh e r w in -Wi l l i a ms e n a me l o i d ^ Rapid Beautiful Colors You Yourself Can Make There's a certain satisfaction in using colors that everyone can't have. You can create your own color combinations at home by mixing Enameloid colors together and thus produce a shade or tint that is truly your own. Enameloid is famous for the purity and the richness of its colors. They are true to character and are made with the most perma nent colors obtainable. You will find your favorite color in Enameloid and will enjoy originating the endless variety of delightful, soft, pastel tints possible by intermixing Enameloid Colors. Taupe with Carmine IA pan/ PEACH /Mixture/ White timed with Orange / A part/ French Gray and Taupe equal pans CREAM /Mixture/ Taupe and While equal parts HOSE TAN /Mixture! Taupe and Orchid equal part* MUSTARD /Mixture/ l ettuce h pans MAUV^Miaiur*/ Preach Gray tinted with CORA! /Mixture/ Chiorsc Red I part ROBINS EGG /Mixture/ Pastel Blue 2 pans BlCGB (Mixture! Medium Brown and Ho KIIa Ka /Mixture/ Carmine t pan Panel Blue 2 parts GUN METAL /Mixture/ Jade timed with Carmine I i* pen/ BURNT ORANGE /Mixture/ Chinese Red 2 pans Medium Brown I pan OLIVE /Mixture/ Jade i parts Orange I part I I Al l AN BLUE /Mixture/ Blue g pans Killarney Green I part Sh e r w in -Wil l ia ms e n a me l o id Rapid Prying Select Colors Which Help Each Other Tlie skillful use of Enameloid colors on even certain pieces of furniture al ready in a room will make the room distinctive and attractive: In a living room of everyday good furnishings of no particular pronounced color the Small CMMla Takla Enameloid Lettuce Green. Enameloid Canary Yellow following color accents can be introduced: Woodwork Enameloid Taupe, a bookrack Enameloid Jade, a small table Chinese Red, a pier cabinet Enam eloid Medium Brown, In a bedroom: Woodwork Enameloid Milan Green, a chair Enameloid Or chid, a dresser Enameloid Canary Yellow, a lamp or similar small object, Enameloid Sky Blue. , In a breakfast room: Woodwork Enameloid Canary Yellow, Furniture Kil- BrMkbM IUm Gkatr larney Green and Lettuce Green, a cabinet Enameloid Orange. Eaiotloid Taupe and Eumtioid Jade. Suggested Color Trim* and Striping Colors in Enameloid on Page 38 I Enameloid Lettuce Greejk Enamel oid Plum. .Enameloid Plum and Carmine mixed equal pent. 4 Cem-- Brmofcot Eoameloid-Jade, Enameloid Gold- 7 Night Eland Enameloid Milan Green. Enameloid Orchid. Enameloid Platinum. ft -Lmggago IUimI E_ onaammeel loid Blue. Enameloid Or ange and Enameloid Taupe. 5 T*iEnameloid Panel Blue, Enameloid Platinum. L DNfLNlTftM* w Enameloid Medium Brown. En Mureameloid Oraone and Enameloid ''toioe mi Muatard. Q Somdolr l>ook Enameloid Taupe, Enameloid Mi lan Green and Enameloid color miature Apricot. 1A Dmmoom Pltyle Tohlo . Enameloid Chinese Hed. Enamel oid Black and Enameloid Gold. |2 Bendelr Plowor lund Enameloid Orchid and Enameloid Canary Yellow- \ .16 l Sh e r w in -Wil l ia ms e n a me l o id Rapid sassasrwkiu iponce stippled with Flat-Tone Sky Blue and Flat-Tone Buff and j&snuxtELmm a, Yellow trimmed with Enameloid Pastel Blue. Ctitmg--Flat-Tone Ivory. W*lh--Flat-Tone Ivory dated with First Quality Oil Color Or Fmr+itmrt *d Wmdwtk Enameloid Pastel Blue trimmed with SOME ATTRACTIVE ENAMELOID COLOR COMB ))% 11 1 flady ' Lettuce Green Strip*--Killaracy Green Trim--Old Ivory BWr--Old Ivory Stnp*--jade Trim--Lettuce Green Bad?--Canary Yellow Strip*--Chinett Red Trim--Lettuce Green flaiy-Mi Strip*--Or 'Inn--Ol Bady--French Gray Strip*--Silver I rim--Panel Blue Bade--Or Stripe--Si I rim--Pl Badr Jade Green Stripe--Gold Trim--Medium Brown Bady--Pa Strip*--M Trim--Pl Sh e r w im ' Wil l ia ms a u t o mo t i v e s p e c i a l t i e s Let's Spruce Up That Ca An automobile shows the effects of neglect very quickly. It is out in kinds of weather, and scratches, bruises and bumps develop into rust sp almost overnight. Keep a few squares of No. 00 sandpaper handy in garage and sandpaper every rust spot immediately before it eats the me and makes a rough spot. Watch out for rust spots wherever bolts c work loose. Wire wheels, hubs and rims suffer from gravel and mud, a salt preparations on the road in Winter. Keep them washed clean so th rust cannot spread underneath. A long-handled fibre brush dipped into benzine or gasoline or kerose oil will remove grease easily from underparts. Road film on bumpers a hub caps usually yields to benzine and a soft cloth. Once a year clean the wheels and give them a fresh coat of Auto Enamel. A NEW TOE AGAIN WITH AUTO TOP DRESSING Shabby tops make shabby cars and, if neglected, the top begins to rot, tear and leak. Auto Top Dressing waterproofs the top and keeps the fabric from drying out and cracking. On fabricoid tops it dries to an agreeable "oil cloth" sheen. On mohair it dries dull, but makes a good clean black finish that excludes water, it is made relatively thin in body so as to not stiffen the fabric. , PREVENT RUST WITH TOUCH'UP BLACK ; loOvcMM*-vt ,, auci -v Rust spreads on a car by starting through a small break c \ in the finish. Wherever you find a bad rust spot* the finish is usually scaling all around it. Rust never stops until the metal is all gone. Sandpaper rust spots until the metal is bright. Then cover the spot with Touch*lJp Black -- the quick drying finish in the handy can with the brush. Along the edges of fenders rust finds its easiest beginning. Many cars have crevices along running boards where water gathers and causes rust. Door hinges, windshield frame, visor, luK8a8e carrier and bumper brackets and bolts are other spots where rust appears. Inspect your car often, especially after a wet spell, repair the damage with Touch-Up Black and your car will look its best. JH '* CLEANING MADE EAST WITH FLAXOA Pur* LlaiMi OH Swap Greasy dirt doesn't wash off with clear water, but a pail of Flaxoap suds does the job easily--and well. Make a practice of using this mild soap on finished surfaces everywhere about the home, as well as on the car. It does not injure the finish or chap the hands. Cars with mo hair or leatherette tops will clean easier and retain their life and flexibility longer when Flaxoap is used for washing them. OPEX LACQUER POLISH CImm, Patiala** and Wans In On* Operation Opex Lacquer Polish restores the attractiveness of the finish by removing from the surface the accumulated "road film," which won't wash off with soap and water. It pos itively will not harm the finest finish. But, in addition to cleaning and restoring the lacquer finish, Opex Lac quer Polish waxes the surface at the same time. It is fast working, produces a dry, hard polish which doesn't finger mark or catch the dust and when you are finished clean ing the car -- it is waxed and the lacquer is protected so that future cleaning of the car will be easier. IBwarn Sh e r w in -Wil l ia ms a u t o e n a me l -- r a p id For ail Enameled Surfaces Exposed to S'W AUTO ENAMEL RAPI We really ought to sell this splendid finish "by the hood" instead of "by the quart." Here's why: If you w mobile finisher and he said to you "You can have a lo on your fenders for so-and-so much but you can have in Sherwin-Williams Auto Enamel that will look better, be ever so much easier to dean, for only 25c or 30c a easily understand the economy of quality finishes. Qu costs less than cheap paint. No matter whether you use S-W Auto Enamel to finish yo glorious Sport Red canoe, you will realize at once that the co more thrilling. Then, as you see how this marvelous en freshness through all kinds of weather, you, too, wilt say "Ne so much extra goodness for so little extra money." You can make use of the rich, true colors of S-W Auto endless number of soft-toned tints. Suggestions for 10 of the bottom of the page. KOVAL BLUE KtLLARNEY GREEN * ORANGE YELLOW f DEEP MAROON Alto Black and While CINNABAR GREEN CINNAMON BROWN SPORT RED COLOR MIXTURES ANYONE CAN MAKE OLIVE GREEN (l pattt killa'iio j icco I part Oranpc CHINESE RED ipoti Rrd aid i hinge, tpial APRICOT t par it Abut 1 put thinr LAVENDER White Tinted With IVrp Maroon hAND t pant >mtm 1 part ihansr )Al)t 1 ( in t mtiai4 pilll Whit Sh e r w in -Wil l ia ms f l a t -t o n e -w a s h a b l e f l a t w a l l p a in Flat-Tone Multi-Color Flat-Tone Sponge Stippled CEILING Ivory (lilted to Antique Ivory STENCIL No. 4012 7 in. high Textured Tiffany Effec Flat-Tone Glazed MULTI COLOR EFFECT Ground Color Sky Blue Stipple Color Lien Stone - 40 * There are Three Ways of Finishing Interior Walls with S-W Flat-Tone S-W Flat-Tone provides soft, pastel tints which dry to a velvety sheen and can be freely washed with soap and water to keep the walls fresh and attractive. 1. This illustration suggests how beautifully a bed room can be decorated with walls in a simple tint of Flat-Tone Orchid. There are sixteen such colors prepared ready for use as they come in the package. t. Any one of these lovely tints can be sponge stippled with a suitable color of Flat-Tone to produce this all-over, "liquid wallpaper" patterned effect. 3, A translucent Tiffany glaze like this uses a Flat-Tone tint as a ground color. The glaze consists of S-W Glazing Liquid tinted to any desired tone with S-W First Quality Oil Colors. It is brushed on over the ground color and stippled with a crumpled cloth to make this interesting texture. Sh e r w in -Wil l ia ms f l a t -t o n e -w a s h a b l e f l a t w a l Your Walls are More Beautiful with F Beautiful walls are not a matter of a day's duration, or a month or even a year! We want them to still hold their interest next year and the year after that. But one can't reasonably expect walls to stay beautiful unless they can be cleaned --not once or twice but as frequently as they may need washing really and truly clean an Flat-Tone makes ever more beautiful--plaster rough or textured--wall terior brick, tile and con Tone walls stay beautif can be washed freely with CREAM GRAY--66ri. ORCHID--67'; IVORY-62% CA olive t a n --4-; BRIGHT SAGE-IJ'. BALE GREEN--19'. CREAM-'-'. CAEN STONE-77', COCOANUT BROWN-16' FOREST GREEN-- 22'. SKY BLUE-66'. SILVER GRAY-47'. SHELL flNK-SV, Pleasing Soft Tints Produced by Combining Regular Colors as Indicated ''."to* - lll'Ff AND SILVER GRAY Hi' PALE. GREEN AND ( REAM (.RAY-04 , SKY BLUE AND SILVER GRAY--54', PALE GREEN AND IVORY TAN-62*. SHELL PINK AND < REAM--6 V I PERCENTAGES INDICATE LIGHT REFLECTION VALUES >KY Sh e r w in -Wil l ia ms f l a t -t o n e --w a s h a b l e f l a t w a l l p a in t Sherwin-Williams Flat-Tone Two-Coat Wall System S-W Decorative Studios This entire book has been prepared for you by The SherwinWilliams Decorative Studios with the sincere wish that it will prove to be of real help to every person with a painting or decorating, problem to solve. I n addition to this, however. Paint Headquarters Store will gladly forward your request if it involves particular decorative work calling for special advice, recommendations or color suggestions. This will be sent in to the Studios at Cleveland and time should be allowed to cover mailing time and individual handling in the Studios. THERE IS NO CHARGE OR OBLIGA TION INVOLVED. The service is rendered free. Kindly furnish blueprints or sketches and all necessary information as indicated on the Decorative Free Service Blank provided. . 