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8 THE CHAMELEON Thin^ Ye Ought To Know AboutPaint and feinting" Thl* u the Drat of two article* on thU aoh]aet by W. K. Sleplela. SnperinUnfont of Coata 1 h e r e material used, the application and Tare no die conditions of surface and doubt weather. many of the. The material may be the very younger men on finest quality and perfectly adapted the Company's for the purpose, but if the surface staff who have to be painted is not in fit condition not been able to or if the weather at the time be learn much specially unfavorable, the best about paint, painter could not get a satisfac and who will tory result. A poor or inex welcome the perienced man may get poor re W. R. Skpkin opportunity to sults even if both material and gather enough conditions are perfect, therefore general information to reply intelli the services of a good experienced gently to questions that may be painter should always be em put to them about the Company's ployed. products. The first and most important It U the purpose of this and succeeding papers, to present some general facts, regarding paints and painting in a comprehensive man ner, free from technical details, to assist those interested. It seenw almost superfluous to even mention the advantages of keeping a building well painted, as not only does good paint very much improve the appearance of the building, but it prolongs its life and increases its salable or rentable value far out of proportion of the cost of painting. requisite for good painting is ma terial of good quality particularly adapted for the purpose. In aver age house painting* even the best material represents only about one-third of die cost, and as the difference between the very best material and cheap adulterated stuff is not more than 25 or 30 per cent, the saving in the finished cost can be only about 10 per cent. Good paint will last so much longer, " that the cost of keeping a house well painted over a period of years is only about half as much if the' best material is used. '. A satisfactory result in painting The natural question arises, what depends upon three things--the is the best material. That depends THE CHAMELEON on many things, particularly the This is the . surface to be painted, the finish the White desired and conditions to which it Chicago, in will be subjected. White Le It has always been the Com sidered bec pany's policy to supply for every satisfactory purpose a paint specially designed power, ease to meet the requirements. The general abse various tines of goods are all fully however, so covered in descriptive literature, of which is t and it is well for all interested to off after an carefully read these features. two. It ha Practically all paints are com dark in a co posed of pigment and liquid, the in manufac pigment giving the desired color To overco to the finished work, while the oxide is gen liquid serves as the medium to nation with spread the pigment over the sur oxide is wh face. In drying, it forms an imper sists the ac vious film over the pigment and its color mu binds it securely, thus forming a very well. W coat of paint to fully protect the however, so surface painted. The pigments very hard a used are of ;such infinite variety combination that it is impossible to consider sets the bad within the limits of such a paper, produces a p anything except the ones in most able, which common use. crack, is mu Naturally the greatest require much longer ment for paint in the U. S. is that . Lead sulph for outside of wooden houses. The much favor. most widely known and generally come into th used of all paint materials for this sulphate of l purpose is white lead and linseed pigment, ma oil. containing a White Lead--carbonate of lead and one-thir has been used as a white paint pig our own min ment for centuries. It was used Zinc Lead pig by the Romans as early as the pigment of t Eighth Century, and a patent on an exception a process practically the same as is remarkable the present Old Dutch Process was ing power, s taken out in England in 1622. durability. Many quick processes have been bination of le developed, but none have sur gives a bette passed the time-honored Old Dutch sequent mixin Process in use for. three centuries. separate mate ,0007-SWP 18 THE CHAMELEON Things We Ought to Know About Paint and Painting (Continued) For several years the American Society of Testing Materials and the National Paint Manufacturers Association have been making many exhaustive tests at Atlantic City, Washington, Pittsburgh, . Nashville, Fargo, etc., to deter mine what materials were best suited for various purposes. The eneral result has been what com* ination paints using white lead and zinc oxide with some lead sul phate combined with a small per centage of some inert material, such as whiting or barytes are the be given except that. everything should be done to procure harmony in the finished effect. To this end a good general guide is to use neutral tones, these will harmonize with the surroundings, be in keep ing with the style of architecture and will not offend the eye. The best blending of colors is obtained by using for the body of the house a light tint produced with some of the strong colors used for the trim. This combination is often reversed, using a dark body color with a light trim. " best materials for a white paint, showing the greatest durability and the least tendency to chalk or crack or to become discolored, and presenting a good surface for repainting in three to five years. Such paints can not be satisfac torily mixed by the painter, and SWP is specially designed to suit this need. Much also depends on the liquid used, in preparing the paint It must dry perfectly in a short time and form an impervious tough film that will wear well. It must also penetrate the surface over which it is applied so as to form the proper, bond or key to hold the protective coating of paint permanently in place. The best known andmost These tests have also proven satisfactory of all paint oils is lin that in a couple of years, white seed oil, but through a great lead paint presented a rough, shortage in flax crop three or four chalked, discolored and disinte years ago a number of other oils grated surface worn in many cases were largely used. None, however, nearly to the wood. This was remain in much favor except for particularly noticeablea near the . very special purposes. A drier of sea-coast and in the neighborhood some kind is generally blended with of Pittsburgh. the oil to facilitate drying. The coloring material used in Much of the quality of paint de SWP in combination with the white pends upon the proper mixing and base to produce the desired shade grinding. Paints improperly mixed or tint is most carefully selected and ground will not spread as well, for permanence of color and quality will not be as uniform in color or of tone. ' present as good a finish, as that Good judgment must be used which has been thoroughly mixed in selecting the colors for painting. and finely ground by the machinery There is such an infinite variety of adapted for the purpose. Also the color combination that no rule can mixing together of ingredients that THE CHAMELEON do not blend properly is often the cause of early failure of the paint. Varnish is usually composed of a gum, which is first melted then cooked with linseed or similar oil and then reduced with turpentine or other solvents. The quality of varnish depends quite as much S*/ 'bn the proper method of cooking, t-: *. reducing, filtering and storage, as II. on the quali thinner. In the fo endeavored important Williams pa in next mon an article on and the prep ,to obtain sa . ' ' I' i uVA;' Wifitt' $ fi- Cleveland Staff Picnic at Woo HE Managers and Foremen selected aft Tof the different departments decided to have the Annual Picnic of the Cleveland Staff at being give grounds. Mr. H. J. Woodland Park, on Friday, July the Picnic C 23, 1915. body places Woodland Park is near Ashta- his ability to bula, Ohio, and in recent years has a great succe i been one of the most popular pic- gard to the nic-grounds in Ohio. This site was announced in Here's Your Chance to Win i OST of The S-W Co. pic A Prize o M nics will be held in July. the person h For many years The plete and int Chameleon Board has had diffisccurlitpytion of h in obtaining a complete descrip tion of these joyful affairs. This .year we wish to have the news description s and in the h Board not l 1915. come direct from the participants Complete and give everybody a chance to jn the June C describe these occasions. it. A chance 0007-SWP-00