Document XOB2BZ3x5QbOwM5nq6Q9Xk3nB
HEALTH / PAC
Health
BULLETIN
Policy
Advisory
Center
(No. 72 September / October 1976)
1 Profits in Medicine:
THE BUSINESS OF HEALTH IS BUSINESS.
The structure and dynamics of private,
profit making -
companies explains much
about how thirty - four cents of every health
dollar is spent.
10 Ford Carter - Checklist
on Health Issues:
NEW FACES, OLD DEBATE. The candi-
date's stances on health issues reflects the
on going -
national debate, as well as the
muddiness of the entire campaign.
20 Vital Signs
Profits in Medicine
THEO FB UHSEIANLETSH
S The US is one of the few countries in
IS BUSINESS which profit making -
industries are signifi-
cant organizational components of the health
system. About one third -
of the $ 120 billion
pouring into the health system passes
through private, profit making -
corporations.
Two basic economic tendencies describe
much about the underlying dynamics of
these corporations. First, economic activity
is increasingly concentrated in fewer and
fewer big companies. Secondly, these
corporations are in turn producing a more
diversified line of related health -
goods and
services.
Profits, net income after expenses of
private corporations, are a relatively small
percentage of health dollars. As shown in
Table III, it is possible to identify $ 1.7 billion
of profit made in the US health industry in
1972. This represents approximately two
percent of total health expenditures for that
year, although this is, in all probability, an
underestimate. Applying the same conserva-
tive figure to 1975 health expenditures yields
an estimated $ 2.4 billion of profit realized in
1975.
While the profit component has remained
a relatively constant percent of the health
care dollar, 34.2 in 1962 and 35.5 in 1975,
some industries expanded far faster, while
others lagged significantly behind. For
example, the pharmaceutical industry grew
Table 1
US Health Expenditures 1962-75 (in 000's)
Total
1962 (a)
$ 31,404
% Increase
1967 (b)
1962-67
$ 47,879
52.5%
% Increase
% Increase
1972 (b)
$ 86,687
1967-72 1975 (c) 1972-75
81.1% $ 118,500
36.7%
Hospitals
Physicians
services
Dentists
services
Other prof.
services
Dsruungd .
& drug
Eyeglasses &
appliances
Nursing homes
Prepayment
expenses
Govt. public
health exp.
Other health
services
Research
Construction
10,598
6,498
2,234
902
4,095
908
695
1,088
503
1,445
1,032
1,406
(see note on methodology and references, p.19)
16,921
9,738
3,158
1,139
5,480
1,514
1,751
1,818
884
1,940
1,606
1,930
59.7
49.9
41.4
26.3
33.8
66.7
151.9
67.1
75.7
34.3
55.6
37.3
32,720
16,527
5,364
1,634
8,239
1,878
5,860
3,645
2,075
2,606
2,058
4,081
93.4
70.0
:
69.9
43.5
50.3
24.0
234.7
100.5
134.7
34.3
28.1
111.5
46,600
22,100
7,500
2,100
10,600
2,300
9,000
4,593
3,457
3,000
2,750
4,500
42.4
33.7
39.8
28.5
28.7
22.5
53.6
26.0
66.6
15.1
33.6
10.3
However the influence of the profit sector
by 159 percent between 1962 and 1975, while
is considerably greater than this figure
propietary (profit for -) nursing homes in-
would imply. A better estimate of the
creased more than ten times during the same
magnitude and influence of profit making in
the health sector is the fact that approxi-
period. As shown on Graph I, the largest
increases were registered by profit making -
mately 35 percent of all health expenditures
nursing homes and hospitals. The biggest
pass through the profit sector. In other
losers were pharmaceuticals.
words, 35 cents of every health care dollar
spent in the US went to a profit making -
enterprise. (see Table II)
Predicting Ups and Downs
Uneven growth can best be understood in
Profit making -
industries have been major
beneficiaries of the enormous growth of the
terms of the relationship between what
economists call the product cycle and the
health system in recent decades. Total US
market structure cycle. The product cycle
expenditures increased 277 percent between
1962 and 1975. The biggest spurt took place
after the enactment of Medicare / Medicaid in
describes the life history of a product from
invention or discovery, through distribution
and sales to eventual market saturation. This
1966. Between 1967 and 1975, health
cycle forces firms to continually diversify into
expenditures more than doubled. At its
other product lines. " If a particular firm
current rate of growth, the Congressional
were tied to only one product, "'writes one
Budget Office predicts that by 1980, health
economist, " its growth would follow the
care will consume 12 percent of the gross
same life cycle - pattern (growing more
2
national product.
rapidly when they first introduced and more
Table 2
Profit Making -
Components of US Health Expenditures 1962-75 (in 000's)
1962 1967 1972
% Increase
1975 1962-75
Total US health expenditures
(b a,, c)
Drugs & drug sundries (b a,, c)
Non profit -
hosp. expenses for
food, supplies, drugs, etc. (d)
Construction (b a,, c)
Eyeglasses & appliances (b a,, c)
For profit - hospitals (e)
For profit -
nursing homes (f)
Non profit - nursing homes
expenses for supplies, etc. (g)
$ 31,404 47,879 86,687 118,500
277.3
4,095 5,480 8,239 10,600
3,333
5,310 10,193 14,524
158.9
335.2
1,406
908
498
419
82
1,930 4,081
4,500
220.1
1,514
1,878 2,300
153.3
829
1,832
3,076 517.7
1,133
3,932
6,093 1,354.2
184
627
1,035 1,162.2
Total for profit - component
$ 10,741 16,381 30,782 42,128 292.2
Profit component as% of
US health expenditures
(se note on methodology and references, pas)
34.2
34.2
35.5
35.5
slowly later) and would eventually slow down
and perhaps even come to a halt. If the
corporation was to grow steadily at a rapid
rate, it had continuously to introduce new
products. " (1) The process of diversification
through merger and acquisition is described
by the market structure cycle shown in Chart
I.
The product cycle begins with the
invention or discovery of a new product.
Then it must be patented, tested, and the
process of gaining user approval begun.
During this stage, the market is generally
crowded with small companies as well as
some large corporations determining the
probable risks and rewards of participating
in that particular market. If the product
passes through these steps successfully, it
will be aggressively marketed, leading either
to rapid sales growth or failure. In this
second stage of the market structure cycle,
the market becomes more predictable. Here
competitive pressures, financial strength,
marketing expertise, and other advantages
of size begin to be felt, and small companies
either fail or are taken over by larger ones.
These fewer companies then compete for
their share of a particular product's market.
The far sighted -
ones take advantage of the
large cash flows and profits generated
during periods of rapid growth to develop
new products.
The final stage in the product cycle occurs
when the market gets " filled up " and sales
growth slows or even stops. It is at this stage
that mature corporations combine - through
merger or acquisition - to increase their
strength, expand into other areas, and
eee
Published by the Health Policy Advisory Center, 17 Murray Street, New York, N.Y. 10007. Telephone (212) 267-8890.
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Francisco; Susan Reverby, Boston, Mass. BULLETIN illustrated by Bill Plympton. Health Policy Advisory Center,
3
Inc. 1976.
accelerate their expansion through sales
outlets abroad and later through manufac-
turing by foreign subsidiaries. In their
foreign ventures corporations attempt to
expand the life of the rapid sales growth
stage of the product cycle. (Keep in mind
that the market structure does not move with
the product cycle in as simple a way as
described here, because modern multina-
tional corporations have numerous product
lines. The relationship between the two
cycles is one of forces and tendencies. In
addition, outside forces, particularly govern-
ment, can intervene in these developmental
stages.)
