Document 8p87Xm6x5YE3Y3JxqQdm8Zya

FILE NAME Keene KNE DATE 1965 & 1968 DOC KNE032 DOCUMENT DESCRIPTION 1965 Mar Memo RE Sprayed Insulations & 1968 Aug Conference Report RE Keene Product Redesigns to Remove Asbestos from Insulation Products C. M. POTTER 010882 March 17 1965 Re Sprayed Insulations 1 PLAINTIFF'S , EXHIBIT 009 On March 8th 1965 Mr. Richard C. Foster Wheeler Research Division Johnson of the A.S.T.M. presented a paper to requesting methods and test sprayed insulations Attached is procedures for a copy of his speech In recent years the use of become more important and sprayed insulations has promises to become more popular of Baldwin Spray currently manufacturers two types both of Insulations which are namely Spray and Spray made with Mineral Wool Fibers and Bentonite Clay as a binder Mr. Jonnson mentioned four types of spray insulations a b c a Amosite Asbestos Vermiculite Fiberglas with polyester Mineral Wool resin binder The binders mentioned were a b c Bentonite Portland Cement Resins of Amosite the above spray insulation it Asbestos was the best On the was stated that Mineral Wool Cements were said to be other hand H out as quickly and that the use of inferior did not dry to raise the thermal bentonite clay tended conductivity We here in Valley Forge have been outlet for our ground calcium silicate looking tains amosite fiber Because rejects spray insulation for an which conis an so it is conceivable that a can be developed which will now on the market new and compare better spray insulation favorably with those CONFERENCE REPORT PLAINTIFF'S Yer PLAINTIF'S PLAINTIFF'S NUMBER 1-68 BEH EXHIBITPLAINTIF'S PLAINTIFF'S PLAINTIFF'S LIENT Keene Baldwin Ehret Division DATE August 6 1968 DATE OF MEETING = August 5 1968 PRESENT FOR CLIENT 1. J. Bokan .. R. Stevens . Erney 1. M. Wilson PRESENT FOR AGENCY R. Gorman F. P. Harvey LOCATION Trenton New Jersey 10 Keene Hq 1. W. Bailey 1. J. Bokan 1. Utz 1. McCarthy TAKE ACTION Chadbourne Anderson E. R. Anderson Forum Four R. Gurvitz BEH E.R. Stevens P. Erney M.M.Wilson MJA T.Johnston R. Gorman L. Martin E.Molyneux Accounting Art . Copy Direct Prom Marketing Media Publicity Radio Research Traffic - F.P.Harvey D.Willis J.Bourdon T.Masterson C.Greenspan T.Wright P.Beece J.L.Gornic Innes . - ADVERTISING AND PUBLIC RELATIONS CAMPAIGN EXPLOITING ASBESTOS HEALTH HAZARD AND KEENE PRODUCT REDESIGNS TO REMOVE ASBESTOS FROM INSULATION PRODUCTS we This meeting was called by Keene Group VP Joe Bokan and BEH Division President Ed Stevens to enlist agency advertising and PR help arising . from the following circumstances . Increased concern and publicity arising from the health hazards in the insulation industry caused by usage of asbestos Federal y a Federally funded Dept. of HEW studies for the past eight years by Dr. Irving J. Selikoff M.D. President of N.Y. Academy of Sciences which show considerably higher incidence of death due to asbestosis silicosis and mesothelioma among asbestos workers particularly those who smoke Support of the Association of Workers union above study by Heat and frost the International Insulators and Asbestos I 0349786 Form MJ CONFERENCE 2 REPORT Keene Baldwin Ehret Div oe - 1-68 BEH August 6 1968 c DuPont's Industrial Hygiene Department has forbidden use in DuPont plant construction of any insulation products containing asbestos 0 Ste kp d In England use of insulation materials asbestos has been forbidden containing e Consumer publicity such as May 7th Earl Ubell telecast showing asbestos dust fall The nature of the hazards In pipe block and blanket thermal insulations which contain asbestos hazard is incurred when materials are cut by saw or knife for fitting on the job - Asbestos dust results which when inhaled adheres to lungs In spray applications , steel beams in of high rise buildings urban areas are sprayed with blends of asbestos fibers 20 white mineral fibers and inorganic binders for > fireproofing Other sprays provide thermal and insulation In application this acoustical or snow which is causes a dusting problem carried and falls on neighboring tenants the general public and other construction workers - Construction workers frequently slow the job by absenting themselves during this application because of suspected hazard Air pollution is clearly visible 3. Keene BEH remedial measures Keene believes that pressure will increase for . asbestos dusting control of In order to provide