Document 71E2ao5z5nYrMJQJe07emYbqE

rryg" EVERY FINISH CORRECT, / as specified on the Household Painting Quide TVyTODpRN color is the key chat will unlock the latent J-VX possibilities for beauty in your home. We recom mend chat you consult the new c o io r s u g g e s t io n s of: the Sherwin-Willisiins decoi^tive experts, to be found at the up-to-dat paln t storo known as Paint Head'/i-iar/ers, Recognise the sLore by the sign and by the Household PnintingGuide. The Guidestops mistakes iftpairlcing by showing thcj.bc:st possible finishing ma terials lor each job, FREE: If you. wish some special individual recoipihonti'htidiii^ for a room or a whole house write to the Sherwin-Williams Decorative Studios. Also send the coupon printed below' and receive, free, a valuable brochure in colors on home decoration. ; Send the coupon naw. tdrgest paint and varnish f*ii 601 Canal Road, Cleve- . I Ct*ii 1 iof i'tfc?:joH t'Cauae-SWI' e:irap pair.t ,,, ---jid t'o.Wie, X-k'ijtstV :w-> :;!;.WrJi Uvl-* (in,. -. : ;:it, du-*.; ijot. ^/aek. ci/P or "c-yi.lfc.1"'.. Itl.l.k'la'rl.oijt ic; iiij 1 cl he!|hnjpfye! <:IJJlip. . * . 'i.i ^ iiorJiriary - . P.ir^iirr i tt'rue to C^t .Drco^liir Sluitl&i far :; tKeaxaetMp+ctfitatnaK'j- aj Jeto'a if/1 WJf ahtyarn Beautiful Colac Ideas A ' t~~` Send this Cuupw o>tuif i! jnJ .tijdrcx nd t entire!,- free. a arr-y ! art Ir-ui kii.-r/i-r larrri l / brini/af hom/;. Ijovtiy interior* (.id 'lolr.m. erf m.-.eij- penult* > -- <eh a correct She r ' " . U f'T'-iSed M l|i ilutfarl.uU; Vtiixitif ... ........... , *6j(fy, ic :ht Sh^wtn-Willuini C. 3>r|Jl. C. CjiiE Clev*lJ, Olk^ ' . ' l_ II I Wil l ia ms VARNISHES 0007-SWP-O41225 N29033 0007-SWP-0Q0124619 DIRECTION'S FOR USE NEW WOOD--Outside. first 'Coot or Primr^Ydr very soft wood or old weathered lumber, add one gallon pure raw linseed oil and one quart pure turpentine to each (pilot) of SWF. For resinous woods, such as yellow pine or cypress, add two quarts turpentine and one quart raw Jiasced oil to each gallon of SWF. Second Coot--For soft woods, add one pint of pure turpentine to each gallon of SWF. For hard woods, yellow pine, etc., add one quart of turpentine to each gallon of SWP. Third Coal--To each gallon of SWP a pint or a quart of pure raw linseed oil may he added. OLD WOOD-Outside. Before SWP isapplied over a previously paint ed surface, these precautions should be taken: 1. See that the surface is free from grease, dirt and soot. Wash with soap and water if necessary--rinse tharouglfiy. 2. Seethat thesurface is perfectly dry*. 3. If the surface is in good condition for re-, painting, apply SWP as directed for second and third coats an new wood. # 4. If the old paint is peeling, scaling or crack ing, burn off all the old paint or scrape and clean off all loose paint with i stiff wire brush, Then follow directions for first coat on new wood for all bare spots and second and third coats on balance of surface, OLD LUMBER WHICH HAS NEVER BEEN PAINTED--Lumber exposed to the weather for years without the protection of paint is not only dry, but porous, so that special attention must be given to the first coat. First Coal--Thin SWT bulk for bulk with raw linseed oil and add a pint to a quart of pure turpentine to each gallon of paint and fol low with second and third coats as directed fur new wood. HOW TO GET GOOD RESULTS 1, St* tint ifar surface i perfectly dry. 2. St* tint all pitchy surface* u pCOpcrly treated either by burning or by fetrftai with good Omip* Shellac. J. All knot* Should be ttrefullj ahcllacked. i. Mai* ion that the paint li rnJied and Mined th<*tiuitMy More using, i. Putty nail hol*e and fin oaciu alter priming cent haa been applied. Do d c c u m ochre at a primer. 7. Uw only pun raw linseed oil when nil la necessary sod never u m belted oil in any primers or tor tblnnlna SWP. , S. Do not point In Irmly weather or OTtrn too (perey surface. 7. Whenever possible, employ a good practical painter. 