Document EdYYODBMnJwR3g01j3ymqVdQj

0007-SWP-039344 -YOUR HOUSE THE BETTER YOU UNDERSTAND JTS SURFACE NEEDS-THE BETTER CHANCE YOU'LL HAVE TO GET A GOOD PAINT JOB Weather has been doing things to the out side of your house. Sun. rain and wind have made inroads to cause the lading, roughen ing and discoloration of the paint that made your home so alJractive when it was new. Naturally this would cause you much con cern. Probably you already have delected evidence of serious trouble to come unless prompt action is taken to renew the protec tion that the old coating is failing to provide. Fortunately, painting no longer is something to dread and to postpone. New. improved house paint helps your painter to accomplish amazing transformations even with older homes where neglected painting has re sulted in excessive weathering.___ Yes, with improved house paint, youT painter not only can restore that all-important home of yours to its original allractiveness-he can assure you lhal Ihis beauty will last longer by using house paint that is "forti fied" against atmospheric discotorationhouse pain! ihaJ can be washed clean be cause it does not roughen with weathering. To tell you how this is ac complished - that is what Sherwin-Wil liams hope to do in this book so that you may know The Truth about Housepainl MJO. POttJi IlfC l(K af. 0007-SWP-039345 0007-SWP-000122724  EFORE: 16 years without painting-required now tiding patch**, bum-olf aiea*. Paint rough ond cracking. AFTER: One coal of SWP Undercoaler No. ISO pioduced uniform smooth foundation coat over this vorigoied surface and made a superior SWP paint job possible. BEFORE: A nearby railroad deposits a dingy grime of soot which mars the appearance of this attractive homo. AFTER; Styling this home with SWP Modern Brown was en tirely successful and now it will not show the effects of soil. BEFORE: ThU shingle house wot neglected for eeverat years after painting with a hard-drying point which crocked badly --making a difficult surface to painl properly. AFTER: See whol two coals of SWP accomplished over this weather-worn surface a rejuvenated house at the cost of only a painl job! 3 0007-SWP-039346 ------ 0007-SWP-000122725 w WHAT IS A GOOD HOUSE PAINT? HANDSOME IS-AS HANDSOME DOES! Bui how con the home owner know whal io look lor in good paint? Of course good pain! requites best quality ingredients-bui when shall rhese ingredients be? Is there a differ ence in the wearing qualities of house paints made with different kinds of paint pigments? Are there dilleiences in "pure linseed oil?" for many years, the pigment in most com mon use for making house paint has been white lead - the liquid, raw linseed oil--mak ing the familiar "lead-and-oil" painl. These two ingredients, properly mixed and applied by a skilled painter can protect a house very well. But whal does science have to say about newer ingredients developed in recent years? As with all other modern finishes, we find that paint science has been able io improve house paint, too, so as to overcome the short comings of lead-and-oil paint, to retain its many good qualities and to add to it certain much desired improvements--such as a fin ish that retains its smoothness with weather ing so that it is completely washable-is tree from objectionable spotty chalking and which has the ability to resist atmos pheric discoloration. As you read further,you will learn how* these improvements have been brought about-- the part that each kind of pigment plays, etc. Painting conditions are making greater de mands upon house painl. today. There are more houses where painting has been neg lected so that they now are difficult to paint properly. Ordinary paints cannot meet the problem--stronger hiding pigments are re quired. mote power to seal and ''uniform'' these porous, weathered boards. Painters ore demanding, therefore, that good painl make it easier to give their customers good looking painl jobs over these weath ered houses, as well as over normal re-paint surfaces and on new houses. Good paint should come to the user as a fin ished product, ready to use. There was a time when your painter fell that he gave you the best house paint when he mixed it him self from the ingredients we have mentioned. But. as new pigments were discovered and new methods for refining the oil. compound ing these special ingredients became too complicated tor hand mixing. Exact labora lory control is required. * Sherwin-Williams quality means that all principal ingredi ents are made in SherwinWilliams plants or to their sped* fication-- exactly suited to be usedinSWP House Paint. 