42 Priming and Sealing Walls m4 Painting Practla* SaaMl Ifpan Nth Lafcaratarf Taats aa4 Ixpartaaaa an th Jafe "Now I wtnt you to olnrr*e that Wall Primer doesn't entirely hide the black stripe. That ia of no importance because the Mai is so tiiht that your tat wall cost takes care of that job perfectly. Wall Primer and Scale* SEALS AND PRIMES so that your Plat-Tone coat can really do the ioh it's capable ol doing." first Caac' S-W Wall Primer and Sealer Practically all surfaces to be finished with S-W Flat-Tone or S-W Semi Lustre must be made tight with S-W Wall Primer and Sealer before applying the wall finish. They will be found to be quite porous even though they may feel hard and firm to the touch. Unless this suction is completely stopped the wall finish "strikes in" and dries out spotty and is difficult to wash. Walts which have been finished with a number of coats of flat wall paint are, as a rule, also very porous. S-W Wall Primer and Sealer will make the most porous wall tight so that one coat of Flat-Tone applied over it will produce a rich, handsome wall finish. Wall colors look more attractive because the finish "holds out to a full film that is easy to wash and keep in good condition. Second Coat S-W Flat-Tone S-W Flat-Tone and S-W Wall Primer and Sealer are "companion pro ducts/' Flat-Tone does its very best over this sealer because it perlorms two services that are especially needed: 1. It seals the most porous surface and makes it tight so that the FlatTone finish stands out to a full rich finish. 2. It primes the surface by drying with just enough of a "tooth" to "take" the Flat-Tone coat perfectly. It holds the paint and enables it to spread out better and hide the old surface perfectly. One coat of Flat-Tone makes a good finish over one coat of S-W Wall Primer and Sealer. Sh e r w in -Wil l ia ms f l a t -t o n e -- w a s h a b l e f l a t w a i4 F*m*i*rt C*kr-- EntmiU Museerd Citing CtlL- Flat-Tone Ivory Wmll CeJer-- Flat-Tone Canary Yellow ti'Wowri--Enameloid Old Ivory 44 furukart ( a/ar-- Inameloid Jade Ctitimt Ca/ar-- Flat-Tone Ivory H"aHC*kN-fl-ToM Pal* Gr*en and Cream Gray Mixture. IT'Woeri--Enameloid Old Ivory y.tS \ t; .* . ** . * > ` 2 I mfnUmrt (a/or-- I nameloid Burnt Oranyt (tt/tnf 4 a/ar-- Hal- Tone Ivory Wa// (a/ar--Hat- l one Ivory glared with Orange1akc U'Wuarl--|:nim(luiil Old Ivory .4 I MtHtiurr 4 a/or-- Fnamvluid lade ( rilint (o/or-- Hat-1 one Ivor* 4//(a/ar--Flat-! one Huff. sponge suppled with Flat-lone (.ream M dutri-Fnameloid Old Ivory On page 40 are shown illustrations of of wall effects produced With S-W Flat-T room is used as a furrier example to sho yellow can be had in a simply Flat-Ton Yellow (2) Flat-Tone lyofy glazed wit Flat-Tone Buff sponge stippled with Fla have Enameloid Ivory woodwork and t for Fnameloid furniture arc interchan color suggestion in Flat-Tone Pale Gre carried out in a lovely green glaze or a d Sh e r w in -Wil l ia ms f l a t -t o n e --w a s h a b l e f l a t w a l l p a in t Splllcatl*na--Left Ceiling: Flat-Tone Cream Cray Watt: Flat-Tone Silver Gray sponge stippled with Flat-Tone Cream Gray. Harder: Stencil No. $ applied with Flat-Tone Cream Gray tinted with Chrome Green D Oil Color and Permanent Crim son Lake Oil Color. A Living Room may be Formal and Still Friendly There is little in this room that could be set aside as superfluous. There seems to be a place for everything and everything is in that place. But that is all that really suggests a formal room here. The effect of the contrasting Ivory Tan and the Mulberry upholstery and Deep Blue rug is very rich and restful. This feeling is accentuated by the rather unusual use of the Flat-Tone Pale Green and Cream Gray mixture on the ceiling. The floor is stained a deep walnut and brought to a wax polish with Mar-not Varnish, dull rubbed and waxed. A Cool Color Scheme An all-over gray-green carpet with a sponge stippled Silver Gray Flat-Tone wall gives the basis for this cool color scheme and still permits the introduction of considerable bright rich color without changing this characteristic. Kose and green stencil border, green, blue green, blue and plum furnishings make an ideal color background that will effectively set off warm colors in flowers, lampshades or other accessories you might care to bring in. Changing from pale green drapes for summer to peach or apricot in winter would be an excellent plan with this room SpecifIc*tl*a -- Right Ceiling: Flat-Tone Pale Green and Cream Gray equal parts. Walt: Flat-Tone Ivory Tan. Vloor: Stained with Oil Stain Wal nut and finished with Mar-nut Fast l)ri Varnish. Sh e r w in -Wil l ia ms f l a t -t o n e --w a s h a b l e f l a t w a t. ('.tiling--Flat-Tone Cream, Wntli--Flat-Tone Buff and SilverGray, equal parts suppled with FlatTone Bright Sage and Stiver Gray mixed equal parts. HWavni--Handcraft Stain Adam Brown. 2 ( tiling--Flat-Tone Ivory. Walli--Flat-Tone Caen Stone glazed with Chrome Green Light Oil Color. irWurd-Ifnameloid Old Ivory. Making Homey Living Rooms What variations can be made to have individual walls where there are already strongly determined colors of rust carpet and predominating green in furniture and tl rapes? The illustration shows a simple tint with Flat-Tone Pale Green. Then for secondary suggestions we have (If a tap estried effect produced with a sponge stipple of a Gray-Green over a Gray Buff, (2) a translucent Green Tiffany using Chr. me Green, L. over a Caen Stone background and done in a scrolled texture, (.S/a glowing tint prpduced with Flat-Tone Ivory Tan, and (4f a two-toned Tiffany of richer hue using Japanese Brown and Ultramarine Blue over Ivory Tan. So the housewife may have confidence that even with strong positive colors in a room which can't be altered there still remains a choice of several agreeable wall tones when Flat-Tone is used. Ceiling--F Walli--Fl ITWuw (tiliti#... II alii- l I-- 2nd-- II oottwo ll.-ow 1 Sh e r w in -Wil l ia ms f l a t -t o n e -w a s h a b l e f l a t w a l l p a in t Hi $' p u Achieving Richness Through Simplicity IfMltltitlmi -- Lett Ceiling: Flat-Tone Caen Stone. Upper Wall: Flat-Tone Ivory Tan sponge stippled with Flat-Tone Cream Gray. Lower Wall: Flat-Tone Sky Blue sponge stippled with Flat-Tone Caen Stone. Woodwork: Old Dutch Enamel Ivory. . "Good clothes don't have to be 'fussy' to look well." But it is also true that simple things must be good in order to look well. The richness of this simple dining room requires the true silver gray of Fiat-Tone and the quality of Old Dutch Enamel Ivory to properly set off the richness of the all-over carpet in "rust." It would be in excellent taste, if desired, to sponge stipple the Flat-Tone Silver Gray walls with Cream Gray for a brocaded effect. Furnishings become very important when the tones of walls and carpet are plain--but fine furniture looks finer in such a setting. SpcelllcatUns -- Right Ceiling: Flat-Tone ('ream Gray. Walls: Flat-Tone Silver Gray.. Woodwork: Old Dutch Enamel Ivory. Judicious Use of Color Accent Makes MorelnterestingRdlbis Strong color is very much like the cook's bot tle of flavoring extract. The proper amount of it brings out the flavor.' Observe how the character of this dull, gray blue wall is enhanced by bring ing it to a focus in the strong blue of the picture and the drapes. Also how the complementary orange and yellow makes the entire scheme richer. It is a safe rule that the larger areas of the walls must he of less intense color because small de signs of strong color are more attractive and serve to give the keynote or focal point for the larger spaces of the room. Sh e r w in -Wil l ia ms f l a t -t o n e -w a s h a b l e f l a t w a No. I SPECIFICATION Ceiling--FUt-Tone Cream IFV/--FUt-Tone Buff VCoodwerk--Oil Stain Walnut, Mar-not Fast-Dri Varnish No. 2 SPECIFICATION (,7wjj~Flit.Tonc Ivory M"all--Tone Caen Stone glazed with Van l>yke Oil Color in S-W (ilazing Liquid M ooduork Handcraft Stain Weathered This is a most unusual wall treatment. Certainly it takes courage to spread so gorgeous a yellow as this but we suggest you temper the color to suit your color sense. Start with Flat-Tone Canary Yellow and add chrome yellow tinting color until the desired sunshiny effect is reached, depending upon the exposure of the room and how well it is lighted by windows. The soft Tiffany glaze of No. 4 is both rich and agreeable, its depth of hue can be regulated when applying the glaze coat. The FlatTone Buff wail of No. I contemplates the use of figured drapes repeating the blue of the rug with warm tones of ivory and orange. The tapestried texture of No. 5 is obtained by sponge stippling Ivory Tan with Cream and a pale tint of Sky Blue mixed with White. No. 2 is glazed with Van Dyke Brown for a warmer light and color is introduced in drapes and furniture. No Wsll--FU stipple then w with S Wppdufpr f N < tiling-- U'iill-- F Orang (ilazin Woodu-o Sh e r w in -Wil l ia ms f l a t -t o n e --w a s h a b l e f l a t w a l l p a in t An Early American Bedroom Soft tints of blue or green set off the full contrast of the furniture, while tints of cream or ivory tan and buff "blend in" because they be long to the same color family. These may be desirable where the room is insufficiently lighted but the contrasting blues and greens will make charming cool rooms under bright south or west exposures. Sponge stippling these dainty pastel tints produces the effect of patterned wallpaper and makes more intimate, cozy rooms. It's Fun ^-Planning Individual Rooms What would you do with a common brick fireplace like this? How easy it would have been to have resorted to "everyday" brown woodwork. The color scheme would have been entirely "safe" but it would also have been quite ordinary and uninteresting. Instead, observe how Enameloid color mixture. Pampas Gray woodwork strikes an individual thought. The walls are kept in tone by employing Flat-Tone Cream Gray which would he still further enriched by glazing with Oil Color Deep Olive in S-W Glazing Liquid and the woodwork should be "mildewed" or antiqued by overglazing the enamel with Cream Gray reduced with S-W Glazing Li quid, wiping or stippling the effect as desired. The idea of a studio is carried a step further by deliberately painting the floor with Floor Enamel Tile Red (the night illumination makes this appear darker in the illustration). Then, by carefully selecting furnish ings suggesting the handcraft idea, a truly individual atmosphere is created. Such a wall makes an ideal background for pictures maps and sketches-- no matter bow gay their coloring may be. K 1 f Sh e r w in -Wil l ia ms f l a t -t o n e -w a s h a b l e f l a t w a 5* ft* Ceiling--Flai-Tone Cream. irW/i~FI*i.Tone Ivory Tan stippled with Flat'Tone Cream. IFWuerF-Enifflcloid Old Ivory. furniture Color--Fnameloid jade. Ceiling--Flat.Tone ivory. FiMUi|>Toa Pale Gma. Woodwork Enameloid Old Ivory. Fumdmre Coker--Eoameioid Canary Yellow. Ivory. Walls--Flit- lone Orchid. Woodwork--Fnameloid Platinum. furniture Color--Fnameloid Platinum. furniture Trim-- Fnameloid Orchid. (.7<M|-Flit*Tone Caen Stone. Walls--Flat-Tone Caen Scone stippled Flat-Tone Bright Sage mixed one part to four parts Flat. lone White. Woodwork--Enameloid Lettuce Green. furniture Color--Fnameloid Taupe. Your Bedroom Should ExpressYour Individuality Start with a keynote color and select eve nishing with the purpose of building intere color. The large illustration features Chines Ivory Tan Flat-Tone walls, Lettuce Green Enameloid woodwork