Document 10Y033gp2zmXXV0GVrOMx170Z

Contents LESSON 1: INTRODUCTION Objectives............................................................._..... ......................... .............. .................................................. 1- J What is the Value of Safety?................. ...... .................... -.............................. .................... ........... ......................1- 2 Introduction...... .............. ....................................................................................................................................... 1-3 The Dealership Difference........... ............................. ................................... ..........................................................1*4 Ford Service Technician Brake Training.......... ............................................ ........................ .......... .................... 1- 5 Ford Dealership Special Tools and Equipment..................... ............ ................................................. ............. -.1* 6 The Best Technicians Deserve the Best Parts................. .......................... ........ .................. ...... - -------- -------1- 7 LESSON 2: CUSTOMER RELATIONS Objectives ............ --..................... -......................................................-................................... -------------------~2- 1 Reasons to Improve Brake Sales........ -........ ....................... ................. .................... -...... ........ ........................ 2 * 2 Why Do We Want This Brake Work?.............. .... ................... .... ..................................................................2-3 Who is Doing This Work Now?.............................................................................. .................. ......... ...........--..2 - 4 Using the Around The Wheel Report Card................................ ................... ......................................... --......2 - 5 `To Get Ahead. Plan Ahead"............................... ............................. .................................. ..............-............ -2 - 6 Offer the Customer A Choice................ ......... -......................... ...................... ...........-............... ........ -............ 2 - 7 Which Service Would you Buy?........ .................. .........-................................... ........................ -...............-..... 2 - 8 Earn a Customer's Trust and They Are "Your" Customer for Life................ ........ ....... ................................ 2-10 LESSON 3: REPLACEMENT BRAKE COMPONENTS Objectives......................... ........... ................................................................ ......... Introduction to Ford and Moiorcraft Parts................... -........................... .......... Ford Original Equipment Parts "When Only the Best Will Do"........-.............. Why Are Motorcraft Pads and Shoes Better than Aftermarket Brands?............. Moiorcraft Super Duty "Hard-Working Parts for Hard-Working Vehicles".... Straight Talk About Brake Rotors........................................ .............. ................. Ford OE and Motorcraft Rotors verses Aftermarket Rotors................. ........... Technically Speaking............... ........................................ ............ -............-......- Class Summary Brake Diagnostics Job Aid Technician Brake Training Job Aid Brake Information Website List Rotunda Order Sheet ProCut PFM 9.0 On-Vehicle Brake Lathe Operators Guide .3-1 .3-2 .3-3 .3-4 3-5 3-6 3-7 3-8 .-Summary-1 Produced by Ford Motor Company MOTO 000004