0007-SWP-039347 0007-SWP-000122726 POOR PAINT IS AS DANGEROUS AS NO PAINT AT ALL! Many people are under the im pression lhal one paint is about as good as another and that ii they can pick up one at a cheaper price than another, they're money ahead. Of course this is not true, but here's what never occurs to [oiks--until it's too late: Thebiggest cost in pointing a house goes for labor--not point. And it frequently costs more to apply cheap paint than good paint. It doesn't go as far--hence the painter has to brush on more gallons. It doesn't hide the old surface as well and the painter must use up more time attempt ing to make a present able job. ; Nor is this all--many ot these paints last little^ more than year or two, develop ing into a scabby, cracked surface with no protective value. Then your painter is compelled to tell you that there is no remedy but an expensive burn-off job to remove the faulty material. No paint can adhere.to such a scaly surface. So. whenever you're tempted to experiment with a "lowprice-per-gallon" paint, ask your self these questions: 1. After all.how much actual money would I 9ave on the whole job? 2. Is it worth the risk of paint crack ing and spoiling the looks of the house? 3. Where would the saving be if l have to re-paint sooner, or il I have to go to Ihe extra expense of taking the faulty paint off before l can apply new paint? GOOD PAm COSTS NOTHING... an Old Proverb 0007-SWp-Q3g248 0007-SWP-000122727 *m.*m****** j t *x: 'w* * fffc W~ ** w- .itmm*mmm_________ _____ # Foe 60 years the history o{ SWP has been one o< gradual, hui steady im provement, But. in reality. SWP is not 60 years oW-bui rather 60 years young be cause of the way Sherwin-Williams keep it up-to-date with every improvement known lo paint science to give it lasting beauty, greater endurance and ability to protect your house from weather. We have said that there is a difference in the wearing qualities of paints made with different pigments. The reason is found in the chemical reactions which take place between these various pig ments and linseed oil. And. we should say. too, that various ways for aging and refining the linseed oil now are known lo have fully as great a bearing as the pigments upon the life of the house paint. In making SWP we dart with the white lead carbonate used in making leadand-oil paint because it has many ex cellent qualities: 1. It protects the surface well 2. It has strong adhesion to the sur face 3. It does not crack in weathering 1 Painters like its easy brushabiltty But for many years painters have sought for ways lo overcome the objectionable Spotty chalking of while lead paint and they have wanted to give it better resis tance to lhe sul phur fumes in the air which cause white . /-j::":.?Si2k lead paints : mt,- GOO?^ 393 4s 0007-SWP-000122728 lo iurn gray and lose Iheir attractive ap pearance long before Ihe paint aclually has worn out. Zinc oxide was one of Ihe first pigments added to while lead for this purpose. But white it did make a smoother, harder paint, with less chalking than lead-and-oil paint, there was Ihe tendency towards brittleness that fre quently resulted in the paint cracking. How to overcome this? Sherwin-Williams has done it with a revolutionary pigment called "OZLO" lead-zinc, made from the original ores in Sherwin-Williams own smelters. In making OZLO, basic lead sulphaie and zinc oxide are fumed together under terrific heat --not a mere mechanical mixture, bul an inti mate physical union of the two metallic pig ments--impossible lo achieve by any me chanical mixing or grinding operation -- so that OZLO possesses the virtues ot both white lead and zinc oxide. This pigment serves to "alloy" white lead in much Ihe same manner as alloying melols are added lo steel lo make it