Document 5brOGLGkVoR1Ojn72QMp0zBne

PLAINTIFF'S EXHIBIT USG-1959 RETURN PC Dei 300 W. A film* .ill -i.iripil uiili |In- violet roll>(((J ii|p m tli** liHlIuonm of fin J apartment lenled l\ a tenant ol di'irintinatinc la*le. He umild not have cho-en violet til**, hut it "a* there, ami n-uJil hardlv be ill.lMiieij. 11 the (irohlern Vva* to make tile I ***** I of it. J'he*e illu-tration* |>ime that the tenant* rertainh did '"make the IxM ol it.' The\ ciiiirayeiiii-lv painted the (darter above the ulr a deeper purple .Hid rained |)ie -dine color into their bedroom a* the I'j -1 * (or j -ieh and illeitiv e color theme. Meant pipe* rinmiiiir to the apartment iif*-tair~ aie the rea-nii for th- li\ in the 'oi nef. Wiii h make- tlie et-hach lm the hrd. and provide* a -lo|i|niir plare lor the color hiirhlii.'lit of the room. Pipe* ran he coneedled behind Sheei ro< k L''p*nm vallhoarij. anil the device heroine*' an a**et to the room a* it did here. Gardenia White i- -r. oji.| \j|| i o|o; in die room. H<th ol the color* ean hr achieved \viih Ik'Vhm) pamt*. IIip new improved color line i* now available. z i nH'l l 4H H<> I// O' U ! \ I Submitted by Mrs,. J. Met'ariaml. Ogden, Utah. who receives POPULAR HOME/rtwi Anderson Lumber Company. A number of Nears ago I persuaded im husband lo tale me and our young baby tor a visit at the tie camp in the moun tain tops where he was supervising tie * hackers on a contract to supply the Ciinmre and Pittsburgh R.R. Clinging lo a wagon gear, we traveled up from the R.R. spur to the magnificent outdoor-living quarters of the men. It was walled in with close growing, sky reaching Lodge Pole Pines; roofed with the bluest of blue heaven and carpeted in solt green, sprayed with bouquets of the three primarv colors. Our neighbors were the pugnacious [mrcupine and the loud mouthed campr^>hl>ei jays, with occasionally a curious W"- .. Bah\ and I were ecslaticallv happy in this rare atmosphere, with the ringing sound of axe and saw. the scolding of the skid-team driver and the whacker's "Timber'' call. Suddenly, une Jul\ dav, without warning, snow began to fall softly and silently at first; then came an icy breeze lollowed by a blinding blizzard. The boss called a halt on tie-whacking and ordered all hands to pul up a house. If the order surprised me. the results were astonishing. An area that I had classified as grave yard of forest monarchs became the scene of activity. There giant pines and small underlings lay crisscrossed where a lightning-lit fire had stripped them of foliage to bleach for years, awaiting their time of usefulness. I sat on one of the logs with my babe wrapped with- me inside a quilt and a horse blanket and watched my husband select small logs of uniform size and assign the men to sawing, squaring, notching and laying up. Some quartered green saplings lengthwise tor chinks aud others gathered branches and sod for the roof. Two built a door. Before dark we were ushered into our new house where, already, a fire of pine knots within an earthen fireplace sent out fragrant warmth. The men protested when 1 begged them to share the cabin. "No, no. ft is for the baby and the woman. We will be comfortable in our tarpaulin beds." "But you have accomplished a mira cle." I begged with tears of gratitude. "Come and enjoy the fire for a little while." At first there was tension between the men, the baby and me. Then someone remembered a little sister at home. Another hummed aiullaby. Croup sing ing followed. Soon all were reminiscing. There were thrilling experiences of the forest, the range, the sea, even escapades with the law were freely and fully told. What a surprising group they were. One attribute we all had was the feel ing of having accomplished something worthwhile. Having saved a baby and its mother from the cold that night, at the top of the world, I believe, is the key that opened their hearts. Soon the job was finished. The nearby mines played out. The railroad ceased to function. But still my thoughts go hack to that nicest of all house-warmings. 