Corporations in the health arena are at
various stages in the product and market
structure cycles. For example, drug com-
panies following their post World War II
boom period (Stage 2) are adjusting and
Table 3
Profits in Medicine: 1972 Selected
Industries (in 000's)
Total
Expend-
itures
Profit Esti-
Rate mated
Profit
For profit - hospitals (h)
For profit - nursing homes (i)
Construction (h)
X ray - equipment (i)
Surgical and medical
instruments () j
Surgical appliances & supplies (j)
Dental equipment & supplies) (j
Ophthalmic goods (j)
Optical instruments & lenses (j)
Pharmaceuticals (k)
For profit -
clinical labs () 1
(see note on methodology and references,)
$ 1832
4932
4081
443
962
1454
409
586
532
8019
2080
6.3 $ 115.4
5.0 196.6
5.0 204.1
6.2
27.5
6.2
59.6
6.8 90.1
8.0
32.7
5.0
29.3
5.0 26.6
10.2 817.9
7.2 149.8
adapting to some rapidly changing condi-
tions, with one leg in Stage 3 and another in
Stage 4. The medical instrument and supply
sector is characterized by many small
companies and large scientific companies
edging into the business (Stage 1); while
traditional X ray - operations have reached
Stage 2. There have always been privately
owned hospitals and nursing homes, but
chains which only began developing in the
1960s are moving into Stage 2.
DRUGS AND PHARMACEUTICALS
After three decades of enormous expan-
sion, created by the antibiotics boom of the
4
late 1940s and fed by the development of
psychotropic drugs in the 1950s and birth
control pills in the 1960s, the pharmaceutical
industry is finally settled into a less hectic,
but still extremely profitable existence. As
the industry grows, it has become more
concentrated as the dominant firms in-
creased their domination. Yet drug firms are
also becoming more diversified as drug
companies move into other products and
non drug -
companies, like Greyhound, diver-
sify in. Prospects for growth abroad have
never been better, and drug markets are
becoming more and more international in
scope.
The last decade has not been without
problems for pharmaceutical corporations.
But with little competition from fledgling
companies, the central position of drugs in
clinical medicine, and the rapid expansion in
health expenditures the drug industry has,
for many years, been one of the most - if not
the most profitable in the US. *
Concentration of Companies,
Diversification of Products
This is a highly concentrated industry. In
1972, the last year for which government
data is available, the eight largest drug
companies accounted for approximately 50
percent of the value of total industry
shipments; the largest 50 companies for
more than 90 percent.
Concentration does not always take the
traditional form of large companies swallow-
ing up smaller ones. There has been much
more diversification into related or not - so-
related product lines, through merger or
acquisition. US Census data shows that the
industry lost 358 companies between 1954
and 1972, a decline from 1321 to 963. A total
of 189 mergers occurred between 1952 and
1957, an average of 32 per year. This sped up
between 1963 and 1968, with larger
corporations having a higher merger rate, to
an average of 97 per year, or 581 total. (2)
Mergers and acquisition activity derive
from a corporation's need to grow in order to
survive. The 17 year -
patent on a drug makes
a secure profit shelter, but they must find a
* Whether it is the most profitable industry or merely the second or
third most profitable depends on the measure used. Net profits as a
percent of net worth (return on stockholder's equity) has been
around 18 percent during the past two years, ranking it numero uno
in the profit sweepstakes. Pharmaceutical pessimists, however,
focus on profits as a percent of sales, which have fluctuated
between nine and a half and twelve percent over the last few years,
placing it second behind mining, or third behind mining and
petroleum. (US Industrial Outlook, p. 108)
Chart 1
Product Cycle and Market Structure Cycle
Product Cycle
Invention and
discovery
Example
Spinal Cord implants
Testing, patenting,
and approval by gov-
ernment and consumers
Introduction and
marketing
3 dimensional - X ray -
scanners
Rapid sales growth
or failure
Proprietary hospital
chains, hypertensive
drugs
Sales growth slowing
and possibly halting
Birth control pills
(see note on methodology and references, p.19)
Market Structure Cycle
Stage 1
Many small companies.
Large companies testing
the waters.
Stage 2
Fewer and larger com-
panies.
Boom period.
Stage 3
Fewer and larger com-
panies. Competition
over market share, ex-
pansion into other pro-
duct lines, development
of new products.
Stage 4
Mature corporations
merge or combine to
increase strength.
Expand abroad.
profit generating -
replacement after that
time. Increased public attention and regula-
tion, the impending expiration of many
patents on high volume and high profit
drugs, and the decline in the introduction of
newly synthesized drugs (18 in 1974, down
from the 1959 peak of 63) have made the
pharmaceutical industry a somewhat less
promising growth area than it was over the
last couple of decades. This has caused drug
firms to diversify into other health related -
areas (see box on Abbott Labs).
Mergers have also occurred from the
outside in. The reputation of the health
industry as a growth area and the high profit
margins of the drug industry have lead
several non health -
companies to acquire
drug companies. Chemical giants, such as
Dow and American Cyanamid have inte-
grated vertically through purchase of
pharmaceutical companies which use their
chemicals (vertical integration). Also, non-
related firms, e.g. Greyhound - now the
second largest insulin supplier in the
US have -
bought their way in.
Bigger MAC
In the Department of Health, Education
and Welfare, MAC (which is neither a
hamburger nor a political hatchet group from 5
New York City) stands for Maximum
Allowable Costs, the new HEW program
whose purpose is to control drug costs under
Medicare and Medicaid. Under the MAC
program, pharmacies will be reimbursed at
the lowest price for which chemically
identical drugs are available from two or
more producers essentially -
generic (non-
brand name) prescribing. The price will be
calculated and set by HEW, based on
acquisition costs plus a fee for filling the
prescription. The program also requires that
comparative price information be made
available to physicians and pharmacists.
Currently, generic drugs, which are
already more competitively priced than
brand name drugs, account for about 10 to 12
percent of prescription drug volume. Most
drug producers feel that the MAC program
will have little effect on their sales and
earnings. Merck predicted a minimal impact
on sales and earnings in its 1974 annual
report. Searle predicts a four percent
decline in total company sales after MAC
implementation. (3) However, the effects
could be larger in the next decade as patents
expire on many widely used brand name
drugs. (4) Generic drugs are expected to
increase their share of prescription drug
sales to 45 or 50 percent. To counter this
trend and the threat it poses to drug profits,
companies are expected to invest more
money in research and development pro-
grams surpassing the high $ 1 billion peak in
1975. (5) The impact of MAC may fall
heaviest on the small generic drug producers
who are unable to spread marketing and
distribution costs over a large volume of drug
shipments. Therefore their drugs often have
higher costs than those of big companies and
they may be forced out of business as big
pharmaceutical houses move into the generic
line.
Drugs and National
Health Insurance
Whether or not the MAC program cuts
into total sales volume, the predicted advent
of some form of national health insurance
Growth and Size of US Health Expenditures, 1967-72
240
200
Growth Growth:
Percnt
160 EEEEE
Increas
EEEEE 140
1967-2
EEEEE 120
100
80
EEEEE
60
40
2200
6
Non profit - Hospitals
Homes
Nursing
Homes
For pofit -
Nursing
- Nonprfit
Average Increase of Total US Health Expenditures
Expenditures
Hospitals
- Forpfit
Services
Construcion
Physicians Services
Drugs and
Drug
Sundries
|
Dentis
Resarch
Size: US Health Expenditures, 1972
enhances the prospects of drug companies.
Everyone expects greater drug sales under
national health insurance. As one stock
analyst put it: " In the United States, the
average person spends about $ 20 a year on
drugs, while in other countries with more
comprehensive health insurance, the figure
goes up to $ 35 per capita. We could go to $ 40
to $ 50 a year with national health
insurance. " (6)
The Federal government estimates that,
under a national health insurance program,
total industry shipments could rise from their
1975 level of $ 10.4 billion to about $ 16 billion
by 1980 and to nearly $ 23 billion by 1985.
Maintaining current profit rates (12.1
percent of sales in 1974), the industry will
generate $ 1.94 billion in profits in 1980, and
$ 2.78 billion by 1985.
MAC is important not only as a new form
of government regulation, but it is also being
watched closely as an indication of what cost
regulation might be like under a national
health insurance. The end result may be a
marginal reduction in drug costs, and a
strengthening of the economic position of
dominant firms at the expense of the smaller
drug companies.