stainless or harder for special purposes. OZLO lead-zinc pigment adds smoothness to white lead paint--also stronger hiding power, and resistance to atmospheric discoloration. Then--we go a step further--titanium-mag nesium is added. Titanium dioxide is the strongest hiding white pigment available lo painl science and, combined with magnesium, it makes a more durable paint than when used alone. It adds greatly lo the hiding power of SWP and, because it is not affected at all by discoloring fumes, it gives SWP still greater resistance to the fumes that turn un fortified white lead paints gray. The pigments and the colors in paint are vitally important, but so is the vehicle. That is why Sherwin-Williams make their own lin seed oil--select choice flaxseed, crush ii in their own mills, age. refine and treat the oil so as lo make it best suited for use in SWP. WHAT MAKES CHEAP PAINT COSTLY? Do you knowthal Ihe liquid or"vehicle''content o! many cheap paints has been found lo amount lo as much as 33%% ordinary hy drant water, plus 30% of petroleum distillates (gasoline). Some cheap paints actually con tain as little as 37% of iilm-lorming pig ments and oils. Imagine paying even "cheap" paint prices (SI to S2 per gallon) lor two thirds of a gallon of gasoline and water! What's cheap about 1hat? Particularly in view of the fact that the small amount of film-form ing materials contained in such paints is usually composed of cheap pigments. Now compare what you gel in these cheap, watered paints wilh what you get in a quality house paint like SWP. Il is easy lo under stand. now, why cheap painl films soon break down-crack, peel, chip, chalk and wash away. a Then* illustrations ore icproduced exactly Irom a diagram issued by /he Cducofronof Bureau ot the Ameiicnn Poinf mi VV'inish Manufactuiers Ass'n. Washington, D. C. 0007-SWP-039350 7 0007-SWP-000122729  Haven't you often wondered why some Iteshly painted white houses turn gray in a very short time while others seem to keep their fresh appearance indefinitely? Pos sibly you just assumed that some neighbor hoods must be dirtier than others and that the houses sutlered accordingly. But. chances are in many cases, that dirt wasn't entirely to blame. Probably the trouble struck deeper and atmospheric dis coloration was taking place. Paints in which the white lead is not fortified are particularly sensitive to tire sulphur fumes present in the air in practically every community and this causes them to turn gray -they cannot be washed clean again. By fortifying the while lead in SWP with OZLO lead-zinc and titanium-magnesium SWP is given great resistance to these fumes. This is doubly important because dirt washes easily from SWP so lhat. free from dis coloration, the house looks almost as if newly painted. There are some communities in various parts of the country -near oil Helds and certainindustrial plants--where these fume conditions are so exces sive that they attack any paint containing while lead. Special SWP Fume Resisting While No. 438. has been pro vided for these localities. m f O0O7-SWP-0393S1 0007-SWP'-000122730 thfTC THAT ARE f ac t o r s AV I 3 IN SWP LEADERSHIP EXPERIENCE 72 year* melting quality paints ha* built a fund of knowledge which ! is of great benefit to ShsxwlnWilliam* customer*. It provide* afeMo-use paint* to meet your climate condition*--wherever you lire. It pule greatest serviceability Into SWP for greatest value and satisfaction. RESEARCH Year in and year out S-W chemists [ must continue to lest countless formula variations In Ihelaboratory | on test fences and under octual ser[ vice conditions on home*. That is how ihe famous "balanced formula" of SWP was created years ago and that is how we continue to keep SWP up-to-date. | MANUFACTURING The principal ingredients in SWP are finished products made in their awn Sherwin-Williams factory under eontral of its own staff of chemists - men who make o life study of paint chemistry and lake pride in the perfection at their product made especially for use in SWP House Point. ALLOYING PIGMENTS In stainless sieel "alloying metal" protects regular steel from dis coloring acids. OZLO lead-zinc and litamum-mognesium ore the "alloy