Document 8RZ4q27pRN3R910yyeyEKgpX5

*1 . OC07-SWP-COCCC3842 Complete Index of Products on pag 0007-SWP.-COG0038U3 R tn R tn "D '3 *0 3 ,0 s -SJ ai R tn tRj DK>, tj 5 . `8 n 0 cao TkOl) '23 5 D> R "cD '5, `3 s O O b- 3R 3S s w n 0 *S>f rj 0 x: <D tn 5 t: TU R " 2 ' *< 'C 3R a*0 O :R *D 0> U) <U to R3 R 3Ss3O trff-l>* j*i^;5; ^ 6 13 O Q> P .5 " s, to 33 OR "RQ) wS % 4fl gO is ^*o3 4^^5 >^ S2 * o D, -R o 0) <u 3Da fi -sl ^ t--o A is 8 jjl o 3 * n> O' R R ~~ S J> -~R q O 0) o 3 'uS m^ CR 3 >2 ~ S~01 o R to -a Ro 3 R a> 3 g *3 O Ro ~ ^ oc 32 ' . R i=j 3 <D To> *S3 tu to r ToJ o <* * 3 2 9 o 0 R ** ?<!> 5 to 25 R Q. o ** o. R ** 3 -8 g n> _r. RDE -R 3*- U .* Q . ~S o thuo >* 5a> ^ 3CrhO* 7Omitonoi . ^ Eo o R 1 if CO *n Q> O na QD to C--Dn --Q1) O 0) a> 0 G t3 i/3 O 2? 0) w <5>2aU>. R32 p J_<3Dr w ai R RR .,3 <t> 0) 3 <D R O to 3 O a; 3 R *3 R 3 Q> to tr E O 3 *D RD R CJ **>< $ RM T3 S 'B. a 3to to 0) E O *5 to **n u SO E 2 "3 R s. 333 R Cr> O R D TJ 0> -R O s is E 2 TJ < R5 E1 a> 2 * 4 R3 v, Os *o O) *D 3 0 m^ m^ * \s r < 0007-SWF-C00C038UH j?-; asanas A Pag* All-Purpose Spar Varnish........................................................ 24 Aluminum, Brilliant ................................................................. 31 Aluminum. No. 1632, ready-mixed....................................... 31 Arsenical Dip.............................................................. 36 Asbestos Hoof Coatings............................................................ 12 Asphaltum. No. 1....................................................................... 13 Aqua-Shed Roof Coating.......................................................... 12 Auto Top Enamel....................................................... 23 B' Barn Paint .................................................................................. H Black Board Slating................................................................. 35 Btackote ........................................................................................ 13 Blending and Glaring. Liquid. Neu-lone............................ 15 Bonding Cement Paint............................................................... 16 Brick and Stucco Paint................................................................. 9 Brick and Stucco Paint Reducer........................................... 9 Brilliant Aluminum Paint....................................................... 31 Bronzing Liquid. No. 1............................................................ 31 Brush Cleaner ........................................................................... 29 Brushing Lacquer, Rogers...................................................... 29 C Casein Paint ............................................................................... 16 Cattle Dip .................................................................................... 36 Cement Paint. Bonding.............................................................. 16 Chromate Metal Primer.............................................................. 13 Chrome. Silvery .................................... v.................................. 30 Cleaner, Brush...................................:...................................... 29 Cleaner. Surfas ...................................................................:.. 33 Clear Brushing Lacquer............................................................ 29 Clear Sizing Varnish.................................................................. 25 Closet Chemical .................................................. Coaling. Interior Water Tank................................................ 35 Collections ................................................................................... 38 Color Chips ................................................. Colored Varnish, Wood-Var..................................................... 27 Color. Painters Ground.............................................................. 27 Colors In Oil................................................................................. 32 Concrete (Brick and Stucco) Paint....................................... 9 Conditions Governing Orders................................................. 38 Page Cow Spray ............... 36 Cow Spray, Improved............................................................ 36 Crack and Crevice Filler............. .......................................... 17 Credit Policy .............................................................................. 38 Crystal White Drier................................................................... 28 D Dip, Arsenical ........................................................................... 36 Dip, Sheep and Cattle.............................................................. 36 Disinfectant, M-S ....................................................................... 37 Disinfecto ...................................................................................... 37 Double-Thick Farm Paint........................................................ 11 Drier. Crystal White................................................................ 28 Drier, H. P. Japan..................................................................... 28 Dull Varnish. Satin Finish...................................................... 25 Duplex White, semi-paste...................................................... 10 E Enamel, Auto Top..................................................................... 23 Enamel, Floor and Porch...................................................... 22 Enamel Foundation ................................................................ 21 Enamel, Iron, Gleam................................................................. 23 Enamel, Kolor-Brite ................................................................. 20 Enamel, Screen ......................................................................... 23 Enamel. Super-White ............................................................ 21 Enamels, White ................................................................... 21 F Farm Paint, Double-Thick........................................................ 16 Filler, Crack and Crevice..................................................... 17 Filler, Pasie Wood.................................................................j 17 3F7lat Wall Paint. Neu-tone.................................................... 14 Floor and Interior Varnish.........................................................25 Floor and Interior Varnish, Qulk-Var.............................. 27 Floo4r1 and Porch Enamel........................................................; 22 Floor Sealer. Penetrating........................................................ 28 Floor and Trim Varnish, Master Painters....................... 26 Foundation, Enamel ................................................................ ..21 Full Gloss White Enamel.........................................................21 Fume Proof Paint.................................................................... 9 General Information Glazing and Blending Gleam Enamel ...... Glos-tone Wall Paint. Gloss, Interior ...... Gold Paint .................... Goods Returned ......... Graining Compound, W Graphite Paint ...... Ground Color, Painter House Paint .................. H.P. Japan Drier......... Information, General Informatign, Packing Interior and Floor Va Interior Gloss Wall Pa Interior Water Tank C Iron Enamel, Gleam.. Japan Drier. H.P.......... Kalso-tone ............. Kolor-Brite Enamel Lacquer, Rogers Brus Lacquer, Thinner ...... Lacquer. Walt Pape Leak-Kon-Trol Boo! C Linoleum Lacquer, C Linoleum Varnish ... Linseed Oil Soap.......... Liquid Wax ................ 14! 00C7-Sfc F-OOCOC38H5 M Page Page T Mail Orders ................................................................................ 39 Primer, Chromate Metal.......................................................... 13 Tank Coating, InteriorWater............ Master Painter's Floor and Trim Varnish........................ 26 Primer, Monarch ....................................................................... 8 Terms ........................................................ Master White, semi-paste...................................... 10 Putty ............................................................................................... 35 Thinners .................................................... Medium Gloss Wall Finish, Glostone................................ IS Thinner, Lacquer ................................. Metal Cote ................................................................ 13 > Metal Paints ......................................................... 13 Q Tractor (and Wagon) Paint............... Trim Colors, Monarch........................ Metal Polish ............................................................ ,.................33 Quik-Var Floor and Interior Varnish................................... 27 Trim Varnish, (Floor andTrim)........... Metal Primer, Chromate........................................................ 13 Quik-Var Utility Spar Varnish............................................. 26 Top Enamel, Auto................................. Mix Oil ........................................................................................ 34 Quik-Wax .......................................................... 17 Tube Colors in Oil................................. I Monarch House Paint............................................................... 8 Monarch Primer ....................................................... 8 H Monarch Trim Colors............................................................... 9 Returned Goods........................................................................... 38 ; U Reducer, No. 81. Farm Paint................................................. 11 Undercoater, (Enamel Foundation) N Reducer, Solve-x ....................................................................... 34 Rich Red (Double-Thick) Farm Paint.................................... 11 Utility Spar Varnish........................ J Neu tone. Flat Oil Wall Paint............................................... 14 Neu-tone Glazing and Blending Liquid............................ IS Rogers Brushing Lacquer.......................................................... 29 Roof Coating, Aqua-Shed........................................................ 12 V No. 1632 Aluminum Pain!............................................... .. 31 Roof Coating, Blackote.............................................................. 13 Varnishes ..................................... No. 1 Asphalium Paint............................................................ 13 Roof Coating, Leak-Kon-Trol................................................... 12 Varnish, Floor and,.Interior.. No. 1 Bronzing Liquid.............................................................. 31 Yarnish. (and Pdint) Remover No. 18 Gold Paint....................................................................... 31 S Varnish. Quik-Var .................... J North American Paste White Stock.................................... 10 Non-injurious Sheep Marking Paint..................................... 37 Sample Color Chips.................................................................... 41 Sash Black ..................................................................................... w o Satin Finish Varnish.................................................................. 25 School House Paint................................................................... 11 Wagon and Tractor Paint.............. Wall Paper Lacquer............................ Oil Colors. Fluid......................... 32 Screen Enamel ........................................................................... 23 Wall Primer and Sealer, Pigmented J Oil Colors, in Tubes.............,................................................. 32 Sealer, Penetrating Floor......................................................... 28 Water Tank Coating, Intetioc......... Oil, Mixing (Mix Oil)... r........................................................ 34 Sealer, Pigmented Wall............................................. 15 Wax, Liquid ................. Oil Soap, Linseed..................................................................... 33 Semi-Gloss White Enamel....................................................... 21 Wax. Paste ............................................. OH Stain ...................................................................................... 13 Semi-Gloss Wall Finish (Glos tone).................................... 15 Wax. Powdered Floor........................ Orders .......................................................... .-............................. 38 Sheep and Cattle Dip................................................................ 36 Wax. Quik-Wax ................................... Orders, Mail ............................................................................. 39 Sheep Marking Paint, non-injurious.............................. 37 Weights. Shipping ..'......................... Sheep Marking Paint, permanent........................................... 37 White, Drier. Crystal............................ P Shellac ......................................................................... Shingle Finishes ................................................. 28 White. Lead in Oil.............................. W19hite, Pasts, North American........... Packing Information .,................................................... 39 Shingle Siam ........................................................ W18hite. Semi-paste. Duplex............. Painter's Ground Color.............................................. 27 Shipping Weights ....................................................................... 39 White. Semi-paste, Master.............. Paint and Varnish Remover, liquid................................ 33 Silvery Chrome ........................................................................... 30 White. Yacht ........................................ Paint and Varnish Remover, semi-paste............................ 33 Sizing Varnish. Clear................................................................ 25 Wood Dye. Penetrating....................... Past Paint, Zilo....................................................................... 10 Slating, Black Board............................................................... 35 Wood Preservative .............................. Paste Wax ................................................................................... 17 Smoke Stack Black................................................................... 13 Wood-Var Graining Compound........ Paste White, North American Stock........................'..... 10 Soap, Linseed Oil...................................................................... 33 Wood-Var Varnish Stain................... Paste Wood Filler....................................................... "17 Solve-X ............................................................................................ 34 Penetrating Floor Sealer...................................................... 28 Penetrating Wood Dye............................................................. 19 Spar Varnish, All-Purpose...................................................... 24 Spar Varnish, Quik-Vai Utility...................................... 26 Y Penetrating Wood Dye Reducer........................................... 19 Permanent Sheep MarkingPaint.......................................... 37 Stain, Oil .................................................................................... 19 Stain, Varnish, Wood-Var........................................................ 27 't.Yacht White Pigmented Wall Primer and Sealer............................... 15 Polish, Metal .................................................. Stain, Shingle ............................................................................ 18 Str3e3et Marking Paint, Zone.................................................. 35 \. z Porch (and Floor) Enamel........................................................ 22 Powdered Floor Wax.............................................................. 17 Preservative. Wood ................................................................. 35 Stucco Paint (Brick and Stucco)........................................... 9 Super While Enamel................................................................. 21 Surfas Cleaner ........................................................................... 33 Zilo ............................................... ; Zinc Oxide in Oil...................... \ Zone Marking Paint................. CC0 7 - 5 W P -000003846 Isi .. The beautiful package in w --reflects the inherent high Senour Paints, Varnishes, a Simple in design--harmonio tion--easy to read from des rections for each particula Martin-Senour packages ar any dealer's windows and 16] r- i____ ______ ________ j COLONIAL WHITE 211 SHINGLE FINISHES TILE RED 203 IVY WOODLAWN GREEN 207 AU WAGON and TBACTOR PAINT j v CCC7-SWF-CC0CC38U8 SCHOOL-HOUSE PAINT DOUBLE-THICK FAR RED \r 467 GRAY 471 WHITE 479 YELLOW 413 C 0 0 7 -S H F -0 0 0 0 0 3 8 4 9 J J V- ifc/ ,' * -d -J -V Aluminum & Gold Paint............ .............. 30 Colors in Oil.............................. .............. 32 Cleaners - Removers.................. ...............33 Disinfectants ............................ .............. 37 Enamels ................................... .............. 20 Farm Paints.............................. .............. 11 )ua Farm Specialties....................... Fillers ....................................... ...............17 House Paints ............................ ............ 8-9 Interior Finishes......................... Lacquers................................... Metal Paints.............................. Monarch ............ i...................................8-9 Reducers and Thinners...............................34 Roof Coatings............................................. 12 Sealers and Driers.................................., .28 Shingle Finishes..........................................18 Specialties ................................................ 35 Stains, Dyes............................................... 19 Varnishes .................................................. 24 Water Paints...............................................16 Waxes................... 17 Whites, Leads, Zinc...................................10 Complete Index on pages 4 and 5. rni '?Y -'i.^^'RT* ftI'-N.-.rSeEi'fNlC O**t . ^, H^ 'J 0v' f , >j ' S4 - OUTSIDE WHITt J '..jJ ' yC*!* ' * THE MONARCH COLORS Woiy...................................... 595 Cream ..................................501 Light But!............................511 Buff........................................ 518 Colonial Yellow................. 576 Milwaukee Brick............ 533 Silver Gray..........................510 M Steel Gray ........................584 ^ Pure Gray............................562 Light Lead ..........................522 Medium Lead......................579 Sky Blue..............................539 Silk Green............................581 French Verde* Light........ 502 Green Tint............................566 Moe* Green....................... 592 Blind Green .......... 575 Spanish Blue ....................532 French Verde, Dark........ 506 Shamrock ............................ 505 Woodlawn Green ............. 508 Brazil Green........................527 Cherry Bed..........................578 Indian Red ..........................568 Golden Brown ....................507 Snuff Brown ........................519 Bungalow Brown...............514 Tobacco Brown ................. 551 , Sienna Brown......................516 Orange.................................. 536 Outside White ..................100 Inside White ......................104 Flat White.................... ....524 Interior Hi-Gloss White . .589 Black .................................... 569 100% PURE HOUSE PAINT THE STANDARD OF COMPARISON FOR TEAR This famous house paint, leader in the years, has earned its place as the best h by delivering the most important thing durability. A range of beautiful colors, styled by c gives the home-maker complete satisfa color. The confidence of generations in House Paint is proof that this paint gua faction. Available in 30 colors and blac MONARCH will cover approximately gallon, one coat, over a suitable primed Packed in barrels, fires, gallons, half-gal V* MONARCH PRIMER TRIPLE PURPOSE --FOR SUCCESSFUL 2rCOA This product will prime, seal and produc tion on highly porous, unseasoned and foundation is uniform and durable which to brush on easily without danger of c body to fill rough, pitted surfaces. Use paint failures such as blistering, peeling premature chalking, and discoloration wood, brick, cement, and metal surface 450 sq. ft. per gallon. Under normal con be applied in 48 hours. Ready-mixed, a Packed in fives, gallons, hall-gallons, a (81 CCC7-SWF-C00C0385C MONARCH TRIM COLORS FOR ALL OUTSIDE FAINTING These clear, durable colors are excellent for all exterior trim purposes--for sashes, shutters, trellises, screens, porches, cor nices, or wherever a permanent, non-fading color is desired. Made of chemically pure pigments and especially treated oils to assure rich, long-wearing colors and fine protective qualities. Easy to work. Possesses greater covering power than ordinary colors, therefore more economical to use. Packed in fires, gallons, half-gallons, quarts, and pints. FUME-PROOF PAINT WILL NOT SLACKEN IN INDUSTRIAL DISTRICTS In many industrial areas around coal mines, steel mills, oil refineries and oil fields where the air is laden with chemical fumes such as sulphur gas -- a blackening of the surface occurs with ordinary house paints. Several years ago, Martin-Senour formulated fume-resisting paints, which the experience of years has proved to be the ideal paint for such industrial districts. Excellent on both wood and metal. Will not turn color. Chalks slowly and always leaves the surface in good condition to. repaint. Covers approximately 400 sq. ft. per gallon, two coats. Furnished in white. May be tinted with colors in oil. Readymixed colors available at the factory on special order. Packed in SO and 30 gallon drums. S gallon and gallon cans. SASH RLACR HIDES AND DRIES TO A HIGH GLOSS This glossy, jet black paint is especially popula window frames, sash, screen doors, etc., becau density and hiding power. A fine quality produ beauty and unusual durability. Packed in fives, gallons, half-gallons, quarts, p pints. RRICK and STOCGO PAINT KEEPS OUT DAMPNESS --BRINGS BE4JLFT A special composition of kettle processed oils, a pigments formulated to resist the actions of al such as is found in stucco construction. Penetr rough and porous surfaces with a water-tight cov soot are easily washed away from its surface b the surface practically "self-cleaning". Due to t tion in the roughness of the surfaces to which it erage varies from 250 to 500 square feet per ga Available in these colors: White Cream Light Yellow Light Green Packed in fives and gallons. Light Gra Dark Gra Tan Tile RRICK and STUCCO PRIMER THE IDEAL BASE COATING Brick, concrete and stucco surfaces, being alkalin should have a first coat of Brick and Stucco Prim designed to meet this condition. Then apply Br paint according to directions on the can. Packed in fives and gallons. C 007-S W P -00C 003651 191 DUPLEX WHITE --Serai-Paste A GOOD WHITE THAT WORKS JUST RIGHT A combination containing leaded zinc and titanox, made to deliver unusual performance comparable with the moderate cost of this product. Mix 1 Vi gallons of linseed oil to 1 gallon of Duplex White for the priming coat. Add 1 gallon of linseed oil to each gallon of Duplex White for the finish coats. Packed in fives and gallons. 100% PORE WHITE LEA THE WHITE LEAD THAT'S EASIER TO US Martin-Senour's 100% Pure White Le bonate, ground in strictly pure linsee properties, covering power, whitene reducing qualities. Supplied in eith paste consistency. ' Packed in 250 lb. casks. 100, 50, 25, and I lb. tin cans. ^ ' MASTED WHITE --Semi-Paste THE WHITE THET ALL LIKE A superior white combination of pure white lead, pure zinc oxide and pure Titanium pigment, so balanced as to provide a finished job of maximum durability and whiteness. One gallon of Master White is usually mixed with one and one-half gallons of linseed oil for the priming coat, and one gallon of Master White to one gallon of linseed oil for finish coats. The use of turpentine and drier is optional, depending on the judgment of the painter on the job. Packed in fives and gallons. ZILO PASTE PAINT POINTERS SRT. "SETTER THAN WHITE LE Many painters prefer Zilo to plain w white lead with zinc added, because z edged as the best pigment to use w chalking. Zilo is ground exceptionall more linseed oil per 100 lbs. than w having a bright, lasting gloss, wears ditions, withstands sulphur atmosph Comes in both paste and soft paste Packed in 100 lb., 50 lb., and 25 lb. st 00C 7-5lfF-000C 03352 North American PASTE WHITE STOCK A USEFUL WHITE, PRICED RIGHT A moderately priced white paste used for ordinary painting requirements, and by plumbers for pipe joints. Packed in five pound and one pound cans. ZINC OXIDE-In Oil For the painter who occasionally pre Martin-Senour offers the two top grad strictly pure linseed oil, mixed with o GREEN SEAL ZINC -the whitest made RED SEAL ZINC next in whiteness Packed in 25 and 12Vi lb. pails, 5 and 110! C007-SW F-000003653 DOUBLE-THICK FARM PAINT MADE FOR NEGLECTED FARM BUILDINGS Especially formulated for use on grayed and weatherbeaten barns and buildings. Won't suck in -- seals and covers old and porous wood perfectly. Gives maximum in protection and dura bility. Contains 50% more quality pigment than paints of com parable price. Provides both priming and finishing in a single coat. Mixed, its coverage is 350 to 400 sq. ft. of badly weathered surface per gallon, first coat. As much as 700 sq. ft. coverage per gallon on previously painted surfaces. One color only -- the popular rich red. Comes only in semi-paste form. Reduce ac cording to directions on the can. Packed in drums, 5 gallon, gallon and quart cans. No. 81 SEDUCER FOR THINNING Fa RH PAINT - PREVENTS "BLACKENING" For thinning farm paint. Provides better sealing, adhesion, and coverage than linseed oil. Speeds drying. Normally permits a surface free from dust and insects. Prevents "blackening". No poison added -- is perfectly safe to use with cattle in the barn yard. Packed in 30 gallon drums, fives and gallons. SCHOOL HOUSE PAINTS V* FINE FOR FARM, FACTORY, AND INSTITUTION Martin-Senour School Paints have a justly fa as an all-around quality paint for farm buildin sheds, fences, implements, roofs, gutters, down tories, schools, and municipally-operated instit side and inside, School-House Paints answer demand for an all-purpose maintenance pai roofs, tanks, structural steel, fire escapes, catwa easily. Dries to a high gloss. Economical and respect. Comes ready mixed. Dries to touch in normal drying conditions -- it is possible to reco Colors -- Red .............................467 Gray.................................471 Yellow ......... White,........... WAGON and TBACTOH PAINT iltiE II.Su.'M.Jc. A`.',AI Wi JE.H,llNG High-grade, varnish gloss paint for finishing w trucks, sleds, farm and road implements. Favor of farms because of its ability to stand up and liance. Offers splendid protection against the for all implements left outdoors the year aro proximately 450 to 500 square feet per gallon colors are: Yellow Green Permanent Red Blue Gray Black Packed in gallons, quarts, pints and half-pints. AQUA-SHED LEAK-KON-TROL WATERPROOFS ROOFS QUICKLY AND EASILY A PASTE ROOF CEMENT Wf'TH MANT USES A quality liquid roof coating for repairing all roofs -- tar, gravel, A soft, elastic roof cement in paste for concrete, slate, tile, tin, composition, felt, galvanized or corru asphalt and , long fibre asbestos. Ide gated iron. May be applied with a large paint brush or roofing cracked joints and defective places in brush. The refined asphalts used are the finest obtainable and as well as in composition roofing. Also are especially prepared and blended with high grade oils and long sturdy asbestos fibres. The fibres act as a binder-- slate and tile roofs, painting around lea offering greater resistance to ravages of rain, hail, sleet and tings, sky lights, and dormer windows, i burning sun. Will fill up small holes and leaks, therefore, is gutters, stone, woodworks, etc. Extrem an excellent waterproofer. Easy to use. Simply clean the roof readily to the expansion and contractio of old loose particles and apply with large paint brush or it is applied thereby preventing cracki roofing brush. Similar in character to LEAK-KON-TROL, except run in warm weather. Ready to use. Aqua-Shed is in liquid form. Furnished in black, red, and green. trowel. Available in black, red, and g i Packed in 50 and 30 gallon drums, fives and gallons. Packed in barrels, half-barrels, 100 an i I (See also BLACKOTE -- page 13) 5 lb., and 1 lb. cans. n s g f o o o o o -d fis-z.o a o [12| GRAPHITE PAINT RLACKOTE A LONG-FAVORED METAL PROTECTOR Especially prepared to give utmost satisfaction o b a protective coating for metal surfaces, and suitable as a finish coat on structural iron work. Made of finely powdered top quality graphite, ground with high grade linseed oil. Dries to touch in 10 hours, to recoat in 3 to 4 days. Not recommended as a priming or first coat on any surface. One gallon covers approximately 450 square feet, two coats. Packed in drums, fives, and gallons. CHROMATE METAL PRIMER A superior metal primer for use on all exterior metal surfaces-- on bridges, tanks, general structural work, etc. Provides an ex cellent surface for recoating--is non-bleeding--and can be used under any color paint. A carefully balanced formula, con taining a liberal amount of basic lead chromate, white lead, _ zinc oxide, red lead and a specially developed iron oxide pig ment, combined with the finest refined linseed oil. Golden brown in color. Dries to touch in 4 hours--to re-coat in 24 hours. Covers approximately 500 to GOO square feet, per gallon, one coat on flat work. On structural steel easily covers two and onethird tons per gallon, one coat. Packed in fives, gallons and quarts. No. 1 ASPHALTUM PROTECTS ALL METAL SURFACES A quick drying tough, elastic black asphaltum of exceptional value for brushing and dipping sheet iron-work, rough castings, or any exterior metal surface that needs a protective coat. Can be brushed as it comes from the container. For spraying or dip ping reduce one-third with mineral spirits or naphtha. Covers well and flows to a smooth coating of high lustre. Sets dust free in about one horn and hard in about five hours. Packed in gallons, hall-gallons, quarts, pints and half-pints. a w a t e r p r o o f p a in t f o r me t a l a n d c o n c r e t A jet black elastic paint for waterproofing an exterior or interior surfaces. Acid-free and aci to a good gloss. Unexcelled where a real pro required. Highly recommended for use on me roofs and other surfaces exposed to the weat proofing for concrete it has no equal. Excellent stand pipes, water troughs, gutters, casings, an very porous and rough surfaces, one gallon w mately 150 square feet; on metal work, 200 squ old woodwork, 160 square feet^-^ Packed in SO and 30 gallon drums, fives and g (See also Aqua-Shed -- page 1 METAL GOTE f a mo u s f o r y e a r s , t h e imp r o v e d "o e d ir o n d A combination graphite paint possessing ease cellent covering, and endurance. Fine for pre metal surfaces, pipe identification, smokestac bridges, grain elevators, exterior water tan cranes, metal silos, metal garages, stills, boile iron and steel. Insures a fine, uniform paint fil protective qualities prevents rust, pitting, by brush or spray. Gomes in brushing consiste 12Vi to 25% for spraying. Dries to touch in 8 t coat in 24 hours. Covers about 650 sq. ft. to t surfaces. On structural steel, about 3`/< tons t buildings, 3 tons to the gallon. Colors-- Brown Green Steel G Black Packed in 50 and 30 gal. drums, 5 gals., gallons SMOKE STACK RLACK h. ,-.T-lliaiS:l0 ASHIa UUM FLACK A high heat-resisting black with a high glos any structural or iron surface subject to exce to apply. Dries quickly. Packed in SO and 30 gal. drums, 5 gallons, and g 0007-SW P-C0C003855 mi ,, GCHUu h --' . ...,,:" 115 ,! , "S^ ')% r"4"?}gS s f wMUn ill nv - ^ P*F5rTfctpi)" J!-WNr^:' * V ' . "> V :;/V; .: > //^j. ti;M/ , .!-,v, Q>' W ,millmt . 1 ' '. ft \ [ . *" ^ I \ : , '> r '_ ' ' `V:-. ii' sJ' 5!)!1 ./rf*- '-i'sl'IH sf * sJS ' *u-* ! Afli * i' 4 " n]'lfa m'rr " 14K& ,, ** .4*! niffas waask-sw NED-TONE FLAT WALL OIL FAINT NEU-TONE is a sanilary, washable flat oil finish. Ideal for flat, dull, glazed and blended effects in living rooms, bed rooms, dining rooms, as well as in offices, hospitals, schools, churches and other buildings. Spreads easily, is smooth flowing. Dries in 8 hours. Saves muss and fuss. Applied in the morning, the room is ready for use again the same evening under average drying conditions. One gallon covers approximately 800 square feet, finish coat. Comes in 14 beautifully soft, paste stylish rooms. Also in black and white Eggshell ................. ....655 Rich Cream........... ....696 Blossom Yellow ... ___ 697 Light Orchid........... ....689 Medium Blue......... ....682 Pale Green............. ....651 Russian Tan........... ....678 Pure Ivory............... ....692 I P R T C R Packed in barrels, fives, gallons, half CCC7-SWP-CC0CC3856 1141 C 0 0 7 -S H P -0 0 0 0 0 3 8 5 7 GLOS TONE A MEDIUM GLOSS WASHABLE FINISH This superior, washable, semi-lustrous iinish for interior use brings colorful beauty to walls and woodwork in bathrooms, kitchens, hallways, furniture, -- to any paintable surface. Wherever the finish must be beautiful and modern, yet re sistant to wear and repeated cleanings, the use of Glos-Tone is clearly indicated. Ideal for homes, schools, hospitals, and pub lic buildings. It is quickly and easily applied---by amateur or professional. Self-leveling. Brush marks disappear. Plain soap and water removes dirt, soot, grime, grease, finger marks-- even such destructive stains as ink, bluing and mercurochrome. Covers approximately 600 square feet per gallon, finish coat. Comes in 14 styled colors and black and white. Ivory..................... ......... 