and the rich, blac enameled floor all bring out the vibran warmth of this color. The small picture i just as definitely built around the cool Paste Blue Enameloid. Woodwork is Enameloi Milan Green, walls Flat-Tone Cream Gra and floor in Gray Stone Floor Enamel. You favorite color can be handled in exactly th same manner. Sh e r w in -Wil l ia ms f l a t -t o n e --w a s h a b l e f l a t w a l l p a in t The Use of Flat-Tone Multi-Color Stipple Effects .i Simple (hte-Color Stipple tiffed ADJOINING ROOMS Bi t w mIm dm with flat* Tmm Mul(l-C*l*r IHmi i Multi-Color stippling con sists of printing one or more Colors of Flat-Tone over a foun dation color of Flat-Tone that has been brushed on the wall. A sponge is used to make the print or pattern of color and all colors used, show in pattern much like a piece of tapestry. In adjoining rooms where colors are desired to he harmon ised, such as blue and green, tan and blue, etc., this is accom plished by using two colors in common in both rooms. For example: Paint both rooms with a foundation color of FlatTone Silver Gray and Cream. Stipple one room in Sky Blue and the other room in Bright Sage. Then stipple both rooms in Silver Gray and I vory and tliev will be found Co harmonise. SO - Foundation Color -First Coat,' S-W Wall Primer and Sealer or Flat-Tone and Flat-Tone Mixing Size in equal parts. Apply generously. Let dry 36 to 48 hours. Second Coat: Flat-Tone in the color specified for the effect chosen, applied without reduction. t hird Coat: (Optional) Flat-Tone applied without reduction. Preparation of the stippling Sponge -Choose a fair size sheeps wool sponge of even, open texture on the bottom of the sponge. . Wash out thoroughly in warm water and trim the bottom to a flat surface with scissors. Test the print of the sponge on a dry paper or window pane and trim out any parts which make a heavy spot or daub. Use the sponge quite damp with water when stippling. Stipple Celer--S-W Flat-Tone in the color specified for each effect is used for the stipple color. Both simple colors and combinations of simple colors are used for stipple colors. NOTE: Many suggested color combinations are given on pages 43 to 3$ for sponge stippling. However if there is no effect which covers your requirements, write to the Decorative Studios, sending complete information for their guidance, to 601 Canal Road, Cleveland, Ohio. Leadllg Ikt Sp*ag--Do not dip the sponge into the pail of paint. Pour out some of the stipple color on to a board, tin, or paper, as convenient. Rub the sponge into this. Thoroughly cover the bottom of the sponge. Tap off the excess paint on to a dry part of the paper to avoid making too heavy and dauby a print. Have the sponge quite damp with water. Stippling--Tap the wall with a light, firm stroke without any twisting or turn ing of the sponge. The first few prints with the sponge loaded with paint should be lightly tapped, increasing the pressure as the paint stipples out of the sponge. Re-load the sponge frequently, so as to keep the prints uniform. Place each print close--almost overlapping--the previous one. Fill in any gaps or openings left. Ceratrl, Etc. Use a small sponge cut square for getting into corners and other narrow, inaccessible places. Second Stipple Color: A second stipple color may be applied over the first stipple color after a half hour or more has elapsed, or, as in a room in a residence, as soon as the first stipple color has been applied, beginning the second color where the first stipple was started. Cleaning the Weedwerk - When stippling, the woodwork usually gets painted, also. Wipe this olf within a half hour, using a soft cloth and gasoline. Do not use turpentine as this will affect the gloss of varnish or enamel. Dm ! a Shield A shield made of tin or cardboard may be used to protect woodwork, the ceiling or the adjoining color of a panel. AlMUflt #1 Stipple Celer Required--T his is subject to some variation, of course, but generally speaking, it is safe to figure on about one-eighth the amount of wall paint required for the two coats of foundation color as being sufficient for one stipple color. ' Cleaning the Sponge As soon as you are done stippling, wash the sponge out in gasoline or turpentine. When putting the sponge away, wash out with soap chips and warm water. When cleaning the sponge to use it for another stipple color, wash in gasoline and rinse in water to open up the sponge once more, for stippling A Tu'O'Color Stipple Effect Flat-Tone Multi-Color Effe are called "Liquid Wallpape by many because there is a mo striking resemblance--the join alone are missing. The big a vantage with the Multi-Co wall, however, is that soap a water will remove childre finger marks and leave the w as fresh and sweet as ne There is no fading out w Flat-Tone Multi-Color Effects . I tponge of it c h , open texture Sh e r w in -Wil l ia ms f l a t -t o n e -w a s h a b l e f l a t w a 1 Flat-Tone Multi-Color Stipple Effects are "Liquid Wa Funtdstim Flat-Tone Cita Stone St&Uabr- Fiat-Tone BHibi Sat* and White 4 p*fl> 0 Flat-Tone Sky Blue t*S*ffkCkr-- Flat-Tooe Cm Stoae thinned with turpentine nad5a*nJCJvr-flitTMilbllMliaid wkh FiMQM9 Oil Color Ultraawnne Mac i VI Flat-Tone ivory St*fU C0br-- Fiat-Tone Cream Gray Peandnaha Cater-- Flat-Tooe Bright Sag* aod Ivory Taa it SMflt Ctbr-- Flat-Tone Coaonary Yel- Wftttir CvB--Plat-Tooe Orchid rn^Ww C*Ur--~ Flat-Tone Olive Tan StiffU C*tr-- Flat-Tone Olive Tan and Ivory Tan 2 parts Feawdarie* Color-- Flat- Tooe Buff aod Cream, equal pans StiffU C'.*/*r-- Flat Tone Cream Sh e r w in -Wil l ia ms h e a v y b o d ie d w a l l p a in t n o . 96 PANELED WALL EFFECTS Produced with Sherwin-Williams Wall Paint No. 96 Any ! the textvree shewn mm rage S4 can be used In panels ee ahewn an thla page Wall Paint No. 96 is a heavy-bodied paint intended to be stippled. Therefore i does not flow out or level out to a smooth film as Flat-Tone does. It will hold quite a sharp print when stippled with a brush, a sponge, a wood block or when marked with a graining comb or whisk broom. The paint is allowed to set for about 20 minutes after it is applied to the wall and then it is stippled. If stippled too soon after ap plication the texture tends to melt out and to flow back to a level film. In all textures however. No. 96 Wall Paint rounds off just enough to make the textured wall easie to wash than the plaster texture paints which do not have this flow. It leaves no shar projections to snag the cleaning or dusting cloth. It never has to be sandpapered to round off the texture. No. 96 Wall Paint, is an oil paint that dries with an exceeding ly tight film. There is no porous surface to retain the dirt and make cleaning difficult Whisk In m Elfset NO. 1 No. 96 Wail Paint is tinted to the desired shade and brushed on in fairly heavy application. An old whisk broom is then dragged through the wet paint, firmly, so as to scratch the paint into well-defined ridges. The texture is made more interesting by applying tinted (*ia2ing l.iquid, when the surface is dry, wip'ng with a cloth to "highlight" the texture. Tapsstrjr-Llks Effect NO. 2 first the No. 96 Wall Paint is "cut" with a wide steel graining comb. It is then "brocaded" while still wet, by random stippling with a sponge. The effect produced is shown on page S4. An all-over stencil is then applied with the result that the finish bears re semblance to a fabric rather than a paint. Ripple* Effect No. 3 Sponge stippling of No. 96 Wall Paint results in a rippled effect that has more varietv in texture than a brush stipple. Any of these elicits benefit hv use in panels with the surrounding wall in a mry simple, low brush stipple. The moulding may be ot actual wood or plaster, or a simple stripe or narrow inch or halfinth stencil will divide the wall verv well. 52 .. Sh e r w in -Wil l ia ms f l a t t o n e ^w a s h a b l e f l a t w a Flat-Tone Multi-Color Stipple Effects are "Liquid W ftWiMw C*br~~ i ftM'ToM Stittr Cnf 16k Oh+- * :-Toa* Cnw Gnr Ftmdatitm Ctht-- DM'To m SMI Piftk Stkfk Cmhr-- 1 Hinm-WToUmm S] MruI tPi imk I I Sh e r w in -Wil l ia ms h e a v y b o d ie d w a l l p a in t n o . 96 With No. 96 Wall Paint an Endless Number of Beautifnl Wall Textures can be Produced DEEP PEBBLE BRUSH STIPPLE CLOSE GRAIN DRAGGED EFFECT (Id lb. Whitt) RUSH PRINTS RANDOM PATTERN JAPANESB GRASS CLOTH TEXTURE (GU*d) BLOCK STIPPLE (in the While) CLOSE GRAIN DRAGGED EFFECT (Glued) SPONGE STIPPLE BRUSH PRINTS SQUARE BLOCK PATTER u BLOCK STIPPLE (Glued) BRUSH FANS (in the While) GRAINING COMII "BROCADED" wiih Sponge BRUSH FANS (Glued) Sh e r w in -Wil l ia ms f l a t -t o n e ^w a s h a b l e f l a t w a ^ Flat-Tone Multi-Color Stipple Effects are "Liquid Wa 3 1 S H E RWI N Wil l ia m s GLAZING SYSTEM EFFECTS The Use of S-W Glazing System Effects For Walls, Enameled Woodwork and Furniture TMUMUUm CaUr--/for walls only/ First Coat: S-W Wall Primer and Sealer. Apply generously. Lei dry 24 hours. Stcmd Cost: ft) Flat-Tone /in color specified (or the effect chosen/ with one quart Wall Primer and Staler added to the gallon or /b/ S-W Semi-Lustre in color specified or /c/ S-W Enameloid--specified for woodwork or furniture to be glazed. Prefacing the texture in the well enter hy stippling with crumpled cletb Fnuadattou Cdlar -- /for woodwork and furniture/ Follow directions on label of Enameloid package. .1 OlftM MT FlaInking Cant--Tinting Glazing Liquid /two-color effect chosen as example/. Pour Glazing Liquid into two clean pails and tint to the desired depth of color with S-W First Quality Colors in Oil. Tint both mixtures to the same strength of color. Work the tinting color into the Glazing Liquid with the brush. Use 3-in. or 3/^-in. bristle brushes for glazing walls. Applying -- Pint Color: Take a wall space four or five feet wide--from ceiling to Boor. Brush on the stronger color in IRREGULAR SPOTS. Use as much color as room seems to require. Second Color: Fill io all the remaining space with the second color. Overlapping with the first color, somewhat, is desirable. . Tinting the Glazing Liquid with SFirtt Quality Cehrs in Oil. The Color broken np in the liquid with the brus BUntflttg tlM Colors Together -- Blend the colors together by brushing through the colors and running the colors thoroughly together at the edges BEFORE STIPPLING with the cloth. Stippling tor Texture--An interesting, rough-textured wall effect * obtained by using the cloth wrinkled in the hand as illustrated. /Sec page 38./ For a smoother texture, use the cloth in a rather smooth pad and simply tap the wall without any twisting motion. Stippling with a stippling brush results in a still smoother texture. .1 blended wall without the hard line between light and dark F*r e Blended Effect -- Tint two separate batches of Glazing Liquid. Make the first batch of the tint desired for the upper wall and the second, the deeper tone, for the lower wall. Brush on the light tint extending from the ceiling to within about three feet of the floor. Then brush the darker color from the bottom up into the light tint, blending off with the brush and stipple as directed. Do not attempt to cover too great a surface before stippling. Avoid working in a draught. Keep windows closed if necessary. , Cnrnerx and InaCCCMlble Placea -- Stipple in the corners and alongside woodwork with a dry brush. Wiping Woodwork -- A shield made of galvanized iron or