ing pigments" which protect the white lead in SWP from atmospheric discoloration. In OZLO, lead and sine pigments are fumed into a pigment under high heat in Sherwin-Williams smelters. mu m jrm nuts hub COLORS Most of Ihe chemical color* reds. ! yellows, greens, blues - used in I SWP are made in Sherwin-Williams own color works. Natural earth | colors are selected with greatest core and must meet rigid standards. That'u why SWP colors are so soft and rich, so pleasing and enduring. HIDING POWER Dingy old surfoces are easier <0 hide | with SWP tints because they are [ strengthened with OZLO and titan ium-magnesium pigments. Weak covering paints never look clean be cause they donoi hide theotdsurlacecomplelelyosSWPdoes The strong hiding power of SWP also makes it go further WASHABILITY Every pigment reacts differently with linseed oil and weathers in a different way. Excessive chalking, roughening and cracking are faults avoided in SWP by its 3-pigment biend. SWP does not roughen with weathering. Dirt cannot penetrate its smooth, tight surface. ATMOSPHERIC DISCOLORATION In most neighborhoods, the added protection afforded by OZLO and titanium-magnesium keeps SWP safe from the fumes that discolor so many other points. In severe ex posures near oil fields and certain Industrial plants. SWP fume Resisting White should be used for best results. o 0007-SWP-039352 -------- 0007-SWP-000122731 DID YOU KNOW THAT MORE HOMES ARE PAINTED WITH Sh e r w in -Wil l ia ms t h a n WITH ANY OTHER BRAND The TWO STEPS to a BEAUTIFUL HOUSE PAINT JOB Follow these (wo steps when your house needs painting. They give the best-looking, longestlasting house paint jobs--and lowesl-cost paint protection. Begin with a coal of SWP Undercoater No. 450. It smooths. 3eals and hides--"uniforms" the surface . . . forms a perfect foundation for the finish coal that follows. SWP House Paint over SWP Undercoater No. 450 .. . it's a combination you can`1 beat for beauty, wearability and protection. 0007- Sh e r w in -Wil l ia ms a n n o u n c e s SWP UNDERWATER NO. 450 m Houses do no! weather evenly all over because the parts exposed more to sun and rain become very porous and rough while other parts which are more or less protected by the porch root, cornices, etc. are likely to remain hard, smooth and, Irequenlly quite glossy. These ex treme variations are particularly notice able where houses have gone loo long without painting. Experienced painters endeavor to "uni form" such unequal conditions by ad ding more oil or more turpentine to their priming coat, as needed. They know that too glossy a foundation makes the next coal "crawl" while too little "tightness" robs it oi oil so that spotty drying re sults and the paint weathers quiddy. In other words, it is not enough just to use good materials. The skill and judge ment oi a good painter are equally as important. But there are natural limitations as to what a painter can do with ordinary paints and Sherwin-Williams paint chemists worked Lor years to solve the problem which now is overcome with SWP Undercoater. Neglected, badly weathered houses con stitute the painter's toughest problem. They are rough as well as exceedingly porous--and not always can the owner aflord to bum oif the old paint as should be done. Here's why SWP Undercoater is able to produce so line a finish over these difficult surfaces: It is made with a blend of "dual-purpose" linseed oils-relined oil to "satisfy" the porous wood and processed oil to seal light and "hold out" the finish coat. Its greater concenlration of strong-hiding SWP pigments makes 11 possible for your painter to hide the most dingy weathered surtace and get a Him, smooth, foundation in one coat. SWP Undercoatercomes prepared ready to use on both porous and nan-porous surfaces without special thinning except in certain cases where the addition oi a small amount of linseed oil is recom mended (directions are on the label.) DO THIS FIRST II it has been S years or more since your house Iasi was painled, il is proba ble lhal there may be places where the paint will be breaking away from the wood. Your painter will recommend re moving all loose, broken paint either by burning of! or by