801 Butt........................ ......... 803 Silvery Gray......... .........808 Apple Green......... .....809 Light Orchid......... .........806 Taupe ................... ......... 812 Riviera Blue......... Cream................... .........802 Radiant Yellrw ... ___ 821 Shell Gray............. ....822 Seawood Green ... ....825 Peach ...................... ....811 Classic Brown .... ....824 Soft Chamois......... ....826 White ...................... ___ 800 Black ........................ Packed in barrels, fives, gallons, half-gallons, quarts, pints, half-pints. NEU-TONE GLAZING and BLENDING LIQUID NECESSARY FOR DISTINCTIVE EFFECTS A favorite with painting and decorating contractors for assist ing in the production of glazed and blended effects, tiffany tones, etc. Packed in gallons, quarts, pints and hall-pints. INTERIOR GLOSS A FULL GLOSS Wa SHAB&E FINISH FOR WALLS AND W This full gloss finish for walls, ceilings and wo bines a bright, colorful beauty with an extraordin of film. It may be applied over almost any surfac Works exceptionally free and easy. Brush mark ~ disappear during the process of drying. The film grease, water and sunlight; will not crack, chip, p Especially suited for use on large surfaces suc plaster, wood, metal, wallboard and cement. Covers so solidly it hides any color old coat. Co mately 600 square feet per gallon^flnish coat. M and five clear, modern tints. Colors may be blend unusual effects. Light Ivory............. .........92 Rich Cream............. .........93 Lettuce Green......... .........95 Oyster Shell...... Maize ........... :.. White ................. Packed in fives, gallons, half-gallons, quarts and PIGMENTED WALL PRIMER an C. OVERS AND SEALS IH ONE COAT The ideal first coater for all interior wall finishes or new plaster walls, wallboard, and other porou addition, when a change of color is desired, on mented Wall Primer and Sealer, followed by on wall finish will produce a very fine job. Used directions, it seals the surface perfectly and at t hides previous finishes. While it is not guarante paint against extremely hot spots in plaster wa found to be the safest paint material possible to extreme cases. Easy to apply. Dries quickly. C with Oil Colors. Packed in 50 and 30 gal. drums, fives, gallons, ha quarts. BONDING CEMENT PAINT ADDS BEAUTY ... KEEPS OUT MOISTURE A moisture-proof finish for all unpainted, porous, masonry sur faces -- concrete, stucco, common brick or stone -- such as homes, factories, office buildings, silos, barns, garages, and swimming pools. Comes in dry powder form. Contains white Portland cement, plus other pigments, chemicals and hardening water-proofing agents. Martin-Senour Bonding Cement Paint adheres by the setting and hardening action of the cement and other ingredients during which process crystals are formed, which interlock with the minute pores of the surface. Forms a coating which seals up the pores of the cement, thu3 giving perfect protection against dampness. There is nothing to deteriorate or decay, and the life of the paint is almost un limited. Covers approximately 20 to 30 square feet per pound, one coat, depending upon the roughness of the surface. Nine attractive colors-- While .... ........... 5000 Fawn __ . ........... 5026 Pink........... ........... 5031 Ivory......................5025 Tan ........... ...........5030 Green .... ...........5028 Cream . ..................5029 Blue ... ..................5027 Gray .. ..................5032 Packed in 100 lb. and 25 lb. steel drums, and 5 lb. packages. RALSO-T0NE A SUPERIOR COLD WATER KAISOMINE A low cost wall finish far superior to somine. Gives mixing, brushing and formerly found only in strictly hot wa KALSO-TONE breaks up readily. Str Brushes, levels, flows and hides perfec has excellent re-coatability. Covers a feet per 5 lb. package, one coat. The c Cream........................ ...401 Light Cream............. ...405 Pure Ivory ...................417 Rose Pink............... ...424 Medium Blue......... ....403 Sand ........................ ....406 Light Green............. ....420 Li Pa Iv B S W Packed in 100 lb. and 25 lb. barrels an CASEIN PAINT ^ FOR LOW COST. WASHABLE WALL SURFA A low cost wall finish^that will with Senour CASEIN PAINT is a product of to give the utmost service in durabilit harmony. It1'may be applied directly surface that is in reasonable condition. Supplied in dry form to preserve the ficiency of the paint until it is actual the possibility of spoilage and settling easily. Sunfast. The colors are -- Ivory ............ .......... 5001 Blue ............ .......... 5006 Green ........ .......... 5006 Cream ........ .......... 5002 Packed in barrels. 25 lb. and 5 lb. pa Catele Point It alto available la potto for* qearti. Same colon at the dry form. CCC7-SWP-C00CC3658 1161 I .. w & ss S* 11 IL IL 3E Is LIQUID WAX /I SUPERIOR WAX IN LIQUID FORM This is a high-grade wax in liquid form for use on all surfaces -- automobiles, floors, bowling alleys, furniture, etc. Easy to apply with either a brush or cloth. Packed in gallons, hall-gallons, quarts, pints arid half-pints. QUIK WAX A SELF-POLISHING LIQUID WAX A moderately priced, free flowing liquid wax that requires no polishing or rubbing. Produces a high sheen on furniture, wood work, linoleum, and varnished or painted floors. Packed in gallons, quarts and pints. PASTE WAX I..COMM.E I.i>;u .-OR I HE FINEST EURNIIURE This high quality pure paste wax is the finest product that can be made for use on floors, interior woodwork, furniture, auto mobile and all lacquered, enameled or varnished surfaces. Easy to apply. Produces a brilliant, durable finish. Packed in five pound, one pound, half-pound and quarterpound cam. POWDEIED FLOOH WAX MARES FLOORS SLICK FOR DANCING An exceptionally high quality floor wax made especially for ballrooms and other dance floors. Container has sifter top. Ex tremely easy to apply. Packed in one pound and half-pound packages. CRACK and CREVICE FILLER MAKES WOOD SURFACES SMOOTH For filling cracks and crevices in floors, wood etc. Does not shrink away from the wood. Give face for the application of pqmffstain or va apply with putty knife, forcing well into crack, Allow to dry thoroughly before recoating. Packed in quarts, and half-pints! PASTE WOOD FILLER NECESSITY FOR GLASS SMOOTH FINISHING A fine product for filling all open grained wood nut, walnut. Produces a smooth surface and a for all succeeding coats of varnish or enamel. Natural Color Walnut Golden Dark O Packed in two-gallon cans, gallons, quarts and Included in the book are answers to practical garding the preparation of surfaces and the pro tion of paints. Refer to this section for suitable r queries of customers. 17) 0007-SW P-C00003859 SHINGLE FINISHES MOftF THAN A PAINT, STAIN. Oft DYE Martin-Senour Shingle Finish is a triple-purpose product -- it beautifies --- it preserves -- it protects. Gives colorful beauty plus real protection and preservative qualities. Can be used on either previously stained or new shingle surfaces. Penetrates, yet leaves a smooth, opaque finish that adds longer life to shingles. Will not rub or wash off. Waterproof -- helps prevent absorption and fungus growths. Easy to apply -- no dripping or sagging. May be brushed, dipped or sprayed. The ready-to-use styled colors are -- Colonial White ... .211 ...203 Woodlawn Green ....207 Silvery Aluminum ....213 ___ 209 Shamrock Green . .... 205 Oxford Gray......... ....208 206 Mandalay Blue .. ....212 Dovetone Gray ... ....210 204 Autumn Brown ... ...202 Packed in drums, fives, and gallons. SHINGLE STAIN _ PRESERVES AND BEAUTIFIES SHINGLES A superior product composed of refin oil in combination with strong pigment ly for their permanency and wearin deeply into the wood and tend to pre fence posts and all buildings on which brush or spray on shingles, approxima area per gallon, one coat. Approxima two coats. In dipping, 2'/i to 3'/2 g shingles, 3 to 4 gallons per thousand 1 per thousand 24" shingles. Brushing o age is approximately 250 square fee Colors are: -' Light Brown........... ....308 Dark Brown........... ____314 Light Green........... ____306 Medium'Green ... ....307 D S R Packed in SO and 30 gal. drums, fives, 00C7-SHF-CCC0C3860 (18) PENETRATING WOOD DYE MAKC FINE FINISHES THE EASY WAT A modern, oil type stain which has the penetration power of an acid stain, combined with the easy working and permanence of an oil stain. Streaking and lapping are reduced to a minimum. Can be wiped to produce highlights in the finish effect. For best results, use the special reducer that is designed to go with this product. Supplied in the following colors: Dark Mahogany Weathered Oak Dark Oak Maple Mo bs Green Adam Brown Golden Oak Walnut Packed in gallons, quarts, pints and half-pints. OIL STAIN Here are permanent, easily handled oil stain architectural and furniture uses. Penetrate a into the wood, thus assuring ex&ellent color p shades accurately imitate the natural colors pensive woods. Suitable for all kinds of new and soft woods. One gallon will cover ap square feet of average surface, one coat. Su lowing colors: Golden Oak Cherry Light Oak Dark Oak Weathered O Walnut Mahogany Rosewood Packed in gallons, quarts, pints, and half-pints PENETBATING WOOD DYE DEDUCED FOR MATCHING AND PRODUCING LIGHT SHADCS When a variance of lighter colors is desired, it may be obtained by reducing the color strength of the basic shades of Penetrating Wood Dye. Shading in this manner does not detract from the original high quality of the dye. Also used for thinning in case of excessive evaporation of the dye. Packed in gallons, quarts, pints, and half-pints. Martin-Senour Products are fairly priced at the l possible, consistent with the use and manufa highest grade of raw materials and the careful workmanship which enters into the making o Senour line. 0007-SW P-000003861 I in ^UADTIfJ r 1 ! j ; | , ^ A QUICK-ORTING, ALLPURPOSE ENAMEL An extra fine enamel for beautifying and protecting all surfaces. Used on wood, plaster, metal or concrete. For walls, woodwork, furniture, floors, and all odds and ends. The variety of rich colors offers a vast number of distinctive decorating combinations. The colors are bright, clear, and uniform. With stands bumps and knocks, scraping and marring. Impervious to most household chemicals, acid stains, grease, alcohol -- even mercurochrome and iodine. Not affected by boiling water. Cleans easily with soap and water. No disagreeable odor. Flows on like magic, levels out and dries without a trace of brush marks. Most dark surfaces are hidden with a single coat. Resists rapid temperature changes. K within an hour, dries hard in 4 hours, a Easy for anyone to applfC Noted for th manence--these colors are brilliant a for all decorative effects-^- / Ivory........................ .... ,45 Orc Suntone Cream .............64 Mili Antique Ivory .... .........74 Fro Jonquil Yellow .............67 Tah Peachtone ............. .........65 Mod Pale Green ........... ..........36 Pure Ming Jade............. , .........69 Brig Jade Green .......... .........48 Ree Wicker Green .... .........54 Chin These Kolor-Brite Weatherproof colors enameling automobiles, boats, toys, furn exposed to the elements frequently -- Ocean Blue........... .........38 Royal Blue ............. Maroon ................. .........39 Coa Tal Ca Packed in gallons, half-gallons, guarts quarter-pints. 1201 OCO7-SWP-O0OCG3B62 AN EN4Mft THAT'S "WHITES THAN WHITE"! Kolor-Brite Super-White is extra durable -- porcelain-like. A non-yellowing, true white, washable enamel for the finest in terior and exterior work. Unsurpassed for producing a brilliant, high gloss, and weather-resisting smooth surface. Packed in gallons, half-gallons, quarts, pints, half-pints, and quarter-pints. mmm LLiin sH \ NECESSAitr FOR ALL FINE ENAMELING A high grade long-oil type undercoater. Ground to extreme fine ness, insuring splendid hiding and remarkable sealing. Levels out to a smooth, flat finish that imparts great depth to finish coats. Sands easily. Produces a perfect bonding surface for finish coats. Under ordinary conditions, dries perfectly in 14 to 24 hours. Packed in gallons, halt-gallons, quarts, pints, and halt-pints. FULL-GLOSS WHITE ENAMEL An outstanding enamel for all usels? Widely used and maintenance work on homes, apartments, ho ings, institutions. Brushes easily,,/flbws freely w hiding power. Produces a high gloss that retains exceptionally long periods. May be tinted with c produce all smart, modern enamel shades. Sets o two or three hours and dries overnight. Packed in gallons, half-gallons, quarts, pints, and SEMI-GLOSS WHITE ENAMEL Gives the pleasing, ultra-modern finish which is no in the finest homes and residential hotels. A long for use in colonial style homes in New England a Easy to brush. Excellent flowing, hiding and dryi istics. Retains its whiteness indefinitely. Packed in gallons, half-gallons, quarts, pints, and 0007-SW P-C00003863 1211 ; wmm. & ip@iB(giii smMuiL Wears Like Iron--Inside or Ontside A heavy duty product especially formulated to use on all ex posed wood, metal, brick and cement surfaces--outdoors or inside. Combines the richness and high gloss of a fine enamel, plus a toughness and hardness comparable to the best exterior finishing products. Fine for porch floors, railingB, exterior steps of wood or concrete, kitchen floors, baseboards, basement floors, etc. Easy to brush on just as it comes from the can. Covers approximately 350 / square feet per gallon, two coats. T cluding white: Pearl Gray .... ........... 730 Stone................. .. ...........731 Lead .................... Light Drab......... ........... 15 Light Oak........... ........... 11 Green .................. ........... 31 Tile Hed.......................... Tt9 1 I ^ Packed in gallons, halt-gallons, qua H98EOOOOO-3nS-Z.ODO 122] -\ YACHT WHITE FOR ALL FRESH OR SALT WATER CRAFT A durable white paint, ground in pure linseed oil (or all inside and outside application on marine craft. Extremely white, has excellent body, excellent coverage, remarkably easy working and flowing qualities. Normally covers approximately 600 square feet per gallon, one coat. Packed in gallons, half-gallons, quarts and pints. SCREEN ENAMEL DOES NOT CLOG THE MESH A high-grade product for enameling both the w wire mesh of door and window screens. Preve terioration from weather. Easily applied. Will no Dries quickly to a high gloss. Supplied in BLAC Packed in gallons, half-gallons/^quarts, pints a y` 0 0 C 7 -S H F -0 0 C 0 0 3 6 6 5 AOTO TOP ENAMEL PROTECTS FABRIC AUTO TOPS A dense black enamel for renewing fabric auto tops, and side curtains. Dries to touch in one hour and hard in about five hours. f Also can be used as a touch-up black for fenders. Packed in gallons, quarts, pints and half-pints. GLEAM IHON ENAMEL WITHSTANDS HIGH HEAT A brilliant, jet black'.' high gloss finish for'stove tures, pipes, grates,`hot water tanks and other subjected to extreme heat. Easy to brush on. Wi about one hour and to handle in about five hou Packed in gallons, quarts, pints, half-pints and 123! Martin-Senour Varnishes cover approximately 700 square ieet per gallon, one coat. / i ALL-PURPOSE SPAR VAR WITHSTANDS STORMS, S41T SfHAT. AND An exterior clear finish that will out-p Painting and decorating contractors who insist on only the on the market we have ever seen, reg highest quality of workmanship demand a line of products clear, pale, and full bodied. Dries ra I whose quality is unquestioned and of the highest calibre. long oil combination of the finest res Likewise, home-cralters who are interested in only the best Does not turn white in either boiling or varnishes, select with confidence the products of the Martin-Senour Company. Pre-eminent in the manufacture of paint and varnish for more than half a century. The MartinSenour Company offers from the limits of its experience this line of products as the finest expressions of the varnish makers arts. alkalis, alcohol. Weather-proof to the all exterior use--floors, ceilings, boats Use on interior surfaces subject to exce sills, kitchen drainboards, etc. Sets dust Dries to handle in about eight hours and Packed in gallons, half-gallons, quarts, C C 07-S W F-C C C C 03866 |24| SATIN FINISH VARNISH GIVES PERFECT HAND-RUBBED EFFECT This is the easy way to produce a line, durable finish approxi mating that of a hand-rubbed and polished surface. Excellent for all general interior wood and furniture finishing. Made dur able enough to be used as a floor varnish! For best results, ap ply over Floor and Interior or All-Purpose Spar Varnish. See directions on can. Satin Finish Varnish sets dust free in one or two hours, and to handle or walk on in about twenty-four hours. Packed in gallons, halt-gallons, quarts, pints, half-pints. FLOOR AND INTERIOR VARNIS GIVES EXTRA