1 wonder if the men remember too. Woi.'M Remote# mxmerimssemo msssm ** vcrlA #/##... if fbny'rn anweing, kitorostmg or holpful to other? who ore building, remodeling, repairing, improving or otherwise experiencing the ioyi ond tribulations of home ownership. POPULAR HOME brritot you to write ep yoor vtr *y and send <t in--if accepted, you'll be paid $100 lor your contribution, one month before pubBcaHon. Keep the item short. Address H to the Editor, Popdar Home, 300 W. Adams Si., Chicago 6, it. No contributions con be returned, and Popular Home reserves the right to edit items published. Please mention the local POPULAR HOME sponsor named on the bock cover of this magazine. POPULAR HOME MAGAZINE FALL, 19*9--Volume 6 ittua 0--Mobing Oates Saptambar, 19*9 SENT TO YOU EIGHT TIMES A YEAR BY THE SPON SOR WHOSE ADVERTISEMENT APPEARS ON THE BACK COVER OF THIS ISSUE. POPULAR HOME is published in the interests of better living for the American family, and is devoted exclu sively to construction, decoration, care and repair of the home. . 7W lerrerv mm ike rerer has all the char acteristics that have given the work of its de signer, Pietro Belluschi, Portland, Ore. a nation wide reputation as one of the West Coast's fore most architects. Mr, BeUuschi achieves a feeling of lightness and openness of structure with this high open roof treatment. Onlv those members which are structural necessities are present. MR. ANO MRS. JOHN W. S PLATT. OWNERS POPULAR HOME is prepared and published by UNITED STATES GYPSUM 300 W. Adams St., Chicago 6, Illinois F.W.Weiser, Publisher Elmer H. Johnson, Editor Cynthia Montgomery, Associate Editor lone Shriver, Art Director NOTICI Wa or* raprodacag tha laRompg Hu of trademarks fg farad by United Stete* Gyptv Co. in IH* U. S. Potant Offica, m Mm wfean you awaf Ikaa at you rtad POPULAR HOME Irma corar to torat you w# racagoiaa Ibot Ibay ora eansad by United S*tn Gypsam Co, and ora mad fa dbttngubli tea indicated product* mwiacfwnd by Mm company. USG tpMaHr. Saw, Mr, woiboord, ptertor bora and Mbat products!, TCXOilTE (interim wM point), TtXTOME (plastic testering paint), CEMEN1KO (masonry paint), SHSTHOCK (uoibpord), COCKUTM (piaster basal, P6V-A-TAPC (rrMermi tabu rystem). RED TOP (piestar, bmdattarg amterial and ntbar products). GLATEX (itdagiasl, WEATHERWOOD (Abor taauiofiag board); MORTASEA1 Pam). WOJOINT (awtaSc eSpi), SH&P-X (ftuftennd pondad matof), 91-O-CTT (oipbotl roaUng), AUO-LOCK (teofeg Mmglar), ADAMAHT (pioMor bom), Gsmrsmy LOCAL COMPANY named no back Copyright >949, Unbad Stotes Gypsum Co. t 3 BB025 0554 I\\H ika cf a base 300 W. k & r k. H ere is a house with a separate dining bedrooms, with a workshop, with a garage and with a laundry on the ground level. Large closets upstairs and basement area provide ample storage space. Interior wall surfaces were finished with Red Top plaster over Rocklath plaster base. The ceiling, however, used USG metal lath, and *4 inch copper tubing in the ceiling provides the radiant heating. The large windows are iusulating glass, and the owner says that in the very cold clear weather of a Wisconsin winter, solar radi ation warms the house sufficiently that the heating system seldom turns on between 10. a. m. and 4 p. m. The landscaping and retaining wall are designed to drift snow in a saucer shape and minimize snow shoveling. Bedrooms are arranged for cross ventilation. The single bathroom is supplemented by the dental lavatory in the kitchen near the back door for use when coining in from outside. There is space for a lavatory just south of the rear entrance, near the kitchen plumbing. Study the plan of the kitchen-laundry area, (t is well arranged, well placed, well lighted and well ventilated. The supple mentary Sketch Sheet offered elsewhere on this page, contains another photo more description of the kitchen and other parts of the house. The garage is directly under the some entrance terrace pictured here. Planting adds much beauty to the ;:**'* J * 1,1 27 tquore feet of hobitable area 7 1 0 jqwofe feet of bosement ) 0,8 1 0 cubic feet 5,857 cubic feet of basement 9-------- V kitchen and lanndr\ are in an L. with the laundry ex tending off to the right of this photograph. Notice the breakfast nook, surrounded by uiruiotcs. Sent by LOCAL COMPA .V )' named on back cover. 