scraping and wirebrushing carefully. He will advise against applying new paint over loose scaling paint. Some sandpapering to smooihen the roughest spots may be advisable. Then apply a coat of SWP Undercoaler over the entire surface. Il will seal the porous surface and produce a smooth, firm foundation because of its primingseating oils and its concentration oi strong-hiding pigments. It will dry with a uniform dull sheen which "lakes" the finishing coal well so as to make il easier for lhe painter to give you a handsome, full finish. If the finish coat is to be one of lhe colors of SWP, lhe Undercoaler should be tinted to a suitable foundation color using either S-W Firsl Quality Oil Colors or one of lhe shades of SWP suggested on the label. DO THIS NEXT * * SWP in White is at its very best over SWP Undercoaler-pure while, last ingly attractive. SWP in your favorite color, likewise is richer and most pleasing because of the ideal foundation given il by SWP Undercoaler. But whether it's white or a color, you: painter finds it easier to produce the superior paint job you want--and it wrli give the utmost in service, too. because each paint is formulated to do its par ticular job superlatively well. 1~ 0007-SWP-039356 0007-SWP-000122735  ... =<v ARE MORE HOMES PAINTED WITH SWP THAN WITH ANY OTHER BRAND OF HOUSE PAINT? A simple quesiion. And jus! os simply answered. There's beauty, for example, smooth ness, richness of finish -SWP has ii plus. While, a Jrue, lasting white, col ors that are more pleasing and more enduring. There's protection- SWP is the protec tor of youx home, warding of! the ever present menace of deterioration and decay, saving you ihe trouble and ex"pense of repairs. And there's economy--SWP covers more surface per gallon lhan cheap paint, covers it belter and wears longer. And it's easier and quicker to apply than weak-hidinq paints-culs painting time and labor costs. SWP is wasbable-you probably can save at least* one re-painting and keep your house looking attractive all the lime. These are the features of SWP, ad vantages that give to every home owner each and everything he wants in fine house paint. Ho wonder-- MORE HOMES ABE PAINTED WITH SWP THAN WITH ANY OTHER BRAND OF HOUSE PAINT! 0007, 393S7 0007-swP.ooo122m 0007-sWp,, 039358 0007'SWP-001227 37 Q0O7-SWP-039359 0007-SWP-000122738  A good painter is distinguished by his oHenlion 10 the details that the home owner olten knows nothing obout. Like a traineddetective, he must know where <0 look (or the (rouble spots and how lo correct them. The purpose for painting it two-fold, of course. We point tor both Beauty and Protection. Bui we achieve beauty only by protecting the building against the inroods of decay. Every time a dartget signol is ignored by neglecting lo putty an open joint or repoir a leaking gutter ot flashing, we pay the penoHy sooner or later with an unsightly point Jailure that in. no way is the (aull of the paint or a warped, split siding that is no la lit I of the wood. Water is the unrelenting destroyer ot every building moteriol used in home*, it finds the tiniest opening or break in the protective cooling. Sun uml u\n ploy a destructive bit ot leomwo/k: Rain penetrates and swells wood hot sun draws it out. Slowly but surety small openings grow larger. More and more water gets in. Mote and more the sun causes the wood to warp, shrink and split. Noils rust away you see houses with lease clapboard* that's bow it happens} So fake a close look ot your own home without further deloy. The suggestions illustrated here will help. Maces where the rain doesn't drain SASH Unless painted, water seeps in. wood swells. windows stick, putty crumbles out. gloss cracks and Irames come opart. Aiwa yjpam/or oil bottomsoisashlopreveni absorbing water irom wet window sills. GUTTERS Paini-neglected gut ters and downspouts soon deteriorate and rust, casting money lor repairs. Leaking gutters frequently ore the cause ol point peel ing oml ol damage inside the house where water gets in behind siding FLASHINGS nothings require pointing some as gutters-driving rains find smallest breaks in Ihe melal when rust has opened the way. Keep woter outside, your house by pointing