MILES OF WALKING WEAR This product will out-perform any other floor a nish regardless of price. Water resisting. Prod finish of unusual gloss and elasticity. Pale in co Easy to brush. Dries rapidly. Produces a toug that will stand up under an unusual amount scuffing. Withstands vigorous cleaning. Fine for work and furniture. Has a high nahiral gloss. G satiny finish when rubbed and'polished with pu or oil. Sets dust free in 1-2 hours, dries to hand hours; to walk on in about eighteen hours. Packed in gallons, halt-gallons, quarts, pints, h O C O 7-S W F-00C 003867 LINOLEUM VARNISH PROTECTS AND PRESERVES ALL LINOLEUM A durable finish of high lustre for general application on all inlaid and printed linoleum. Pale in color--will not discolor soft tints. Makes linoleum easier to clean. Water and wear resisting. Brushes on easily. Protects, beautifies and materially lengthens the life of either printed or inlaid linoleum. Dries dust free in one hour and to walk on in 8 to 12 hours. Will not lift or raise any previous finish. Covers about 700 sq. ft. per gallon, one coat. Packed in gallons, halt-gallons, quarts, pints, half-pints. CLEAR SIZING VARNISH USED TWO W4TS -- FOR SIZING AND REDUCING This top quality sizing varnish is excellent for purposes and is widely used as a reducing li gloss paints and enamels. Pale in color. Requi for brushing. Sets in one to two hours, and dri hours. It is not recommended as a size for wall Packed in gallons, halt-gallons, and quarts. MASTER PAINTER S FLOOR and TRIM VARNISH PERMITS LOW MAINTENANCE COSTS A good product for use on all apartment houses, homes and buildings. Gives real value for the money. Will not scratch white. Not affected by moisture. Dries overnight. The greatest possible value has been built in this product, comparable with itB cost. Packed in fives, gallons, half-gallons, guaits, pints. QUIK'VAR UTILITY SPAR A REAL SPAR VARNISH THAT COSTS LESS A free-flowing, quick-drying general pur all outside and inside varnishing. Water ing, good durability, and high lustre. Dries and hard in six to eight hours. Extremely priced contracting and apartment house Packed in gallons, half-gallons, quarts, p 0CC7-5KP-C000C3668 Martin-Senour Varnishes cover approximately 700 square feet, one coat. [261 QOICK-VAH FLOOR and INTERIOR VARNISH QUALITY VARNISH AT A LOW PRICE A clear light colored vgrnish of high gloss and unusual elasti city, designed for use on floors and woodwork where a mediumpriced varnish is desired. It has good body, works and flows easily, dries to touch in an hour -- hard in from four to six hours. Packed in gallons, half-gallons. Quarts, pints, hall-pints. PAINTERS GROUND COLOR AN OLD TIME FAVORITE A good, solid, buff color that dries flat. For use as a first coater under WOOD-VAR, graining compounds, distemper colors, etc., where the best results are desired. Supplied in brushing con sistency. Covers approximately 500 square feet per gallon, one coat. The surface to be coated should be clean and free from grease or wax. One or two coats of Ground Color assures per fect coverage. May be thinned, if necessary, with turpentine, benzine or naphtha. Packed in fives, gallons, half-gallons, quarts, pints and half-pints. WOOD-VAR VARNISH STAIN STAINS AND VARNISHES IN ONE OPERATION Long hailed as "The Aristocrat of Varnish Sta VAR stains and varnishes at the same time. Impar and durable finish to new and old floors, furnitur and woodwork of all kinds, toys, radio cabinets, e inexpensive woods look like costly oak, mahoga WOOD-VAR brings out the beautiful grain of th gives a remarkable richness of tojje^Covers appro square feet per gallon, two coats. Available in s Red Maple............. .. .2380 Walnut................... ___ 755 Dark Mahogany .. ... 784 /"light Oak........... Dark Oak Golden Oak....... Packed in gallons, quarts, pints, half-pints and qu WOOD-VAR GRAINING COMPOUN PERFECTLY IMITATE WOOD GRAINS For use in producing a natural wood grain effec color. The most expensive woods may be imitate cess using Wood-Var varnish stain as the finish for use on disfigured floors or interior woodwork light and dark shades. Packed in glass bottles -- quarts, pints, and half 699003Q 0-3,1S-000 I27| PEHETBflTING FLOOR SEALER A HEAL PROYeCTOR Of WOOD Widely used to seal floors and other wood surfaces subjected to severe wear--public buildings, in schools, stores, halls, etc. Far superior to the old method of impregnating the wood with linseed oil. Penetrating Floor Sealer becomes part of the surface of the wood in effect, tends to preserve the light color of the wood, and will not allow the grinding in of dust and dirt to the same extent as linseed oil. Penetrating Floor Sealer is a combination of light-bodied vamish-type oils which fill the pores of the wood and usually sets up hard overnight. Pale in color. Fine as a gymnasium finish, when several thin coats, each sanded between coats, are applied. Easy to apply with brush or cloth mop. Covers 500 sq. ft. of average surface, one coat. Packed in gallons, half-gallons, quarts, pints. SHELLAC THE GENUINE IMPORTED PRODUCT -- TOP QUALITY The Martin-Senour Company supplies both pure white and pure orange 4 lb. cut shellac to the trade. Prices may be secured from our representative. Packed in barrels, fives, gallons, hall-gallons, quarts, pints, half-pints, and quarter-pints. CRYSTAL WHITE DRIE SPEEDS DRTING WITHOUT BURNING A strong, pale drier in the cobalt Has excellent drying and mixing added to 19 parts raw linseed oil, i about eight hours, and hard in ab mended for use in white and light Packed in gallons, hplt^allons, q H. P. JAPAN DRIER A EAST DRIER FOR HOUSE POINTS A high-grade Japan drier designed properties possible, compatible w properties. It is usually mixed in t drier and nineteen parts of oil or o dry dust-free in approximately eigh hours. This is a lead-manganese c mote even, complete, thorough dry ling in lin- *seed oil, mixed paints, pa Packed in gallons, half-gallons, qu C0C7-SWP-0CCCO387O |281 BOGEBS BBDSHIHG LACQDEB THE FINISH THAT DRIES IMMEDIATELY! When a quick-drying finish is desired on furniture, linoleum and surfaces given to reasonable outdoor use -- we suggest Rogers Brushing Lacquer. Excellent for indoor and porch furni ture, breakfast nooks, linoleum, bicycles, wallpaper, baby car riages, garden tools, etc. Can be used over any surface such as wood, metal, composition, cement, leather, cloth, etc. whether already painted, varnished, or unfinished. Can be brushed. Dries while you wait. Adaptable to industrial as well as domes tic use. Comes in white and 17 colors -- Orange Carmine Cinnamon Brown Ivory " Rich Blue Chinese Red French Gray Forest Green Indian Yellow Lettuce Green White lade Green Black . Packed in gallons, quarts, pints, half-pints, and quarter-pints. WALL PAPEB LACQDEB COLORLESS -- MAKES WALL RARER WASHABLE Apply over wall paper to make it washable. Fine breakfast room, hallway, and ntfrsery wall pap ishes left by children's hands. Packed in gallons and quarts. LACQDEB THINNEB and BBDSH THINS LACQUER --REMOVES UNWANTED SPOTS The only liquid for thinning Rogers Brushing Lac too, for cleaning brushes, for removing lacquer face, and to take the spots off hands and clothi Packed in gallons, quarts, and half-pints. CLEAH BRUSHING LACQUER This clear, water-white finish is ideal for printed or inlaid lino leum -- makes it more serviceable and easier to clean. Widely used on silver and other metals to prevent tarnishing. Excellent for floors, window sills, and furniture. Packed in gallons, quarts, pints, and half-pints. These high quality lacquer products are offere the demand for a finish that can be brushed and you wait. Especially useful where speed of dryin consideration. 0007-SW P-C00003871 1291 v* mw is w as @& SILVERY CHROME NOW A NT ONE CAN CHROME FINISH WITH A BRUSH! This is ihe remarkable gleaming finish of a thousand uses -- for all surfaces, metal, wood, composition, rubber, paper. Per fectly simulates chromium plating. Heat resisting and weather proof. Use inside and outdoors. Fine for radiators, pipes, fix tures, stoves, ranges, furniture, grill work, bumpers, ornamental ironwork, toys, lamps, boats, Christmas fences, lawn mowers, garden tools, smok Apply directly from the can, brush or sp mand for inexpensive chrome finishing high degree and heat deflecting. Easy to Packed in gallons, quarts, pints, half-pints, quarter-pints, and eighth-pints. ZZ.3E00003-3SS-.000 130) ALUMINUM, No. 1632 A DURABLE. READY MIXED EXTERIOR FINISH This bright all-purpose aluminum paint is ready-to-use as it comes from the can. Exceptionally durable. Widely used in industrial plants and oil refineries. Ideal for all iron work, bridges, tanks, roofs, fences, machinery, tools. Withstands ex pansion and contraction in hot or cold weather. Smooth-flowing. Easy to apply. Covers approximately 1000 square feet per gal lon, one coat. Not recommended as a prime coat or undercoat. Packed in fives, gallons, quarts, and pints. GOLD PAINT, NO. 18 THE GLEAMING FINISH SIMULATES ACTUAL GOLD A fine, beautiful gold paint suitable for in metal, earthen, and wooden. Excellent for pic eral household, arid decorative purposes. W cold, and moisture to a remarkable degree. radiators and steam pipes. Conjes in double c Easy to mix and apply. . " Packed in pints, half-pints, quarter-pints, and BHILLIANT ALUMINUM AN EXTRA LUSTRE FINISH FOR MOST USES A special finely-milled aluminum powder in paste form and a perfect mixing liquid come in double compartment cans. Easy to mix. Exceedingly brilliant. Easy to use. Flows freely. For ex terior and interior use. Gives a gleaming finish coat on either indoor or outdoor surfaces. Splendid for radiators, decorating furniture, and for all uses except as a prime coat or undercoat. On most surfaces a gallon covers 1000 square feet, one coat. Packed in fives, gallons, quarts, pints, half-pints, and quarterpints. BRONZING LIQUID, No. 1 FOR THOSE WHO MIX THEIR OWN For mixing aluminum, gold, or bronze powde to brush, long lasting paint excellent fof bot terior use. Pale in color. Carefully formulate ingredients. Long oil type makes it easy to free in thirty minutes and hard in 4 to 5 hours from one to two pounds of powder to each ga Packed in gallons, half-gallons, quarts, pint quarter-pints. C 007-TW P -00G 0C 3673 311 COLOBS IN OIL -- Fluid MAKES TINTING EASIER A combination of purest dry colors and refined linseed oil-- both ground together to a fineness that permits intermixture with any quality paint or enamel. These iluid colors are not purposely made to provide the greatest tinting strength per can, but are supplied in standardized can sizes to afford the painter an easy practical, measuring guide. The fluid character of these colors makes for easier mixing and shading. Available in these colors: Turkey Raw Umber Chrome Green Medium Turkey Burnt Umber Chrome Green Dark Raw Italian Sienna Chrome Yellow Light. Medium & Orange Burnt Italian Sienna French Yellow Ochre Van Dyke Brown Turkey Red No. 1 Relined Lamp Black Indian Red Ivory Drop Black Venetian Red No. 1 Prussian Blue Tuscan Red Ultramarine Blue American Vermillion Cobalt Blue Rose Lake Chrome Green Light Brilliant Red Packed in gallons, quarts, haJ/-pinf$. COLONS IN OIL --In Tubes COLORS IN CONVENIENT TUBES,: These highest quality oil colors are adaptable as well as by painting and decorating contra in purity, tinctorial strength and uniformity. L eliminated. No danger of streaks in the paint. T are available--small and large. One dozen carton. Six large tubes to a carton. These co in both tube sizes. Refined Lamp Black Ivory Drop Black Italian Sienna Burnt Italian Sienna Raw Turkey Umber Burnt Turkey Umber Raw Van Dyke Brown Japanee Brown Prussian Blue Cobalt Blue Ultramarine Blue Chrome Green Light Chrome Green Medium Chrome Green Dark Verdas Light Green Chrome Yellow Light Chrome Yellow Medium Chrome Yellow Orange Chrome Yellow Dark Or* F E E D T C A R F C C 07-S W P -C C 0003874 1321 PAINT and VABNISH BEMOVEB-Liquid WORKS FAST. DOES NOT HUN A powerful remover which works well on upright surfaces as well as on horizontal surfaces. Penetrates immediately and does not run off the work. Cuts into paint and varnish in the shortest possible time and will not burn or discolor the grain of the wood. Packed in gallons, hall-gallons, quarts, pints and half-pints. PAINT and VABNISH REMOVER - Semi-Paste REMOVES HEAVY COATS QUICRLT Of a heavier consistency than the regular remover. Especially effective in removing heavy coats of material. Especially adapted for removing paint, varnish, lacquer and enamel of all types in addition to baked enamels and synthetic finishes. Packed in gallons, hall-gallons, quarts, pints, and half-pints. METAL POLISH RESTORES THE GLEAM ON MOST METALS A highly satisfactory polish for chromium, nickel, copper and brass. Excellent for bright work, marine construction, such as hand rails, bar fixtures, etc. Does not cloud, scratch or injure the finest surface. Packed in gallons, quarts, pints and half-pints. SURFAS CLEANER CLEANS WALLS AND WOODWORK WITHOUT SC An amazing modern surfaf-ecleaner--that c and painted, varnished and enameled w labor -- whether indoors or out. Simply brus wipe off dirt. A favorite with thousands painters all over the world. Fine for clean porch railings, window sills, floor and stair acids or caustics. Cannot harm the hands Packed in five pound and one pound packa r> LINSEED OIL SOAP THE FINEST OF THEM ALL An extra quality pure linseed oil soap free Can be used without fear of injury on the fin recommended for cleaning automobiles, w rugs, carpets, and floors. Lathers freely in soft water. Widely used by housewives for carpets. A favorite with cleaning and maint Excellent for hospitals, state institutions an Packed in drums, half-drums, fifty, twenty one pound cans. 0007-SW P-000003875 |33| MIX OIL FINE FOR ALL FAINTS For thinning, blending, glazing, and reducing. A high-grade reducer that will improve the working, durability and appear ance of any product into which it is introduced. An outstanding development for all interior painting. Use with white lead, paste whites, and enamels and for all color blending and glazing.. May be used liberally to thin high gloss finishes to improve flow and spread without noticably reducing the gloss. When used to re duce flat paints, will not materially add any gloss. Practically odorless. Does not liver any good oil paint. Promotes suspension of pigments when used as a reducer. Reduces skinning over. Packed in lives,-gallons, and quarts. SOLVE-X A REDUCER FOR ALL USES A practical reducer for paint, vamish and e strength -- excellent flow producing prope due. Makes an ideal brush cleaner. Tests ority to mineral spirits in every way, also turpentine -- especially where flow, odor, are important considerations. Use Solve-X turpentine or mineral spirits is indicated. Packed in SO and 30 gallon drums, fives, g When you stock Mariin-Senour Products you are buying merchandise of proved value, the result of more than half a century of paint making experience. The application of the most modern and scientific methods of man sures you of prices that meet and in many competition. 