7 BB025 0559 ai of STlHIES I -him t- art .(ntf'fli'*n "! iw>`t Iioud-- .1 "" iit-i - . Ol l.-n ,m *\ tr.i I >'< 1 f i n hii takf*' "M iln- tmitliun. ri'Mtn- ha\e a inuIuiiilf uf Tlw aif- a quift -{".t l"i I'-.ulmi;. I>i t nm'tMthilfrk 'mrk. m! miii-i i-uiMM'atinn. Tii>-\ can iv a "u >! k-ti.pj. ' f.ii "i li>mievM.rk. llir-\ i .m f i * > \ i>! -Irfpuii: d< i immnnld- Imi i\ i-i niiilit M*re aiv lw<> \:niiI'l * i >I lie ivx ( U i' < an 1**- at i 'iiii [n'aui\ anil lii^mtv in \-nr lu<me. I # fhr[` r< <1 imH\ ore an unnoia/ aji[>r<ftt It. hat i'n r thi* oniiSitnatiatt tunuh ru<nn a tc'!li,t htn htHfral mm t'. 1 lit ruth- <;fur. ]intic(l iht muih' Colnr (is fht fid//. ^TfJis fa halt dV'iip]H`urt(/. BB25 0560 9 \ Design for Dining I IlvKl if.H tlii^ \ ear Vopular Home di-t n--e.i in ' innJ detail the -otiidogiiul -ignite aiire o| hosi-nm: the barrier between kit< hen an.I dining area-. I hoc again i- -hown another line example <>l tlii- trend, beautilullv liamllrJ h\ An bite. I Mden 1)`>" "! Midland. Mich. Thb openin'! i- de-igned a- a lmiltnpurpo-e nmi. berau-e it yuowde- vs ide counter -pai e aHnuma it tx be u-ed lor hreakla-l -eni.e. Open. it htiiij- added davlighl to the kitchen. it allow- tfie li<- wife to maintain contact with dinner gue-i- vs I(11*- >he i- -ervirig the la-t cour-e- ol a meal, it |>n<xol-- a view through the dining room to the lawn and the river iiexond. it reduce- traffic in liie kit* lien. Hni ii privarv i- de-ired in tlie kilrben. it i- achieved hv merelv rloj-ing the door- ot the opemiu!. I Thi- unit i- in whjt i- admittedly a rej-muhU large home. which. like -o mam ol that tvpe ton-a tain idea> -ucb a- thi- one thal mav le adapted t"*.. more mode-t duelling-. Jht1 (Ituiii i! numi shoun / m this house oj three (etefs. i pfier m minus are in the on mt\ bedroom. bclou is the dining room, and to the right, the lii ins mom. Located cn tin S. Jo'.t^h finer in l.lIJnirt. /n</.. thx house turns its boel. pohtel\ to the road side. owl (ontaitrnh ' its minions tvminis the miter and its jniiioruiiia oj seasons. The owneiv have liked their gla/ed brick ff">r in the dining room lor it- ea-v cleaning .public- the smooth l.eautv ol the pla-ler wall- and ceiling-, and the ceneron- -lorage -pace. BB025 0561 10 HJFCLAK HOML--yall, MrJ This handsome room has a brickfloor, light wood furniture simple in line, ceiling lights that cast a pleasant glowfor dining. When open the kitchen counter is used as a sewing table or breakfast bar. Storage cabinets are below, on the kitchen side. The opening between rooms increases daylight in the kitchen but can be closed by sliding doors shown. Walls and in both rooms are of Red Top plaster. Storage space accommodates travs. platters and toasting forks for frequent outside suppers ^*ind other usual household possessions. With glass doors folded back, the whole glorious '^^Hildoors seems a port of the room. At the right is a door leading to the terrace. Building costs have shrunk many dining rooms to mere nubs. but a room like this is an incentive to m ien the merits of a real dining room where father can cane with happy abandon. I CoOrtety LOCAL COMPANY namod on back coatr. Building costs, trends and expectancies are revealed in a new survey of the build* ing industry. It shows that costs of building single* family houses and large-type buildings in the nation as a whole declined 5 per cent between May 1,1946 and May of this year. New thermostatic air control: An auto* matic individual room temperature con trol for homes using forced warm air heating systems is now available. This thermostat operates a register to