these donget spots and you'll avoid much (rouble, inconve nience and unnecessary repair bills. WINDOW FRAMES Water often lodges on window sills, seeps inloopen joints causing warping, fol lowed by ehrinking and peeling oi the paint. Afterthehouse ha* been primed, your pointer should putty all open crack* carefully they must be mode actually water fight. SHUTTERS Remove the shullexs to o safe, dry place,where they con be cleaned and placed for easiest work. All edges, fops and bot toms should be pointed so that woler cannot get into the wood and cause the painl peeling seen on so many shutters. Use S-W TrimBrife Colors. PORCHES Porch floors get ex tremely hard service woler drains slow ly. sun bakes and warps the wood, grliry din grinds down paint. Use Porch 4 Deck Paint Lor a smooth finish easy to clear)' keeps dirt from tracking into the house--saves repair bills- tones up the appearance oi the house. 17 0007-SWF-039360 0007-SWP-000122739 T DOORS Fdqes. tops orul > ' SCREENS Scrub both the wire tom ol doors must ! ond frames inSpring. kepi wcitei light w.ilt When dry paint pcnnt to pievenl swt'l frames wilhSWP and Bting. Slicking, shrink- wire wilh Screen ing and paini peeling. Enamel. Copper or A well pointed door bronze screens is oosier to keep clean should be protected ol linger marks it wilh S-W Rexpar Varnish thinned odds distinction lo the hosulsigeh. tly. This minimises corroding and staining the side of the house. STORM SASH SHINGLES Regular painting wilh S-W Preservative Shingle slain keeps wood shingles indefi nitely. It prevents waxping, splitting and a well painted shingle roof is more resistant to lira hazards. Does not contaminate fain water when used as directed economical to use. Along in August or September, take storm sash out of storage, wash ond paint the frames with SWP using o S-W Sash Brush No. 403. This adds a line, clean, nim color and protects the sash Irom swelling, stick ing and coming apart at joints. Be sure to point edges ond replace all broken or cxurabling putty. Do this painting early paint will dry harder and avoid sticking to window frames. BRICK Brick and stucco houses are porous, absorb water ond hold the dirt. Stucco and Concrete point transforms ding y houses, brings out hidden attractive ness, keeps the sur faces dry and makes the interior more healthful by excluding dampness. RAILINGS SWP on porch rail ings and pillars makes them easy to wash- spruces up the porch and saves children's clothing. Work the paini into all cracks carefully and putty up tight. Look particularly to joints with posts and spindles--waler enters here and -causes paint peeling and wood decoy owoy rapidly widow sills, poich steps, airing porches also got diroct hot sun. Usually, crocks and open joints develop at these points. When water is able lo pcnctiotc. >1 loosens the paint so that it breaks away sometimes as a blister, lull of water. REMEDY: When dried out, scrape away loose point ond work some SWP Undercoaler well into the opening and then lilt it level wilh good putty and protect the repair with SWP or S-W Porch ond Deck Paint. Metol Hashings around doors, windows and where dormers, chimneys, porch roots and ells join the house serve the purpose of dellectina water and driving rains so that it stays outside and does not get in behind the siding. Along with looking gutters and valleys, de fective or broken flashings cause by (at the largest part ol the paint peel ing. rotting of structural wood and tuin of Interior decorating and furnish ings ol homes. Painting cannot correct faulty construction or flashing. Neither Is it safe to re-point such a house until a good builder has overcome these defects. WHEN IN DOUBT, call In bath a car penter ond a good painter tor con sultation. They can advise you how to do the work most effectively and economically. There are many small paint touch-up jobs the home owner will want to do or supervise in between limes of re painting the house: the porch steps, the open airing porch, the tailings, the shutters or blinds, the outside doors, the storm sash and the screens. Fastidious owners do these little Jobs once a season and get a big kick out of the spick and span appearance they give the horns. Truly, a beautifully painted home is the one where nothing is permitted to go "paini hungry.'' 