cardboard is a most handy tool to permit wiping the woodwork easily without marring the stippled wall. Can also be used to protect the ceiling or other surfaces when stippling up close with the cloth. NOTE- Do not leave wet glazing rags [or any oily rags] in a pile- they are liable to ignite 56 ^ i Sh e r w in -Wil l ia ms f l a t -t o n e --w a s h a b l e f l a t w a Flat-Tone Glaze Effects-Make them as Delicate or as Rich as FeaWuftiee C*kr-- Flat-Tone Cim Stooe GUm* C**tt-- Two buchti of Flat* Tooe Cliiioi Liquid, oo limed with Firat Qttdiir Oil Color Ivory Drop Black aod ike other with Burai Sienna Flat-Tone White 2 part*. Shell Pink I part Chit Cm>Flat-ToneGUring tiqeid limed with Firet Quality Oil Color Eopliah Rote Lake Ctkf-- Fiat-Tone Coen Stone Flat-ToneGlaringUqnJd tinted with Pint Quality OU Color Van Dyke Brnwn i' Flat-Tone White GUm* Ce*t~ Flat-Tone (ilaziog Liquid tinted with Firtt Quality Oil Color Ivory Drop Black Sh e r w in -Wil l ia ms t ex t u r ed t if f a n y ef f ec t s S-W TEXTURED TIFFANY EFFECTS SUGGESTED TEXTURES--HOW TO PRODUCE THEM TIPPLED WITS A SPONGE /Over Smooth Plaster/ We bif* ukn ik* coaaoatu iwhct, smooth oltMti, ti (be (oamUM for these effect*. Seed finish plaster. ciofii i*4 ittiutd well* u*. in coopwiioa. ttlitifdr easy to glue because they potHM i itmrt which t* iotcfcsring ia ttaelf- METHOD: Wring a large sponge oat of water aad limplr tttMlt the wet sluing liquid rot have brushed onto the wall. No twin it used, the stippling it mere)? to blot out brush aukt. The teiture will be fairly closeTmt with non intc tbaa bruab stippling- SPECIFICATION: First Coat. S-W wall Priaaer aad Sealer. Second Coat. S-W Flat-Tone tightened with two quart* Wall Primer aad Sealer to the gallon. Let dry for 41 hour* before gtuiag. STIPPLED WIT* TISSUE PAPER IOaer Smooth Plaster/ With Tenured Tiffany work a wall nay be as smooth to the touch as a table top. The average tmooth planer wall encountered ia old work will have ite share of patches and crack* to be patched. In plain colors such wall* arc the despair of the painter. Ku ia Tiffany simply are that they are properly tiled, litt make them TIGHT with wall Primer and Sealer end Textured Tiffany due will make these spots entirely unaobceahle. METHOD: Simply pounce the wet glued surface with a luge wad of crumpled tissue paper to remove brush parlu. SPECIFICATION: First Coat. S-W Wall Primer and Sealer. Second Coat, S-W Flat-Tone tightened with Wall Primer and Sealer. OPAQUE GLAZE ROLLED WITR A NEWSPAPER /Over Smooth Planer/ fllammtt of color result from the natural "draw" of the heavy film of Glaring Liquid as you roll the newspaper over the wet surface- METHOD: Roll about four sheets of newspaper into a rail about aa big as your arm. crumpling it as you go. so w remains rouffb. Start at the bottom of wall and roll upwards over wet dating liquid. Second Coat. S-W Flat-Tone tightened with two quarts of Wall Primer and sealer to the ffaltoa. . ... GLAZE COAT: S-W Flat-Tone tn lighter tint than the back ground. thinned with two quart* of S-W Flat-Tone Glaring Liquid to the gallon. For glue effects darker than the background, tint with oil color. PATTED WITH A CRUMPLED CLOTH /Over Smooth Plaster/ Tbit procedure offer* what is probably the fastest method for stippling a Tiffany wall--and it hai real charm, too. The pattern is entirely random with a `'careful-careless'' appearance that looks best when you don't fuss with it too muck. The "patting" or stip pling with a large crumpled doth held loosely in the hand is dooe Iust to blot out brush marks. Most painters are too timid in not aying enough color onto the wall. Mute your tints lighter and brush on more material, then stipple only to make a print--not to take much of the material off and you will gaio a richrr. deeper tooe and teiture than is possible to produce with the regular run of glattng or blending liquids on the market. 58 S-W EOSE PATTERN /With a Crumpled Cloth over Smooth Plaster/ The full possibilities of the ability of Flat-Tone Gluing Liquid to take and to hold a clean-cut print are not appreciated until you begio to twist the print and play with "scrolls" in stippling a panel, as barely suggested by this piste. T he crumpled doth is held loosely io the haod aod the full color glaie is stippled with a lifting-twisting stroke of the band in stippling. Quite a "throwiog" motion can be introduced which will produce the most striking plumes" imagin able. Twisting the crumpled doth without any side motion pro duces the "rose prim" shown here. Naturally it is essential that the glare coat b* brushed onto the surface freely to provide the material occessary for working. THE PLUMED SCROLL /The Utmost in Visual Texture for the Smooth Plaster Wall/ Our purpose to showing these prints over smooth plaster it to show how the painter can bring quality effects onto the ordinary job with the very simplest of materials. Smooth plaster, wail board, canvas or sand faith platter become as beautiful under Tenured Tiffany work as do the costly teiture plasters. And they possess the outstanding advantage of being smooth to the touch, easily cleaned and in perfect shape to re-paint without any preparation or to be bung with wallpaper if the owner desires. The "plumes" were produced by eaerttng a throwing motion of the arm along with the "lift-and-twist" nipple uved to produce the "rote-pattern. i 1 Sh e r w in -Wil l ia ms f l a t -t o n e --w a s h a b l e f l a t w a FlaMone Glaze Effects~~Make them as Delicate or as Rich as tint Csst-- W*U PriMr and Sl(, tinted with flat-To m Baf /o h qout to tkt gallon./ S*W Gold Broaic. CtwCnFow batches of MatToot Glniaf Uodd, oot noted with First Qmlur Oil Color lodtao Yellow, oot with CImo i Grtta Dork, oot with Row Useher tod the other with Burnt Sieooe niu-Tooe Coco Stooe Gist* Csstt-- Throe botchoe < To m Ghtioi with Saglish Rote Lobe eod the other with Onait Lobe. trnn4*H*t C*fi-- Flat-Tone (loco Stone Glsit Cssit-- Three botches of FlatTone Glaring Liquid, one tinted with First Quality Oil Color Per manent Crimson Lake, one with Deep Cerulean and the other with Chrome Green Light Sh e r w i n -Wi l l i a ms c l eaner s an d w ax es flaxoap deans painted, varnished, lacquered and enameled finishes easily without injury to the finish or chapping of the hands. Because Flaxoap restores the lustre of glossy finishes, it is easy to assume that it must oil or polish the surface. This is not the case, of course, but it does leave the finish sparklingly clean--no residual scum remains to cloud the lustre after rinsing. an a Few Suggested Usee lor Flaxoap t Varnished floors and woodwork, varnished furniture and pianos, children's toys, wagons, sleds, etc., the automobile or truck, win* . dows, glassware, mirrors, etc., shampoo for fine rugs, the daily dishes, the porch floor, railings and window sills, porch furniture, bathroom fixtures, riding boots, golf shoes, etc., leather suitcases, trunks, week-end bags, etc., silverware, toilet sets, etc. Other Helpful Suggestions t Dissolve a handful of Flaxoap in hot water and keep in a handy jar as a solution to be added to a basin of warm water when wiping up furniture and woodwork or when washing the automobile. For dishwashing, wrap the Flaxoap in a small piece of cheese cloth and put in the soap shaker. The hot dishwater will dissolve this quickly as needed without any waste. Electric dishwashers will lake the solution. This convenient modern finish enables the busy housewife wax finished floors quickly and easily and without the labor polishing. Flo-Wax is simply applied with a soft cloth, cover the floor with a uniform wet film- This is allowed to dry with further Dobing or polishing--no polishing tools or equipment needed. Flo-Wax dries quickly and can then be walked on. Flo-Wax is ideal for all types of linoleum floor coverings. is not intended for use on wood floors which are not varnish painted or finished. Sh c k w in -Wil u a ms PREPARED WAX This is an especially satisfactory wax for general use. It comes soft paste form, which spreads easily and is quickly brought t rich, lustrous polish. S-W Prepared Wax will be found to particularly well suited for waxing automobiles, because it d with so hard a finish. Housewives* Aids to Brighter, Cleaner Homes 60 v. i Sh e r w in -Wil l ia ms f l a t t o n e ^w a s h a b l e f l a t w a ~) Flatfone Glaze Effects--Make them as Delicate or as Rich as F--mi+tmm C*k*-- Flat-Toae Cream Gray Three batcher of Plat* Toot Glaring Lmim. ooc timed with rirai Quality Oil Color Ultra* mariot Bite, oat with laalish Bo m Lake eod the other with Ivory Dior Stack Plat-Tooc Caen Stoat ........._...Gefr'-- Plat-Toot Caen Stoat Thm twcki of ni* Chn CmO-- Toot CiatlM LiMid, Two batcher of Flat* oot timed with rim Tooe Glaring Ltoatd, QmUo Oil Color Par- oat timed with rirat h im CritMoo Ukt. Quality Oil Color Ultre- oot with Deep CtnlMO mariae Blae tad the too the other with jif other with Japaatte 3 Brown Ctkr-- Flat-Tone Caea Stone Glare Cm/Flat-Toae Clsuaf Liqnsd timed with Pint Quality Oil Color Chroma Green light Pwairtm C*kr-- Flat-Tone Caea Stone GUte Cm/i-- Four batches of FlatToe* Cluini Liqiud, ooe tinted with First Quality Oil Colors Eng lish Hose Lake. Ivory Drop Black and White, equal Parts, one with Deep Olive, one with Raw Sienna tad the other with Orange Lekc T**ndstmm C*kr-- Flat-Tone Caen Stone GUit C**n~Three bauhe* ( Flatlone (tiering Liquid, one tinted with First Quality Oil Color Burnt Sienns. ooe with Ivory Drop Black and the other with Chrome Green l ight Sh e r w i n -Wi l l i a ms y ar n i s h es REXPAR VARNISH For all Varnished Surfaces Exposed to the Weather Wherever strong sunlight, damp ness, rain or cold weather strike a var nished surface, Rexpar Varnish should be used. Window sills and window sash, for example, get the extreme heat of the sun, the extreme cold of winter and are ' exposed to frequent wettings from rain and steamy windows. Rexpar is better able to retain its "good looks" than other varnishes when used on woodwork in kitchen, bath and laundry. Boats, canoes, wood wheels, porch furniture, outside varnished doors and porch ceilings all need Rexpar for proper protection. 62 * Use the Correct Varnish and you will have beautiful finishes which WEAR LONGER ~ARE MORE ECONOMICAL and are EASIER TO KEEP LOOKING WELL |r \ MAR-NOT VARNISH FOR FLOORS It pays to "make haste slowly" when varnishing your floor. The fastest-drying finish may not be the most desirable, economical or convenient after all. Although Mar-not dries rapidly, for a quality floor varnish, there are many finishes which dry much faster, such as shellac, lacquer and a host of cheaper varnishes. But the convenience they seem to offer in I their fast drying is soon swallowed up in the incon venience they cause you when the floor becomes shabby in a short while and requires refinishing. Mar-not Fast-Dri Varnish will keep your floor at tractive longer than any other floor finish we know of. It is tough, not discolored by either hot or cold water and does not powder or chip off even when scratched! Mar-not can also be used on woodwork with splendid results. SCARNOT VARNISH For Woodwork and Furniture Woodwork and furniture need a particularly hard-drying varnish that (1) Holds a full, high lustre; (2) Does not "print" under ordi nary heat of warm dishes and (3) Is tougher than average fur niture varnish and better able to resist scratching and bruising. Sh e r w i n -Wi l l i a ms w al l st *^v '^ ,!p 7010 4008 )W 'SK" .m. 124 23 7052 "75*74 fWwWw>fWw>f>i>fWwWw i \'i \;/ \;/ \j# ij/ \;i %;/ %;/ %;# i'/1'/ ij# i'i 2607 29 ) H^28 SI FNULS ARE SHOWN ONE SIXTH ACTUAL SIZE STENCILS ARE SHOWN ONE SIX III S h e ft w i n * Wi l l i a ms WALL STENCILS 62 b Stencil Number 3 6 7 11 12 14 IS 16 17 21 2} 24 27 28 29 31 113 116 118 124 142 150 158 2607 4008 4012 7010 7052 7054 <' 7056 7074 Number of Parts One Two One Two Two One Two Two One Two Two Two One Two One One Two One Two Two One One One Two .Two Three Two One Two One Two Inches llifth 2 Vi 2 1 V* m 2Vz 2 Vi 2% 5 >4 1 5 Vi 2 l'/s 3'/. 