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1665 Henry Alden Sherwin started retail paint store. Born in Balti more ,Vt.1342, At 18 worked in dry goods store in Cleveland,
1670 Edward Porter Williams 1870 as partner. The salesman - a Clevelander from Ohio Western Re serve College former ly in small glass bus iness
Contributed $2,000 capital
1870 Sereno P.Fenn - account ant
1873 Started paint factory
601 Canal Road - old
cooperage shop - 2 1874 Output 450,000# mixings
story briok
1st year - 3,000 sq.ft.
--------------------------------------------------------- floor area
1876 Mr.Sherwin developed
Total paint business
first good mill. Print-
$20,000,000 per year
ijog facilities aoqvired.
First paint company to
have ohemical laboratory
1881 First convention held She twin,Wi 11 iams,Fenn , 3 other exeouuives and $ salesmen. Discontin ued retail business 1883
1884 Hired first ohemist in the Industry. Cleveland Plant destroyed by fire \ 1884
The Sherwin-Williams Co. incorporated $750,000 capital,issued 3,000 shares $100 cozonon stack
1st year sold $539,00 gross, $36,000 net profit
i 1888 Purdiased Calumet Paint
Co.Chicago,34 acres. Established offioes
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1867 D.R.*verlll ' patented a poor prepared paint and gave it a bad name.
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*1 1874 83 formulas (first
raw umber in oil) .
'1885 Varnish and Enamels
1886 Roof and Bridge
Railway and
Marine
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0007-SWP-0059389
Biographical, eto
Output,Capital & Earnings
New Products
and warehouse In New York# Boston agent Cottingham,Mont real
1890 First publicity man, George Ford, started advertising
1852 Drew "Cover The Earth" design and laid on desk
1B9Q Learned value of control ling supply of raw mat- . erials for quality
1899 Cottingham Varnish Co
taken on at Montreal
1900) Capital to $1,500,000
1901 Plant built at Newark 1908) then $2,500,000
Sales Divisions San
Francisco,Kansas
City. Warehouses at
Minneapolis and Win
nipeg. Sales office
at Los Angeles
1902 3,000 shares increased
to 25,000
1902 Built Linseed Oil Mill
at Cleveland
Acquired Lewis Berger
& Sons Ltd. (1760) 1903 10,000 shares $100
preferred issued
1903 Cottingham made Vice-
President. Dry Color
Plant started in Chi
cago. Mr. Williams
died at 60 years.
Built sales organisa
tion.
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1894 Buggy Paints and Enamels
1896 Driers,Japans and Dry Colors (Cleve land)
1097 Copper Paint and Oil Stains
1898 Porh,Deek and Screen Paints
1859 Full line of Varnishes
1304 Started mines at Magda
lena, 245 acres, 4 miles passages, 320 cores non mineral ground. Plant capacity now 4,000 Tons ore per month
.*.905 G.A .Martin made manager Auxiliaries. Montreal Linseed Oil and Varnish Plant begun. Sales of fices Portland, Savannah
1907 Enlarged Chicago plant
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0007-SWP-Q059390
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Biographical, etc
Output,Capital k Earnings
New Products
1908 Sales offioes Seattle, 1908 Cap^-tal $6,000,000 Spokane
1909 Sales offioes Houston, 1909 New Orleans
1909 Mr.Sherwin retires to be
Chairmani Mr,W.5,Cot-
tingham,President,
1909
merged Canadian plant.
An Ontarian hardware
olerk, stiff determina
tion but chilly British
peliteness
No public financing done so far, S.P.Fenn still treasurer
Sales $7,642,000
1910 Detroit Nhite Lead ac quired. Chicago Old Dutch Plant erected Dry Color built in Newark; also lima sulphur
1911 S-W Co, of Canada formed
for Canadian operations; also Lewis Berger k Son, England
1912 Ore separator built at
Magdalena
1913
1914 Coal Tar products and dyes started Chicago, eventually specialized in reds
Capital $9,000,000 Gross sales $11,000,000 Earnings 930,000
1916 50th Anniversary - S.P.1916) Capital increased to
Farm retired, Mr. Sher- ) 30,000,000, as fol-
win dies, age 74.
1921) lows:
1917 Acquired Martin-Senour 1917 Sold to public for first
of Chicago and Nebraska,
time
Enlarged Lithopone, Coal 100,00 preferred-15,000
Tar, IV Plant end Aoet-
100,00 common -70,000
io Acid, Chicago. Began
100,00 preferred-20,000
Acetio Acid in Bound 1918 Raised $2,000,000 for IV
Brook, Paint k Varnish
plant by offering stock-
and Insecticide in Oak-
holder up to 30?? of their
land
holdings
1919 Mr ."Whittlesey made Director of Sales. 1919 Vice-Presi dent and Manager Sales. Purchased Hemingway k Cou Bound Brook, N. J,
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______Biographicol,eto.