19 0007-SWP-039361 0007-SWP-000122740 HOWYOU CAN PAINTNOW-PAYMONTHLY Time was. nol so long ago. when painiing the house was an item of expense that required planning ahead to have the necessary money on hand to cover the contract cost. Now, the SherwinWilliams Budget Payment Plan over comes this hardship, makes it easy to pay for necessary painting out of in come. No need to delay, to lake chances on costly repair bills-you can PAINT NOW and pay for it by the month in 12 or 18 easy payments. No down pay ment is required--you pay nothing until 30 days after the work has been com pleted to your salisfaclion--not before. There's no fuss Or red tape involved. AU you have to do is lo call or slop in at your Sherwin-Williams dealer's store. He'll help you with the simple routine arrangements and, if you wish, he'll sug gest two or three reliable contractors lo give you free painling estimates. You'll be amazed at how easy and economical it is lo gel the finest paint job for your home wilh ihe help of your Sherwin-Williams dealer and ihe Sherwin-Williams Budget Payment Plan. DON'T DELAY-PAINT TODAY-PAY LATER USE THE SWP HOUSE PAINT BUDGET PAYMENT PLAN! 0007-SWP-039362 \ 0007-SWP-000122741 0007-SWP-G39363 \ 0007-SWP-000122742 0007-SWP-000122743 surface on which cheap paiftl had hven applied after only years. Ir> this rase, thr paint has fractal all 'he way dm\n tu tin: nornl. l`.vvntii^y. moisture will I'nici its way behind the paint lilm. and the paint wU Ivciu In Hale'. The cause of this paint failure is o paint that is too brittle, l-ick of elasticity in the p.ioil lilm makes this mult inevitable, because the paint him should stretch awl contract with the movement of the wood. Mere a slight saving was effected by ihc use of cheap paint, hut the owner wilt have to remner all tin- paint <imm tu the Ktre wood and sun all over again. Another failure that >Ls much the same as cracting is ulligaturing. litis laull is nnt so serious, however, be cause it affects only the first layer of paint, ft sometimes H;i||ieus when the coat beneath is softer than the succeeding coat, because the burner has not had sufficient lime to dry- or because more oil was used m it than m the succeeding coat. It is not al ways necessary to remove paint when this fnul i occurs,but thesuM.'Kvfh>Hjl<J he sanded thoroughly or the jeiitcm will he visible under the new rivit. The top photograph on page 67 -hows a paint that has chalked exces sively. .Ml paint slinukl tbalk tu fume client as time * . im. Imi u ?!i'ull not occur for at least a year after the paint has iwen a^ilUM. and then it should not hr ns excessive as it is in this case. Paint lhat chalks Massively was probably applied too thin or ap plied during damp weather. I2h.lt.' divnft il"l !' bv>tt^ili photograph on page 67, will occur when paint is applied tn u surface lhat is wet. The presence of water prevents the pnint from gripping the surface projtcrly. The solution to this problem is. of course, to W cer tain that any surface you are pointing is thoroughly dry before applying paint in any form. Tackiness ami jfmr drying may occur when paint has been used with low-quality vehicle, or with insuf- licivnt driers. Coot) jvi'int? always will airy eventually, but inferior paints may never dry. m which case all the l>.iru will have to be removed before any repainting is dune. li paint wrinkles, >1 proluhly has U'rri ap{i!ical loo thick. The remedy i- i* use thinner paint rm-l hru-h it -i well. Ir rjiremi- -#.<*. pimi that na- wrinkled may have to he removed. VsiKilly, though, a thorough sanding 1 I be surface will suffice. TOOLS AND EQUIPMENT When vuu have bought your |taint, ..n.wler 1 lie brushes you will need. If .'m are going to work alone, one good t" brush and one sash tool u* cut uvund gl*< and other areas >f that .it*!, u ill Ik - collicient. You a ill also .vl some mhertspiipmcnl. such ;isnn . M* ri'im latikT. which often may he tented. .1 rJctdaiMiw. mixing buckels. tirriir: paddles .iiwl honks. The taller .is U- tirade by Uttiling a stiff infer f *irr into ;m S'* <hn{V: tlvy will in h.m.lv Iwiait-N- via: i:m hang one loop of the **$*' over the rung of the ladder and use the other lo hold Mir bail of ihr bucket. PKEPARINC THE SURFACE To prepare the surface, you will mv<l a puity knife, a scraping knife. :i dusting brush, putly. sandpaper and, jnw-ilily. a blowtorch or pinl re mover. Smnciimrs it may be found that some surfaces arc in good con dition and others show paint failures. I'hcmital tioiiit removers may be used in take off (be [dim in flic bad siu. .