2V l*/s 1 3 2 V, 4V4 2 3 V, 1 Vz 3 2 Vi 2 Vi 2 Vi 1 Vi 3 2V* * 2 V, Price 50.25 .30 .25 .30 .30 .20 .35 .60 .30 .55 .30 .30 .30 .30 .30 .25 30 .20 .40 .25 .25 .30 .30 .30 .50 .65 .45 .40 .35 .20 .3 5 Prices subject to change without notice. This list cancels all previous issues. NOTE-- All stencils sold only with the agreement that they can not he returned to us under any condition. * I FN< tl.S ARF SHOWN O.NF-SIX I H At.TI *AL SI7F DIALERS -WRITE US FOR INFORMATION ASOUT OUR STENCIL ASSORTMENT* Sh e r w in -Wi l l i a ms f i r s t q u a l i t y c o l o r s First Quality Colors in Oil are perfectly suited to producing Clean, Pure Tints and for Tiffany InlwsMtlM el Interest end Help te the Painter Concerning S W First Quality Colors la OH AMBBICAN VBBMU.ION An exceptionally fine color forthedecorator. Used more as a straight color iban for timing where it is an effective substitute forthe more costly English Vermilion. np*nr BlgNNA 'fkcause of its remarkable brilliance and traoslucence it is particu larly suited foe plate work and for cherry and mahogany stains. Produces characteristic apricot tints with white. Miwnr Timur man Indispensable in obtaining pleasing warm grays ojf'warm tones of brown. A standard graining color--used with Ultramarine Blue it provides a great range of oak and walnut shades. Commonly used *iw Van Dyke Brown. A good glaxa color. COBALT SLUB Is a Cobalt shade of Ultramarine Blue and is lighter and cltQur than Ultramarine. Like Ultramarine, it should not be used for exterior uotiog. . CHROME QUIN, DARK A simplernaming: of chrome graaos would designate them as "Yel low. Medium and "Blue." thn dark" being the blue grade. Ii is used principally ait straight color for deep neutral areen.lt is also useful moratiiaff deep shades like Italian Blue. In light tint, it is dose to a Robin's Egg Blue. CHROME QkUN, UOBT Indispensable for producing the dean bright riots Sach m Lettuce nd Satin Green. It lets down to a green when added to whna rather than on the blue cast, la modifying with blue use Prussian Blue and avoid Ultramarine which reacts chemically with chrome colors. CHROME QKUN, MEDIUM Produces cooler shades such at Jade. Frequently used straight as a sasu color. TMs. as well as the other chrome greens, aretooopeque for use for glaring. Use Peacock Green for this purpose. CBRONX YELLOW, UOBT Makes dean canary riots without obieciiooeble green hue. Use with Pfueuen Blue avoiding Ultramarine. Carefully manufactured to pre vent discoloring. Strong opacity makes it unsuited for glaze work. Use Indian Yellow Lake for ibis purpose. CHROMR YELLOW, MEDIUM Most useful natural yellow-tinting color. Very clean tone and suited for nnest enamel work. CHBOMB YELLOW OKANSE Produces good peach tints. For < hinese Ked use with < ardinal Red avoiding combination with fnglish Vermilion. Used widely as a straight decorative tolor. DRAGON RED It v great brilliance and iastness to light make it one of our largest sellers tor bulletin work. It is also eicelient lor making pinks. ENGLISH ROSE LARE Provides most attractive orchid rims ansi h* combining with Ultra marine lllite and White, it produces richest shades ol Purple. Plum, ett, Particularly suited tor glaring. I inis have good lastness to light. BNOLIEH VERMILION . One id the oldest tine decorative reds which has a fairness and iniltvidualits ol tutor that has made n popular tor centuries. It should mu be combined with I brume Yellows because ot s hemical reaction which affects the tolor. FRENCH YELLOW OCHRE A clean brownish yellow serv uselul in producing attractive brown shades lohacm Hrown and Amuiur Hrown are obtained hv com bining % uh Venetian Kvd and Hlack. Not as tr.inslm rm tor glaring as Kass Italian Menna. C.hromeYellow i.ight I i French Yrllow t Ichre NO 11.: I he small squares show the colors in full strength. Large samples show colors let down with white m proportion (/2 pint ol color to 2 (.olios marked * particularly suited to 1 iffany (daze work. * fLurnished in large and small tubes only. Sh e r w in -Wu iia ms f ir s t q u a l it y c o l o r s in o il First Quality Colors in Oil These colors embody the very latest development in paint engi neering. Through a perfected new system of manufacturing, develr, oped i n Sherwin-Williams Color Works in Chicago, we are now able to provide S-W First Quality Oil Conors. It fluid consistency. This offers several advantages of great interest to both the contractor tinting in barrel lots and the person mixing a quart of material: 1. First Quality Oil Colors in FLUID CONSISTENCY require no "breaking up" but will pour in cold weather, as well as in summer, and mix without effort in the paint or enamel being tinted. 2. This saves a great deal of costly labor on large opera tions because these colors stir in immediately without streaking or any danger of unbroken lumps. Straining the material for this reason is no longer necessary. 3. Because this fluid consistency is not obtained by the mere incorporating of additional oil we have been able to develop even better clearness of tone and tinting strength than before. The colors retain this impalpable fineness of texture without deterioration in the package which enables Sherwin-Williams to provide a uniformity of quality, work ing properties and superlative product never before quite obtainable. S-W First Quality Oil Color* are ground in strictly pure linseed oil and are of the purest quality possible to produce. They are used by painters and decorators for the very finest work because of their clarity, characteristic sharpness of tone and maximum resistance to light. These colors are recommended and used by painters for tinting finest enamels, but, because quality in these colors also means economy--lowest actual cost in dollars and cents--First Quality Oil Colors are particularly recommended for tinting house paint wall paint, tiffany glazing, and for making oil stains for new wood work trim, as well. Greatest possible tinting strength in all colors is assured through skillful manufacture and the care taken in the many steps of their manufacture: Manufactured Calorc /Made in Sherwin-Williams Colo Works/ Strictest supervision insures the utmost in chemical purity. No variation in accuracy of manufacture is permitted to interfere with the strength, cleanness and correct tone of every color we make Natural Colors /Colors found in Nature -- not manufac tured /With a purchasing power as great as Sherwin-Williams' it is possible to obtain the choicest colors on the market. This is o tremendous importance in maintaining uniformity and accurac of colot. Sherwin-Williams First Quality Oil Colors are not re-inforced (or adulterated/ colors. This practice is often resorted to in orde to"stepup"the tinting strength of Siennas, for example. While suc colors are not particularly objectionable where exactness of ton is not required, the artist and particular decorator always insis upon unadulterated colors. And for this reason they prefer S-W Firs Quality Oil Colors where tinting strength is obtained by qualit of manufacture and fineness of grind, alone. NotCi These colors are furnished in Vi pint cans, quarts an gallons. They are sold by bulk and not by weight. For the convenience of artists and those decorators who requir a tinting color in paste consistency First Quality Oil Colors ar also furnished in large and small size collapsible tubes. * ss - i ) Sh e r w i n -Wi l l i a ms f i r s t q u a l i t y c o l o r s First Quality Colors In OU aro perfectly suited to producing Clean, Pure Tints and lor Tiffany INDIAN YBLLOW LAKE Particularly tuned tor use in glazing because it is the only yellow that is translucent. Use Chrome Yellows for tinting. * IVORY DROP BLACK Although much below Lamp Black in tinting strength l*orv Drop Black is preferred where a pure jet black is required. It is of a brown ish cast in tints. Is a good normal drying color. JAPANRBI BROWN The most popular brown for glass work, dean and attractive and combines rawly with other colors for tiffany blends. English Vermilion I Dragon Red Rose Madder Cardinal Red ft Permanent Crimson Lake English Rose Lake l a mp b l a c k Strongest timing strength. Tints of a blue gray tone. By nature slower drying, requiring nee of nan drier. Use as a sash color be* causa of superior opacity. .. ORAMOR LARR Most attractive for glaring and stencil work. Use Chrome Ydlow Orange for timing. VRRDAB BRBKN UORT Verdas GreeaLight gives attractive shades of emerald green which can not be eatalned wtcb chrome green, and which are similar to those made with Baris Green.-It is. however, non-poisonous, and is fast to light, giving very permanent shades, both of which qualities are very desirable in a green pigment. PEACOCK ORKKN LAKE Provided for a green glaze; Chrome Greens being too opnque for this purpose. PERMANENT CRIMSON LAKE The ioeti red for glazing, stencil and mural work. Rich in tone and with great tinting strength. PRUSSIAN SLUR Has good tinting strength and dearness of tone. Has a greenish hue and is suitable for producing Peacock Blue shades and greens but should not be used for obtaining purple tints with red. Quite clear end translucent when used thin or in glaze. The Blue to use on etertor work. RAW ITALIAN SIENNA Preferred for use with Chrome Yellow Light for Cream and Ivory lints. Combines with Chrome Yellow Medium for soft, rich Colonial Yellow. Used for warming gray liots. Makas a pleasing oyster white with Raw Umber and White. Is effective es a elate color. RAW TURKEY UMBER Eatensivelv used in toning down bright tints. Added to Chrome Green Light to produce Most Green and Bronze Green. Effective as an over-glare for antique finishes. A strong drying color because it contains manganese. ROSE MADDER Particularly suited fur glaring. Yields clean pink tints. TURKEY RED lias good opacity and tinting strength which makes it desirable for light tints for wall paint ano enamels- Also used straight for sash color. Used for toning ground colors, grays and browns. TUSCAN RED Develops pleasing mauve tints. Used by many painters as a sash color. ULTRAMARINE ELUB Not as powerful in tinting as Prussian Blue hut indispensable be cause; its "reddish" hue makes it suitable for use with Rose Laketor the violet tints Suitable for glaring. Use Prussian Blue for Eitcrior tinting. VAN DYKE BROWN Yields pleasing taupe shades. Gives a good mahogany tone glared over Burnt Sienna--makes a beautiful verde antique glazed over Hale Green. Makes an escellent Walnut or Dark Oak Slain over Pine Peacock Green * II Verdas Green Light (hrome Green l ight Chrome Green Medium Chrome Green Dark Prussian Blue II NOTL: The small squares show the colors in full strength. Large