leadership it has redesigned its product line to either markedly reduce asbestos content below that of any similar ... products available , or eliminate asbestos competitive content completely For industrial applications the following Keene BEH are now completely free of asbestos products w; e " a block block and board insulation Not new Composed entirely of spun mineral fibers and inorganic binders A patented BEH process interlocks the long mineral fibers form a rigid strong resilient to 1800 degrees F. There has block effective up to failure with never been a recorded insulation block It has greater tensile light weight easier to apply with a than calcium silicsattreengCtuhts fit knife Surface adjusts to irregularities for snug resistant corrosive Incombustible It's block which normally chief competitor contains as much Stable in service is calcium silicate as 10 asbestos Uses I 0349787 Form S MJA MJA CONFERENCE REPORT 3 Keene Baldwin Ehret Div 1-68 BEH _ August August 6 , 1968 kilns are for heated surfaces on steam boilers ovens furnaces refinery towers etc. . , b Super Powerhouse Cement Meee : van wep Used as a finishing cement over blocks methal lath of blankets pipe insulation other insulation surfaces Used alone as an insulator cements irregular surfaces over pipe fittings valves and generally No asbestos ingredients Composed of spun mineral wool setting binder granules fillers and a hydraulic Furnished dry for mixing with water and application by trowel Sets two hours after coat application Negligible drying mixing shrinkage Smooth One finish surface Can be painted Not white initial set washed off by rain after 4 c Therma Mineral Fiber Block _... insulation A rigid mineral fiber block and available in larger sheets than For heated flat surfaces where temp lighter in weight rigid block insulation does not exceed 1000 d Metal Reinforced blankets Catalog material available A whole line of asbestos mineral fiber blanket insulations and glass fiber e Industrial felts IMPORTANT Catalog material available In addition Keene BEH has redesigned its Thermasil Pipe Block and Board in Insulation to have less than half the asbestos competitive calcium silicate content of that a 2 ": contained roughly a 10 asbestos insulations Competitive cal sil products have content to 4-5 and content Keene's new Thermasil has reduced asbestos 2. Yet in all by January 1 1969 will have asbestos content down to " held other regards insulation characteristics and constant or improved Full catalog source material ratings have been Thermasil Line available on IMPORTANT Lo For the construction market Keene expects by January to have U.L. of revolutionary new asbestos Pyrospray which approval will tremendously reduce I 0349788 POON Sy ae ETT TFT bod woes aes) ait foes ie ? e. rie wim es Seen th wee Form 85 JAJA Tm . S. O ome ees 4 . Keene Baldwin Ehret Div 1-68BEH August 6 - 1968 dusting and provide better strength heat resistance and matting capability than present rock wool and asbestos 20 mixtures This last development is to be kept confidential until U.L. approvals are imminent probably December .. 4. ACTION - - -.: a MJA advertising Agency is to submit copy layouts and media recommendations for ' campaign to capitalize on the above initially for the industrial market engineers responsible for the specification of materials for construction of utility process chemical refinery installations then for the Pyrospray market all building con- struction . eS a - b PRP assignment Mr. Gorman is to investigate and submit suggestions for the best possible exploitation of Keene asbestos redesigns as a service to public health and welfare ' + Consideration will be given to working with Federal Government Dept. of HEW Insurance companies - health and casualty Medical Groups - Dr. Selikoff Labor unions Industry association NIMA Although client is involved with asbestos ingredients in some other products they are willing to risk strong negative competitive reactions and pressures if sufficient marketing and public recognition advantages can be generated . understood that It is investigations which proceed immediately will not dis- close new Pyrospray development until client advises same has U.L. approval I 0349789 Form MJA MJA TN atvggnne cred aoe et EG Care ne ES TRS enn Nay pene . ; : i ont se eee eee fat we tae * TE as . mE oy ote . Ee ba 2 ert ee . ~ oe wen ene mer sre ire re ee em o> . :