10. Jn damp, swtmpy localllta* avoid mildew trouble* by titimj more (urpeutiite and leea linseed oil In ehlflnind. QUANTITY OF SWP REQUIRED Ari approximate estimate of the quantity of SWF required can be determined as follows: Measure the distance around the building arul multiply by the average height, which secures die square feel of siding. Divide this number by 360 (the number of square feet SWP covers two coats to the gallon on the average surface). The number secured will give approximately the number of gallons tt/SWP to be used for thebody. To secure amount required for trimming cornice, porch pillars, etc., take from oneeighth to one-fifth the quantity required hr boik- "onc-cighih if there is average trimming, and one-fifth when a house has an unusual amount of heavy trim, pillars, cornices, ere, For porch ceilings, floors, etc., ascertain the square feet by multiplying the length by the breadth and divide that number by 360. THE SELECTION OF COLORS The eolors shown on the color card can be satisfactorily employed for the painting of the body of the house ur building, and can be suitably trimmed with those colors listed under "Suitable: Trimmers." Three different com binations have been arranged for each body color but other combinations arc possible, the selection depending greatly upon the owner's preference, the style of construction, and Lha color treatments of nearby buildings. If none of the trimmers appeal to the house owner, or if there is any doubt as to the proper selection of a body color, expert advice upon -use such questions as these will be given free o| charge upon request. Address the Decora tive Department, The Sfaerwio-Wil!iam3 Co., 601 Canal Road, Cleveland, Ohio. A complete description of the house and surround ings, a photograph or blueprint with ocher infor mation which can be furnished, will be of service to the department jn submitting you a corn hination of suitable colors. Suitable interior recommendations will also be made, ' HOW TO MIX SWT PROPERLY 1. Shake the package violently. 2. Cut out the whole top. 3. Pour off into another package most of the liquid that has raised above the pigment. 4. Stir the pigment and reniainitijjr oil with a smooth, wide paddle until the mass is smooth and entirely uniform throughout. 5. Begin returning lhe surplus oil, a little . at a time, until oil has Ixten added, stirring 'constantly, ri. Then pour the paint back and forth from one pail to another from sis iq ten times, each time leaving about OnC-quartcr of the taint in the pail which is being emptied, WHY GOOD PREPARED PAINT IS BEST All,good prepared rwiers contain lead, zinc and oiL ZirifTiCUsed iri the form of oxide of rinc, and lead as sulphate of lead and carbon ate of lead. Year? of experimentiag have demonstrated that carbonate of lead (while lead) alone, when used with zinc, does not gr.e the highest degree of efficiency, but, when the right proportion of sulphate of lead la added, t he combination is Ideal, The proportions in which the necessary pig ments, oxide' of zinc, carbonate of lead and sulphate of lead, are used, are important. When combined in incorrect proportions, the paint will be far from satisfactory. It should therefore be borne ia mind that the mere fact that a paint contains white lead and zinc, dues not neuasarily mean lhat the paint Is good. The form in which the load is used, and the correct proportions, are most essential. Faint knowledge, skill and business integrity are just as important ia the making of really good paint as are the sulphate of lead, carbonate of lead, oxide of zinc and pure linseed oil, even when used in the proper proportions. The white base of SWP used in malting the various shades, is a correct combination of oxide of zinc, sulphate' of lead, carbonate of lead, pure linseed oil, and the necessary drier and turpentine. These materials are intelli gently and honestly handled so as to give the maximum paint value in each can and each color, S.W WHITES SWP