\j4>|y- {be li|uii| with an old brush. This will cause the film to huhblc up and lose ndhe-ion. so that it may lie craped off with a scraping knife. When you have taken off all paint Put Jias failed, go over the entire house with N'n. t ' or 1 sandpiper l> remove rough spots and dirt. As you go nhms. dust the surface with your dust biush and puity all holes or cracks with a good grade of white lead putty. This preparation means a lot of work. Hut you will be rewarded when the |Mtn{ finally is applied. In areas a here paint has been removed to the hare wood, a prime coat wilt lx nrre*sory. this coal will be of a different formula than the final coal *r conto. Your point store wuH be able t Mipfily you with a primer, if you an- ixitig ready-mixed |ttint. APPLYING THE PAINT The rest of the job is fairly simple; it i> just a matter of applying the ]Kiint. Many amateurs have a way of nipping the mud* tiuo ilie paint u that the metal binding at the top of the brush, and half t Ml the handle, is covered with paint. 1L is belter to cover about half of the bristles with p;doi. a}>ply it on a handy-sued area and then, without using further paint, brush it out. This will spread the pint evenly over the surface. After brushing out the paint. go over it still .mother time to remove brush marks. Start at one side and keep the brush musing in one direction until you have reached the end of the freshly primed area. Jn the center of a Urge wri'acc, brush front the freshly painted area toward that already finished, gradually lifting the brush from the <urfa.-\ This uil) cause the paint to tucci her. and overlap* will n.K he mnireaMe. Pay |vutitutrattention 10 il:ii .-< when* there are joints, such a> ariKiml >a.<h or where clapboards mvt. and work jn plenty ef paint wit 11 your brush so that all turfares involved srv covered. However, do not forget to brush paint out here as cbewlwre. r the paint may low out of the crocks and unsightly runs will apfxnr. Pamt in cracks will be good Insurance Against (be entry' of any n:.i c Ih IiimiI die print lilm. It i> easier In use good paint and ravtrr m ;tply it nn .1 smooth. clean surface. u don't Ik * lured by a lute l*riiv who* buying your |glint. And ilon't paint yi*ur house Ihfr "easy1* way--over dirt and rough spots. If you tin. | ciint failures .'ihnosl sun`ly l will follow'. .uni this means more ex- \ .(ml mure work ior you' | 0/l w/l<2< <^olor]0z/ to beUZ&gteautf/ui Getmoie foryewmoneyuxtfi &mMWzumrtibmwr/ There's more value than ever in that old-time pride of master painter* -- Shcrwin-Williorra House PaintI Its coat is now amootrier. ,,. more uniform. lu film is toucher... more dur able, has new fume and mildew resistant qualities. Its colors are new...more lasting. Remarkable ease of application, spreading and covering powers, too, being you extra savings! CLEAN aP^FJXaP/-PAIN70Pf <&nszto$'Msfe5&/ GoigeousNew Cblczs! SfEMI-LUmE ENAMELOR7 r WsllR'nish crfl-paipo$e enAsieC Keep kitchen and bathroom walls and ceilings and el] interior wood work sanitaiy-elean. lastingly lovely with new Bemi-Luetf*. Dirt and grime get no grip on its satin- 1. smooth surface... 'wash off ao easily with plain aoep and water! Now in a gor. geous array of smartest newcolors! Brighten up--inside and out--with sparkSne allpurpose Enamel- oidlOnecoetofthu mfr~\ easy-brushing, hieh- flT g J enomel give* MTi Jj >sAgleaming rKwbeut> M (.'/to wall1, ceiling* in ^`[i kitchen and bath ^ ... to woodwork, furniture,' toys, eutea. Drieain afew hours...assures lasting protection! SCC ym SHBtWiH.WlLUAMS OCAUMl SHERV*M WIIUa MS 0007-SWP-039365 0007-SWP-000122744 2 5 9 oaz 0007-SWP-039366 0007-SWP-000122745 0007-SWP-000122746 p n 1* <!*>*> * H I pI tffNT H I `Mann * ) !* " w l 3