Document DMdwJeeDNELdXdGoGwJp6eyKB

Lead Industries Association, Ina tt2 Motion Aw** Nm Vorts. M. Y. 10017 Tt^phonf: (tit) 07*400 1 May 10, 1971 3 : '-i SUBJECTl PBOHPTICMAI. BBOOniRS OH niM ABOUT LEAD POISONING TO m MEMBERS or THE LEAD INDUSTRIES ASSOCIATION, INC.I '- Ma bav received Inquiries froa several member companies about a promotional brochure for a fila entitled "Lead Poisoning - The Hidden Epidemic." Apparently the producers are circulating this brochure to our entire neabership in the hopes that copies of the file will be purchased or otherwise preacted by the lead industry. About six Months ago, the Association was asked to review this fils, which we did. In the sis in it was well done although it does contain one brief, misleading segment that attempts to establish a relationship between lead in the air due to automotive gasoline antiknocks and childhood lead poisoning. Me objected strongly to this allegation and suggested that if the producer would be willing to tone down or remove the segment, the Association would Bake every effort to help promote the film. After considerable discussion, tha producer refused to delete the objection able segment, and the Association, therefore, does not recommend this flla either to its members or to any public health agency. Sincerely, 1 ^L/UTCt/ F. JTSila Jerome P. Smith Secretary t General Manager mHWWWW 1 iin'WossiiaaiwailaeiaUafis '%-