Output,Capital A Eqrnli^s
1920 Purchased Acme White 1920 Lead. & Cjlor Works, Def.ro it, Dal la s. Bo sten & Los Angeles
1920 S-W caught napping on Automotive Lacquers while DuPont took the 1920 business
1920 Required use of spray gun and 40 oz.cottvn per gal. in plaoe of 6 oz.per gal.some fluidity, in short, 'lew viscosity cotton developed. Formerly took 20 days to finish car, now 3 or 4} made 5,000,000 cars a year possible (1929) - 1935 auto provides 10?? of all paint business
Exchanged four $24.00 shares common for one $100.00; de clared stock dividend of 50$. 30,000 shares sold to employees-only suoh plan ever used
Sold 150,000 shares $100*00 par 7$ Preferred to retire previous issues to expand plant and purchase Acme, largest subsidiary. Wow 400 common stookholdersno earning statements so far
1921 G.A.Martin Vice-Presi- 1921 Deficit $2,300,000 - only
dent and General Man-
one in history
ager
1922 Cottingham,Chairman - 1922
i3 Martin, President.
} * Warehouse fire in Chicago. Transferred to Pershing Rd, CP nitrator exploded
Chicago. Lacquer fire 2 men killed
Earnings $2,700,000
1925 Sales force 700 - 100 1925 warehouses
1927 S.P.Fenn died - age 62 1927
Sales $55,-166,000 Output 344,000,000# 52 plants, 650 aoroa 2,500,000 sq.ft,
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7> Preferred called in New Issue 6$-150,000 $100.,,00 Preferred
1920
000 for l MW Lead
Stacks, Chicago
1929
1929 Executive offices to Midland Bank Building
Sold 40,000 common,37,000 Preferrod to buy Low Bros.,Dayton, scoond largost subsidiary
1930 Cottingham died - 64 years
1930 Paid $500,000 for central John Luoas
New Products
0007:SWP-0059394
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Biographical, etc.
Output,Capital & Earnings
. New Products
1931 Control of !3-W of Canada by o-rchnngo of stock
Gross S^los Net Earnings
1929 1930 1931 1932 1933 S-W now leads refin- 1933 ishing fiold in auto 1934 but pays DuPont 6^ gal. royalty on Laoqucr In 1934 paid $400,000
1935 Of 1,400 paint companios, S-W has 16$ of business. Total paint bill of 1935 TSi $350,000,000 an* nually. 40,000 indus trial products in S-W formulas; an S-W ware house in nearly every city over 100,000
$76,000,000 75,000,000 64,000,000 47,000,000 47,700,000 55,800,000
$6,000,000 3,600,000 3,200,000 703,000 3,200,000 4,300,000
This year 125,000 Tons paints, 20,000 Tons In secticides, 80,000 Tons pigment, 22,000,000 tin eons
Curront assots-$28,000,000
In cash and government
securities - $8*700,000
Current liab
ilities
- 4,000,000
Ityo business - 2,500,000
No one holds moro than 2.500 sharos. Now havo 145.000 sharos preforrod, 3.000 hfeldcrs; now have 636.000 sharos common, 3.500 holders; Proforrod $106 to $113; oommon $84 to $100 this yoar
1933 Synthotios dovoloped to $2,000,000 gross now 50$ of all S-77 varnishos and onamels. Not expected to roplaoo houso paint s
1938 15,000 activo paisfc formulas
1938 Capital and surplus - $49,000,000
Output 15,000,000 gallons
COfDESM
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Later Developments
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1935 - How Allied Lab, Bldg, in Chiongo
1936 - Improvement in Lithopono, Chicago and Coffoyvillo Chicago sprinklar equipment onlargod - tanks, pumps, otc. Rofining of turpentine startod in Chioago. .
1937 - Hew Dry Color Bldg, in Chioago and enlargement of manufacturing dovolopmont of Pulp Colors. Develop ment of Castor Oil trontmont, Newark and Cleveland.
193B - Purchased ship yard in Glouoostor City, New Jersey, and Burgess patonts for ..Titanium Oxide manufacture, . New Synthotic Rosin Plant at Chioago, N. E. Van Stone made Vioo-Prosidont and Dirootor of Operations, Brought out an undorooator for S'TP, Closod Dry Color Plant at Gibbsboroi transferred busi ness to Chioqgo; ontirc plant operations transferred to S-W under G. L. Hohl,
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