00C7-SW F-0000C3876 1341 WOOD PRESERVATIVE PROTECTS AGAINST ROT AND DECAY A creosote type of wood preservative. Penetrates deeply. Ex ceedingly effective in preserving wood against decay and the attacks of borer insects. May be applied by brushing, dipping or spraying. Should be used on all wooden surfaces in contact with or buried in the ground. Highly recommended for fence posts, telephone posts, floorings, sills, silo stays, wooden cul verts, bridge flooring and supports. Packed in SO and 30 gallon drums, fires and gallons. RERftCTLV RESURFACES ANY BLACKBOARD A product widely used by schools for pain blackboards. Makes old, worn blackboards Produces an excellent new writing surface o take chalk readily and can be cleaned eas as it comes in the can. Dries^hard in twen cover approximately 300 square feet per ga Packed in gallons, quarts, pints and half-pin 0007-SWP-OOCCC3877 Interior WATER TANK COATING STOPS LEARS IN WATER TANKS A black interior finish for all water tanks. Will not impart odor, color, or taste to drinking water, providing sufficient time is allowed for thorough drying -- usually 24 hours with proper ventilation. May be applied with either brush or spray. For easier brushing reduce not over 20% with naphtha. Two coats are suggested so that any surface missed on the first applica tion will be covered on the second. Packed in 50 and 30 gallon drum, 5 gallon and gallon cans. POTTY NINE KINDS--FOR EVERY NEED The Martin-Senour Company is in a positio plete line of all the types of putty used in Detailed information concerning the individ line is available from our representative, wh ' to quote prices. * ZONE MARKING PAINT The following nine types are available: FOR ALL STREETS AND HIGHWAYS Absolutely Pure Steel Sas V A line of durable waterproof paints for marking off safety zones No. 1 Quality Black Put and parking spaces on cement, asphalt, concrete and wood block pavements. Dries quickly and satisfactorily. Withstands wear and weather. We also prepare Zone Paints to meet State Commercial Putty Special Primeless Mahogan Red Meta and national highway specifications, and quantity prices. Stand White Lead Putty ard colors are: While Yellow Orange Bed Packed in 900, 500 and 350 lb. steel drum Packed in 50 gallon drums.Jives and gallons. barrels; 300 lb. bladders; and in 100, 50, 25, 1351 ARSENICAL DIP EFFECTIVE A GAINST ANIMAL PARASITES A highly concentrated arsenical dip. formulated especially to destroy the Cattle Tick. Approved by the Bureau of Animal In dustry of the United State Department of Agriculture, for offi cial dipping purposes in infected regions. Must be diluted with water. Packed in 50 and 30 gallon drums, fives, and gallons. COW SPRAY-Improved KEEPS CATTLE CONTENTED This cow spray is an improvement over o tains Pyethrum which kills flies and has ents. Keeps stable and horn flies off horses flies. Will not taint milk.of^burn the skin. Packed in 50 and 30 gallon drums, fives, g COW SPRAY KEEPS THE ELIES A WAT Exceptionally popular for cows and horses because it's an effec tive fly repellent that keeps off stable and horn flies, without gumming the hair. Perfectly harmless. Will no! taint milk. For best results apply in the form of a fine mist in the morning and evening when the flies are especially numerous; otherwise once in the morning. Should be applied lightly to all parts of cattle, horses and hogs. Also spray interiors of poultry houses and stalls. Packed in 50 and 30 gallon drums, fives, gallons and quarts. SHEEP and CATTLE DIP ytCCLjtfMFD AS "THE REST YET" A standard type Phenol Stock Dip and D carbolic acid co efficient ranging from fiv gienic Laboratory Method. A very powe exterminating various parasites that infes other live stock. This concetrated disinfect with water. Forms a white emulsion. Will wool. See directions for various uses on Packed in 50 and 30 gallon drums, fives, g 136) Non-Injurious SHEEP MARKING PAINT STAYS 0.1 UNTIL SCOURED A paint which absolutely adheres to the wool -- regardless of weather conditions. The particular sheep raiser approves this product -- because it holds its color on the wool yet will wash out in the scouring process. Regarded by many as the finest sheep marking liquid produced. Colors: black, red, green. Packed in 50 and 30 gallon drums, fives, and gallons. Permanent SHEEP MARKI WON'T CUN SCRUB OFT This is a permanent dye which remains o scouring process. This product is widely and is highly recommended for all u permanency of the marking is desired. Av Packed in 50 gallon drums, fives and ga 0007-S W P -C G G 003879 DISINFECTO FINE FOn ALL SANITARY PURPOSES A powerful disinfectant manufactured from distilled coal tar having a carbolic acid content ranging from five to six by the Hygienic Laboratory Method. Very effective for use on the farm as well as in factories, railway stations and public buildings. Makes a milky emulsion when diluted with water. Invaluable for the prevention of disease among live stock. Used for disin fecting floors, drains, lavatories in homes, schools, churches, offices. Widely used in stock barns and chicken houses. Packed in 50 and 30 gallon drums, fives, gallons and quarts. M S DISINFECTANT I'.ANOT FOR ALL S4NITART USES A carbolic acid type disinfectant, similar so strong. Widely used in railway stati factories and for disinfecting stock barns Packed in 50 and 30 gallon drums. i CLOSET CHEMICAL },) v.o,!.'. ..:a u p , o r h o me A strong coal tar disinfectant for use in s Forms a perfect mild emulsion possessi and disinfecting properties when diluted Packed in 50 and 30 gallon drums, fives [371 TERMS Our terms to legitimate jobber and dealer trade, on paints, var shipments our responsibility ceases when we ha nishes, white lead and brushes carry a 2% cash discount in 10 of goods to the transportation company and re days, or 60 days net, whereas industrial trade buying for manufac same in good order. Claims for losses and da turing or maintenance purposes receives 1% for cash in 10 days should be filed with the transportation company. or 30 days net. Purchases of dry colors, oil and turpentine also are it advisable to accept any broken or damaged sh on 30-day net terms or 1% for cash 10 days from date of invoice. carrier make full notation of the condition of th paid expense bill. This also applies to any sh I CREDIT POLICY assist you in collecting for such shortages or We endeavor to maintain a credit and collection policy consistent with the above terms, applied in the spirit of friendly cooperation. In instances where the granting of initial credit is involved, the vol untary offering of business references and financial data is most commendable. GOODS RETURNED No merchandise can be returned to the compan taining permission from headquarters. In any charge will necessarily be made on all merc charge to be determined by amount of processing COLLECTIONS Our representatives can at all times furnish credentials entitling them to accept payments on customers' accounts for mutual con venience. merchandise in salable condition. Freight must return goods; and in addition, where freight has outbound freight from any branch of the Martin-S same will be deducted from the credit issued to ing the goods. CONDITIONS GOVERNING ORDERS Shortages or errors in billing must be reported within ten days from receipt of shipment to secure proper adjustment. In making The preceding clauses do not necessarily apply chandise which is acknowledged as such by th representative, but in tall cases a return must be m knowledge and consent of the company or its r CCC7-SVP-CCC003880 1381 f. V OBDEB BY HAIL Do not permit stocks to run dangerously low. Hand to mouth buy ing is admittedly poor business practice. It is better to say we have it, than to say we will get it. Lack of stock invariably results in both the loss of sale as well as of the customer. Therefore, when in need always ORDER BY MAIL. . Territorial salesmen receive full credit for all mail, telephone and telegraphic orders received from their territories and all such orders receive our prompt and efficient attention. Do not hold orders awaiting salesmen's call, but send them direct. Special, self-addressed envelopes and order blanks for mail order purposes will gladly be furnished upon request. PACKING INFORMATION For the convenience and information of our trade, here are the number of cans contained in standard cartons: PAINT, ENAMEL, STAIN 4... 6... ............... Hall Gallons 12... 24... 48, .. ................... Hall Pint. 48... VARNISH 6............. .One Gallons 12................... .Hall Gallons 24................... 24 ................. 48................... Quarts, Pints, and Half-Pints Cans of Varnish are Hound Whenever possible in order to facilitate service, order paints and varnishes in full case lots. SHIPPING WEIGHTS Shipping per Blackote.............. ............................. ... 1 Aluminum....... ................................ ... Aqua Shed.........:............................ ... Double-Thick Farm Paint....... .. ... 1 Floor and Porch Enamel................. ... 1 Glostone ............ ,................. .,>.... ... 1 Interior Gloss................................... ... 1 Kolor-Brite......................................... ... 1 Master White.................................... ... 1 Monarch ........................................... ... 1 Neutone............................................ ... 1 Pigmented Primer & Sealer ......... ... 1 School House Paint......................... ... 1 Shingle Stain.................................... ... Wagon & Tractor Paint...................... Paint and Varnish Bemover.............. ... Varnish .............. .............................. ... An empty carton, size to hold 4 gallon cans, w 1391 0 0 0 7 -S U P -C 0 0 0 0 3 8 8 1 V II...........School-House Paint Double-Thick Farm Paint Wagon and Tractor Paint Shingle Finishes \ 5S ao tggo'o. w XP 8U SO3 SC -uc so Sc o t ; a o sa2hcOf^5hs ?^ ow i S2 ^w Tc50J'Oco0,1 9 to J4*0 i -g-- s 2 tS ZO Cm2 22 a`S. a T3 O O T3 C >> 0C07-SWP-00000 3882 MONARCH HOUSE PAINT `FRENCH VERDE. Dark 506 G l Mi LIGHT BUFF STEEL GRAY 584 511 GREEN TINT SHAMROCK 505 S 566 WOODLAWN GREEN 508 B BUFF 518 T COLONIAL YELLOW 576 MEDIUM LEAD 578 S L MILWAUKEE BRICK 533 OUTSIDE WHITE 100 SKY BLUE 539 SPANISH BLUE 532 INDIAN RED 568 INSIDE WHITE 104 FLAT WHITE MONARCH PRIMER 524 INT. HI GLOSS WHITE 588 'Priced Slightly Higher B 0 0 0 7 -SWP-C00003863 KOLOR-BRITE DECORATIVE ENAMEL IVORY 45 I 61 -------------- ------- ^..j SUNTONE CREAM 64 MILITARY BLUE 50 P ANTIQUE IVORY u 74 JONQUIL YELLOW 67 REED BROWN TAHOE BLUE 76 WICKER GREEN 54 GLOSS BLACK 65 O KOLOR-BBITE OUTDOOR COLORS SUPER-WH 0007-SW F-C00003884 OCEAN BLUE 38 MAROON 39 TALLY-HO RED 78 ROYAL BLUE 55 COACH GREEN 46 CARMINE 79 SUPER WHITE 816 .J Thi* is a non-yellowing, true lor the linest exterior and inte durable. Washable. Unsurp liance, high gloss, and wea Gives a porcelain-like finish. HEU-TONE L GLOS-TON INTERIOR EGGSHELL 655 PURE IVORY 692 IVORY k. 801 CR i - 1 \ i j RICH CREAM 696 - INDIA IVORY 674 LIGHT IVORY 92 BUFF 803 RA "N | 1 i j i L. ____ _____J BLOSSOM YELLOW 697 PASTEL PEACH 698 ... . RICH CREAM 1 I. _____ 93 SILVER GRAY . , 808 I ' 'T / LIGHT ORCHID 689 ROSE PINK L 693 OYSTER SHELL i 'l hhii* in i wi i APPLE PREEN 809 l: i MEDIUM BLUE : 682 ...................... J TIBET GRAY 677 LIGHT ORCHID 806 PE 0 0 0 7 -S K P -0 0 0 0 0 3 8 8 5 PALE GREEN i 651 CIRCASSIAN BUFF 670 MAIZE 96 WHITE 31 l | RUSTIC BROWN WHITE 675 658 TAUPE 812 k' RIVIERA BLUE WHITE 800 823 SO PEARL GHAY 730 FLOOR and PORCH ENAMEL WAL V ERICK and STUCCO PAINT ! Inft i fiMMMMtti CREAM TAN L__________,, LIGHT YELLOW J0I LIGHT GRAY TILE LIGHT GREEN DARK GRAY METAL-CO RED OXIDE 2431 , DAR BLACK 2436 0007-SW p-000003886 CASEIN PAINT BONDING CEMEN IVORY 5001 GRAY 5005 CREAM 5002 BLUE '5006 IVOR' 5025 BLUE CREAM 5029 PINK BUFF \1 TAUPE 5003 PINK 5007 -V 5004 GHEEN WHITE 5000 5008 FAWN 5026 GHE TAN 5030 GRA ---------- 1------------------------------ WHITE --- CREAM 401 KALSO-TONE 1 i L________ < LIGHT CREAM 405 ROSE PINK 424 SAND 4016 LIGHT BLUE PURE IVORY 1 11 j i 1 I i L, k ... 417 MEDIUM BLUE 403 LIGHT GREEN 420 PALE GREEN WHITE 400 IVO 425 SILV t * i j li 1 404 BUF 99:OOOOD-<is * ^ 000 r OIL STAIN ALUMINUM and GOLD PAINT GOLDEN OAK WEATHERED OAK WOOD D e e e E O O O O O -d N S '^0,33 LIGHT OAK MAHOGANY DARK OAK ROSEWOOD 1/' -- WOOD-TAB LIGHT OAK 772 DARK OAK 71* GOLDEN OAK 773 ' .*';'* ** ^ ^'V*V% '. ;f | A'' V*. .** <;*-.' * I'' Jjr-^A iBBt .s'vyj' -- --ti --..* < ^?r ttf` -nv^> ^>r^? % >' . ir vOrfS ^r-v-^v.^/`TV-j. v^i^K .j /i-.^V'i- ;* *,# e*^-: 4B7: f v1.- ^ <*,-5 *?- . ^..rv I >,c;^j-.v'j 4 ~i -_ v : . % ^;5ri _____ l.'V-.-t !':<*; ,*' l>-^'7^x-.rv'-" "VBIBtr>r*1 --"^--."t*O:'-*-, * -i ^K'-'tv,.. *v-'.* *6>*** o co 8 C ,o *> 03 0) a a! 5 Cr o a o -> N. U ^5 ,,E 0o S1 TD ^ > a Jt3j -,,a 3oi v. 0 _ 5H <D tr> "0 aa 5. 3 a * ai 5 *o a^ ' * 0> 03 J3 03 03 3 * 0 *3 O 0 o f a; t> 03 T3 03 *--1 a .o o03 w a Jk, J3 "O A003t] 3 O a 0 o> CO a a 03 3 0 Cr * 03 0&3 a 0 -3J o *o 3 CO l3-l *a *** >> 0 -a 03-1 03 a Q. 03 a 03 a ,o 03 .2 &o "D g o 0*3h3N O O T3 b> 03 -a "O 03 -a t- a re o **-> o --< 033 0>3i 03 3 3 -Q >ti, O CJ UuAt U tfNo '>) 0007-SWP-000003889 EXTERIOR QUESTIONS and ANSWERS Why should / buy ready-mixed paint instead ot let ting my painter mix up bis own? In good point the ingredients must be mode and mixed by heavy machinery in a factory experienced and equipped for perfect mixing and grinding. The proportions are exact and manufacture is under strict laboratory control, thus wasteful guess work is elim inated. Ready-mixed paint saves in both money and labor. How often should buildings be repainted? When previous coats are peeling off or wearing through and exposing the wood or other building ma terial surface. How many coats of paint should be used in painting buildings or houses? Two coats are sufficient to give an excellent job if Monarch is used over a coat of Monarch Primer. When is the best time to paint? Paint in dry weather when there is little dust, winds or insects to interfere. On new buildings the general practice is to hold up paint work until early fall, or until the summer's sun has dried the new lumber thoroughly. Whatever season, be sure of warm weather. The wood itself should be dry through and not merely on the surface. No paint job will give satisfactory results unless the wood is free from dampness. What is the best way to remove old paint? The best way to remove paint from the exterior of a building is to burn it off with a painter's blow-torch. Care roust be taken to prevent setting fire to the building. At what outside temperature should paint be applied to the exterior of a building? Apply paint at 50 degrees or above, but never on the sunny side of building in extremely hot weather. Do not attempt to paint on cold, damp days when (he temperature is below 50 degrees or if there is danger of a frost at night. Frost means dampness. Da not paint over frosted surfaces until the sun has dried them out again. Whaf happens when paint is applied in freezing weather? The paint would be so thick to spread in freezing weather that it would have to be thinned with tur pentine to such an extent that the paint would be in jured before it could be applied. Even if the paint could be applied properly in such weather, the cold would cause the linseed oil to wrinkle. This gives the appearancd of a paint that has dried perfectly flat. Also the paint will have a frosted appearance. Dark colored paint will look whitish in places. Con sequently. never paint the exterior of a building in freezing weather. Where puffy has tailen out of a window sash* when should the putty be replaced? The painter should go over the house the first thing, patching up and reputtying the window sashes so that the putty will be dry enough to be painted at the same time the house is painted. However, if the window sashes were not previously painted, then they should be primed before any putty is applied. When should nail holes and cracks on a new house be puttied? After the priming coat. How should knots and pitchy places be treated be fore painting? With a coat of orange shellac. Allow the shellac to dry at least four hours before applying paint. What is the best way to paint an old weather-beaten surface? A coat of Monarch Primer and a coat of Monarch. In extreme cases apply an additional coat of Mon arch paint. On grayed, weathered barns, a single coat of Double-Thick Farm Paint will do the trick. In painting the exterior of a build face is checked and cracked, shou No. All that is necessary is t Primer according to directions on low with Monarch House Paint. Why is it advisable to start early on the east side of the house in th During these seasons of the ye likely to be foggy and sometimes The fog or dew leaves the surfac tion. When tlriTsun comes up it side of thetiouse and causes th dry first; therefore, it is advisab on the east side of the house und v* For exteriot surfaces, is Monarc primer for wood than Aluminum Yes. Monarch Primer is far sup product we have ever tested for do not recommend Aluminum Pain / have heard that adding varnish exterior paint gives the paint m / do if? ' Never add varnish to exterior p has been properly applied it wil gloss. Adding varnish will reduc paint, may cause the paint to wo ably sag, and also may cause tacky. When varnish is added ably the durability of the paint. For exterior painting how many c plied to new wood? For the very finest results on new painting, two coats of Monarch over a single coat of Monarch Pr cellent results can be obtained by of Monarch over a coat of Monarc C C 07-S W P -0C 0C C 3890 (591 When okhouse needs repainting, can a good job be secured with one coat of paint? No. If the house needs painting, the first coat must be a Primer which seals and prepares the wood for the second or long-lasting protective coat. When may a single coat of paint be used on a house? Some persons have a coat of paint put on their horpes every year or two. In cases like this when the surface is perfect - the single coat may be applied. How much time shou/d be allowed for drying be tween coats of exterior paint? For best results we recommend not less than three days and not more than two weeks. ft is good practice to give a house a priming coat in the spring and the finishing coat in the fall? . No. The priming coat will properly seal the surface, but it cannot be expected to protect the surface through six months of summer exposure unless an other coat of paint is put over it. This finishing coat should be applied three or four days after the appli cation of the priming coat. / What is the best way to paint yellow pine siding? There is no method that we know of- that will make sure of a lasting job on yelloj^fime the first time it is painted. This is not because there is any fault with the paint, but the dark colored grain of yellow pine is full of pitch or rosin. This rosin soon commences to deteriorate and crumble under the paint and the paint must come off when the surface to which it is holding breaks up. If hard pine must be used, then, for best painting results, the building