samples show colors let down with white in proportion >/} pint of color to 2 Colors marked * particularly suited to Tiffany Glaze work. Furnished in paste form only, t (Furnished in Urge and small tubes only. $ H E R W I N Wi l l i a ms ivr^^ j nrr s t a in s uri*k These colors do not require scaling 10 prevent bleeding into the varnish coat. S-W Ope* Interior Brushing Lacquers may also be used over these stains without bleeding or picking up of the color. The use of Ope* Sealer* Binder is good practice however under lacquer, to hold out finishing coats to a full film. ' * 66 <) Lnjtlish Vermilion 40 Rose Lake 2 pant White Waa* Stalae Frame** with S*W Fleet Qaalltf OU Calere Bedroom, sunrooms. icminioe shoppes and rooms ot this character are io*ital plates (or the decorator s ingenuity. (Colored enamels have had their swar and arc still popular and in eacellent taste. I'hey have paved the war. however, lor more colorful wood stain effects such as are suggested hy the panels reptoduced here. Sh e RWIN-WILLIAMS OIL STAINS (for New Unfinished Wo For Staining Floors, Wo Exterior Woodwork B Use S -W OIL STjL AI Oil Stains are favored by many decorators because trol and are economical. They have the particular adva ing a sealing coat before varnishing (with the exceptio any and Brown Mahogany). For this reason they ar staining wood floors and for varnished woodwork e er because the use of shellac or any similar first-coater ers the resistance of the varnish to footwear and to w Oil Stains are applied and the surplus stain wiped when the desired depth ofAMin is obtained. Thus it is the uneven appearance whim results when the wood hardness. This wiping of the stain also makes it eas panels for "antique" effects. S-W Oil Stains are mad md6t durable colors obtainable and produce beautiful, (olonialOak Walnut Moss Green Dark Mahogan* NOIE:---All stains vary in character svith different woods over which they are applied, l ew on sample of woodwork before staininji the enure toh. 'Require Sh e r w i n -Wi l l i a ms m an mi MBS) ill y, " in s t a in s Thee* Effects Produced on Knotty Pine With 8-W Handcraft and 8-W Oil Stains Make certain that the wood is dean and (hat it is sandpapered smooth. This brings out the satiny play of highlights and shadows which make this wood so interesting. This is recommended even though the wood is to he varnished in satin finish. Remember, too, that wiping the stain, before it dries, makes the hard pans of the wood, which form the highlights, have a cleaner contrast with the softer pans, which always stain deeper. Both S-W Handcraft Stains and S*W Oil Stains are recommended for use on knotty pine. M lii --Courtaay ot Sekwagler * Ce.. Otev*Ua4. trblo Knotty Pine Woodwork . Mny people who admire rooms finished in knotty pine would like to make use of this material providing they could be certain of finishing it successfully in the color effect they like. The color plate oo this page clearly shows wbat a variety of color effects one can obtain through finishing knotty pine with SherwinWilliams Stains and Varnishes. When you go to the trouble of finishing a room in this wood, make certain that you are going to he entirely satisfied with the color and the finish of the wood by letting Sherwin-Williams help make the work successful. KNOTTY run rU gfasHtaattsus tor WiliHl Kmtty Hm NmIi Me. I , I c o m S-W Hiadcnli Suio Weathered wiped herd beforemain biwtimi. I c o m $-w Pure White Shellac reduced 95'/*%. Seed imootb whe* dry. I c o m S-W Velvet Finish No. 1044. Ne. SI t c o m S-W Oil Stain Mon Green. Wipe before Main becomes mi. t c o m S-W Pare Onan Shellac reduced 90%. Sand smoo when ffn. I c o m S-W Velvet Finish No. 1044. Ne. VI I coat S-W Oil Stain Light Oak. Wipe before . stain bacoaaes set. t coat S-W Parc Oraace Shellac reduced 3)Ui%- Sand smooth when dry I c o m S-W Velvet Finish No. I<>44. Klaat Na. VII t coat S-W Oil Stain Iteea Mahonany. Wipe before wain becomes act. i c o m S-w Pore White Shellac reduced 5.0',%. Sand smooth when dry. t c o m S-W Velvet Finish No. 1044. I c o m S-W OH Stein mixed 4 pant Light Oak and I pan Dark Mahogany. Wipe before stain becomes set. I coat S-W Pure Orange Shellac reduced 9091. Sand smooth when dry. I coat S-W Velvet finish No. 1044. IttMt Ng. IV t coat S-W Handcraft Stain Silver Grey. Wipe lightly before stain becomes set. I coat S-W Pure White Shellac reduced 9 5`,*. Sand smooth when dry. I coat S-W Velvet Finish No. <044. B*ct Na. V I coat S-W Handcraft Stain Fumed. lightly before stain becomes set. I coat S-W Pure White Shellac reduced Sand smooth when dry. I coat S-W Velvet Finish No. 1044. Wipe I c o m S-W Handcraft Stain Early English reduced 90% with Hgndcraft Stain Reducer. I c o m S-w Pure White Shellac reduced J.O/,%. Sand smooth when dir. I coat S-W Velvet Finish No. 1044. Na.II I coat S-W Oil Stain mixed 5 pans Brown Mahogany and I pan Rich Mahogany. Wipe before stain becomes set. I coat S-W Pure White Shellac reduced ?9% Sand smooth wheo dry. I coat S-W Velvet Finish No. 1044. Efface N*. X I coat S-W Oil Stain mined 9 parts light Oak and I part Moss Green. Wipe before stain be comes set. I coat S-W Pure White Shellac reduced 9091 Sand smooth when dry. I coat VW Velvet Finish No 1044. Sh e r w in -Wi l l i a ms ThU recreation room shows how the masonry wells of e home can be bidden behind a most attractive mask of knotty pine stained aod finished in a mellow tone with S-W Handcraft Stain "fumed." A dull rubbed finish is recommended that is produced with one coat of S*W White Shellac aod one coat of S-W Velvet Finish Varnish. The ceiling may be of plaster or watlboard painted with Flat-Tone Ivory aod glaaed to a softened Old Ivory with S-W Oil Color Japanese Drown in S-W dating Liquid. HANDCRAFT S-W Handcraft S These stains are quite different from oil stains, ment type. Handcraft Stains are called "spirit-p coloring matter consists of various dyes, blende tone and for non-fading properties. There are four principal reasons for using S-W the finishing of interior woodwork and furniture: 1. Handcraft Stains penetrate the wood d richer colors than is possible in a pigment typ Extra Dark Mahogany, Adam Brown, Walnut. 2. They produce cleaner colors because of is dye and, naturally, of infinitely liner particle pigments. 3. The stained effect is more uniform, du stain to penetrate harder pieces of wood and t the wood. 4. Handcraft Stains do not raise the grai water or acid-type stains. This eliminates mu labor cost in finishing a home or building. Silver Gray oo White Quartered Oak Light Mahoasay a Mahogany Weathered on Birch (White) Fumed and Wea Fumed Oak on White Quartered Oak Extra Dark' Mahogany oa Guoawood Eiin Dark Mahogany on Birch Nut B Adam grown on Mahogany ) White Quartered Oak Walnut on Birch (White) Walnut on Itumwoml W Sh e r w in -Wi l l ia ms f l o l ac (r a p id p r y in g ) Flo-Lac is Durable and Economical It is because FIo-Lac has these rich colors made right in the varnish that you can so conveniently renew these many surfaces that would otherwise have to be cleaned off down to the wood, re-stained and re-varnished. Flo-Lac dries with a rich, lustrous finish. Water does not discolor it and the hardest kind of wear only proves how durable and economical a finish Flo-Lac really is. Use Flo-Lac for Floors Many times it is desired to have a wood grain finish on floors which may be ftf painted, (2} linoleum, (}} too badly dis colored to varnish without an expensive re-scraping of the floor. Such floors are finished as follows: 1. Flo-Lac Ground Color is applied to hide the old finish. 2. S-W Graining Preparation is applied and worked with graining tools to reproduce the wood texture. 3. S-W Flo-Lac is applied in the wood stain color selected. Flo-Lac consists of the most durable floor varnish obtainable in which are incorporated rich, lasting colors to reproduce the stained wood effects shown on page 71. Flo-Lac is tough, dur able and not affected by water. Anyone can produce good fin ishes with Flo-Lac. 70- Use Flo-Lac for Furniture Color makes a big difference in furniture. Restore faded ma hogany pieces with a coat of Flo-Lac Mahogany or with Flo-Lac Walnut for a brown shade. Natural pine can be made to match English oak with Flo-Lac Dark Oak. One or two coats of Flo-Lac Walnut or Mahogany will make pine go nicely with your newer walnut and mahogany furniture. . Old-fashioned Golden Oak furniture will no longer look out of place when you enrich the color with Flo-Lac Walnut. It is easy to make beautiful finishes with S-W Flo-Lac. 1 I Sh e r w i n -Wi l l ia ms f l o -l a c (r a p id d > Fto'Lac Stains and Varnishes in One Operat Flo-Lac is a most popular finish because it is a great, practica labor-saver in renovizing floors, furniture and woodwork. makes unnecessary much of the work that is required when re staining previously finished surfaces with regular, standar stains because these must be applied to the bare wood in orde to "take." Instead of requiring that the old finish be removed Flo-Lac can be applied right over the old finish when it is i good "paintable" condition. This is a distinct advantage, be cause many times woodwork, furniture or floors may be simp faded and in need of freshening up the color. Or a light pin or oak color is desired to be changed to a darker, richer colo to match walnut or mahogany furniture. ' *?v 3 5rd Cott-LIGHT ) Restore Worn and Faded Woodwork, Furniture and Floors wit Stains and Varnishes in One Operation I ROGERS BRUSHING LACQUER The Household Finish of 1000 Uses So Easy to Apply--Anyone Can Use It Many things can be finished with R B L (Rogers Brushing Lacquer) which would ordinarily be neglected. And it is pos sible to make many articles of leather, cardboard, cloth or fabricoid because they can be made serviceable by protecting and decorating them with R B L. Table covers, party slippers, book covers, boudoir cases, etc., suggest some such uses for R B L. Stair treads, window sills, furniture and toys are examples, on the other hand, of places to use R B L because of its extreme rapid drying--R B L DRIES WHILE YOU WAIT--and many of these things would be extremely inconvenient or even im possible to finish in slower drying finishes. Linoleum offers the great big outstanding practical use for R B L. R B L Clear Linoleum Lacquer will make the most porous linoleum smooth, germproof and easy to wash. You can throw away that backbreaking scrubbing brush that is wearing out both the linoleum and yourself! Rogers Brushing Lacquer--Clear Water White for LINOLEUM Printed or Inlaid n Makes Linoleum Easy to Clean lhrrd.i /*r t/#r Mixtutti om Psge JERSEY YELLOW White timed with Indian Yellow PEACH White tinted with Orange RATTAN Sahara Sand tinted with Indian Yellow ITALIAN nt.UE 5 parts Kith Blue, 2 parts Jade CAMEO PINK > parts Orchid. I pan Chinese Red TENDRIL 2 pans Lettuce. I part Indian Yellow TURQUOISE BLUE Ivory tinted with Rich Blue AMETHYST 10 pint White, 4 parts ( armine. I part Rich Blue R B> L D R t lieu mu t TO ROGCRS" BRUSHING (/ACQO l o r directions for producing the c o lo r m ixtures shown above, see opposite page. $ h e r w i n - Wi l l i a ms f in is h e s f or r oof s These recommends' tions apply only to S W Black Roof Paints and Black Roof Cements. CwtggiM, OitnalfMl Iran and Tla Cravat, Slag and Cancrete Painting Apply one heavy coat of S-W Ebonol. Patching If the roof