OUTSIDE GLOSS Wffl75~ThU saint it the mot: durable and economical white k Jj h for gen era! use on all exposed surfacti SWP INSIDE VARNISH WHITE--For inside work where a vuniilr white tnuih n desired. Apply over a solid ground rf S'Vp Hal While. SWP Isolde Vanish While iriee belter, works mor* treHy and is non economical to u m c u a ih* vunlth whites, undo- - various tames, generally found on the resrkrt. SWP PUT WHITE--A foundation for SWP Inside Varnish White, Chinn Gloss White or other maisete:-or lor Habiting without-a flesf, Uk as mny axuo as required to produce desired wnllemss. ThU can aim he used far exterior work where a hit linlth it dirnl. SWP CHINA GLOSS WHITE--A sailsfaciniy inirii lu: inicriors wily whore economy It of the tint imptrunte. SWP China Clou While is slower tlryifil and mil quite so white as SWP Inside Varnish While, H giver a wsjfnlile and durable finish. usrjtE&cfflt-WiLUMtfiiooucn FonainMIiMSi OuWld*.ad |Mld - ' ' FrflS'WWiyn. Rtifurtr.A'-vsths-rearting vanish. Far Slainina.SMi>flie*_ . Malowiili orooMie. For Barns; HfWo. Tericim;'Mci Giisiiniiini-fuM liar's Paint (Rid tuvlGrttt). 'fence: mfit- palntforre KSifii.fibre-'roof wirarnl, 1 ssteftM fibre m< cr- .. _______.-iParfe^Fi'Hviwi.viieubk' odors. ~Ct'b&ti(^ir VvOif pleicmtife. ForltvrrrTrBSrWhlk-^fe- pMtntloii a (fid Diittk Enarrul. [Itu-Tort: A washable fiat wall paint. Famijr/'afnl, Adurihle ol inicL ........... . . _. ,, >pani--7?ealfc 3r.=JfLfvafrtiifi4iairt lopblfc^ .....tifltof PitH!. The-nTOil-lilfihiEh. Maf-M- _Thf \rtr-res(jtins;.fir vjrniih. Jsoi-Fi(Irr,_-Fiirftflmujinsutilly crjre For Cupiioiriia.Biielnwrts.'S&felntf, ire. - ./fumUylWm-j A-dnrable aifctijiinU. -. ... For Chilis, Tabled-tMcdnelng,' Woodwork, < tiltililr/MiVemrl. -FoLthe fiheA-enaiMl t Enamdmi. .V conglnr line of bmlif'Jl ......cufSrfc' ' fli^Jjit A ttirnistiStain. Sco>-*(ir A wiet-resisting varnish fo: woodvrotl; and furniture, Rtttm Klsj of ill Spar Vsmlthw. For Rudiaton.Stoi!ei..PScruri-Frme. vUuremurn Fotit. Dbrriigsht is sivyurf. use. GtU'Pnimt, Por t goW finish. Sk/tt-Pifc and Trim somd. For Auios, BuitulH, loan, etc. AuinfttoRrf. ' Auis Top Orusieg. Rtaa/ * For Re-Coloring Straw Hats Hot Sr'lf. For all Kinds of Varnishing ^Arrvis.tl'Wu'iJ Vstnilhu. For Removing Oid ramt and varolw Tofitt. - . For Oenml Onrslnft FUxMh A 100% j,rr linwd oil soao ^Mr-3rl/t Liquid oetel yuHsli. Dlslnfwlants. - -PUnottnii -rVpawttiuh Stock Dip -and Disiq. fcciant, - DyjuOijis^-jptlqr of. ihejlauilierit nine, 'Jl^S?rjiyft^iafe::gjid: rilp]lerfly rrpfUant fnr ' " ' jrvdteck.' ' ' ' itUKtfeide* . "We:"mailiifature a mnfplctc Ifot of aorayitig na' -;``tcrial*``fororch.-ir<lfii!d7`csidtni - /k *\ co. ibuinisTStfiON brnsci awo mcronri cltrnnr.o.OMio tfc<,i;n.r*eamij im C. M%9, SWP $Hgwm-WiLum Ph u t , p u p u b c o SWP is the most durable and economical paint that can be made. It costs less per job and wears longer than any other paint, either ready prepared or mixed by hand. It is made in one quality only, and that the very best, It is sold the world over by established agents. The man who buys the rawmaterials and prepares a paint himself, cannot possibly make a paint equal to SWP. It is a case uf hand work against mechanical efficiency; human guesswork against exact scientific formula;; hand-stirring against fine machine grinding. It is taking chances on the quality 0/ the raw materials against the certainty of the scien tific laboratory. In the manufacture of SWP sve spare neither skilled workmanship nor the quality of the materials used in making it the finest pos sible.' Our unusual facilities and paint knowledge,gained from over ;o years of experience, enables us tq manufacture a paint of greatest covering capacity, greatest dura bility, and therefore greatest econ omy. SWP is prepared ready for use in a consistency as heavy as is ever required. Instructions for its application should be carefully followed in order to secure good results. ' 0007-SWP-000124620