The Imperial Connection
More so than any other health related -
industry, the drug industry is multinational.
The foreign trade of drug companies
generates increased sales and profits, and
provides an arena for relatively unregulated,
wide open - testing of new drugs. The
pharmaceutical industry has long passed the
stage of only exporting drugs. Today they
export capital, buying up local companies
and building their own production facilities.
Foreign sales of prescription drugs are
faster growing, and relatively more profit-
able than domestic sales. At a growth rate
one and a half times greater than the US
market the 18 largest US drug companies sell
between 29 percent (Smith, Kline and
French) and 53 percent (Pfizer) of their
products abroad. (7)
The icing on the cake is that foreign
earnings are taxed at a lower rate than are
domestic earnings. Probably the best tax
deal abroad occurs in the US colony of Puerto
Rico, where earnings are exempted from US
income for 15 years after a plant is opened.
They have had a heyday from this tax break.
Pulling the Abbott Out
of the Hat
Capitalism isn't always easy, even for
the capitalist, as illustrated by the story of
Abbott Laboratories.
Abbott Labs had begun to diversify in
1964, because in the words of its hard-
driving Board Chairman, Edward J.
Ledder, " our new drug research was not
coming along. " It acquired health equip- -
ment manufacturers and suppliers and a
number of other laboratories in the next
five years. So even before its problems
had begun, Abbott had insulated itself
from bad times.
1969 began a staggering period for the
firm. It was rocked by three problems of
major proportions:
-1969. Cyclamate was banned from
the US market.
-1970. The Federal government curbed
amphetamine sales.
-1971. Contaminated Abbott intra-
vavenous solutions infected thousands of
patients, resulting in the recall of all
Abbott IV solutions.
Abbott's caution in the mid sixties -
was
rewarded in its sales record in the
seventies. Despite serious setbacks it did
not experience a sales decline in any of
these years. Due to unusual expenses
between 1969 and 1971, the company's
net income after expenses fell sharply
during these years. However, it was able
to maintain a dividend of $ 1.10 per share
in 1970 and 1971, raising it from 1.07 $%
in 1969.
In 1974, according to Standard and Poor's,
Puerto Rican operations allowed Eli Lilly to
increase its profits by $ 18.1 million, Smith,
Kline and French by $ 16 million, and Baxter
Laboratories by over $ 10 million. (8)
Pharmaceutical corporations also use
foreign markets to sell drugs for use in ways
that have been found to be unsafe or
ineffective here. One example, cited in
Congressional testimony by Dr. Milton
Silverman, is chloramphenicol, an antibiotic
that can lead to irreversible and fatal 7
anemia. In the US the label indicates it only
for typhoid fever or other life threatening -
infections. But Latin American physicians
are encouraged to " prescrib (e) it for
relatively minor illnesses ranging from
diarrhea, sore throats and urinary infections
to whooping cough. " (9)
Only two US drug companies - Merck and
Syntex - make public to the rest of the world
the same scientific information about their
products as they do in the US. This
malignant situation is exacerbated by the
often extreme overdependence on drugs
evidenced in many underdeveloped coun-
tries. In these areas drugs often absorb 15 to
20 percent of all health care expen-
ditures. (10)
The honeymoon is over for the drug
industry. Their control of approximately 10
percent of US health expenditures will
guarantee their survival. It is the pharma-
ceutical companies'ability to diversify at
home and expand abroad which is the
underpinning of their continuing profit-
ability.
MEDICAL AND DENTAL
INSTRUMENTS AND SUPPLIES
This industry is about half the size of the
drug industry but is growing fast. Industry
shipments in 1976 are expected to reach $ 4.9
billion, an increase of 10 percent over 1975.
It is in an earlier stage of development than
pharmaceuticals - where they were perhaps
two decades ago. While several products
have been successfully marketed for some
time, for example X ray - equipment, much of
the industry is engaged in the earliest stage
of product development - inventing or disco-
vering, testing, securing government ap-
proval, or introducing and marketing (Stage
1). Only a few are in the position of having
rapid sales growth. Reflecting this, the
industry is characterized by large numbers of
highly competitive small firms with a few
large scientific firms, well established in
other markets, testing the waters. The first
major attempt at government regulation, the
Medical Device Act, was signed into law in
June, 1976.
The supply and equipment industry will
benefit greatly from rapid market expansion
brought about as health care providers
attempt to substitute equipment and mate-
rial expenses for variable labor costs;
increasing desires for ever more advanced
equipment to perform clinical medicine; and
pressure to " rationalize " the system and
make it more cost effective -
, through the use
of automated diagnostic and multi phasic -
screening equipment.
Profit margins are lower in this industry
than in pharmaceuticals, running about six
percent of sales for the largest companies,
compared to nearly 11 percent for drug
companies. Profits totaled about $ 308 million
in 1974, less than a third the profits of drug
companies.
Competition and Growth
The industry manufactures a wide variety
of products ranging from disposable surgical
dressings to heart pacemakers to computer-
ized 3 D - X ray - equipment. The considerable
economic risk in this field particularly -
instrument manufacturing where obsoles-
8..
B. Plympto
1
cence is rapid makes -
product research and
development and marketing crucial to
company growth.
Distribution is another vital component of
this industry. But because of the higher
profit margins in manufacturing than
distribution, other major hospital supply
firms such as American Hospital Supply are
attempting to increase their manufacturing
component.
Growth and profit prospects are drawing
many companies into the field, creating a
highly competitive atmosphere in which
many companies will be unable to survive.
However, there is already substantial
concentration, as nearly 50 percent of
industry shipments is accounted for by the
eight largest companies.
A focus on the product cycle in bioengin-
eering well illustrates the dynamics involved
in a highly technical field where the market
is relatively new and still uncertain. The 1971
study, " An Assessment of Industrial Activity
in the Field of Biomedical Engineering, "
sponsored by the National Academy of
Engineering, provides unique insight into
the early development of this industry.
Despite considerable expansion since then,
the basic dynamics are still the same.
The first item of business for a corporation
entering this industry is to decide what to
produce. They do not carry on massive or
expensive research efforts on their own;
instead they look to the journals and
magazines of of the medical profession,
research reports, and meetings of medical
professionals. These sources, in addition to
being much cheaper than in house -
research,
have the important advantage of emanating
from the medical profession. The corporation
can therefore expect less resistance by
physicians when they try to sell the product.
Estimating the size of the market is an
important but difficult aspect of product
determination. Accurate market estimation
is possible for only a few products in common
use, for example standard X ray - equipment.
Even where need is obvious and the
equipment literally life saving -, such as
kidney dialysis equipment, market estima-
tion is difficult because it depends on
extra industry -
decisions concerning reim-
bursement. Further complicating market
estimation are physicians, who ultimately
make most purchasing decisions, and have
their own personal styles of treatment-
often medically conservative.
These factors make clinical evaluation and
product endorsement vital components of the
sales effort. " Endorsements by opinion
leaders through professional papers and
personal recommendations, " writes the
National Academy of Engineering, " are the
most effective means of generating confid-
dence among the medical community. " (11)
3885
ABDOM
EL SEU PERHEN
100
8888
AN
This process does not always work as
planned. For example, a piece of EKG
(electrocardiogram) equipment which met
minimal federal standards and had a
reputable name was widely purchased, even
though it was " less capable of producing
high quality data than older equipment that
had been discarded by all those who either
[could not] afford the new and shiny
equipment or who [had], in fact, measured
and compared the capabilities of each. " (12)
In other cases, it can be very difficult to
get physicians to purchase their products.
For instance, physicians accept products
embodying new technology based on con-
ventional knowledge, like patient monitoring
equipment, much more easily than they can
(Continued on page 13)
9
Fill Plympton
Ford Carter - Checklist
on Health Issues
NEW FACES If there
is anything believable
in
OLD DEBATE
campaign rhetoric then voters can believe
that the presidential candidates will offer
them a choice, at least on the issue of health,
when they go to the polls in November. In
fact, national health insurance, which, in
spite of numerous predictions to the con-
trary, has never emerged as a campaign
issue, may even become a major point of
contention between Jimmy Carter and
Gerald Ford. The stated positions of the two
candidates, as of press time, are summarized
below.
