Document DvbZ25a3m6w70Y7mEoOvG60nB

In one year sales increased from 6 to 130 tons Burhanna and Wilson believe that records are made to be broken. In 1922 these alert mer chants took over the management of a Philadel phia paint store whose Dutch Boy white-lead saies naa never evreen^n c iy rone a Burhanna and Wilson have found that such an active sales policy in back of Dutch Boy white-lead boosts the sales of all products. The closing paragraph of their enthusiastic letter ^ -r- r^/-N #-r<-\ A-. ---------1---------- Ti irtMiiN. ivis-iriv r*Tm rvt a rc nrs-i /w * "Dutch Boy sales jumped to 130 tons. In have been interested in us now come into 1923 we sold approximately the same amount our store because we keep in stock the as in 1922." famous Dutch Boy white-lead." But are they satisfied with a sales increase of This fast-moving paint product will do the \ over 2067%? Not according to their letter, same for you. Write to our nearest branch which continues to say that " 1924 should see or ask the Dutch Boy salesman for more infor our total sales of Dutch Boy white-lead increase mation. We will gladly send you win to at least 150 tons!'' dow displays, paint booklets, movie Successful merchants everywhere refuse to be satisfied with their previous sales records. These merchants also believe that shelves which empty many times a year are far more profitable than crowded storerooms of goods which bring in slides, newspaper cuts, etc. These features, together with our continued national advertising, will help bring new customers to your store and keep all your products on the Burhanna and Wilson, they put their per sonal sales efforts behind these well-known products. NATIONAL l e a d c o mp a n y New York. Ill Broadway; Boston, 131 State Street; Buffalo, US Oak Street; Chicato. 900 Weit 18th Street; Cincinnati, 6S9 Freeman Avenue: Cleveland. 820 Wt Superior Avenue; St. Louts, 722 Chestnut Street; San Francisco. 48S California Street; Pittsburgh, National Lead 6s Oil Co. of Penna., 316 Fourth Avenue; Philadelphia, John T. Lewis 6t Bros. Co., 437 Chestnut Street. This advertisement appears in the following publications: Page--Hardware Age--June 19 Hardware Retailer--June N 1620