Document 3J8eeRZKGVEXjRDOyMEb7Y2g0
Building Competitive Advantage in Key Markets
Other Eaton plants in Mexico are devoted to finishing golf grips and assembly of auto
motive and appliance controls, including automotive convenience switches and such items
as appliance timers, thermostats, water valves, dry-type transformers and proximity sensors.
Exploring other emerging markets Eaton is constantly exploring opportunities in other
world markets. Cutler-Hammer's entry into Southeast Asia is an example. Integrating its manufacturing oper ations in Australia and the Philippines, Cutler-Hammer
Eaton manufactures the throttle control {lower right) for a Korean Air Force training aircraft, the KTX-I. The unit controls engine throttle
has also put In place sales, marketing and service
and fuel mixture ratio. The handle includes switches for communica
facilities in Singapore, Thailand and Malaysia. This structure enables the company to supply CutlerHammer products to its local customers with minimal lead times. Plans for 1997 include opening a sales
tions, airbrake, rudder trim and an interlock which prevents applying full engine power when taxiing. The company also builds hermetically sealed relays (inset), capable of handling electrical power loads (rom
office in Indonesia and putting a power distribution assemblies satellite plant in the region. Cutler-Hammer
also has manufacturing operations in Venezuela and Costa Rica and was able to increase sales to Chile by
30 percent in 1996.
As the world's leading manufacturer of golf grips, under the Golf Pride brand, Eaton has manufacturing plants
in the U.S., Mexico and Thailand, as well as a joint venture in Taiwan.
Eaton is also continuing to develop its manufacturing and marketing base in Europe, where it has 43 facilities
and excellent market positions in automotive and appliance controls, engine components and truck components
and has growing positions in electrical equipment, commercial controls and hydraulics. In 1995, Eaton acquired
50 to 400 amps in highly demanding environments. The relays are used on the KTX-1 trainer and other military aircraft and missiles, shipboard radar and military vehi
a manufacturing plant in Gdansk, Poland, for automotive controls and plans to open another plant in Poland to manufacture engine valves for Fiat and other automakers.
From being world-class in products and operations to cap
cles such as tanks. The light-duty 5-speed transmission italizing on opportunities in global markets, Eaton has become a
(lower left) is fully synchronized for shift ease and com fort. Currently used in GM's Brazilian full-size pickups, it features an aluminum case for light weight and strength. Variable-force solenoid valves (in semicircle) facilitate
stronger and more powerful competitor--able to set and achieve reaching goals and reward shareholders by build ing a stalwart framework for
and ease shifting in electronically controlled automatic
sustainable growth and pros
transmissions for passenger cars and light trucks.
perity in the evolving global marketplace.