Document 91Qg9pGzMQBgrwYQKgZa8mM46

NEW ONE-COAT WHITE HOUSE PAINT Saves V* the time...nearly Vi the cost...stays white longer! It's the first house paint with double the hiding pigments! The whitest,most durable paint pigments yet developed are concentrated in Endurance Imperial... the new, o n e -c o a t Glidden house paint. Alkyd-fortified and precisionbalanced to give you double the beauty and double economy! You save nearly one-half the total cost of painting your home by saving the costly,time-consuming second coat! IMIS StUSH IS MAINIINO I COATS IN ONI STIOKSI The section of house tiding being painted here has ware than ISyeara accumulation ofdirt and grime. Untetouchcd photograph allows how- easily and completely Glidden Endurance Imperial covers...wick gleaming 1-coat whiteness, in ojtg c o a t ! IMPIRIAt MHItl STAY WMIUR lONOIIt 10 year* of outdoor testing prove Imperial's one cost keeps its glossy whiteness longer than other Eaints under the most extreme weathefig condition! ia every type ofclimate. LOOK MOIM INI 'TOR1URI CHAMMX*I One-Coat Imperial paaets exposed to con tinuous artificial sun and rtiointhisCtidden Wealherooaeter test...proving il outlasts otherpaints,scgardleasofthcnumberofcoats I TNI PAINT fllN (MAT WON'T CRACK! Imperial's pairtc film it bent double on the resting machine without a sign of cracking or chipping... dramatic proof of Endurance Imperial's one-coat durability! Glidden ENDURANCE There's s Clidden finish Tor every painting need. Ask your friendly Clidden Dealer. Th e Ci.id o in CuMrsny.Cleveland 2, Ohio. / Canada-. The Clidden Company. Ltd- Toronto CmiMrEI. tMS.ItM GUUmCa. POX IIAUTirtll PASTIL COLORS... ask forregular Cliildeo Endurance House Paint. Yourchoice of lovely pastel* anti riih.decp tones. RMItf.lN* SICONO COAT means '"built-in" painting economy.Once around your house with Endurance Impe rial,over most previouslypainted surfaces,is all you need! Tbit ajvtrtittmtttt will apptttr itt THU SATURDAY J.V11NISC, POST. AMgt.it 22; PROGRESSIVE FARMER Amt SUCCESSFUL FARMING, S'pUmUr, I9S3.