should stand for one year before being painted. The weather will destroy some of the rosin in the lumber and paint will hold fairly well alter the lumber has had such ex posure. Can a house that has been stained with shingle stain be satisfactorily painted with paint? House Paint should not be used. However, Martin- Senour Shingle Finishes are especially designed; for this purpose. Any one of the colors will give a beau tiful, protective finish. ' Is it safe to paint over exterior whitewash? No. Remove the whitewash by washing with clear water. Allow the surface to dry out. then paint. Can a brick building or wall be painted in a satis factory manner? Yes. Use either Monarch or Brick and Stucco Paint, according to directions on the can. Can a damp brick exterior wall be painted? Never paint a damp wall of any kind. Allow the wall to thoroughly dry out before painting. What kind of paint shou/d be used to paint mortar joints between the bricks? Any good Brick and Stucco or Monarch paint may be used. The paint should be applied with a brush known as a brick liner. How soon after a rain is it safe to paint the exterior of a cement building? It generally requires as long as a week of warm, dry weather for all of the water to evaporate so that the surface is dry enough for painting. How can cracks in a f>orch floor be filled so that the filler will not come out? A porch floor should first be primed. Then fill the cracks with Crack Filler and finish with Floor and Porch Enamel. What is the best way to prepare the surface and paint a cement porch floor, to insure a uniform finish? Be sure that the surface is entirely clean and that all trace of soap used in cleaning is removed by rising. Allow the surface to dry thoroughly then follow the directions on the Floor & Porch Enamel can label. What is the correct way to paint a new wood porch floor? At the time the floor is being laid, each board in a new porch floor should be given a coat of paint on the edges where the tongue and groove come to gether This is a messy job. bu while, because it assists in ke boards from rotting out, due to the cracks between the boards. A Is laid, the excess paint on the cracks should be wiped off with floor allowed to dry out thorough is applied. Then paint with Floor according to directions on the ca Shou/d a new porch ceiling be pa A new porch ceiling may be pa according to preference. If the painted, apply the paint as direct for painting wood housss. If it clean carefully and apply a coat thinned about ten per cent with dry. apply a second coat of Allcomes in the can, without thinnin What is the correct way to paint that has been painted previously? Clean the surface thoroughly .be all grease, wax, or oil from the all dirt with a stiff putty knife rough places smooth. Two coal Enamel should be given the flo factory results. Is house paint satisfactory tor por No. House paint is made to with but not the constant foot friction floor is subjected. Floor and Por to withstand both destructive we wear. What kind of paint shou/d be us Use'Metal Cote, Blackcote. No. 1 minum Paint. Can oid shingle roofs, not pre painted or stained satisfactorily? Yes. Such roofs can be finish colors in the line of Martin-Seno to give a beautiful appearance tection against all weather cond T60OOOOO-3NS-OOO 160| How can leaky metal roofs be repaired? By applying Leak-Kon-Trol or Aqua-Shod according to directions. See also Blackote. Is it necessary to remove rust before paintinq metal surfaces? What is the best way to remove rust? All rust should be removed irom metal surfaces be fore finishing with any paint. If it is not removed the metal will continue to rust, causing the paint to come off and make an unsightly spot. The best method is to sandpaper the spot until all trace of rust has been removed and the spot is bright. It should be painted at once to prevent rust forming again. What is the correct way to paint an iron fence? Remove all of the rust by scraping and sandpaper ing. Apply any exterior paint such as Metal-Cote. Blackcote. Aluminum #1632. ljxiliiant Aluminum, or Silvery Chrome. '~ When is the best time of the^yjgar'to paint screens? We recommend the fall. They should be cleaned and given at least one coat of Screen Enamel. Theiwood or metal frames, as well as the mesh, should be painted. How can screen wire be painted so as not to till up the mesh? ' Marlin-Senour Screen Enamel is prepared so-it will not clog the screen mesh. ` Should screens be painted on one or both sides? Both sides should be kept well painted. However, occasionally the inside of the frames will be in good condition and only the outside need be painted. Can regular exterior house paint be used on screens when^a certain color is desired? Yes. but it should be thinned with turpentine for painting screen wire to prevent the paint from clogg ing the mesh. Whaf paint should be used on the inside of a wood silo? Do not paint the inside of a wood silo. They are very much like barrels.--they must be kept wet or the hoops will fall off and the barrels or silos will leak. Painting the inside of a silo will seal the sur face and prevent the moisture from properly swelling the wood. What painf shou/d / use on Farm Buildings and Barns? For grayed, weather-beaten surfaces use Double Thick Rich Red Barn Paint because it covers in one coat and won't suck in. For surfaces in ordinary condition use School House Paints- -allows variety in colors. How can / prevent the paint on my barn from turn ing black in spots? Blackening can be prevented by using our No. 81 Reducer with Double-Thick Farm Paint. This is a superior product to use in sections of the country where blackening is present. It is non-poisonous and can be safely used in the barnyard when cattle are around. Whaf causes paint to adhere to some boards on a side of a house, while it will blister and peel on other boards? The boards on which the paint has blistered and peel were probably damp at the time the paint was ap plied. The reason they were damp than the other boards is because they were softer or perhaps full of sap. Then, too. moisture may be getting in at certain places on the siding of the house; in this way certain boards would be wet, while others would be dry. There is no paint ihai wiii stick to damp sur faces. It is sure to blister and peel. , Why does paint peel? Peeling is always caused by some condition of the surface which prevents the paint from getting a se cure hold. On exterior work moisture causes prac tically all of the peeling. On interior work peeling may be caused by wax, oil or grease on the surface at the time the paint was applied. Whaf shou/d be done be/or from which painf has peeled If the old paint is peeling moisture has caused or is careful investigation should the cause of peeling befor results the old paint should new paint is applied. Why does paint peel around aiong the corner boards, wh place else on the house? H stopped? When it rains, water gets in siding boards join the windo and corner boards. It soak also wets the building pape a distance of several feet. T peel. In such cases the pa putty composed of white l should ba mixed to a thick seed oil. The putty should cracks until they are entir good just to stop up the sur must be filled to the bottom fail out. After this is done a dried out (a week or ten d sufficient), sandpaper the loo Whaf causes paint to blister? Blistering may be due to w surface or to sap in the wo such moisture or sap produc Will aluminum paint, applie exterior surfaces prevent re ,No. Blistering and peeling The remedy is to stop mois hind the surface to be pain and the surface is perfectl recurrence of blistering or p Whaf causes paint to crawl? When exterior paint crawls coat being too glossy. A go is not glossy and will no applied. 0007-SW P-G00003892 161| Why does exterior paint scale in streaks on the sid ing boards? Scaling is almost always caused by pitch or rosin in the wood. In pino, fir. cypress, etc., the pitch runs in streaks. And since paint scales on the resinous or pitchy portion, it naturally scales in streaks. Whaf causes paint to sag? It is. caused by applying the paint unevenly, or by applying too thick a coat. What causes dark paints on interior or exterior sur faces to dry spotted? When the oil that is in the paint is absorbed by the surface over which the paint is applied, the paint will be lighter in color. This is because the coloring in the paint is much darker when wet with oil, than it is when dry or free from oil. The remedy is to be sure the surface to be painted is uniformly and thor oughly sealed or primed before applying the finish ing coat. How may paint spatters be removed from glass? They should be removed before they become dry by wiping with a clean cloth. However, if the spattering is dry thy may be removed with a safety razor blade. Whaf is the correct way to paint a wood boat? Make sure the boat is perfectly dry and clean before attempting to paint. Apply Yacht White or KolorBrite Enamel as directed on the can label. Whaf is fhe correcf way fo paint a wood fence? Be sure the wood is dry and clean, then paint with two or more coats of Monarch or the paint as directed on the ca houses. Why will one can of painf hide con of the same color and numb The hiding qualities of the paint is the same. The apparent diffe pigment in the bottom of one of t thoroughly stirred into the liq found in the top of a can of pa to stir paint is to pour off part the remaining portion thorough liquid that was poured off, a lit each time any of the liquids a been returned. Then pour the p from one can to another severa sure thorough mixing. INTERIOR PAINTING and DECORATING Is if advisable to have the room well ventilated while the interior paint is drying? . Yes. Paint dries more rapidly In a room that is well ventilated. Can Neu-Tone, Glos-Tons, or Inferior Gloss be ap plied directly to plastered walls not previously painted? First apply Pigmented Wall Primer and Sealer ac cording to directions on the can, then follow with either Neu-Tone. Glos-Tone, or Interior Gloss. Whaf is the best way to paint a wall board that has a texture similar to Cefotex? Apply Pigmented Wall Primer and Sealer according to directions, then apply the finish desired. Why does paint peel? t Peeling is caused by some surface condition which prevents the paint from getting a secure hold. On in terior work peeling is usually caused by wax or grease on the surface at the time the paint was applied. What should be done before repainting a surface from which fhe painf has peeled? If the old paint is peeling it indicates that moisture has caused or is causing the trouble. A careful in vestigation should be made to eliminate the cause of peeling before repainting. For best results the old paint should be removed before the new pain* is applied. Whaf causes painf fo sag? It is caused by applying the paint unevenly or by applying too thick a coat. Whaf causes dark paints on in spotted? When the oil in the paint is abs the paint will be lighter in co the coloring in the paint is dark than it is when dry or free from to be sure the surface is unifo sealed or primed before applyin Should painted walls be cleane If the old painted walls are fair not necessary to clean them be painting kitchen walls and ce clean the walls before applyin such walls become coated wit which comes from gas fumes a Is sizing necessary on a plaster viously been painted? If the old finish has a gloss and sizing will probably not be nece 0007-SW P-000003693 1621 How should cracks in a plastered wait that has pre viously been painted be treated before applying fin ishing coats of pa'uit? Cut out the cracks by scraping with a tool such as a screw-driver until the cracks are about one-half in : h wide. Make the cracks wider at the bottom than at the surface. Fill with plaster of Paris or plaster. Be careful to fill just level with the surrounding surface. Allow to dry. Then apply a coat of Pigmented Wall Primer and Sealer over the newly filled portions to seal the surface. Then apply the desired finish. Can ordinary plastered walls that are papered be decorated in a rough, painted finish? No. It is not recommended to paint over wall paper in most instances. The old wail paper should be re moved and the wails may then be finished, scumbled and glased, or stippled, as may be desired. Can an oil paint be applied over kalsomine? It is always best and safest to remove the kalsomine before attempting to paint the wall*. However, good results are often secured, providing the kalsomine surface is firm, without removing the kalsomine, by giving the kalsomine a coat of raw linseed oil to which a small amount of drier ha$^b5en added. The lins9ed oil should be allowed tefary a week or ten days. Then apply the finishing coats of paint as di rected on the can labels. Can an oil paint be applied over wall paper? All wall paper should be removed before attempting to apply any paint. However, if the wall paper is all solid and in good condition, it may sometimes be painted with fair success, but the wall paper is very liable to commence to peel off at any time. What is the best material to use for painting base ment walls? It depends on the finish desired. See Brick and Stucco Paint. Casein, Kalsotone, Bonding Cement Paint. What causes paint to peel on some basement walls? Practically all basement walls are below the surface of the ground. When it rains the ground becomes wet and the moisture from the ground comes through the wall, causing the paint to peel. Will Bonding Cement Paint applied to the inside of a basement wall tend to stop moisture from coming through the wall? This paint according to reports has been used suc cessfully for this purpose. What makes some of the quick-drying interior paints wrinkle? Applying the paint in too heavy a coat will cause it to wrinkle when dry. How may a glazed finish be produced? Tint Neu-Tone Glaring and Blending Liquid with the desired Oil Color and brush it over the dry painted surJace. Allow to remain until partially set before wiping. On textured walls wipe off the hills, leaving the color in the hollows. On smooth walls, pat or mop the glaze coat with waste or cheesecloth, to give a soft, mottled effect, or simply press the wiping rags against the glaze coat. Glazed woodwork or furniture should be given a coat of flat varnish, or waxed. How is a Scumbled finish produced? The background may be a flat, semi-gloss, high gloss wall finish or enamel, and must be absolutely dry. The Scumble coat may be Glazing Liquid tinted with Oil Color or Neu-Tone may be used for the Scumble coat mixed with Glazing and Blending Liquid to re tard its setting. For the coarsest design, press loosely crumpled paper or rags against the wet Scumble coat. For a somewhat smaller pattern, roll crumpled paper or rags over the Scumble coat. For a fine pattern, pat the Scumble coat over and over with a wad of crumpled paper, using a stippling motion. How is a sponge imprint finish produced? Cut an ordinary sponge to give Hoi surfaces, use a board, sheet of tin, or plate to serve as a palette. Wet the sponge in water and squeeze it out as dry as possible. Brush some paint on the palette, touch the flat of the sponge to it, press it lightly but firmly against the wall to make an imprint. Several imprints may be made without renewing the paint on the sponge. Apply imprints in a hit-or-miss fashion, turninq the hand at the wrist to make the impressions in different directions, but do not turn the sponge in the hand, because the formation of the sponge regulates the pattern on the wall. When t clogged with paint, wash it in tu then with water, and proceed a color may be applied without w imprints to dry. How is a Tiffany finish produced? Neu-Tone Glazing and Blending L are required. Thin each color with using a separate vessel for each. wall that is to be done at one wo of Glazing Liquid, either untinted ol the oil colors to appear in the coat daub the other colors in With a handful of cheesecloth, brush, commence working around the color splotches, gradually bl Much or little blending may be do the effect desired. Highlights are a little extra pressure in places. When using enamel, what causes and leave bare spots? This condition is called crawling by oil or grease on the surface t a very high gloss on the old finis clean and sandpaper the surfac the wood before applying the ena How can raising or blistering of nish or enamel be prevented wh lacquer? The best method is to remove th applying the lacquer. Applying a before using the lacquer will u trouble. Can lacquer be thinned,with lins or benzine? No. Use lacquer thinner only. A pentine, linseed oil, or benzine w lacquer. What causes paint to blister? Blistering may be due to water surface or sap in the wood. The moisture or sap causes blistering O C 07-S W P -C 00003894 |63| Why do paints and varnishes sometimes fait to dry? It is almost always caused by some condition of the surface over which the paint is applied. Paint will not dry over waxed, oily or grease surfaces, or sur faces that have been washed with soap and the soap not thoroughly removed, or over surfaces