Ford
* National health insurance: Ford's chief
domestic thrust has been controlling infla-
tion; his health policies have been subor-
dinated to this goal. Reflecting this, Ford
opposes passage of any national health in-
surance bill whatsoever at the present time.
The economy permitting, he would probably
support a bill similar to the old Nixon Com-
prehensive Health Insurance bill, which he
backed in his first months in office (see
BULLETIN, March / April, 1974). The only
10
measure Ford does support is the extension
of Medicare to offer catastrophic coverage to
the elderly, while increasing their share of
non catastrophic - costs.
On national health insurance, Ford
appears to differ differ with the Republican
national platform, which supports catas-
trophic insurance for " all who cannot obtain
it, " and encourages utilization of the private
health insurance system. The platform
" opposes any form of compulsory national
health insurance, " however.
* Cost Control: This has been a major
concern of Ford, and has been effected
mostly through vetoes of additional spending
measures and passive support of regulatory
measures. The Republican platform more
explicitly calls for a coordinated effort to
control costs, using " all available means "
including (1) encouraging healthier lifestyles
through education, (2) improved preventive
care, (3) emphasis on out hospital - of -
ser-
vices, (4) improved distribution of health
manpower and (5) elimination of wasteful
duplication of medical services. The platform
opposes " excessive intrusions from Wash-
ington " to achieve these, however.
* Federal health programs: Ford favors con-
solidating existing categorical programs by
giving block grants to states under a
revenue - sharing arrangement, where pos-
sible. This would allow states to distribute
the monies according to their own priorities
and, not incidentally, would make cutbacks
politically more feasible.
Ford's health stands, except for his
opposition to Democratic national health
insurance proposals, are far from explicit,
and are probably most accurately gleaned
from his actions while in office. His chief
concern has been budget watching -
, reflected
not only in his vetoes, but by the widespread
impression among Washington officials that
health policy is made in the President's
Office of Management and Budget, not by
HEW. Frustration stemming from this fact
was largely responsible for the recent depar-
ture of Charles Edwards, former HEW
Secretary for Health. " Health has not been a
high priority item for President Ford, " states
Stuart Altman, departing HEW Deputy
Assistant Secretary for Health Planning.
These sentiments are reiterated by Spencer
Johnson, health staff member of the
President's Domestic Council, who said,
" There is no health policy as such in this
administration there are principles. One
of these is that categorical programs offer no
consistency, no rational way to solve
problems. " Another is that the federal gov-
ernment should support activities that are
best handled at the national level - such as
research and development - but that other
problems are best handled at the state and
community levels. (Medical World News,
September 6, 1976)
Carter
In contrast to Ford, who proposes little,
Jimmy Carter, Democratic presidential
candidate, promises much.
* National Health Insurance: " I say we need
a national health insurance program. I mean
to do it, " says Jimmy Carter. (Washington
Post, June 16, 1976) Specific provisions he
supports include:
Coverage universal and mandatory.
Financing public financing through a
combination of payroll taxes shared by
employers and employees and general tax
revenues.
Benefits comprehensive, but to be
phased in gradually according to need and
feasibility.
Administration - to include use of private
health insurance companies as financial
intermediaries on a " trial " basis.
Cost and Quality Controls - to be " clear,
strong and built - in. " Mentioned specifically
are (1) prospective reimbursement for insti-
tutions and physicians, (2) emphasis on pre-
ventive care, early detection and low cost -
treatment rather than acute care, hospitali-
zation and reliance on technology - intensive
services and (3) additional costs to be
minimized by reorganization of the present
system to cut waste and inefficiency.
Community emphasis community - par-
ticipation in making policy -
, local emphasis in
administration, concentration on develop-
ment of community health centers.
* Geographic and specialty maldistribution
of doctors: Better utilization of available
health personnel, particularly physicians '
assistants, nurse practitioners and para-
professionals and redirection of medical
education toward primary care.
* Research funding: Increased aid to find
cures for heart disease, cancer, sickle cell
anemia, drug addiction and other diseases.
Unlike Ford, who has a record to examine,
but little stated policy, Carter has little
record and much stated policy. Carter's
vagueness in many instances leaves him a
host of different options. Thus some gossip
on his predilections, experience and associa-
tions in health may prove more illuminating.
Carter's nation health insurance position
parallels the labor backed -
Kennedy - Corman
Unlike Ford, who has a record to
examine, but little stated policy,
Carter has little record and much
stated policy.
bill in almost every respect except that he
envisions a role for private insurance com-
panies and gradual phasing in of the bill's
provisions. Apparently Carter wasn't always
so chummy with labor on health issues,
however. Rumor has it that early in the
primaries he formulated a national health in-
surance position designed to embrace all
camps except labor. When UAW President
Leonard Woodcock, who had just endorsed
Carter against Wallace in the Florida
primary, heard this, he exploded. Carter 11
quickly reshaped his position and went on to
win critical labor support in subsequent
primaries. (Modern Healthcare, July, 1976)
Now the word on health issues in the Carter
camp is " clear it with Woodcock, " whose
name is bandied about as the prospective
Secretary of HEW. Carter reaffirmed his
affinity for labor when he selected Walter
Mondale, sponsor and long time -
supporter
of the Kennedy - Corman bill, to be his vice
presidential running - mate.
Partisans cite Carter's Georgia health
record as evidence of his administrative
abilities. When in 1972 the Georgia Board of
Health, then appointed by the Georgia
Medical Association (a medieval arrange-
ment, to say the least), proved intractible on
a Carter proposed -
drug abuse program,
Carter announced plans to abolish the Board.
He coupled this with a reorganization plan
for the State Health Department, pushed it
through the State legislature, fired the old
physician dominated -
board and appointed an
entirely new cast to the newly constituted -
Human Resources Board (the first appoint-
ment of which was his mother), snubbing the
Georgia Medical Association and winning
their ever lasting -
enmity in the process.
Carter later reflected on organized medicine,
" Doctors [
] collectively have done more to
block adequate medical care for people of
this country than any other single group. "
(Medical World News, August 9, 1976) The
effect his reorganization had on the
adequacy of medical care for Georgians is
unclear.
Finally, Carter's health team may provide
some hints for the future. Co captains -
have
been the husband - and - wife team of liberal
Washington movers Peter Bourne and Mary
King, once close friends and advisors of
Carter who are now alternately reported to
be in and out of favor. Peter Bourne is an
English - born psychiatrist who served with
the Green Berets in Vietnam. He headed
drug abuse programs in Georgia under
Carter and later came to Washington to be
second in command of Nixon's Special Task
Force on Drug Abuse. Bourne accepts the
characterization of his politics as " very
liberal " and many believe he will get a top
policy job if Carter is elected. Mary King
worked with SNCC in the early 1960s and
then with health programs for OEO. She has
recently been working as a private consultant
12
in health.
Others seen around the Carter camp are
Dr. William Roy, former Congressman and
healthnik from Kansas, former HEW
Assistant Secretaries for Health Dr. Philip
Lee, Dr. Merlin DuVal and Dr. Charles
Edwards, as well as Dr. Thomas Bryant,
former OEO chief, and Dr. Harvey Sloane,
mayor of Louisville. The list also includes
Ruth Hanft, formerly of the Institute of
Medicine and chief author of Nixon's Family
Health Insurance Plan national health
insurance proposal, now teaching at Dart-
mouth; Dr. Joseph English, former OEO and
HEW health official and former head of New
York City's Health and Hospitals Corpora-
tion, now head of psychiatry at New York's
St. Vincent's Hospital; and Dr. David
Kindig, former HEW manpower director,
now executive director of the Montefiore
empire in the Bronx.