leaks, patch the large holes with S-W Elsstic Roof Cement; repair all flashings, apply S-W Elastic Roof Cement, one-quarter inch thick. Either S-W Liquid or Elastic Roof Cement should be applied to the entire roof, depending oo its condition. Covering capacity of S-W Ebonol on this surface is 150 to 175 square feet per gallon. Covering capacity of S-W Liquid Roof Cement on this surface is 100 square feet per 1 or 1 ' j gallons. One hundred pounds of S-W Elastic Roof Cement will cover approximately 250 square feet of smooth surface one-sixteenth inch thick. . Palatlng On gravel and slag roofs, apply a heavy coat of S-W Liquid Roof Cement. On concrete, apply one coat of Ebonol as a priming coat, followed with a heavy coat of S-W Liquid Roof Cement. Fasten all loose flashings and cover with S-W Elastic Roof Cement one-quarter inch thick; also repair all cracks in seams, joints or holes with this material. The roof is then ready for painting. Covering capacity of S-W Ebonol on this surface is 150 square feet per gallon. Covering capacity of S-W Liquid Roof Cement on this surface is 40 to 60 square feet per gallon. One hundred pounds of S-W Elastic Roof Cement will cover approximately 250 square feet of smooth surface one-sixteenth inch thick. Repairing Valley* Where valleys are in fairly good condition, apply S-W Liquid Roof Cement. In case of a badly worn valley, cut strips of 45 pound felt or some other ma terial such as tin, composition or canvas to fit the valley, coat ihe underside with S-W Elastic Roof Cement about one-quarter inch thick; then cover the outer surface with a heavy application of S-W Liquid Roof Cement. Repairing Ftasking* Loose or corroded flashings are a common cause of leaks. If the flashiamji loose, fasten it down and coat with S-W Elastic^Roof Cement one-quarter inch thick. Double the edges. . Do not apply S-W Roof Cement Red or Green over any black surface. If it is necessary to prime the surface before applying S-W Roof Cement Red or Green, use a paint the same color as the roof cement to be applied. S-W Roof and Bridge Paint* Red and Green are recommended as priming coats for S-W Liquid Roof Cement Red ana Green. 74 Tar Paper, Pitch end Campaaltlaa Fainting If the tar paper, pitch or composition is oot dried out, apply one heavy coat ofS-W Liquid RoofCement to the entire surface, after having swept off all loose material. If the tar paper, pitch er composition it dried out, cracked er it met otherudst tn good rendition, we recom mend that the surface first he coated with S-W Ebonol before applying S-W Liquid Roof Cement. Do not use S-W Roe/ Cement on any bind oj shingle roof. Fatefclng Fasten all loose flashings and cover with S-W Elastic Roof Cement one-quarter inch thick. For patching large holes and leaks, use seme method as recommended for corrugated galvanized iron and tin roofs. Covering capacity of S-W Liquid Roof Cement on this surface is approximately 75 square feet per gallon. - One hundred pounds of S-W Elastic Roof Oment will cover approximately 250 square feet of smooth surface one-sixteenth inch thick. Repairing Cotters If the gutters are corroded, repair them with S-W Liquid Roof Cement one-eighth inch thick. Use a stiff 4 inch brush. If the holes in the gutter are Urge, apply S-W Elastic Roof Cement around the edges; then cut pieces of felt or some other material such as tin, composition or canvas, somewhat larger than the holes. Next apply S-W Elastic Roof Cement over them. Then cover the entire gutter with a heavy coat of S-W Liquid Roof Cement. $h e r w in -Wi l l ia ms w a g o n a n d i mp l e me n t ' - S-W WAGON AND IMPLEMENT Ordinary paint isn't designed to stand up under the service required of the fin ish on wagons and implements. A special hardness is needed, resistance to the rough est kind of usage, grinding of sand and stones and destructive fumes and liquids of the barnyard and orchard. S-W Wagon and Implement Paint is also a most economical, inexpensive enamel finish fdi pumps, engines, tractors, window sash, benches, spraying equipment, har vesting equipment and all similar apparatus about a farm, orchard, cannery or manufac turing plant. Work isn't half as tiri joying it. Monotony doe you get busy with the pa things new again. Pa ment with S-W Wago Paint does heaps more vent rust and repair b great if more farmers c other, forget how tired take time off to paint u wagons, tractors and e Remember: a small can o the cost of a new tool. ) GENERAL INSTRUCTIONS Keep a can of Wagon and Implement Paint handy,together with a few sheets of sandpaper and a Sherwin-Williams Brush No. 220. Sandpaper the worn spots first, then give them a thin coat of Wagon and Implement Paint. Allow this to dry perfectly, then apply a coat over the entire surface. Be sure to stir the paint thoroughly from the bottom of the can and keep it well covered when not in use. IILACK GRCFN YILLU4 ORAY RFI) HOW IT HELPS TO IMPROVE LIFE ON THE FARM Neglect and "Old Man Bust'' wear out more valu able farm implements than the hardest use in the fields. Try keeping them painted as if you were the local agent for your community and see the satisfaction you get out of it! Tough as a pig's nose, strong as a bull's neck, dur* able as cow hide simply in dicate how Nature provides for the service expected. Or dinary paint won t do for trucks and wagons. Wagon and Implement Paint does a good job. economically. Milk cans and ice cream ) buckets take a lot of punish ment. but. like a good boxer, they take it "with a smile" when finished with Wagon and Implement Paint and "come back for more." Make i our dairy equipment adver tise you favorably it s good business. You groom a horse--why not "groom" your tractor likewise. Get your neighbors in the habit of saying that you keep your machinery in "beautiful shape.'" Your "iron horse" can be easily kept up with Wagon and Implement Paint. A good mower doesn t cut the harvest with any more certainty than ()ld Man Bust does when equipment needs paint. A can of Wagon and implement Paint saves a dollar (or everv cent in vested! Sh e r w i n -Wi l l i a ms r oof c o a t in g s EBONOL A heavy-bodied glossy black paint for use on wood and metal surfaces. The life can be restored to old driedout felt, composition or paper-roofing with Ebonol before applying the fin ishing coat of Liquid Roof Cement. It dries with a good gloss and protects admirably against the weather, damp ness and acid or alkali fumes. Splen did for safeguarding metal from the corrosive liquids about the home, farm or manufacturing plant. Ebonol is a most economical paint and is handy to have on hand at all times. 7fi S-W ROOF COATINGS A leaking roof does a great deal of damage to the building. Water coming through the partitions spoils the inside wall decorations and fre quently loosens the plaster. Peeling paint on the outside of the house is usually traced to a leaking gutter or valley. Regular use of S-W Pre servative Shingle Stain keeps wood shingles in good condition. S-W Roof and Bridge Paint will restore weathered shingles. Give the gutters a coat of this paint every two years and they will last for years. LIQUID ROOF CEMENT Will make a roof water-tight at very little expense. Recommended for use over metal and composition roofing, but is not satisfactory on shingle roofs. When applied over a flat roof such as shown in the illustra tion, it can be gravelled if desired. It is easily applied cold with a longhandled roofing brush. It comes in Red, Green and Black. Does not run, crack or peel in extremes of weather. ELASTIC ROOF CEMENT Made in heavier body so that it can be applied with a trowel to upright surfaces. It is ideal for filling holes in the roof, facing, valleys or gutters. Holes can be covered with tin or tar paper and held in place with Elastic Roof Cement. It is an extremely long life material, being made with long fibre asbestos which knits together into a tough, non-sagging film. QUICK-DRYING EBONOL This is made thinner in body so that it will dry quicker and become hard in a shorter time. Many people use it for painting the underside of automobile and truck fenders. It is also excellent for painting exposed metal framework, metal piping, etc. EBONOL REDUCER This is the liquid furnished for thinning Ebonol. cleaning of brushes used in Ebonol. etc. , Its use causes Ebonol to dry quicker because of the thinner film applied. S h e r w i n -Wi l l i a ms MAINTENANCE \, S'W ROOF AND BRIDGE PAINT S-W Roof and Bridge Paint has a record of good, honest economical serv ice for painting metal roofs and for a general utility painting. In making Roof and Bridge Paint full advantage is taken of our large production to effect economies in manufacture so that the customer gets the utmost for his paint dollar. The paint spreads easily to a solid, uniform, fine appear ing finish. One or two coats of Roof and Bridge. Paint will add immeasur ably to the attractiveness of metal roofs and buildings and effectively pro tect all types of metal and wood construction from rust and decay. It pays to protect your buildings with Roof and Bridge Paint. ) BROWN RED ALSO BLACK GRAY SLATE S'W METALASTIC--The All-Around Metal Protect Metalastic is a combination graphite paint and possesses the water-shedding properties characteristic of carbon and gra phite paints. Metalastic Black contains the largest feasible percentage of graphite and carbon, which fits it particularly as a finishing coat. Sherwin-Williams standard recommenda tion for the protection of metal is: First coat: Kromik Metal Primer; Second coat: Metalastic Black (or Green, Brown or Gray, if preferred). Where it is desired to use Metalastic as priming coat as well, it is suggested that used for priming coat, followed by one o make it easier to check for perfect coveri Metalastic brushes so satisfactorily tha do better work with it--and this means th better protection, particularly on lattice w faces which ordinarily would be more di a solid uniform film, which is so importa ) bl ac k g r ay g r een Sh e r w in -Wi l l i a ms c o mmo n w e a l t h S-W COMMONWEALTH The Ideal Utility Paint for G Barns and Buildings Here is a paint that is made to give the gre value at the lowest price that will permit the us quality we can recommend. Every known man is made use of to enable us to make so good a It's good, honest value. The pigments and oils are chosen for their protective value and the pa give on your property. Commonwealth Barn Red S-W Commonwealth Barn Red has been famous for years. Its rich, pleasing color has invited many imitators. But for preservative value and for its ability to retain its line appearance under long service and exposure, S-W Commonwealth Barn Red has no superior. It is easy to keep your property in good repair when S-W Commonwealth Barn Red protects it. How to Estimate the Amount monwealth Barn Paint You W Measure the total distance around the build by the height and divide by 300. This will give the number of gallons for tw Divide by 300 for the amount required One-fifth of this amount will he enough for t Orsnae Yellow Ivy Green Gray ) Red Dtrk Green AtSO !ILA< k AND Willi! ilrown Sh e r w ih -Wi l l i a ms odp w h it e l ead S'W ODP White Lead The Sherwin-Williams Company is, by an ample margin, its own largest customer for white lead. By this we mean that the departments of the company's factories making SWP--Sherwin-Williams