Document 51wpZjd43EdkmO2eJ3rJRNM5

>r Writing the order for a full car has always been more satisfying than splitting an order with your competitors. The same satisfaction is obtained when selling the full line of USG products on a large job, particularly when the specifications originally called for your competitor's products. The following quotation from a letter received from Omaha District Manager., W. D. Alseth, illustrates the rewards of full line selling which were achieved by Salesman, J. H. Horton and Architect Service Representative, R. E. Baker. "The First National Bank Building of Lincoln whose Architects are Clark & Enersen Clsson Burroughs & Thomsen of Lincoln and Davis fie Wilson of Lincoln is being built by the Olson Ccr..,truetion Company of Lincoln, Nebraska. Messrs. Korton and Baker contacted the Architects who had specified Monocote on this job which required f carloads of fire-proofing. They were able to change the specification to-FIRECODE plaster and we have secured the order for this material in addition tc ; carloads of basecoat plaster and one carload of lime. The Gateway Manor of Lincoln has as the Architect, Unthank &.Unthank of Lincoln, Nebraska. The General Contractor on this job ir Olson Construction of Lincoln and in the case of both jobs, is also doing their own plastering. One and onethird carloads of Fireproofing, namely Monocote, were also specified on this job. Messrs. Horton and Baker sold the Architects on the salient features of FIRECODI plaster and were able to change the specifications and secure the order. In addition iio this particular job, 4 carloads of basecoat plas ter, one carload of lime, $12,000 in steel and one truckload of acoustical plaster, all USG, will be shipped on this job. imrn m' mV'j t" I !! ^ III! i; ^ JUL l 0 iOco B9006 1966 prnr.`, rn r\ -- r. . -2- The FIHECODE plaster, cf course, vas a product which our people really wanted. I believe an outstanding job was done on the part of both Mr. Baker and Mr. Horton to secure the orders for this material." . We second Mr. Alseth's final comment. Our hats are off to Messrs. Horton and Baker on their full line selling. Don't overlook selling Firecode Plaster on your next commercial job. The four tons credit toward plaste~ quotas on each ton sold should help you remember. J. E. Crider Manager Plaster Systems JEC/aea DISTRIBUTION; This letter sent to all Districts, Division and Regional Managers, all general line, job and Plastering material salesmen (U.S.A. Dealer Sales except Paint and Insulation Districts) copies to Messrs. G. J. Morgan, A. J. Watt, E. W. Duffy, E. L. Buscn, C. 0. Futrerer, E. R. Stainback, R. B. Fisher, E. E. Ellvooa (50 copies), F. M. Tnorman (25 copies), R. C. Gimlin, E.Pappert, R. J. Day, R. E. Underwood, G. V. Lane, L. M. Rockett, E. G. Williams, W.J.L. Steele, V. J. McIntyre, R. C. Young, T. J. Tuomey, G. E. Harper, C. O'Donnell (8 copies), C. M. Lambe, B. W. Nies (A copies), K. S. Freeman, and all Masons Supply Department personnel 88006 1967