Conclusions
With the economy in dubious shape,
health - care inflation running 50 percent
above the consumer price index and health
care expenditures doubling every five years,
the rising cost and resulting decrease in
access to care are likely to be the health issue
of the next four years. Ford acknowledges
this, although his policy for dealing with it
has been limited to a calculated refusal to
spend more federal money with its punitive
impact on the poor and elderly. Carter,
following in the liberal - labor Democratic tra-
dition, verges on not acknowledging any
economic constraints whatsoever. And,
campaign platitudes to the contrary, neither
candidate acknowledges that behind every
evil of the health system - be it skyrocketting
costs, poor quality, duplication, waste, lack
of preventive and ambulatory care, mal-
distribution of health personnel or over-
concentration on high technology medicine-
lies one or several vested interests who
benefit from the status quo and who have
carefully engineered the system to work the
way it does. But then political candidates do
not announce in advance of election which, if
any, interests they plan to alienate after
taking office.
-Ronda Kotelchuck
NATIONAL HEALTH INSURANCE:
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Profits
(Continued from page 9)
accept products embodying new physiologi-
cal knowledge with new technology, such as
nuclear medicine devices. (13) Thus growth is
likely to occur more rapidly in the new
technology - old physiology market. However,
while the new physiology market is less
certain, there will be less competition there.
Medical Device Safety Legislation
Corporations throughout the industry
understand the contradiction involved in
federal regulation like the Medical Device
Act of 1976. On the negative side they fear
" excessive'" government controls, which
might slow the evolution of the product
cycle. On the positive side, they understand
that the development of realistic product
safety and performance standards and
controls are necessary to protect the user
from unsafe or ineffective equipment. This
would ease and speed product acceptance by
increasing user confidence in the minimum
quality level of products on the market. By
rationalizing and standardizing the market,
regulation gives a boost to large corporations
who can plan marketing and distribution
campaigns. As a result, Standard and Poor's
predicts that federal medical device regula-
tion will not have a material impact on " most
of the major producers in the field... [but]
... some smaller firms could have difficulty
and may have to leave the field or be
absorbed by a larger firm. " (14) This
parallels the effect of government regulation
in the drug industry.
Foreign Markets
Foreign sales are just becoming important
to health equipment corporations. Seventeen 13
percent of industry shipments were exported
in 1975 (715 $ million out of $ 4.9 billion).
Exports are expected to grow by 15 percent
yearly, greater than the 10 percent annual
growth predicted for the total industry.
However, in contrast to the drug industry,
imports of medical equipment are significant
and are creating a bilateral international
market.
INVESTOR - OWNED HOSPITALS
AND HOSPITAL CHAINS
Investor - owned hospital chains are a
phenomenon of the sixties, although indivi-
dual proprietary (profit for -) hospitals have
existed since colonial times. They grew
rapidly during the late sixties and early
seventies due to soaring medical costs, gaps
in the medical - care market, the introduction
of modern management and administrative
techniques into hospitals, and their ready
access to financial markets for both equity
and debt. Today they control approximately
one third - of all general care proprietary
hospitals (378 of 1100 total proprietaries),
about five percent of all US general care
hospitals, and approximately three percent
of all general care beds in the US.
In the context of general care hospitals
they are a relatively small component, and
cannot replace non profit -
hospitals as the
core of the US health system, in part because
they want no involvement in teaching or in
other nonprofitable areas. But the proportion
of proprietary hospitals will probably in-
crease. In certain geographic areas the
proprietary presence is already quite large.
In the Houston area, for instance, proprie-
tary hospitals make up a third of all
hospitals, and nearly all have been pur-
chased by chains in recent years. (15) The
Federation of American Hospitals, the trade
association of the investor - owned hospitals,
" estimated that of the 90,000 new hospital
beds this country may need by 1977, at least
37 percent will be built by for profit -
hospital
companies.'' (16)
Hospital Chains and
Management Contracts
Proprietary hospitals, whether or not they
are part of a chain, tend to be smaller than
14
other hospitals, located in more affluent
Passing the Bucks I
US drug companies are so anxious for a
piece of the rich European market that,
according to a New York Times report,
they have engaged in bribery, " question-
able testing procedures, false accounting,
patent piracy and other forms of abnormal
competition. " Eleven drug companies
have reported making more than $ 12.5
million in " extraordinary overseas pay-
ments, " generally to lower and middle
level employees in government or regula-.
tory agencies. These payments are
peanuts compared to a market expected to
reach $ 12 billion by 1980, about the size of
the current US market. (New York Times,
March 21, 1976)
Passing the Bucks II
Although the importance of foreign
trade is much less than in the pharma-
ceutical industry, the trend is toward an
equivalent importance in the future. The
similarities even extend to the area of
questionable marketing practices,
as
indicated by the example of the American
Hospital Supply Corporation, which re-
ported on July 1, in documents filed with
the Securities and Exchange Commission,
that " its overseas subsidiaries spend $ 1.2
million in bribes, kickbacks and other
improper payments in the last five years. "
(New York Times, July 1, 1976, Section 3,
p. 2)
areas, offer a limited range of services and
be concentrated in a few states. (17)
There are over a dozen investor - owned
hospital chains listed on major stock
exchanges involved in general hospital
ownership. Others specialize in nursing
homes or psychiatric hospitals, such as
Gericenters and Community Psychiatric
Centers, Inc., respectively. In most cases
these chains engage in much more than
operating the hospitals they own. They have
diversified into many related and not so
related businesses. Related businesses
include automated data systems for hospi-
tals, medical and dental laboratories,
management and development services for
health maintenance organizations, medical
facilities construction, optical companies and
the development and marketing of various
prepaid health and dental plans. Probably
the most distantly related subsidiary activity
is recreational land development.
The role of subsidiaries distinguishes the
operation of chains and single proprietary
hospitals. The other principal differences are
the chains'aggressive commitment to
growth and their sophisticated business
practices.
During the late sixties, chains grew
through both the acquisition of other
hospitals proprietaries, voluntaries and
even government - and the construction of
new ones. New construction slowed in the
early seventies because of record high
Table 4
Status of Investor - Owned Hospital
Chains, June, 1975 (m)
Affiliated hospitals
Licensed and open beds
New hospitals under construction
Beds under construction
Companies involved in
management contracts
Number of contracts
Managed beds
(see note on methodology and references, p.19)
378
51,230
20
3,566
15
93
11,122
interest rates, capital shortages and escalat-
ing construction costs. Acquisitions slowed
as the stock prices of the chains tumbled.
When stock prices were high, acquisition
was relatively " cheap " for the company. A
one million dollar acquisition costs only
10,000 shares when the stock is selling at
$ 100 per share. But when the price is $ 10,
they have to dish out 100,000 shares to make
the same acquisition. The mid seventies -
has
renewed favorable prospects. Currently one
cannot read any of the major financial
publications - Barrons, Business Week,
Forbes, Fortune, and the Wall Street
Journal for any length of time without
coming across favorable forecasts on the
profitability of hospital chains. This favor-
able press is important, for the availability of
finance capital is necessary to enable the
for profit -
sector to grow and allows the
shifting of resources from other sectors of
the economy into the health market.
The latest growth strategy of investor-
owned hospital chains is management
contracts, under which they contract to run a
health care institution or some component of
it. A typical management contract runs for
three to five years, and the fee generally
amounts to six or seven percent of the
hospital's gross revenues. In some cases, an
incentive fee is included. The hospital under
contract gives up a great deal of authority in
exchange for the promise of financial health.
Under this arrangement, the chains tend to
break even the first year, " then profits range
from one third -
to thirds two -
of the annual
fee. " (18) Thus chain operators receive
income without tying up large amounts of
capital.
The chains institute several revenue-
enhancing and cost saving -
measures:
Bulk buying. Since they already buy in
large quantities for their own hospitals, th
chains can save the contracting hospitals 10
to 30 percent on the purchase of drugs,
supplies, and even insurance.
* Increased collections. They bring in a team
of experts to process and collect bills from
private patients and third parties. Striking
increases in the rate of bill collections are
made. Sometimes they institute new ac-
counting procedures in order to have the bills
accepted by third parties.