propor tion the volume of heated air entering the room. Speak to lamp and it Lights: This new lamp is built so that the human voice turns it on. It is called an Electronic lamp. The height of the lamp is 23 inches and it is finished in vivid two-tone color combinations. A new bread box with exclusive built-in slicing and sandwich board, designed on simple modern tapered lines, has an inside shelf. Tne slicing and sandwich board is set into the inside of the door and is ready for use when box opens. A new type eooking pan has a small strainer built into the locked-on lid, cov ered with a safety shield to guard against steam. Its purpose is to drain vegetables more safely and easily. Rug binding: A new heat sealing, mend ing tape for rugs has been introduced to the housewife. Made from a soft drill fabric with a special adhesive coating, it can be blended easily with rug edges. It comes in burgundy, blue, rose, green, tan and grey. A new coffee or dining table operates like a piano stool swivel to adjust from a height of 16 to 30 inches. It extends to 48 inches or 60 inches. Meter Plan Refrigerators: No money down on these. The refrigerator comes with a meter and the buyer merely places 30 cents a day in the meter until the re frigerator is paid-for. In test markets the plan was a great success. P,epmrmdfar POPULAR HOME by the Hmma Mamg--wri Council, 332 Wtdty Art.. Oak Park. III. 11 rV4 BB025 0562 Hot tips to cut HEATING COSTS 12 1 jiBBM 9L MAS WISTEM MT with insulation with fPcatherstripping with Storm Sash with Fireplace Dampers It may he more blessed to give than to I receive, but your furnace is mercenary on this point. It won't give unless il gets. Thus, the only true way to cut the cost of furnace consumption is to reduce the demand for heat output made upon it. If heat waste can be minimized, less heat will be demanded from a furnace, less fuel will be required to keep it going. Heat leaks away, and is replaced by cold at numerous points in a house. Tests show that a great deal of -the heat loss in an uninsulated house is through the roof. Insulation in the floor of un used attic space has been found to re duce such loss considerably and result in fuel savings. It is easily installed. Very often the space over the top story ceiling, or space under the peak of the roof is not floored, and insulating woo) can be put between the joists, directly over the ceiling of the rooms below. Red Top insulating wool is supplied in convenient batts which 6t the stand ard width of stud and joist spacing in most houses. Batts are easier to handle and install in small quarters. Those with the Red Top label are of uniform thick ness fand insulating ability) over their entire length. They are backed with a black paper which is a vapor barrier. The flreproof mineral woo) is adhered to this paper, and if installed properly it will not sag downward when the balls are in vertical framing spaces. Rf.d Top granulated mineral wool iralso packaged in bags, and can be poured directly between joists over ceilings and leveled off to the required thickness. In existing houses it can he poured or blown into the sidewalls as well, for maximum results. The technical details of how either of these products will fit specifically into your particular home will be supplied without obligation by the local company named on the back cover of this issue of Popular Home. Doors, windows and glass areas are also sources of heal loss. If they can he sealed tight with weatherstripping and doubled up with storm sash, there will be a fuel saving. There are other ^ "leaky" spots peculiar to individual ' houses, (the 6replace chimney is only one example). Y'our Popular Home dealer will help you to And and correct these as well. POPULAR HOMK- FtA 19* IERNER-BREOENOIECK DESIGNERS The first of a series designed for Popular Home readers (# THE POPULAR HOME CHAIR ... your# for the making . . u hat this country needs (as much as a good 5c cigar) i* a good, comfortable. lou cost