that have been cleaned with a dustless mop. Have the surface free from^oil and grease before applying the paint. Can painl or varnish be applied over lacquer? Yes. Sandpaper the lacquer thoroughly with fine sandpaper. This will produce what is known as "tooth", assisting the paint to hold to the surface. What causes varnish to creep or crawl? Varnish will crawl if applied to the inside of an exterior door in very cold weather. Varnish will sometimes crawl when the second coat is applied over a first coat that has not been sandpapered. Varnish is sure to.crawl when applied over a surface that is greasy or that has been repeatedly wiped with a dust cloth that is saturated with paraffin oil or other oil, waxed, or that has been cleaned with fur niture polish. - What causes /he specks in varnish? The specks are not in the varnish. They are small particles of dirt or dust that are either on the surface at the time the varnish is applied, are in the brush, or fall on the surface before the varnish becomes perfectly dry and hard. How soon alter cleaning varnish oil with Paint and Varnish Remover can a new coat of varnish be applied? All traces of the Paint and Varnish Remover must be gone before finishing with other paint materials. To remove Paint and Varnish Remover, wash the surface repeatedly with turpentine, using a clean cloth as soon as the previous one becomes soiled. Repeat until surface is clean. Allow to dry, then sandpaper thor oughly with the grain of the wood. We then recom mend that the first coat be a very thin coat or orange shellac. Then apply the finishing coats of varnish. When washing walls should one s/arf at the top, or at the bottom and work upward? The best procedure is to start at the bottom, washing the walls carefully, wiping fairly dry and working upward. If the washing is started at the top. water from the wet sponge or cloth may run down over the uncleaned surface, "setting" the dirt and making it very hard to remove. How can paint spatters be cleaned from a painted or varnish surlace? Such spatters should be wiped up immediately while wet, with a clean, soft cloth. It is impossible to remove dried spatters without marring the finish. What is the best way to remove kalsomine? It can easily be removed by taking a large bucket of water and a sponge and moistening the sponge until It is fairly wet, but not so wet that the water will drip. Wipe the kalsomine^with the sponge and it will come off immediately. This procedure should be con tinued until all traces of kalsomine are removed. If the kalsomine cannot be removed so easily, take a kalsomine brush and wet the walls and ceilings sev- era! times with clear water. Wh wet all of the way through, t hanger's knife and scrape the surface. What is the correct method of p Clean thoroughly and apply Silve num Paint according to direction colors use Kolor-Brite decorative What is the best way to remove With denatured alcohol. What is the correct way to paint Be sure the stove pipe is perfe from grease and stove polish by soap and water and rinsing w benzine, gasoline or other inflam in cleaning, be sure that there i the room. Open doors and wind of fumes. Apply a coat of Gleam Iron enamel to dry thoroughly befor the stove. Can the inside of the oven of a successfully? Yes. Use Aluminum Paint, or Si applying any paint to a gas st be removed by washing with str Wash several times with clear w and water. Benzine or gasoline make sure there is no fire or while cleaning. Open doors and of fumes. The outside of the ove the stove may be painted wit Kolor-Brite Enamel. The burners be painted. 00C7-SW P-000003895 164] FLOORS, FURNITURE and WOODWOR Whf&sboth stain and filler are used on new, open grained woods, which is used first? Use the stain first. When perfectly dry It should be given a very thin coat of shellac. The wood should then be filled with Paste Wood Filler, colored to match the stain. /s shellac a good foundation for varnished floors? We do not recommend shellac on new floors or on any other floors except when the old finish has been removed with Paint and Varnish Remover. In, such cases it is a good practice to apply a thin coat of shellac before applying the first coat of varnish to prevent damage to the varnish from any Remover that may have been left on the floor. Which shellac should be used, white or orange, on a new oalr floor? / We do not recommend using any shellac on an oak floor. Use Floor and Interior Varnish , for all coats. How should a new floor be finished in a natural varnish finish? Be sure the floor is clean and smooth. If the wood is oak. fill with Paste Wood Filler. When dry, apply two coats of Floor and Interior Varnish. If the wood is pine, fir, or other close-grained woods, apply three coats of Floor Varnish. Follow the directions on the can label. Whaf is the proper way to paint a new interior wood floor? The floor must be clean, dry and free from grease. Apply two coats of Floor Enamel according to direc tions on the can label. ? How should an old varnished floor be prepared for painting or varnishing? ^ Wash the floor with soap and water to remove all traces of grease or floor oil. If the floor has been waxed then the wax must be entire) y removed before any paint or varnish is used. Sandpaper with the grain of the wood and remove the dust caused by sandpapering. Then apply Floor and Porch Enamel or Floor and Interior Varnish according to directions on the can. Can a varnished floor that has been waxed be re varnished without removing the wax? No. All traces of wax must be removed before the varnish can be applied. There is no quick or easy way to remove wax. Wash the surface with turpen tine, changing the cloth frequently and continuing to wash with turpentine until the floor is as clean as possible. During this washing procedure, the cracks in the floor will become filled with wax. For this reason a thin coat of shellac should be applied to the floor before applying varnish. If floors that have been waxed must be refinished, we strongly recommend that they be redressed. This will produce a new surface - - then varnish the same as new floors. What is the best way to retinish an old painted floor in a natural finish? Have the floor redressed by scraping, planing or sanding. Then finish the same as for a new floor. How can a natural wood effect be secured over an old painted surface? The method used is called graining. One method is to coat the surface with Painter's Ground Color, allow to dry, then grain with Wood-Var Graining Com pound and a graining tool. A little experimenting on the part of the user will produce satisfactory results. Directions for use will be found on the label of the Graining Compound. When dry. finish with WoodVar Varnish Stain. Light Oak, Dark Oak or any other color desired. Can Wood-Var Varnish Stain be applied to a floor so that laps will not show? Yes. Paint only five or six boards at a time, their full length. Apply the stain freely. In this way the varnish stain works very easily and there will be no laps. Whaf is fhe proper way fo pa floor? Clean the floor thoroughly to grease before painting. This scraping, then washing with soap and water to clean a cem been painted previously. In t floor, oil and grease cannot be with benzine because the ben the grease over a larger area move as much of the oil and scraping then burn the rema with a blow-torch, sandpaper, with Floor and Porch Enamel. There is a great difference in floors. Some are very soft and are very hard. Care must be first coat. The paint must be the absorption of the cement. on the can label. A cement flo damp cannot and should not Whaf is fhe proper way to rep or cement floor? Clean the floor thoroughly by w water. Rinse carefully with c all traces of soap. Allow the f For best results two coats of F should be given. The enam according to the directions on Whaf system should be followe varnish finish on new woodwo If the woodwork Is oak, waln other open-grained wood, it sh Paste Wood Filler, used acco on the can label. Allow to d more coats of Floor and Interio (65) t What system should be used in finishing new wood work with enamel? The woodwork should be of close-grained wood. However, open grained woods may be enameled. For professional results, fill with Paste Wood Filler before applying finishing coats. In any event apply a coat of Enamel Foundation. When dry, sand with ; the grain of the wood with fine sandpaper and apply finishing coat of Kolor-Brite Enamel. Why use Enamel Foundafion under enamel? Enamels cannot be sanded easily to a level finish. Enamel Foundation hides well, is easy to brush out and a slight sanding makes the surface perfectly smooth and level which permits a beautiful, smooth coat of enamel. Is it necessary to give woodwork and furniture a coat of flat paint before finishing with Kolor-Brite Enamel? No. Clean the old surface, removing all grease, oil or furniture polish. Sandpaper with the grain of the wood, then apply Kolor-Brite. Should wood surfaces upon which tyrniture polish has been used be cleaned before varnishing, paint ing or enameling? Why? Yes. all surfaces should be thoroughly^eaned with benzine before varnishing, painting*dr enameling. If all trace of furniture polish is not removed, paint or ^ varnish will not dry properly and later may chip off. What is the best way to varnish a chair so that the varnish on the seat and arms will be sure to dry hard and not remain sticky? Always wash furniture with turpentine, then sand paper with fine sandpaper with the grain of the . wood before revarnishing. If the surface is not en tirely clean the varnish will not dry. Can a surface previously finished in varnish be enameled? Yes. Wash the surface with benzine, wipe dry, then sandpaper with fine sandpaper and apply KolorBrite. Can lacguer be applied over a painted, varnished or enameled surface? If the old paint, varnish or enamel is hard, lacquer may be applied over it in some cases without any difficulty. However, we strongly recommend remov ing the old finish before applying lacquer, in accord ance with the directions on the can label. How should lawn and porch furniture be prainted? Be sure to have the furniture clean by washing with benzine or gasoline, then remove all loose paint by sandpapering and apply Kolor-Brite or Floor and Porch Enamel. How can inferior window sills be refinished when fhe varnish is cracked and worn off in spots? Bemove all of the old varnish by scraping. Then re finish the same as tor new wood. How should linoleum or oil cloth be cleaned before varnishing or lacquering? Linoleum or oil cloth should be washed with soap and water to remove atl of the grease that may be on the surface. The soap and water should be rinsed off several times with clear water to. remove all traces of soap. Allow the linoleum or oil cloth to dry thoroughly before applying Linoleum Varnish or Lacquer. Will paint give satisfactory service on old linoleum? Yes. Clean the linoleum thoroughly with benzine or wash with soap and water. Be sure to remove the soap by washing several times in cold water. Allow to dry thoroughly and apply Kolor-Brite or Floor and Porch Enamel, following the directions on the can label. Which is fhe besf finish for in/aid linoleum? We do not recommend that a new linoleum be given a coat of varnish until after it has been used some time. It should then be cleaned thoroughly by wash ing with soap and water. Allow to dry. then apply Linoleum Varnish. Whaf should be used fo fhin paint t for use? Different types of paint require dif thinner. Follow carefully the directio label of the paint you are going to u Whaf is fhe besf way fo painf or blackboard? Sandpaper the surface smooth with wood. Apply Martin-Senour Blackbo cording to directions on the can. Whaf is fhe correcf method fo use cycles and motorcycles? Bemove all oil and grease by washin or benzine. Then use fine sandpap surface to be painted is perfectly smo dust, caused by the sandpapering, w duster, then apply two coals of Kol following the directions on the can l Whdf is fhe correct method of paint ments and trucks? Bemove all grease, dirt, and loose pa and washing with gasoline, then sa the surfaces are dry. remove the dus sandpapering. Apply Wagon and Tr lowing the directions on the can lab Whaf is fhe proper painf fo use on fo We recommend Kolor-Brite Enamel. How should brushes be cleaned after Brushes used in paint, varnish or en cleaned thoroughly with turpentine with soap and water and rinsed thoro water. Brushes used in lacquer must b Lacquer Thinner, then washed with and rinsed thoroughly with clear wa How can hardened brushes be cleane Use Lacquer Thinner or a liquid espe for the purpose. L 6 8 0 0 0 0 0 -d H S - 0 0 0 1661 0007-5WP-OCOC03898 0007-SWP-000003899 00G7-SHP-C000C39CG IS FOR The American woman now points triumph* antly to the brilliant color rejuvenation of her home and says. "This job Is ray idea. I dreamed it and planned it/* Paint Styling has helped to gratify her true love of color expression. Paint Styling proclaims a new liberty of conscierjcp- regarding color treat* menti. It promotes the new and popular colon and lays down a new principle for their us*-- on exteriors concentrated color interest--ac cented notes and architectural lines--features forming color groups--areas combining with features to create units. Spots that animate the whole color scheme are now approved. Home Interiors may be treated as a world of changing atmospheres. Each room may be lighted and cheered by color eihphatis. Ceil ings and walls may be individualised by color values selected to balance light and shade. Paint Styling creates new color interest, new atmospheres of beauty, new happiness. 'VCtvSl AS e^td&wec/ wit/i tuite PHOTOGRAPHED BY THE M ART IN - SENO U R COLOR A PORTFOLIO OF COLOR PHOTOGRAPHS DEMONSTRATING A BROADER INDIVIDUAL ARTISTRY OF COLOR USES The honesty of color photography truthfully portrays for you, the part Martin-Senour "Colors of the Hour" play in beautifying the homes of today and in gratifying the desire for color expression. The photographs shown in this book, reproduced by courtesy of the owners, picture actual homes that strikingly indicate today's trend in color uses, for both interior and exterior decorating. Each reflects the individual taste of The home owner--many boldly demonstrate new decorative opportunities--all skillfully apply the stimulating appeal of color styling to promote home happiness and contentment. We hope, from some of these pictured "color recipes," you may gain inspiration for your own idea. Every home is an exhibit of our best decorative talent. Keep your home always on its best behavior. Make it a color masterpiece of individual creative effort--the lodestone to d friends. Best of all, your own family will enjo contentment. You will be surprised how easy to "stir up" a suitable color recipe. So paint and let your imagination set the standard to c house into today's new home. Paint is the tonic by which tired homes ga feeling. Painted effects are the final unveiling is why Martin-Senour and home decorators me --why our paint laboratory and color stylists ing their talents and energies to the develo and protective color beauty. Call on your paint dealer whose name appe of this book. He too is eager to cooperate with from style-tested and job-tested "Colors of the for a given surface to make your decorating p 0 0 0 7 - SVi P -0 0 0 0 0 3 9 0 1 FINE PRODUCTS FROM "THE HOUSE OF QUALITY" nEv'TOnc -- A lovely, washable, velvety finish for all wall surfaces where smart flat or dull effects are desired. Efficient in light diffusing and reflecting values. Easy Bpreading and brushing. Dries overnight. Available in many soft, beautifully styled colors for added beauty in home decoration. GLOS-TONE- Gives walls, woodwork and furniture a beautiful semi-gloss lustre without glare. Quickly and easily applied. Self-leveling to, eliminate tell-tale brush marks. Dries in 8 hours. All the delightful styled colors withstand repeated washing. Very durable, excellent for kitchens and bathrooms. For a full gloss, tile-like surface, specify INTERIOR GLOSS WALL FINISH. KOLOR BRITE -- This sensational fast drying quality all purpose enamel gives a brilliant finish with a single coat. Sets in an; hour. Dries hard without leaving brush marks. Unharmed by most chemicals, acids, alcohol, or grease. Quickly and easily washed with soap and water. For use on any interior and exterior surface- furniture, woodwork, ceilings, walls, automobiles, boats, children's toys, odds and ends. M'S VARNISHES -- Martin-Senour pro duces a superior varnish for every purpose for linoleum, floors, woodwork, furniture, marine uses. Free-flowing, fast drying var nishes that protect and beautify with a glossy or satin-like surface. Exceptionally durable and waterproof. Ask for the var nish best suited for your particular needs. MONARCH 100% PURE HOUSE PAINT -- Since 1878, has set the standard of qual ity for all house paints. This superior prod uct, used with Monarch Primer, is the perfect combination for successful two-coa! painting. An economical and durable surface pro tecting paint available