* Increased rates. In many cases they
aggressively seek higher reimbursement
rates from third parties.
* Smaller staffs. Not atypically, they will lay
off employees, occasionally amounting to
fourth one -
to one half - an employee per bed.
* Management efficiencies. For example,
the management consultants replaced an
unnecessarily expensive computer with a
much cheaper model, and lowered the
average computer costs per patient from $ 12
to $ 2.25.
A favorable report in Barrons went even
further: " Chain operators not only run
hospitals more efficiently, but also do a
better job from a therapeutic standpoint.
They spend money liberally on all kinds of 15
diagnostic equipment, intensive care units
and radiation therapy machines which will
improve health care standards in the
community and at the same time hypo
revenues. Out patient -
departments reduce
health care costs but still turn into profit
centers. If the community lacks doctors, they
import some. " (19)
Imperial Connection
Investor - owned hospital corporations are
actively expanding abroad, partly through
ownership of hospitals - the export export of
Investor - owned hospitals don't exhibit
overwhelmingly greater efficiencies than
voluntary hospitals, it appears. In particular,
they do not appear to have lower costs for
similar services. Chains have introduced
strong management controls into their
hospitals through their managment con-
tracts. It could be that most cost savings are
absorbed in profits and in taxes, which only
for profit -
hospitals pay, instead of being
passed on to the consumer through lower
charges.
Care must be taken not to confuse
profitability with efficiency. A hospital can
M
"
"
K
capital - but mostly through management
contracts - the export of expertise. American
corporations manage hospitals in Saudi
Arabia, Mexico and Panama (Hospital
Corporation of America), Iran (American
Medicorp) and London (American Medical
International) -and own them in Paris and
Guam (Hospital Affiliates International).
Trends and Prospects
Several important issues are raised by the
existence and growth of proprietary hospi-
tals. Are they really efficient? If so, how do
they achieve savings? And perhaps most
important, what happens to the quality of
care when profit enters the picture in such a
16
blatant way?
B. Plympton
be profitable and inefficient or efficient and
unprofitable. For example, centralized buy-
ing of supplies can bring substantial
discounts, which are unavailable to a single,
small hospital. This creates profits through
bargaining power, not efficient operations.
Financial manipulations are another possible
source of profits which are unrelated to
efficient hospital operations. For example, in
the early 1970s a hospital chain issued $ 1000
bonds, with a certain interest yield. In 1974
and 1975, as interest rates rose, bond prices
fell. The firm bought back its own bonds in
1975 at the lower market price. They thereby
made a handsome profit profit which was
completely unrelated to patient care.
Construction is one area where proprietary
chains are more economical than most
hospitals. Because of the volume of work,
they are able to establish ongoing relation-
ships with design and construction concerns,
in some cases absorbing them as subsidia-
ries. By using similar designs and blueprints
for several hospitals they save on design
costs directly and are able to do construction
more rapidly and efficiently. Humana, Inc.'s
estimated construction cost per bed is
$ 34,000, about half the national average of
$ 67,000 per bed.
Quality of care is a difficult concept to
measure. A recent assessment of quality
care by Neuhauser indicates that quality in
single proprietary hospitals is lower than
that provided in voluntary teaching hospitals
but that chain hospitals provide better care
than independent proprietaries. (20)
The major hospital chains grew consis-
tently over the past decade, increasing in
size 10 to 14 times from 1967 to 1974. (21)
Such growth rates are expected to continue
in the next few years, and would get a shot in
the arm if a national health insurance plan is
enacted. Expansion will probably proceed in
four directions: building or buying hospitals,
managing hospitals, expanding abroad, and
diversifying into related fields, for instance,
by acquiring nursing homes or through the
acquisition of medical supply companies or
laboratories (i.e., by integrating backwards).
In broader perspective, the chains should
have a considerable impact on the larger.
medical care system. Both directly and
indirectly they will influence the system
toward lower staffing ratios and more
cost effective - administrative procedures.
The chains will undoubtedly survive as
corporate forms, and tend toward concentra-
tion, merger and diversification. Over the
long run, there may occur a convergence
between non profit -
and profit for -
hospitals,
possibly ending in the disappearance of the
" profi/t n otf -o rfo r --
profit dichotomy " as
" complex corporate structures evolve which
contain both.'' (22) This will depend crucially
on possible new reimbursement arrange-
ments and the form and extent of the
struggle over quality and humane health
care in the years ahead.
A final implication of these trends is their
contradictory impact on health care costs. It
is possible that the heightened cost-
consciousness of profit making -
institutions
will work to lower health care costs. In fact,
proprietary hospital chains can construct a
hospital at a considerably lower cost per bed
than individual hospitals. But, more likely,
any increasing " profitization " of the health
sector will tend to increase the rate of health
care inflation. Their drive for continued
growth induces chains to provide new
products as quickly as possible and to charge
as high a price as the market will bear. As
the for profit -
companies drive to take over
the " profitable " aspects of health care, they
leave less profitable activities to the
non profit -
sector. This is especially notice-
able in the case of proprietary hospital chains
taking over profitable patients and proce-
dures from non profit -
institutions, leaving
them with high - risk, low income -
, unhealthy
patients and high - cost, high - loss procedures.
TRENDS IN THE PROFIT SECTOR
The study of profits in medicine shows
several important trends:
* Increased concentration of health related -
corporations;
* Diversification of product lines;
* Entry of non health -
companies into the
health business;
* The growing importance of international
markets; and
* Expanded government regulation.
Larger conglomerates moving into health
bring with them management tools and
methods well tested in the ways of monopoly
profit maximization - price rises, restriction
of output and the manipulation of consumers
(or physicians) through advertising and other
sales techniques - all geared toward stimu-
lating both the level and composition of final
demand.
More government regulation will establish
needed standards and keep blatantly unsafe
products off the market. Initially it will also
raise the cost of these standardized products,
but as large companies produce them on a
mass scale, unit costs will probably
decrease. Also sales of regulated products
will be easier when they have been tested
against minimum standards.
It is not immediately obvious whether a
restricted number of products available on
the market is a bad thing. The difficulty
involved in judging the quality of a highly
technical product, such as testing equipment
or a drug, means that a physician or some
other person with buying authority must
spend a considerable amount of time
deciding between products - unless, of 17
course, there is sufficient pre marketing -
testing certified by a governmental or other
regulatory agency. The existence of a large
number of products means more freedom of
choice theoretically, but in fact choice is
limited mainly by the time required to test
the various products. Since selection is
usually made between a small number of
products anyway, the smaller number
produced under monopolistic market condi-
tions may not effectively limit their choice.
The real problem is that under either
competitive or monopolistic market condi-
tions the decisions as to what to research and
what to produce are made on the basis of
market conditions as perceived by profit-
minded corporate executives, not on the
basis of health care needs.
-Gelvin Stevenson
(Gelvin Stevenson, a member of the Union
for Radical Political Economics (URPE)
works with community groups in New York
City.)
Note on Methodology
Tables 1, 2, and 3 show the breakdown in
total health care expenditures provided
annually by the Social Security Administra-
tion, data published every five years by the
Census Bureau in the Census of Manufac-
turing, and other data gathered from various
sources. The definition used for profits in
this Table, profits as a percent of total sales,
allows for an estimate of profits from all the
relevant sectors which is consistent among
all expenditure categories. It was practically
impossible to calculate profits as a percent of
net equity from the available data.
The Standard Industrial Classification
(SIC) data from the Census of Manufacturing
was included in order to show another angle
of the profit making -
sectors of the health
industry. Although the SIC data is far from
comprehensive - hospitals are not included
in SIC data, for instance - it is nevertheless
" pure " in the sense that it includes total
industry shipments. Thus the data for
pharmaceuticals provides an accurate pic-
ture of that industry, as compared with the
Social Security data which is classified
according to the institution funds originally
flowed to. Therefore profit estimates based
on SIC data tend to be more accurate than
18
those based on Social Security data and these
were used for profit estimated where
possible. The Census data also serves as the
basis for concentration ratios, which indicate
the degree of concentration or monopoliza-
tion in an industry.