chair.'" And here it is. the first in a series of striking furniture pieces you can make yourself. Watch for a matching table, for children's furniture and for built-in telephone units in future issues. A ehair for everywhere Ir'a a choir of many uses--with a dining table ... as a desk chair . . . for a card table ... in the bedroom ... in the bathroom ... in a recreation room ... as an all-purpose occasional chair. It's comfortable--fits you just right in just the right spot>. it's good looking--in good taste in an) tvpe of home. It's Imc in cost--a set of four chairs can be made from a single 4x8 foot sheet of %i inch plywood with a piece 8x48 inches left over for a shelf. It's simple to build--saw out six simple parts, lock them together with screws--that all! Hand tool* can do the complete job. BB025 0564 Omn**r LOCAL COMPANY THE POPULAR HOME CHAIM--or a whole set of them--goes every where in your house, serves a dozen purposes, soon becomes in. dispensable. It was especially designed for Popilab Home readers by outstanding modern designers, and all dimensions for con struction are shown here and on tbe following page. If cut as shown, the five simple pieces drop into place and brace each other in a well-engineered fashion. For easier building obtain the full sue pattern and complete step by step instructions available free from the local company named on the back cover of this magazine 13 LI v, ivs^v" [5SP-vf^.---' *"':*' - Alt dimtniini on this plan are in inchos PH EE Fi ll. SIZE FATTBB.N You can got a free full size pattern of the six wood parts of this choir from the compony in your community named on the back cover of this magazine. Trace the pattern on the plywood and cut. Screw holes are all marked. Complete, easy detoils ore given in step by step instructions and photographs. %2 Foam rubber, rubberized curled hair or cotton batting are recommended as padding, with an upholstery material of the builder's choice. The chair is shaped to provide ledges for tacking up holster)1. but it can be used, without covering. The exposed wood parts can be painted or given a natural Gnish. H THIS IS AU YOU NEED %" plywood (waterproof bonded preferred! 22' x 48' for 1 choir 48' x 88' for 4 choirs upholstery AJrfoam, rubberized curled hair, or cotton for podding (optionol). Podding for back-- 7' x 22' Podding for soot --16' x I8tt' fabric--own choice 22" x 22" for bock, 30" x 22" for soot, screws 34-- 1 Vi" x No. 8--flat head wood screws ft it recommended thol off joint* be glued, but H it not wntiol. POPULAR HOME- Ft*. BB025 0565 ~r n&L 9/7 ****- *%%%2L % muss- ti' li' IOC -tJ CO W /`.-(A ) named on back cover. It certainly is a new kind of paint --and it's just what you've been waiting for! It is an oil finish, of course, but it does things no oil finish has ever done. Here are the seven most desirable qualities a paint can possess . .. All combined for the first time in ONE paint! TexqlfI United States Gypsum Thrilling colors--soft positli--new dra matic deep tones--all decoralor endorsed. Chicago 15 BB025 0566 RETURN POSTAGE GUARANTEED POPULAR HOMt Dept. 126 8th Rooi 300 W. Adams St.. Chiceqo 6. 111. Your sample copy--now being mailed to householders throughout the United States No roof worries here! This roof is cov* ered with USG asphalt shingles--and USG roofing always gives extra meas ures of protection from fire, water, and wind...always can be depended on to keep its outstanding beauty year after rear. That's because USG Shingles are made right...of the finest materials. Let us give you an estimate on a new' roof for your home. You can select the correct shingle for your home from our many styles. Call us or drop in today. * T. M. R<i- V. S. Pal. 0/. SumftU COMMUNITY BUILDING MATERIAL CO. Wo//boards -- Insulation -- Roofing -- Paint STREET ADDRESS TELEPHONE OOOO PLEA5ANTVILLE, U. S. A. Popular Home is published by United Stales Gypsum, and sponsored by local building material dealers as o service to home planners. > g