in white and thirty colors to fill every home owner's decorative need. Along with Trim Colors, Shingle Stain or Shingle Finish, a complete exterior finishing combination is provided for the ultimate in exterior beauty and protection. FLOOR A old floors ceptionall without painting p on wood, ALSO - and finish rating pro informatio automotiv may find THE MARTIN-SENOUR CO Administrative Offices 2530 QUARRY STREET, CHIC Branches and Distributors in Princi v CC07-SW P-000003902 THE BEAUTY OF COLOR STYLING SPEAKS FOR ITSELF Contemporary modem satisfies a woman* love for luxury and a man'* deaire lor comfort. In *uch an arrangement a* thi*. we have a chance to let a neutral ba*e and then concentrate color dramatically on the chair*, wall* and hanging*. The cool Glos-Tone 809 Apple Green subdue* strong sunlight, while In Cream on the back wall reflects the charm of the hanging*. Soft, Cream for the ceiling smartly harmonizing with the styled ens Floor and Interior Varnish adds sparkle to the rich, beautifully 0007-SW P-000003903 FROM ORIENTAL CHARM --MODERN BEAUTY GREW J Here we combine the severity o< form in the furniture with the oriental decor, by use of a color scheme which has delicate warmth in every tone. NeuTone 674 India Ivory walls take their color from the blonde wood high lighted by the lustrous finish of M-S Varnish. The furniture, upholstered in cocoa bisque color, is a suit able combination with the brown carpeting and along with a blonde wood setting, makes a handsome room. y* YESTERDAY'S ELEGANCE , AS WELCOME AS A FRIEN The rich, tan gold rug--the wajis and c Tone 651 Pale Green provide a delightfu for a mixture of period French pieces. A design on the upholstered chair suggests for the color scheme. Modern simplici and architectural treatment presents the for modern backgrounds stripped o detail, as being appropriate for trad 0CG7-SHF-0CCCO3904 OUT OF A FAINT CAN FLOWS TOUR COLOR PERSONALITY A painted twag motif appear* a* a modem Interpretation of an old fabric idea and inspire* the color scheme for this traditional mahogany dining room. An interesting stripe in the drapery material further accents the unusual color of the swags and both are dramatised against a soft Neu-Tone 675 White wali delicatel 669 Light Orchid. Ceiling is also Neu-Tone 675 White. The gre sheer of stiver, the glitter of fine crystal point up the room and s time hours. This room has smart color, confidence, taste, and I A RELATED BY A KINSHIP OF COLOR CfHARM This modern room speaks with a Chinese accent. Balance is* achieved with Neu-Tone 677 Tibet Gra^ walls and ceiling. The rug, a rich brown, is one of the unifying agents for it appears as a cocoa bisque color for the upholstery on the chairs and for the voluminous drapery fabric at the window. The blonde wood furnilure in turn echoes the natural wood architectural trim and detail brushed with smooth flowing M-S varnish. EM 0007-SW P-000003905 colons--lovEir t o l o o --PRACTICAL TO US The drgpery in this dining room is a parti choice against the Neu-Tone 6-S8 Rustic The dark ground of the richly patterned additional distinction to the rich orienta depth of color in the oil painting. The so Tone 670 Circassian Buff for the ceiling gance of the 18th Century England fu quiet, dignified contrast in this related 0007-5W P-C 00003906 A COLOR STYLED DIET T H A TR EN E W S VITALITY When the lady of the bouse U also the cook, as Is often the case nowadays, she may choose ingredients. of a frivolous nature and make her's a pleasant, practical kitchen. So she mixes a "color recipe" and combines beauty with efficiency with most satisfying and pleasant results. Washable Kolor Brite 50 Military Blue trim easily cleaned wall areas of Interior Gloss 91 White and Interior G along With the tones in the Crane sink and cabinets all form a v With added color in the pottery accessories her kitchen becom COLOR IS HOME APPAREL --GIVE YOUR KITCHEN A NEW DRESS j,#* The ensemble idea has spread even to the kitchen. Blithely colored units, linoleum, walls jand Venetian blinds all seem to match or harmonize. This scheme ol Glos-Tone 625 Seaweed Green and Glos-Tone 801 Ivory suggests cool sleekness and is worthy of study as to the way the color carries back and forth in cabinet and wall spaces. The brown linoleum of the floor is finished with M-S Linoleum Varnish. Note the soft lighting over the sink. 0 0 0 7 -SW P-000003907 IN GOOD TASTE AN WITHIN A MODERATE IN The ideal kitchen must be serviceable i yet pleasing to the eye. As a color settin activities. Glos-Tone 821 Radiant Yellow bittersweet and Glos-Tone 800 White to shine" kitchen that is cheerful "all the ENTER COLOR BEAUTY--EXIT TRITENESS For the dramatic small hall--(or the woman who likes sophisticated The rich burgundy carpeting, covering the floor area from wall to wa a feeling of spaciousness. The draperies, in the same color, provide a color pick-up against the creamy Neu-Tone 655 Eggshell wall and portance by the graceful way they are held back with mirror orn The manner of this treatment gives emphasis to the inviting windo SING, YOU COIORS, SING The interest in this masculine room with a "brown" color atmosphere centers about a recessed niche in Neu-Tone 675 White, tinted with Neu-Tone 693 Bose Pink. Walls and ceiling are Neu-Tone 692 Pure Ivory. The cleverly concealed bar is wisely finished in dura ble 83 Super While and 6$ Black Kolor Brite enamel. 0 0 0 7 -SW P-0 0 0 0 0 3 9 0 8 0007-SW P-000003909 WHERE GAIETY CAN UVE WITH CLOISTERED SECLUSION Swedish peasant art. by nature of its quaint design and charm, has the freshness of youth and a fine decorating flavor well suited for the recreation roam. The Swedish Influence, modernised and modified for the furniture, fabrics and table setting. pervades *hi room. The chimney paneling and ceiling timbers Stain and Varnish provides a color theme for the room and combines 808 Silver Gray walls, the moss green of chairs and the staccato a blue. The linoleum is made water-resistant with wear-resisting 0007-SW P-000003910 COLOR STTLINO MAKES DREAMS COME TRUE A departure from the regular--a bed unit especially designed (or the setting. The beds, covered with a green textural fabric, a green more intense than the Glot-Tone 823 Riviera Blue walls links the beds to the built-in unit giving them emphasis yet making them recede visually. TH greens are made rich by the carpeting and the fujshneas of Glos-Tone 801 Ivory for example of the color styling principle which decrees ft is no match the wall color. The light ceiling seemingly increases th 0007-SW p-000003911 COLOR AS SOFT AND SWEET AS YOUR FAVORITE TUNE Here is a room in which the figured rug hot been selected os the color basis for a decorating treatment that is neither too daintily feminine nor too severely masculine. Spread and wall colors are inspired from the tones of the interesting pattern. The lighting fixture repeats the light feeling of the Neu-Tone 698 Pastel Peach walls and ceiling and the same light note is expressed in the soft ruffled curtains at the windows. RESTFUL COLORS THAT WOU PLEASED RIP VAN WIN Walls and ceiling of Glos-Tone 826 S the kev to the design scheme and aga " thetic background, fabric colors of em tomato red gain importance. The Kolo furniture accentuates the general air of contributing any false note of color. N also in tune, for it too has been finis color so as not to disturb this restfu C0C7-SW p -0 0 0 0 0 3 9 1 2 MAKE TOUR BATHROOM SING WITH COLOR MUSIC Vivid contrail is the keynote of this colorful bath. What a far cry from the old drab colorings. Excellently appointed and colorfully planned, the bathroom Is an Integral part of every well built home today. The blue tile is a perfect foil for the white fixtures and contrasts with cupboards and corner shelves ena cleaned Kolor Brite S3 Chinese Bed. All make a colorful pat washable wall* ol Glos-Tone 812 Taupe. Truly a practica and color styling to give the boAroom vocalists someth K / . A COLOR MONOTONE SURPRISINGLY NOT MONOTONOUS A This nice integration is skillfully yet simply achieved by tones of a single, easily cleaned color--GlosTone 024 Classic Brown--used in a restrained manner. The glistening white of the fixtures and towels really de* lights the eye with its appearance of crisp cleanliness. A WASHABLE SHINY SU AND DURABLE, CLEAN Color plays the leading role In any r choose deep vibrant tones or elusive Tone 822 Shell Gray walls combine leum floor, water proofed with Lino fulfill a decorative prophecy of 0007-S W P -000003913 yw^ji1 N,t! **** w^s^^uw '!^iintwin.wwimpgi '.'r , ' ' ' . ' ' *' * .!' * ' V.-Vy-V'"* :'i '* ' "* V' ; > t V .: '' : : uj., V, - . ft . 4 - f* , - ;i.'{.VV / .' *../.>* irtfe'i'-,' >A NOVEL COLOR TUNES -- WIT The effectiveness of traditional decoration can be enha tion of modem simplicity and color. Treatment of th Medium Blue, contrasting in color to the adjacent Neu room is a striking illustration. This color is not isola adroitly carried into the dining room as the color for ceiling color. Glos-Tone 802 Cream, is the harmonising WE A fci < *s' . .. *.* r.'i tii6eooooo-dns-z.ooo COLOR --EAGER HEARTED AS A BOY This room could be any youthful room with a place for reet and a place lor play. The washable walls and ceiling of Glos-Tone 803 Buff provide a happy background for the sturdy maple furniture and the natural aspects of the room. M S Varnish on the floor provides care free insurance for active feet. Red. white and blue again appears as a favorite juvenile color scheme. -\ LET NOTHING OF VALUE GROW OLD The scintillating "satiny" finish of Kolor acid and weather resistant. Martin-Senour style colorists have Brito Enamel's new styled colors will add created a veritable galaxy of gay, thrilling new colors--made them a new note of smartness to your "keep* inexpensive, quick drying and easy to use. Your dealer has the' sakes." A perfect finish to modernise complete line. furniture, luggage, lamps, children's toys Colors shown on this page are: Stool--61 Frosty Blue and 67 Jonquil J and other bric-a-brac. It is conectly styled to enhance the gaiety and chic of Yellow; Lawn Chair & Table--75 Pure Gray and 52 Bright Orange; Book Case--64 Suntone Cream and 76 Reed Brown; Cabinet--74 Antique your kitchen, bathrooms, radiators and Ivory and 53 Chinese Red; Chair--62 Moderne Gray and 50 Military Blue; Magazine flack- 63 Tahoe Blue and 45 Ivory; High Chair-- other surfaces that need freshening. Produces a gleaming, glass 36 Pale Green; Telephone Stand -69 Ming lade and 54 Wicker Green; J like' finish with no brush marks. Kolor Brite is washable, non-fading. Coffee Table--59 Orchid and 65 Peachtone. A QUICK DRYING ALL-PURPOSE ENAMEL J ' #!it 0007 - SBP -C 0 0 0 0 3 9 1 5 00C7-SW F-0000C3916 AFTER TWENTT TEARS WIU IT LOOK ITS AGE OR ITS VALUE This traditional method ol segregating structural features by the use of color Is In good taste and still finds favor among home owners today. Each unit is decoratively treated In Its own individual color--the upper body of siding with Monarch 511 Light Buff, the lower body Cream Brick and Stucco paint, shutters and flower box 502 French Verde-Light, sash Monarch 100 Outside While and the roof Shingle Finish--the whole, unified by color harmony. Time effectiveness of such a color treatment and the owner of a home repaid by preserving its beauty through the years by the applic Monarch House Paints. You can select irora thirty durable, sty i t 0007-SW P-000003917 IMAGINATION -- COLOR STYLING AND SOMETHING MORE Reflecting the trend of today--a simple, straight forward, well balanced treatment of the home opposite. Here the principles of color styling create an entirely new and modern atmosphere. Body, sash, trim, chimney and lower shutters are no! treated as separate features, but are combined into one uninterrupted unit with Monarch 100 Outside White over 350 Primer. Color interest is concentrated in th shutters and the unusual chimney band by the daring use of Monarc The roof in neutral 206 Friars Brown Shingle Finish causes no distr is something more to think about from the economy angle--a cleanment. because of simplicity in paint application reduces painting 0007-SW P-000003918 COLOR EFFECTS THAT MATURE INTO RICH LASTING BEAUTY Whatever your exterior painting needs may be, you will find uniform quality, wide color selection, and maximum long-wearing service In Monarch House Paint. Home beauty begins with the exterior and nothing can do more to create the right "first impression" than an attractive color scheme* Here is a suggestion--safe and sane. cheerful and livable--for an unrestricted taste that need no a restricted budget. Paint your shutters, sash and trim in Brown, the doorway and garage doors Monarch 100 Outside with 206 Friars Brown Shingle Finish to create genial color beauty spot on the landscape that will always be on its be 0 0 0 7 -S y P -0 0 0 0 0 3 9 1 9 COLOR STYLING IN I T -- A N IDEA BEHIND IT Modem color styling does more than fust personalize a home--it emphasizes handsome architectural lines by the intelligent use of color. Brick homes can be economically painted and need not concede full color expression to houses of wood. M-S White Brick and Stucco Paint enriches the modern adaptation of this French style home and seals the brick surface against moisture and the onslaught of the elem blinds are unified with Monarch 516 Sienna Brown to establish a with the sweeping and substantial lines of the roof brightly Shingle Finish. Note the chimney is painted white and topped the color of the blinds. For an added accent, a stencil on the C0C7-SW P-000003920 HOME BEAUTY BEGINS WITH THE EXJEBIOR Old friends are best and here is one of the "old friends"--a cosy, homey type cottage-- that will always be In good taste. As with any other home, good paint and appropriate colors play a leading part in accenting beauty points. Here a sturdy, compact atmos phere is created by accentuating the earth hugging lines with`deep yet clean shades of Monarch House Paint. Monarch 518 Buff for the body Is outlin White used on sash, trim and the picket fence. Shutters an lawn Green harmonizes with and seemingly lowers the roof of 3 Stain. Many other harmonious variations can be carried out w of Monarch colors and MS Shingle Finishes available, that w 1 1 j 0007-SW P-000003921 A DEMONSTRATION OF INDIVIDUALITY, TASTE AND COLOR MAGIC use of light, sunny Monarch colors. The artistic balance of Although this home It the twin of the cottage opposite, the color styled treatment 100 Outside White lor sash, trim and fence, with a roof of belies this fact. Color has worked magic to transform its appearance into a larger, Finish, is the secret. All are gay colors yet softly blending, th more rambling structure. Retaining all the advantages and comfortable interior propor the brilliant shutters and door of 532 Spanish Blue cleverly r J. tions of a small cottage, the impression of exterior size has been created by skillful painted chimney. This is an example of purposeful color use YOU LIVE WITH THE OUTSIDE OF TOUR HOME, TOO chimney unified with Monarch 100 Outside White. The sweepin ^ Personality manifests Itself clearly and unmistakably in this charming color styled vidualize and make the structure appear larger and more roomy variation of the home on the opposite page. Here we see simple color handled in Neither flamboyant nor too modest, this color scheme Is adaptable broad masses. The shutters and door of 539 Sky Blue related to the roof of 212 Mandalay exterior. Select your color preference from the thirty Monarch c Blue Shingle finish, appear positively brilliant set off by the body, sash, trim and well as 100% Pure White to give your home an individual, colo 0C 07-S W P -000003922 0 0 0 7 -5 HP-000003923 BEAUTIFY YOUR HOME WITH SUITABLE COLOR TREATMENT Whatever ill lixe or style, the right touch to body, roof and trim meani beauty--the selection of Monarch house paint means permanence and economy. Here is a home that makes good use of the outstanding Monarch qualities. The body is treated in two colors as dictated by structural material--siding in 566 Green Uni and shingling in 527 Brazil Green. Monarch 100 Outside White for the trim Shingle finish completes the scheme that harmonizes with the n the color styled treatment of the home to the left on the opposite same home shownabove. Since 1878 homes of outstanding beau painted. Now as In years gone by. Monarch sets the stan i 0007-SW P-000003924 A QUAIITY MIXTURE OF UPKEEP ECONOMY AND MODERN PAINT STYLING A mixture ol several architectural alyls* calls lor careful color placamsnt to prevont a confusing result. Color styling Is ths agent ussd hero to combine features. The entire body, whether siding or shingles. Is treated as a single unit In one color-- Monarch 501 Cream. All sash and trim, as is the chimney, are painted In a lighter tone ol the same color--Monarch 595 Ivory. This related m place* no emphasis on the abundant trim and results in a plea scheme. The roof in 209 Romany Red Shingle Finish remains in the Identical home across the page. Color styling is econ coat of Monarch over Monarch Primer gives a long-lasting 0007-SKP-000003925