There are innumerable difficulties in
calculating profits from the available data.
One problem occurs because most of the
Social Security Administration categories
combine expenditures going to both profit
and non profit - institutions. For example,
they do not distinguish between expendi-
tures for hospital care going to profit or to
non profit -
hospitals. Therefore expenditures
going to profit institutions were separated
out from those going to profit non -
institu-
tions in the cases of hospitals and nursing
homes.
Some expenditure categories are exclu-
sively profit. These are drug and drug
sundries; eyeglasses and appliances; ex-
penses for prepayment and administration;
and medical facilities construction. Categor-
ies of physicians ', dentists ', and other
professional services may be profit or
non profit -
depending on how they are incor-
porated. Gross receipts of group practices
(including dentists'clinics) are included
here.
Another difficulty in estimating profits is
created by the inclusion of expenditures for
profit items, e.g. drugs and bandages, in the
non profit -
categories. For example, expen-
ditures for drugs that are included on
hospital bills are included in hospital
expenditures. However, since all production
of material goods is done by for profit -
companies, it is safe to assume that these
expenditures went predominantly to profit-
making enterprises. About one third - of
hospital expenditures were for supplies, food
and drugs. Approximately 58% of the total
was for workers'salarie nd benefits, while
the rest was accounte for by interest
payments, depreciation, rent and net income
after all expenses.
References
1. 1. Stephen Hymer, " The Evolution of the Multinational Corpora-
tion, " in Richard C. Edwards, The Capitalist System (Engle-
wood Cliffs, New Jersey: Prentice - Hall, 1972), p. 159.
2. Martin J. Murray, " The Pharmaceutical Industry: A Study in
Corporate Power, " International Journal of Health Services,
Vol. 4, No. 4, pp. 631-2.
3. Standard & Poor's Industrial Surveys, 1975.
45.. IUbiSd .D
epartment of Commerce, US Industrial Outlook, 1975.
6. New York Times, May 2, 1976.
7. Standard & Poor's, op. cit.
8. 8. Ibid.
9. New York Post, May 27, 1976.
10. M. Gottlieb, Health Care Financing in Tanzania, Economic Re-
search Bureau Medical Economic Report No. V (University of
Dar es Salaam, Tanzania, 1973), referenced in Meredeth
Turshen, " An analysis of the Medical Supply Industries, " 1
International Journal of Health Services, Vol. 6, No. 2, pp.
271-294.
11. National Academy of Engineering, An Assessment of Indus-
trial Activity in the Field of Biomedical Engineering
(Washington, D.C., 1971).
12. Ibid., p. 76.
13. Ibid., p. 77.
14. Standard & Poor's, op. cit., p. H27.
15. Cpa. r1o8l.
Brierly, " Profit For -
Hospitals, " Prism, (April, 1975).
16. Ibid., p. 16.
17. Duncan Neuhauser, " The Future of Proprietaries in American
Health Services, " in Clark G. Havinghurst, Regulating Health
Facilities Construction (Washington, D.C., American Enter-
prise Institute for Public Policy Research, 1974).
18. Business Week, November 24, 1975, p. 50.
19. Barrons, December 10, 1973, p. 20.
20. Neuhauser, op. cit.
21. Standard & Poor's, op. cit.
22. Neuhauser, op. cit., p. 22.
Table References
a. Social Security Bulletin, Vol. 31, Nos. 4,5.
b
. Social Security Bulletin, Vol. 36, No. 1.
c. Social Security Bulletin, Vol. 39, No. 2.
d. Calculated by multiplying the expenditures of non profit -
hos-
pitals by the average ratio of expenditures for supplies, food and
drugs to total expenditures for all US hospitals for the
appropriate year.
e. Beds in proprietary hospitals as a percent of total (non-
psychiatric) hospital beds was equal to 4.7 percent in 1962, 4.9
percent in 1967, 5.6 percent in 1972 and 6.6 percent in 1974. This
data was calculated from Hospital Statistics, 1975 Edition
(American Hospital Association), Table 1, by dividing the num-
ber of beds in " Investor - owned (profit for -
) short - term general
and other special " by the sum of the number of beds for " Total
nonfederal short - term general and other special " plus the num-
ber of beds in " Federal " hospitals.
f. Data for proprietary nursing homes prior to 1967 is spotty. The
percent estimated for 1975 Master Facility Inventory Survey,
(National Center for Health Statistics, Division of Health Man-
power and Facilities, Department of HEW) did not always break
out nursing homes by ownership prior to 1967. However the
Resident - Places Survey # 2, made estimates based on ownership
from a sample survey for 1964. Beginning with the total number
of homes and beds in 1963 and the 1964 ratio of proprietary to
total beds, I extrapolated back to 1962, assuming the same rela-
tionship between proprietary and total held in those two years.
Proprietary as a percent of total beds equalled 60.3 percent in
1964 (and, by assumption, 1962); 64.7 percent in 1967; 67.1 per-
cent estimated in 1972; 67.3 percent in 1973 and 67.7 percent
estimated in 1975.
g. Calculated by multiplying the expenditures going to non profit -
nursing home care (federal " non -
long term - general and other
special ", Hospital Statistics, 1975 edition) by the ratio of non-
payroll to total expenditures for all US nursing homes. (Hospital
Statistics) The ratios are 33.5 percent for 1962; 29.7 percent for
1967; 32.5 percent for 1972, 34.6 percent for 1974; and 35.5
percent estimated for 1975.
h. Calculated from 1972 for the five largest chains; American
Medical International, Inc; American Medicorp, Inc; Hospital
Affiliates International, Inc. Hospital Corporation of America;
and Humana, Inc.
i. When no other estimates are available, I used the very conserva-
tive estimate of a five percent rate of profit. The use of such a
conservative figure undoubtedly underestimates the actual profit
rate in these areas.
j. Standard & Poor's Industry Survey, 1976, composite of American
Hospital; Baxter Laboratories; and Becton Dickinson -
, p. H28.
k. 10.2 percent is the figure for 1973 from the US industrial Out-
look, p. 107.
4. 7.2 percent represents net income as a percent of sales for the
Damon Corporation, 1972. This was one of the largest clinical
laboratory companies.
m. Standard & Poor's, H21.
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19
the Texas Medicaid program
Vital Signs
(costs will be renegotiated
yearly, however), and has
itself just won a contract to
administer (at no risk) the
MEDICAID ON THE ROCKS
The first experiment in
letting a private company
entirely take over a Medicaid
program, at its own risk, has
failed.
In April, 1975 Health Appli-
cation Systems (HAS) signed
a two year -
contract with the
state of North Carolina to run
Department of Defense's ci-
vilian health program in the
Southwest.
(American Medical News,
August 23, 1976; Washing-
ton Report on Medicine
and Health, August 23,
1976; Medical World
News, August 23, 1976)
its $ 405 million Medicaid
program, excluding drug pay-
ments. (HAS is owned by the
Bergen Brunswig Corpora-
tion, a health products whole-
saling company.) Savings,
which were anticipated
through increased efficiency
and tighter claims control,
were to be split, with the state
receiving 75 percent and HAS
25 percent.
By late spring HAS was in
trouble. It claimed the state
underestimated by 15 percent
the number of people eligible
and likely to apply for Medic-
aid. Moreover, the state legis-
lature increased nursing home
reimbursement in the mean-
time, resulting in greater
nursing home utilization and
increased expenditures.
As a result HAS terminated
its contract with the state. It
will continue to act as fiscal
intermediary, however, (at no
risk) until other arrangements
are made. In the termination
agreement the state agreed to
assume all nursing home
losses and HAS agreed to
assume losses due to unex-
pected enrollment.
Although this experiment
ended in failure, the takeover
of Medicaid by private com-
EXPERIMENTING WITH
CUTBACKS
A Georgia " experiment " to
cut Medicaid expenditures by
requiring recipients to share
the cost of medical services
has been halted by the courts.