House Paint--and all the other de partments making prepared paints for the Government, for the railroads of the country and for all the various types of manufacturing companies supplied by us, actually buy more ODP White Lead from our corroding plant than any group of customers we sell. As the world's largest makers of paints and varnishes our consumption of white lead is enormous. This large produc tion of white lead has made it possible for The SherwinWilliams Co. to effect economies and to perfect machinery and methods of refining not available to the smaller manu facturer. The benefits of this enhanced value are enjoyed by every user of Sherwin-Williams ODP White Lead. ODP has three outstanding characteristics that are ap preciated by any person accustomed to the use of the various standard white leads on the market today. {1) ODP is always SOFT in the package. It breaks up in the mixing barrel easier than any white lead on the market. (2f ODP is exceptionally white. This makes possible a purity of tints, as well as a gleaming white finish. {if ODP is ground to the utmost degree of fineness which is responsible fur its exceptional opacity and spreading power. ODP has always been a standard product with The Sher win-Williams Company and has stood as a gauge of purity and excellence for the entire Sherwin-Williams Line. The following guarantee appears upon every keg of ODP White Lead: - This package is warranted to contain nothing hut Strictly Pure White tead. ground in Strictly Pure Linseed Oil, arul we will pay Si00.00 for every ounce of adultera tion that it may he found to contain. NOTE--This is also available in soft-paste consistency. H2. Sh e r w in -Wi l l i a ms f i n i s h e s f o r 3 S*W Kromik Metal Primer There arc lour reasons why Sherwin-Williams makes Kromik Metal Primer the standard r for the priming coat over metal. These recommendations are based upon practical field tests. X. Economy: Kromik has the approval of the painter because it brushes out so smoothly that it is very easy to cover metal surfaces difficult to paint. Kromik costs less in labor to apply and costs less in material because of its excellent spreading power. X. Inhibits Corrosion: Kromik is made on a lead chromate pigment base. Paints con taining chromates seem to have the power to inhibit corrosion as evidenced by careful tests extending over live years at Atlantic C'.itv. 3. Ideal Shop Coat: By this is meant that Kromik dries to a stands more punishment in handling an other primer we know of. Steel protected protected from weather even if the finishin for some time. 4. A Tight Impervious Film: The proportions of oils and pigments a Kromik makes the tightest possible film gases can penetrate through to the metal. ) Wherever there is metal to be protected against weather or moisture, use Kromik for the priming coat, followed b the finishing coat, or where special color is desired, use SWP. Sherwin-Williams Prepared Paint, for the finishing coat. S oil paint of the very highest protective value. Covering Capacity: Kromik covers approximately 600 square feet of metal surface, one coat, per BRIGHTEN UP AND PROTECT THOSE METAL SU ALUMINUM PAINT Bright m Silver--Ready to Uaa A lasting silver finish for use on radiators, ranges, water boilers, gas, steam and water pipes, gas stoves, machinery, engines, etc. Also suited for outside use on gas engines, boats, metal work, cornices, cupolas, oil tanks, etc. Gives most satisfactory results, because it is perfectly mixed and finely ground, works freely under the brush, has great spreading capacity, does not tarnish readily and stands outside exposure well. Extremes of climate do not crack, peel, blister or discolor it. One coat hides a dean black surface. It has no dis agreeable banana-like odor found in many other Aluminum paints. LIQUID GOLD Ready tolls* A liquid gold paint for use on radiators, hot a and water pipes, sprinkler systems, also for pictu work, basketry and other decorative uses. Is n tremes of climate and retains its brightness ind The growing popularity of enameled and l makes the trimming with gold very effeqive. L used as a ground color on walls and on furnitur with S-W Glazing Liquid and glaze colors. S-W Galvanized Iron Primer It is well known that copper and zinc pre Before applying Galvanized Ir sent surfaces that are difficult to paint satis 3 factorily because the paint does not adhere as the surface is clean and free fro In the process of galvanizing, o well as it does to other metals. Because of its finished product is always mo zinc coating this is also true of galvanized iron Galvcoiicd Iron Primer This should be cleaned off thoro and in order to minimize, these difficulties, Sherwin-Williams Gal or gasoline, otherwise the drying will be retarded. vanized Iron Primer was developed. even coat and apply the desired finishing coat in 24 S-W Galvanized Iron Primer is supplied in gray, which is a suitable color for finishing coats in any desired shade. It is remarkable for its satisfactory working qualities and. in view of its splendid spreading capacity, makes a most economical primer for use over surfaces of this kind. exposed to the weather. Galvanized iron, in both plain and corrugated s practical building material and when properly tre as attractive for many types of buildings as can be d ing with S-W Galvanized Iron Primer, any color o be used. Covering Capacity t Approximately 800 square feet of metal, one coat, per gallon. S-W Non-Corrodible Graphite Paint Graphite paints possess characteristic water-shedding properties. percentage of carbon and is at its best when used a ) Sherwin-Williams Non-Corrodible Graphite Paint has been famous for structural steel and metal work exposed to th for years because of its remarkable endurance when exposed to the . carbon paint, this product is slower in hardening extremes of weather. The pigment is entirely of graphite with a high paints and retains its tough, elastic film for the lon Covering Capacity: Approximately 600 to 700 square feet of metal, one coat, per gallon. Sh e r w im Wil l ia ms ZILO (Zinc, Lead, Linseed Oil) SW Zilo , Zilo is offered by The Sherwin-Williams Company not as a substitute for white lead but as the best paste pigment possible to produce for the making of every type of hand-mixed paint. Zilo resembles white lead and is handled by the painter in very much the same manner. But Zilo has several distinguishing characteristics resulting from the fact that Zilo is made of 75 per cent white lead and 25 per cent zinc. ft) Zilo makes a whiter paint than straight white lead. faf Zilo makes cleaner, richer tints. - {hf Zilo STAYS WHITER and does not discolor from gas fumes in the air as does straight white lead paint. {2} Zilo "goes further" than straight white lead paint. It will take one gallon more linseed oil per 100 pounds, as used for the third coat, than will white . lead. . {5} Zilo makes a more durable paint than straight white lead paint. White lead paint shows the tendency towards objectionable "chalking" and washing off under rain and weather. In Zilo this chalking has been reduced to the desired degree because of the tempering by the zinc it contains. Hand mixing of white lead and white zinc costs more than Zilo because white zinc costs more than white lead and Zilo sells at very close to the price of white lead. The uniform mixing and thorough intimate bonding of the lead and the zinc is accomplished in the mill at The SherwinWilliams factory such as is humanly impossible to produce by hand mixing. Every brushful of Zilo will contain exactly 75 per cent white lead and 25 per cent zinc. Zilo is put up in kegs the same as white lead. It is ground in refined linseed oil and is in paste consistency ready to be let down with linseed oil and turpentine as desired. By adding S-W ODP White Lead to Zilo any proportion of zinc up to 25 per cent may be made by the painter on the job. Put up in 25, 50, and 100 lb. kegs. NOTE--This is also available in soft-paste consistency. * 84 . Sh e r w in -Wi l l ia ms c l eaner s an d po Sh c a w in - Wil l ia mi FLOORWIPE tor the DntMf " 'w Floor-Wipe is intended for use on the daily dustmop Varnished furniture often loses its lustre fo or dust cloth. Floor-Wipe makes it easier to actually remove the dust from finished Aoors, woodwork and furniture. The use of a 1. A hazy film forms over the surface ) dry mop or cloth usually serves but to scatter the dust. Floor- with soap and water does not clear awa Wipe is very desirable to use as a sanitary measure in shops and 2. Washing with harsh soaps "chaps" t stores, where it is necessary to keep floor dust from settling on varnish and it takes on a grayish cast, wh goods displayed on tables or counters. translucent, the grain of the wood does Floor-Wipe improves the lustre of finished floors where waxing tively and the furniture looks shabby. is not desired. It is not intended as a "floor oil" for unfinished wood . Polish-OI has a healing or re-building actio floors, however. For this purpose we offer a most effective, specially and its regular use will usually quite restore prepared product--S-W Floor-Seal. This is a varnish "wood tiveness of furniture, woodwork and pianos. I hardener" recommended for wood floors in gymnasiums, stores and in one operation without tiresome labor an offices having wood floors where a varnish finish is not practicable. dry and hard. Sh c h w in -Wil u a ms BRAS BRITE Cleans and Fetishes Metal Recommended for cleaning nickel and brass fittings in the kit chen, bathroom and on the car. It is safe, effective and economical ) to use and should be kept handy at all times. Housewives* Aids to Brighter, Cleaner Hom Sh e r w in -Wi l l ia ms p a i n t a n d v a r n i s h r e mo v e r S*W TAX1TE Tb fitliabii Paint anti Varobh Kcnavcr Sherwin-Williams Taxite is a liquid paint and varnish remover for use in taking off all kinds of paint, varnish and lacquer finishes, indoors and out-of-doors. It is a scientifically made remover and should not be con fused with such dangerous solutions as soda, lye, etc., nor with other makeshift removers. Taxite does not spend its strength in evaporation. It is so made that a film immediately forms over the top of the liquid, when applied, which locks in the active ingredients driving them into the old finish. A relatively small amount of Taxite, therefore, does a large amount of work. Taxite is SAFE. It does not harm the hands and it will not burn or discolor the lightest grain woods. It does not warp the wood, loosen veneers, or raise the grain. These disadvantages are characteristic faults of lye, soda and similar solutions in water. Taxite is most simple to use. The old finish softens in a few minutes so that it comes off without effort with a dull putty knife. Where the film is thick, more than one application of Taxite is necessary. Mouldings, carving and inaccessible places are easiest to clean with a small brush, dipped into Taxite. It is good practice, too, to scrub all surfaces in the same manner after the bulk of the old finish is scraped off. Wash surfaces thoroughly with gasoline or benzine after using Taxite as any of it remaining on the surface will pre vent the proper drying of the new finishing coats. Put up in half-pint, pint, quart, half-gallon and gallon cans and is ready for use as it comes in the can. Shake well. KEEP TAXITE AWAY FROM FIRE. 86