Federal Medicaid legisla-
tion specifically prohibits such
arrangements, except in the
case of an experiment or
demonstration project especi-
ally approved by the Secretary
of HEW. The State of Georgia
got such approval for a state-
wide " experiment " designed
to control Medicaid costs. By
charging recipients a share of
the cost of medical services,
the State hoped to cut unnec-
essary utilization.
The State was challenged
by several Medicaid recipients
(represented by Georgia Legal
Services, the Center for Social
Welfare Policy and Law and
the National Health Law Pro-
gram) who argued that if the
co payment -
program was in-
deed an experiment, then
recipients are entitled to pro-
tection afforded subjects of
human experimentation under
federal regulations, e.g., re-
view of the experiment by an
Institutional Review Board
panies is a growing trend.
Ross Perot's giant Electronic
Data Systems has just signed
(IRB) and informed consent by
the recipients. The court ruled
in their favor and the subse-
2200
a similar contract taking over
quent IRB review found that
the risks of the experiment
chiefs. ABT found that utiliza-
outweighed its potential bene-
fits.
(Health Law Newsletter,
August, 1976)
tion rates of the new equip-
ment averaged no more than
50-60 percent - prima facie
evidence of overpurchasing. It
further found that additional
costs stemmed from the per-
sonnel required to operate the
equipment not from the cost of
the equipment itself. Obso-
lescense of the equipment,
BUY FIRST, THINK LATER
Hospitals routinely pur-
chase prestigious, sophisti-
cated technology with little
regard for its need, how it will
they found, could be expected
within six to eight years.
(Medical World News,
August 9, 1976)
be utilized, or its impact on
patient care. This is the con-
clusion of a study of fifteen LIFE EXPECTANCY RISES
Boston hospitals undertaken Life expectancy in the
US
by ABT Associates, a private has reached the highest
level
research firm for HEW's Na- ever, exceeding 72
years in
tional Center for Health Ser- 1975, reports the
National
vices Research and Develop- Center for Health
Statistics
ment.
(68.5 years for men and 76.4
ABT zeroed in on purchas-
years for women). The in-
ing decisions concerning five
crease above 1974 was due
types of equipment - cardiac
catheter laboratory equip
ment, automated blood anal-
yzers, patient monitors, com-
puters and diagnostic X ray -
machines. It found that, by
and large, hospitals made no
attempt to quantify the impact
of these devices on patient
care and consulted with no
other institutions about the
estimated operating costs or
utilization rates rather - they
relied almost exclusively on
the advice of department
largely to two factors: (1) a
drop of 2.9 percent in acci-
dents, heart disease and
stroke, and (2) a 3.6 percent
drop in infant mortality. Coun-
tering the increase was a 2.3
percent rise in deaths from
cancer.
The gap in life expectancy
between men and
women
continued to widen, reaching
7.9 years, compared with 5.6
years in 1964.
(Medical World News,
August 9, 1976)
BIG BROTHER EYES YOUR
MEDICAL RECORDS
The confidentiality of medi-
cal records is an issue of
increasing concern. Represen-
tatives from the Blue Cross-
Blue Shield Federal Employ-
ees Program recently revealed
that they occasionally give the
FBI access to their records on
psychiatric claims by policy
holders. (Washington Report
on Medicine and Health, June
12, 1976).
In a hearing the U.S. Pri-
vacy Protection Study Com-
mission heard the Denver
District Attorney detail how
insurance companies get med-
ical information: " Investiga-
tors posed falsely as doctors
and nurses. Sometimes
they dressed in a cleric's
attire. Sometimes persons
within a hospital would walk
in wearing a white jacket.
Bogus letters were used..
Nobody has to break into an
office. They can call in and
claim they're a doctor. It's
amazing what people will give
over the phone. " The Denver
D.A. also described " a pat-
tern of selling that information
to insurance companies and
their counsel because that
information is very valuable to
the insurance companies de-
fending personal - injury
claims. "
(U.S. News and World Report
June 21, 1976)
Notice To Subscribers
Health / PAC has successfully held down its publication costs over the years. As
a result general subscription rates for the BULLETIN have not changed since its
inception eight years ago.
But rising costs have finally caught up with us. Beginning October 1, 1976,
therefore, subscription rates will go up. The new rates will be $ 8 Student
subscription, $ 10 Regular subscription, and $ 20 Institutional subscription.
Subscribers will continue to receive occasional special reports at no extra cost.
21
THE HEALTH OF THE AMA
The AMA's 125th annual
meeting held in Dallas in June
addressed many issues. But
perhaps the most important
went unaddressed - the health
of the AMA itself. Only 3,800
doctors turned out perhaps -
the smallest number in recent
AMA history, notes Medical
World News (June 26, 1976).
Attendance at the 1965 meet-
ing was 24,300.
While the prospect of Dallas
in the summer may have dis-
couraged some, Medical
World News notes that AMA
convention attendance has
fallen steadily as that of sub-
specialty
conventions
has
risen.
Dues paying - membership
has fallen from 151,000 last
year to 138,000 - largely a
result of a steep increase in
dues from $ 110 to $ 250 a year.
The AMA is anticipating the
loss of another 10,000 mem-
bers when the California
Medical Association drops its
rule requiring members to join
the AMA.
CLEANING UP THE HUDSON
In a precedent - setting
move, General Electric Com-
pany recently concluded an
agreement with the State of
New York to pay three million
dollars toward the cost of
cleaning up the Hudson River,
which GE had been polluting
for over 25 years by dumping
PCBs (polychlorinated bi-
phenyls) from its two capaci-
tor plants in Ft. Edward and
Hudson Falls, New York. GE
also agreed to pay one million
.
dollars for research on meth-
ods of cleaning up the river.
The State backed off assess-
ing the entire cleanup costs to
GE, however. Asserting that it
shared responsibility for the
pollution by issuing GE per-
mits to dump the chemicals,
the State agreed to put up
y
TUBE
STRIPS
BY BILL PLYMPTON
" Bill Plympton draws beautifully,
perceives accurately and is mean
to his subjects to the different
degrees they deserve it. He is one
of the more solid of the 70s
generation of cartoonists. "
Jules Feiffer
66
?!! I wish that I had done these. "
David Levine
Bill Plympton's caricatures of film folk such as
Monty Python, Godard, and Metz have been a
feature of Cineaste for years. His cartoon strip
which takes aim on the media is a regular feature of
New York's Soho Weekly News. Now, the best of his
strips and selected caricatures are available in book
form with a delightful forward by playwright
Robert Patrick. Be the first intellectual on your
block to own a Bill Plympton first edition!
Enclosed is $ 2.50 for Bill Plympton's Tube Strips.
Name
m
Address.
City.
State
Zip
Smyrna Press
Box 841 - Stuyvesant Station
NYC 10009
j
22
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another three million dollars
for the cleanup. In doing this
the State did not pursue the
argument that its early infor-
mation that PCBs were not
dangerous came largely from
studies conducted by the
companies that profitted from
its use.
Nevertheless the agreement
is an important one. In the
past companies have rarely, if
ever, even contributed to
cleaning up the pollution they
caused.
(New York Times,
September 9, 1976)
HOSPITAL ACCREDITATION:
COVERING THE TRACKS
HEW has just proposed that
documents relating to ac-
creditation of hospitals by the
Joint Commission for the
Accreditation of Hospitals
(JCAH) be exempted from
public disclosure under the
Freedom of Information Act.
HEW deems that hospitals
meet conditions to receive
Medicare (and usually Medi-
caid as well) on the basis of
the JCAH accreditation, rath-
er than conducting its own
inspections of hospitals. (See
BULLETIN, July August /,
1975, p. 31) When HEW did its
own spot check of 100 hospitals
recently accredited by the
JCAH, a private, industry-
dominated group, 68 failed to
meet standards. For a brief
period the public had access to
accreditation information
which JCAH turned over to
HEW. Under the proposed
new regulation, not only will
this information be confiden-
tial, but JCAH will only fur-
nish it to HEW with the
specific authorization of each
hospital.
(American Medical News,
June 7, 1976) 23